At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.
Boston Scientific is at the forefront of driving data-driven marketing strategies, and we are currently in search of a visionary leader who can propel the utilization of data in marketing to new heights. This exceptional opportunity will allow you to spearhead success and exert a profound influence on our marketing strategy through data-driven approaches.
As the Marketing Analytics Insights Manager, your primary focus will be translating data into actionable recommendations for various programs, encompassing digital campaigns, omnichannel initiatives, medical education, and beyond. You will lead a team of analysts and data scientists, collaborating with partners across business units, regions, Data Engineering, IT, and Marketing Technology to address critical business inquiries.
Your responsibilities will include:
- Develop and foster relationships with internal stakeholders across the globe to understand business needs and identify use cases for analytics.
- Collaborate with cross-functional teams to define key metrics, develop measurement frameworks, establish KPIs, and provide benchmarks for marketing campaigns and programs.
- Develop and implement advanced analytics methodologies to analyze and optimize campaign performance.
- Develop predictive models and forecasting tools to support marketing planning and budget allocation.
- Oversee the creation and optimization of data science initiatives, including lead scoring, Next-Best Action, segmentation, channel attribution, and media-mix models.
- Collaborate with data science and analytics leads across other domains to share and learn best practices from across the enterprise.
- Proactively initiate ad-hoc analysis that brings solutions and recommendations to key stakeholders.
- Cultivate a culture of effective data-driven decision making across marketing teams.
- Manage and mentor a team of analysts, fostering their professional growth and development.
- Lead a Community of Practice among marketing analysts and data scientists across the enterprise.
- Promote a privacy-first mindset and ensure adherence to all regulatory and privacy guidelines.
- Stay informed about the latest digital marketing trends and data science techniques relevant to our marketing goals.
Minimum Qualifications:
- Bachelor’s degree in marketing, statistics, economics, Mathematics, or a related field.
- 7+ years in marketing analytics, data analysis, or a similar role within the marketing domain.
- 3+ years’ experience leading a team of analysts and/or data scientists.
- Experience with marketing technology platforms like Google Ads, Facebook, Campaign Manager, Google Analytics, Salesforce, and similar products.
- Experience using machine learning and other advanced techniques to perform the following: lead scoring, channel attribution, media-mix, next-best action modeling, and segmentation.
- Ability to travel within the US up to 10%.
Preferred Qualifications:
- Master’s degree in marketing, statistics, economics, mathematics, or a related field.
- Extensive prior experience in B2B marketing, including collaboration on cross-functional projects with sales and utilizing Salesforce Sales Cloud, Salesforce Marketing Cloud, and Salesforce Community Cloud (healthcare preferred).
- Proficiency in using AWS for MLOps and knowledge of Machine Learning Operations (MLOps) best practices.
- Familiarity with healthcare industry data and vendors such as CMS, Definitive Healthcare, IQVIA, and Komodo Health.
- Strong project management skills, with the ability to prioritize and handle multiple projects simultaneously.
- Experience presenting complex analytical and data science concepts to non-technical audiences and coaching stakeholders on advanced analytics use cases.
- Proven track record of working with and presenting to senior leadership.
Requisition ID: 566984
As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.
So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!
Boston Scientific
Related jobs:
A&R Manager – Music Industry
Job Description: We are seeking a passionate and experienced A&R Manager to join our dynamic team. The A&R Manager will play a crucial role in discovering, signing, and developing new talent, as well as working closely with established artists to help shape their music careers. This role requires a deep understanding of the music industry, excellent interpersonal skills, and a keen ear for emerging trends.
Job Responsibilities:
- Identify and scout new musical talent that aligns with the label’s vision and goals.
- Develop and maintain relationships with artists, managers, and other industry professionals.
- Work with signed artists to develop their sound, image, and overall brand.
- Coordinate with producers, songwriters, and other creatives to guide the recording and production process.
- Oversee the creation of demos, and manage the process from pre-production through to final release.
- Stay up-to-date with current music trends and industry developments to inform scouting and artist development strategies.
- Collaborate with marketing, PR, and distribution teams to maximize the commercial success of releases.
Requirements:
- Proven experience as an A&R Manager or in a similar role within the music industry.
- Strong network of contacts within the music industry.
- Excellent communication and negotiation skills.
- A deep understanding of various music genres and current trends.
- Ability to work under pressure and manage multiple projects simultaneously.
- Passion for music and a commitment to discovering and nurturing talent.
- Strong organizational skills and attention to detail.
Compensation:
- Competitive salary, commensurate with experience.
- Additional benefits and opportunities for growth within the company.
Casting Call for Actors, Makeup Artists, and Staff for Hawaii’s #1 Rated Haunted House – Trial of Fears
Job Description: Waikiki Trolley presents an exciting opportunity to be part of Hawaii’s top-rated haunted house, Trial of Fears. We are looking for enthusiastic and creative individuals to join our team as actors, makeup artists, and staff. If you love Halloween, enjoy scaring people, and have a flair for the dramatic, this is your chance to get paid to be part of an unforgettable experience.
Job Responsibilities:
- Actors: Bring the haunted house to life by portraying terrifying characters that will engage and scare visitors. Perform in various scenes, maintaining energy and enthusiasm throughout the event.
- Makeup Artists: Create realistic and horrifying looks for actors using makeup, prosthetics, and special effects. Work closely with the creative team to ensure each character’s appearance enhances the overall experience.
- Staff: Assist with the operation of the haunted house, including managing guest flow, ensuring safety protocols are followed, and providing general support to the team.
Requirements:
- Actors: Prior acting experience is a plus but not required. Must be comfortable in costume and makeup, and able to stay in character for extended periods. Strong improvisation skills are desirable.
- Makeup Artists: Must have experience in makeup application, especially in creating horror or special effects looks. A portfolio showcasing your work is required.
- Staff: Must be reliable, professional, and able to handle the demands of working in a fast-paced, high-energy environment. Customer service experience is a plus.
Compensation:
- Competitive pay for all roles, with additional perks such as working in a fun, dynamic environment and being part of a highly popular event.
Cameraman Needed for Vlogging Project with Woody & Charleston White
Job Description: We are seeking a skilled cameraman for an upcoming vlogging project featuring Woody and Charleston White. This is a paid gig that requires someone with experience in vlogging, including both filming and editing. The project will involve capturing dynamic content in a vlog style, requiring attention to detail and creativity.
Job Responsibilities:
- Film vlog-style content featuring Woody and Charleston White.
- Ensure high-quality video production using your own equipment, including microphones.
- Edit footage to create a polished final product that aligns with the project’s vision.
- Work closely with the team to capture the essence of the content and deliver it on time.
Requirements:
- Must have experience in vlogging or similar video production roles.
- Own a camera with the necessary equipment, including microphones.
- Strong video editing skills are required.
- Ability to work efficiently under tight deadlines and manage time effectively.
- Must be reliable, professional, and able to take direction.
Compensation:
- This is a paid opportunity. Compensation details will be provided upon selection.