VeSync (US)

Company Description

VeSync is a portfolio company with brands that cover different categories of health & wellness products. We wouldn’t be surprised if you have one of our Levoit air purifiers in your living room or a COSORI air fryer whipping up healthy and delicious meals for you every night.

We’re a young and energetic company, we’ve had tremendous success, and we are constantly growing our team. As we garner more industry attention – just check out our accomplishments and awards by CES Innovation, iF Design, IGA, and Red Dot – we also need driven and talented people to join our team.

That brings us to you, and what you’ll be joining. Our teams are smart and diligent and take ownership of their work – they’re confident in their work but know how to collaborate with open ears and a spirit of learning. If you’re down-to-earth, approachable, and easy to strike up a conversation with, this may be a great fit for you.

Check out the VeSync sub-brands:

levoit.com | cosori.com | Etekcity.com

Job Overview

We are looking for a visionary who loves all things creative, ranging from copy, design, and production. This person is a natural-born creative who is highly motivated and willing to work in a fast-paced environment. Their main role is to translate marketing strategies into beautiful and competitive creative for marketing campaigns and the retail packaging experience. As a leader within the Creative Services business unit, they are responsible for the creative development and final output of the various projects they are assigned to. They are also ready and willing to roll up their sleeves and work alongside graphic and visual designers to deliver creative assets. The associate art director is responsible for managing the various internal and external resources with Creative Services. They will serve as the leader of cross-functional creative teams, promoting quality, productivity, teamwork, and unity in visual direction across a variety of mediums and platforms.

What you will do at VeSync:

• Lead creative concept development for marketing campaigns and product launches within the Creative Services business unit
• Lead creative development for retail packaging and in-store displays
• Create decks outlining the concept pitches for creative development
• Understand marketing initiatives and strategic positioning for products and relay them to the Creative Services unit
• Ensure the marketing department’s intended messages are delivered clearly and creatively to consumers
• Take work from concept to final execution, ensuring final assets are reflective of the vision and direction agreed upon by both the Marketing department and Creative Services unit
• Coordinate with department leaders and project managers within the Creative Services unit to align resources and create a unified vision
• Oversee the implementation of branding standards within marketing-focused and retail creative assets including, but not limited to, logo application, color palettes, typography, iconography, and illustration
• Execute art direction for relevant marketing and retail packaging initiatives through use of internal creative teams and external creative partners
• Serve in any capacity to fill in any gaps in graphic or visual design
• Manage the relationship between the company and external creative partners
• Review and approve assets from internal creative teams and external creative partners
• Ensure brand and visual communication standards are met for all marketing campaigns and product launch assets
• Carry out other duties as assigned by the Company

What you bring to the role:

• Bachelor’s degree in graphic design or related field
• Proficient in Microsoft 365 programs
• Expert in the principles of graphic design including, but not limited to, typography, layout, color theory, hierarchy and balance
• Proficient in InDesign, Photoshop, Illustrator, or other relevant visual design tools
• Experienced in working cross-functionally with other creative disciplines
• Strong understanding of marketing strategies
• Demonstrable graphic or visual design skills with a strong portfolio, specializing in creative marketing assets
• Hands-on experience developing packaging designs and consumer-facing in-store displays (POP, POS, PDQ, endcaps)
• Experience working on creative production assets for small home appliances preferred (in-house or agency)
• Knowledge of and ability to apply sustainable practices in print collateral preferred
• Skilled in creating decks in PowerPoint, Keynote, or other relevant software
• Able to develop creative that effectively communicates to our target audiences
• Proven leadership ability by providing strong communication (verbal and written), effective feedback, and clear direction
• Strategic in assigning roles based on team skills and delegating responsibilities
• Motivated to push creative boundaries while multitasking in a fast-paced, deadline-driven environment
• Receptive to feedback and ability to adapt to the changing needs of the business
• Innovative with a strong passion and vision for all things creative

Perks & Benefits:

• 100% covered Medical/Dental/Vision for employee AND spouse + dependents!
• 401K with 4% employer match (eligible after 90 days of employment) and immediate vesting
• Generous Sick + Vacation policy + paid holidays
• Life Insurance
• Voluntary Life Insurance
• Disability Insurance
• Critical Illness Coverage
• Accident Insurance
• Healthcare FSA
• Dependent Care FSA
• Travel Assistance Program
• Employee Assistance Program (EAP)
• Gym/ Wellness membership
• Fully stocked kitchen

VeSync (US)

Company Description

VeSync is a portfolio company with brands that cover different categories of health & wellness products. We wouldn’t be surprised if you have one of our Levoit air purifiers in your living room or a COSORI air fryer whipping up healthy and delicious meals for you every night.

