As a Marketing Manager you will bring a strong understanding of marketing in the construction industry, relevant contacts, and industry insight. You must demonstrate a strong interest in construction processes, be highly organized and resourceful, able to function both in complex team environments and independently with a willingness to immerse themselves in the building industry. You must have a passion for people, content marketing, and developing fresh and creative approaches to conveying information.
Marketing Manager Responsibilities:
General Marketing
- Work closely with the management teams, business development, and project pursuit teams to develop and produce high-quality qualification packages, proposals, presentations, web, social media, and other written materials.
- Gather complex or technical information from various sources, synthesize it and use it as the basis to craft cohesive and compelling narratives for a variety of marketing materials.
- Work with the team/s in overseeing the production, editing, and proofreading of numerous marketing materials such as: signage, stationery, brochures, feature sheets, flyers etc.
- Source new opportunities and stay up to date with market trends
- Analyze online analytics and conduct marketing studies to identify target audiences and competitive advantage
- Possess excellent attention to detail and strong proofreading skills to edit and ensure quality, accuracy, clarity, and consistency with company guidelines.
- Coordinate the development of content for email campaigns and provide final drafts
- Strategic planning including corporate positioning, market and competitive analysis, and product positioning.
- Strategize and execute strong marketing campaigns with traditional print, online, and outdoor media that reflect each target audience
- Establish priorities and target dates to meet project deadlines
- Develop and manage the Sales and Marketing budgets and be accountable for the results.
- Assist to maintain an updated database of our various companies, projects, and staff resumes.
- Coordinate and assist during both internal and external events, trade shows, etc.
Online Presence
- Develop content for multiple platforms (website, social, testimonials, case studies, papers, newsletters, videos, news releases, presentations, and advertising)
- Ensure content is consistent and compelling across delivery streams and resonates with the target client audience/s
- Improve content delivery including search engine optimization and metadata management
- Source and coordinate the creation of creative assets, including but not limited to renderings, photography, interior graphics, signage, etc.
- Ensure alignment of key messaging and positioning across all channels ensure brand experience is consistent, aligned and on point
- Monitor and report on success, reach, coverage, share of voice, impact and then adjust strategy to improve performance
People and Teams
- Support with the marketing lifecycle, collaborate with members from our preconstruction, construction, and administrative teams regularly to understand the needs of the group.
Marketing Manager Qualifications:
- A university degree or diploma in marketing, sales, business, or related field is required
- Minimum of 5 years’ experience in marketing, sales or in a related position is required
- Excellent interpersonal skills: the ability to work with external stakeholders, peers and firm management. A corporate brand ambassador with a strong sense of accountability.
- Previous experience in the construction or real estate field is considered an asset
- Proficiency with social media and Microsoft Office applications. A high proficiency in MS Office (Word, Excel, PowerPoint and Outlook) is essential, and a basic knowledge of Adobe Creative Suite (Illustrator, InDesign, Photoshop) is an asset
- Must be highly creative and able to think outside the box, with an ability to provide insight and strategic recommendations from project learnings or past experience where relevant
- A solid understanding of digital initiatives, including web application, development processes, the benefits of SEO, and Google products including Analytics, Ads, and Webmaster Tools
- Ability to work independently, prioritize, and execute multiple tasks, projects, and assignments effectively, adaptable and flexible to a changing environment
- Some travel to different sites (Client meetings, sales centres, trade shows, etc.) may be required periodically.
Why we think you’ll like working here:
- Competitive salary, plus potential bonus and profit sharing
- Matching RRSP
- Extended benefits, Employee Assistance Program, Life Insurance, AD&D, LTD, CI
- 3 weeks of paid vacation
- Professional development support
- Head Office centrally located in Burnaby and transit-accessible
- Lunch catered to the office twice a week
- Office gym and group personal training classes
- We give back as a team, with various Charity involvements each year to help worthwhile causes
- We get together often for company-wide social events
- COR certified
About Ventana:
Ventana is a full-service construction partner. Our goal is to deliver the best building and best service possible for our clients. Our tag line, “relationships to build on” is a philosophy that we truly believe in, and we encourage our team to practice every day. Building and maintaining strong relationships is vital to our success.
Ventana typically has 20-25 projects under construction at any given time, and we build a variety of projects including multi-family residential, commercial, industrial, institutional, civic, and green buildings – LEED® certified. Being a part of Ventana means working on a variety of interesting projects including breweries and recreation complexes, working with a supportive team, and being proud to say, “we built that”.
Ventana Construction Corporation
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Centric Brands is a leading lifestyle brand collective that designs, sources, markets and sells high quality products in multiple segments, including women’s, men’s and kid’s apparel, accessories, entertainment and beauty. Centric Brands is focused on our customers and our brands that will drive the company’s future growth. We are defined by innovation as we seize new opportunities and thrive in an environment informed by creativity and thinking that is both analytical and outside the box. Centric Brands reflects a team built on respect, for others and for the hard work it takes to achieve our goals and build our bright future together.
Production
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Be part of our growing community by getting involved with groups, teams and initiatives like Be Green, Be Giving, and Be Celebrated.
Centric Brands is an Equal Opportunity Employer
Please note that Centric Brands will only reach out to interview, make an offer of employment or conduct onboarding activities for candidates who have applied through our careers site. When interviewing for a position, the candidate experience will include live interaction, such as a video conference or telephone call, with a Recruiter and/or company employee(s). We will never ask for any money or payments from applicants at any point in the recruitment process. Be aware of suspicious recruitment activity. If you think you are a victim of an employment scam, you may contact your local law enforcement agency and/or visit the Federal Trade Commission website here: https://consumer.ftc.gov/articles/job-scams.
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Job Description
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Got what it takes? We’d love to hear from you.
Additional Information
Digitas is an equal opportunity employer.
“Compensation Range: $102,500 – $115,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.” If your requirements fall outside of this range, you are still welcome to apply. The Company anticipates the application window for this job posting will end 7/25/2024.
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Asian & South Asian Amputee Adults for Feature Film
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