Social Media Manager

About the job

WHY JOIN ELLIS BROOKLYN?

ELLIS BROOKLYN is a clean and eco, award-winning fragrance line carried at Sephora, Ulta, Credo, and international retailers like Mecca and Liberty London. We’re looking for a motivated Social Manager for our fast-growing company! This role will report primarily to our marketing lead but will also work with our PR agency. We look forward to hearing from you! Please send cover letters and resumes to [email protected] along with your desired salary range.

OVERVIEW

We’re seeking a creative and entrepreneurial Social Media Manager to manage our growing social channels. This role will ensure that our social media accounts remain engaging, consistent and inspiring. If you live and breathe with your finger on the pulse of what’s trending on social, with a specific focus on Instagram and TikTok trends, we want to speak to you.

Success in this role requires the ability to think strategically and creatively, excellent project management skills; a deep and current knowledge of each platform’s unique offerings; a keen eye for compelling and innovative content; and a passion for continuous improvement. You’ll need to possess an entrepreneurial nature to try new and different things, a drive for testing and learning as well as the ability to prioritize effectively and balance data-driven and instinct-driven decisions.

Responsibilities

• Directly manage Ellis Brooklyn brand accounts, including building and managing social calendars for all platforms
• Support the creation and strategic development of relevant and engaging social media content
• Partner with Marketing Lead to develop yearlong social media strategy
• Execute our social media strategy across all platforms
• Explore new ways to expand engaging and on-brand content for our channels
• Develop social-first activations to generate engagement and grow organic audience.
• Report weekly, monthly, quarterly, and annual learnings and metrics
• Keep abreast of relevant trending content on a daily basis and report back to the team.
• Manage Skeepers account for strong UGC and Text Reviews
• Monitor trends and pivot quickly to have relevant and engaging content
• Write copy for social media channels, including managing brand voice.
• Create best in class content with support from inhouse graphic designer, marketing team and external influencers.
• Partner closely with PR/Influencer team

Qualifications

• 5+ years of experience creating and sourcing content for highly visible social media accounts.
• Extremely resourceful with a keen eye for sourcing relevant and engaging content
• Proficient with social video content capture and editing
• Experience with social media management and project management tools (Asana, Dash Hudson, Google Analytics, Sprout, etc)
• Track record of driving adoption of new ideas and pioneering new approaches within your team and company
• Strong attention to detail and organizational skills, time-management is essential.
• Enjoys keeping a finger on the pulse of local events and unique experiences in your city
• Highly collaborative nature and ability to build and manage internal and external relationships
• A self-starter with tenacity for execution and delivery, with the ability to adapt quickly to market trends and business priorities.
• Ability to remain calm under pressure and take ownership of projects
• Proven ability to manage multiple creative projects while meeting deadlines and objectives.
• A passion for the beauty industry
• Positive attitude

The Base Salary Range for this position is $70,000.00 – $85,000.00 per year which represents the current range for the base salary for this exempt position. Please note that actual salaries will vary based on factors including but not limited to location, experience, and performance. As such, on occasion and when applicable, there is the possibility that the final, agreed-upon base salary may be outside of the upper end of the range. Please also note the range listed is just one component of the Company’s total rewards package for exempt employees.

+ performance bonus

+2 weeks of paid vacation

+ Health benefits

Seniority Level: Mid-Senior Level

Ellis Brooklyn