We’re a young and energetic company, we’ve had tremendous success, and we are constantly growing our team. As we garner more industry attention – just check out our accomplishments and awards by CES Innovation, iF Design, IGA, and Red Dot – we also need driven and talented people to join our team.

That brings us to you, and what you’ll be joining. Our teams are smart and diligent and take ownership of their work – they’re confident in their work but know how to collaborate with open ears and a spirit of learning. If you’re down-to-earth, approachable, and easy to strike up a conversation with, this may be a great fit for you.

Check out the VeSync sub-brands:

levoit.com | cosori.com | Etekcity.com

Job Overview

We are looking for a visionary with big ideas. This person is a natural-born creative who is highly motivated and willing to work in a fast-paced environment. Their main role is to translate marketing and retail strategies into compelling, competitive creative for the packaging and in-store experience. As a leader within the Creative Services business unit, they are responsible for the creative development and final output of print and packaging collateral. They are also ready and willing to roll up their sleeves and work alongside graphic designers to deliver creative assets. The associate art director is responsible for managing internal and external resources within the Creative Services unit. They will serve as the leader of cross-functional creative teams, promoting quality, productivity, teamwork, and unity in visual direction across a variety of mediums and platforms.

Candidate MUST have packaging design experience

Responsibilities

• Lead creative development for retail packaging and in-store displays (Candidate MUST have packaging design experience)
• Collaborate with the Sr. Manager of Creative Services to develop innovative concepts
• Translate marketing initiatives and strategic positioning for products to various creative teams
• Ensure the Marketing department’s intended messages are delivered clearly and creatively to consumers through print assets
• Take work from concept to final execution, ensuring final assets are reflective of the vision and direction agreed upon by both the Marketing department and Creative Services unit
• Coordinate with department leaders and project managers within the Creative Services unit to align resources and create a unified vision
• Oversee the implementation of branding standards within packaging and in-store displays including, but not limited to, logo application, color palettes, typography, iconography, and illustration
• Execute art direction for relevant packaging and retail initiatives through use of both internal creative teams and external creative partners that is on time and within budget
• Work with product development teams and external printers to align expectations on print capabilities and quality
• Serve in any capacity to fill in any gaps in graphic design
• Work with project managers to manage resources, set timelines, and track deadlines with internal and external teams
• Manage the relationship between the Company and external creative partners
• Review and approve assets from internal creative teams and external creative partners
• Ensure brand and visual communication standards are met for all packaging collateral and store displays
• Carry out other duties as assigned by the Company

Qualifications

• Bachelor’s degree in graphic design, or related field
• Proficient in Microsoft 365 programs
• Proficient in InDesign, Photoshop, Illustrator, or other relevant visual design tools
• Strong command of the principles of graphic design including, but not limited to, typography, layout, color theory, hierarchy and balance
• Hands-on experience developing packaging designs and consumer-facing in-store displays (POP, POS, PDQ, endcaps)
• Experience working on creative production assets for small home appliances preferred (in-house or agency)
• Ability to deliver production-ready designs, available in a wide variety of formats
• Well-versed in production processes and materials
• Knowledge of and ability to apply sustainable practices in print collateral preferred
• Experienced in working cross-functionally with teams of project managers, graphic designers, copywriters, and photographers
• Demonstrable graphic design skills with a well-rounded portfolio, specializing in consumer retail packaging and in-store displays, with a strong understanding client objectives
• Skilled in creating pitch decks in PowerPoint, Keynote, or other relevant software
• Constantly informed of consumer-centric trends and behaviors to drive fresh, impactful designs
• Proven leadership ability by providing strong communication (verbal and written), effective feedback, and clear direction
• Self-disciplined with excellent project management skills, pushing creative boundaries while multitasking in a fast-paced, deadline-driven environment
• Receptive to feedback and ability to adapt to the changing needs of the business
• Innovative with a strong passion and vision for all things creative

VeSync (US)

Company Description

VeSync is a portfolio company with brands that cover different categories of health & wellness products. We wouldn’t be surprised if you have one of our Levoit air purifiers in your living room or a COSORI air fryer whipping up healthy and delicious meals for you every night.

