About Hitched
Hitched is the UK’s leading digital wedding business providing an end-to-end service of inspiration, planning tools and a wedding vendor marketplace that couples use to arrange their perfect wedding. The central operating model of the business is a highly successful subscription marketplace that connects couples with wedding venues and suppliers. Now in its 25th year, Hitched was acquired in January 2020 by The Knot Worldwide.
The UK is a priority market for growth and the business has received substantial investment since being acquired which has improved the product significantly across desktop and mobile devices.
Hitched provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, colour, religion, sex, national origin, age, or disability. Hitched complies with applicable UK laws governing nondiscrimination in employment. Hitched expressly prohibits any form of workplace harassment based on race, colour, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information or disability.
About The Knot Worldwide
With over four decades of expertise in the wedding industry, The Knot Worldwide is the largest global wedding planning company. The Knot Worldwide helps couples plan every aspect of their weddings, from finding inspiration and local wedding professionals to creating and managing all guest experiences, wedding registries and more through The Knot, WeddingWire, Bodas.net, Hitched, WeddingWire.in, WeddingWire.ca, Matrimonio.com, Mariages.net and other brands. Having inspired and empowered more than 40 million couples to plan a wedding that’s uniquely them, The Knot Worldwide provides leading wedding marketplaces, personalized wedding websites, planning tools and registry services with its brands in 15 countries across North America, Europe, Latin America and Asia.
The Knot Worldwide also includes lifestyle brands The Bump for pregnancy and parenting, The Bash for bringing important celebrations to life with entertainment vendors, Lasting for building healthy and happy marriages, How They Asked for proposal inspiration and stories and more. The company has US offices in New York, New York; Washington, DC; Norwalk, Connecticut; Austin, Texas; Omaha, Nebraska; and Portland, Oregon; and international offices in Barcelona, Spain; Galway, Ireland; Guangzhou, China; Gurgaon, India; and London, UK.
The Position
We are looking for a highly driven Marketing Coordinator to help develop and oversee cross functional marketing campaigns for both B2C & B2B to promote our brand and platform to our users and vendors.
2023 is a key year for growth where we will be working on many new, exciting campaigns!
Key objectives include increasing brand awareness, couple registrations and encouraging users to interact and transact in our wedding vendor marketplace as well as driving MQLs to our sales team.
The individual will be a highly organised and analytical marketer, able to manage multiple internal stakeholders and competing priorities, whilst also having fun!
Key Responsibilities
- Managing projects from integrated campaigns to channel-specific, that drive action, engagement, and retention from our audiences
- Be the go-to person for our Marketing Manager and B2B Marketing Specialist
- Get stuck in with our influencer campaigns
- Execution of our weekly emails
- Conduct brainstorms with internal channel leads to determine co-marketing plans
- Collaborate with the design team and internal stakeholders to produce promotional materials
- Prepare marketing activity reports and metrics for program success
- Be in the know of all industry competitor analysis
Ideal Candidate Profile
- Experience in marketing coordination or similar role
- Excellent communication and collaboration skills: Extremely strong relationship builder, able to communicate effectively internally and externally. Has extraordinary attention to detail in crafting thoughtful communications
- Strong project management skills: No one can keep track of details like you can. You love bringing a project to life, but even more so, you love making sure all the puzzle pieces fit together perfectly (and at the right time!)
- Accountability focused: You are data-obsessed and love to constantly optimise performance and find ways to measure the impact
- Team player #wewintogether
- Positive, proactive attitude
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