We’re a young and energetic company, we’ve had tremendous success, and we are constantly growing our team. As we garner more industry attention – just check out our accomplishments and awards by CES Innovation, iF Design, IGA, and Red Dot – we also need driven and talented people to join our team.

That brings us to you, and what you’ll be joining. Our teams are smart and diligent and take ownership of their work – they’re confident in their work but know how to collaborate with open ears and a spirit of learning. If you’re down-to-earth, approachable, and easy to strike up a conversation with, this may be a great fit for you.

Check out the VeSync sub-brands:

levoit.com | cosori.com | Etekcity.com

Job Overview

This position works out of Anaheim, CA. We’re focusing on bringing more health & wellness solutions to people. We are looking for an experienced Senior Digital Marketing Manager to lead our digital marketing initiatives and drive our online presense to new heights across all VeSync brands including Levoit, Cosori, Etekcity and future brands that may be launched under the VeSync family. You will be responsible for developing and executing comprehensive digital strategies that align with our business goals and engage our target audiences. The successful candidate for this position will have strong interpersonal skills and enthusiasm for turning big ideas into action.

Responsibilities

Strategy Development and Leadership

• Develop and implement the overall digital marketing strategy.
• Lead and manage a team of digital marketing professionals.
• Ensure alignment of digital strategies with business goals and target audiences.

Campaign Planning and Execution

• Oversee planning, execution, and optimization for digital marketing campaigns across various channels including SEO, email, SMS, social media, content marketing and display advertising.
• Monitor campaign performance and make data-driven decisions for optimization.

Social Media Strategy

• Develop a comprehensive social media strategy that aligns with brand goals and target audience for Levoit, Cosori and Etekcity brands.
• Oversee the social media team to develop a comprehensive social media process for content development and planning with Creative Services team.
• Provide leadership and guidance to the younger team members and recommend team structure, expansion and growth plans.

Affiliate Marketing

• Manage and oversee our affiliate marketing program with vendors and agency partners.
• Develop and grow our overall program strategy that aligns with our business goals.
• Monitor, track and report on the program results.

Digital Tools and Subscriptions

• Manage and evaluate our existing tools and subscriptions and provide recommendations.

Data Analysis and Insights

• Analyzed data to measure the effectiveness of campaigns.
• Utilize analytics tools to track performance and ROI.
• Interpret insights to inform strategy adjustments and improvements.

Innovation and Growth

• Identify new channels, platforms, and tactics to expand digital footprint.
• Pursue growth opportunities through innovative approaches to digital marketing.

Resource Management

• Manage the digital marketing budget and allocate resources effectively with the goal of building a digital marketing center of excellence.
• Report on budget performance and allocate resources based on priorities.

Industry Trends and Knowledge

• Stay current with industry trends, emerging technologies, and best practices.
• Apply relevant insights to enhance digital marketing strategies.

Collaborate and Communication

• Collaborate with Sales teams to align lead generation and nurturing efforts.
• Collaborate with cross-functional teams, including Sales, Product Marketing, Brand, IT, and
• Creative Services for effective campaign implementation.

Reputation Management

• Monitor and manage online reputation by responding to customer inquiries and feedback in partnership with Social Media team, Customer Service team, and PR agency as required.
• Maintain a professional and positive online brand presence across all brands.

Regulatory Compliance

• Stay updated on regulatory changes in digital marketing, including data privacy and compliance requirements in partnership with our legal team.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field; Masters degree is a plus.
• Proven experience with 10+ years in digital marketing roles, with a track record of progressively increasing responsibility.
• Strong leadership and team management skills, with the ability to inspire and guide a team to achieve results.
• In-depth knowledge of digital marketing channels, tools, and best practices.
• Proficient in analytics tools and platforms to measure and analyze campaign performance.
• Exceptional communication skills, both written and verbal.
• Strategic mindset and the ability to think creatively and analytically.
• Strong project management skills, with the ability to handle multiple projects simultaneously and meet deadlines.
• Professional certifications in digital marketing (e.g., Google Ads, Hubspot, etc.) are desirable.

VeSync (US)