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ROLE: VP – Talent + Influencer Marketing
REPORTS TO: Co-Founders/Managing Partners
LOCATION: Los Angeles *
Our client, Reach Agency, is an independent, full-service influencer marketing agency built to help brands connect with a new generation of consumers in a social-first world. Since opening our doors in 2012, helping brands understand how to partner with influencers to achieve business goals has been at the core of what we do. We are a diverse team of marketers, strategists, creatives and creators working together to plan and execute award-winning influencer campaigns that drive real business results for our clients. We are passionate about the work we do, the best of which comes from collaborating with clients who share that passion.
Role Overview
The VP – Talent and Influencer Marketing is responsible for building and maintaining strong relationships with key digital celebrity and influencer talent partners across content verticals. This person is also charged with sourcing, recommending and managing talent throughout the brand partnership process.
The VP – Talent and Influencer Marketing owns and is responsible for day-to-day operations of the Influencer team including strategy development, casting and deal-making, management and creative input for campaigns with multiple brand clients. This role also involves leading and supporting a small team.
Responsibilities
Overall:
- Own the overall success of assigned campaigns with the aim of delivering above & beyond on behalf of the agency’s clients.
- Manage a team of five direct reports including a coordinator, a talent associate and a talent manager
- Manage the day-to-day workload across assigned campaigns, including delegating tasks to Associate or Coordinator and ensuring team alignment.
- Build and present client materials including but not limited to talent slides, strategy decks and campaign reports.
- Stay aware of trending talent and upcoming talent, as well as actively discovering trends in the industry and on platforms.
- Collaborate with internal teams (Creative, Strategy, Production, Account) to ensure smooth communication and to improve on process and output; in some cases you may be responsible for developing process and communication.
Campaign Development (Casting & Deal-Making):
- Work alongside Strategy team to develop campaign strategy for new business pitches as well as ongoing client campaigns
- Lead talent search and qualification process with an eye for detail, including brand safety content audits, collecting thorough audience qualification and demographics, safety vetting etc.
- Lead talent and agent communication professionally and in a timely manner, form initial outreach to receiving submissions and vetting agent response.
- Find and propose talent internally.
- Develop deal terms for talent, creative briefs, preparation of offers and contract management
- Negotiate and manage deals; liaise with Reach agency counsel to ensure all contracts are accurate and all key needs are met.
- Be responsible for SAG/Union deal terms where applicable, ensuring SAG paperwork is completed, billing is coordinated, etc
Campaign Execution (Management & Reporting):
- Manage campaigns from end-to-end including creative briefing, timeline/deliverable management and creative reviews (internally and with talent/influencer).
- Ensure talent posts are high quality and meet or exceed expectations – setting a tone and culture of quality across the agency.
- Track audience sentiment in real-time and flag any potential issues, including influencer behavior, that could impact the campaign or client.
- Develop end-of-campaign reports including gathering data and providing analysis, insights and recommendations.
Agency Leadership:
- This is a department head role and you will be part of the leadership team
- You will need to support and motivate your team to exceed expected goals
- Collaborate and build bridges with the leads of other internal teams (Creative, Strategy, Production, Account) to ensure smooth communication and to improve execution on client work.
Requirements
- You have 8+ years of experience working with celebrities and influencers in the digital space (with 3+ years experience in business affairs and talent contract negotiations)
- You have established a reputation of integrity and trust in the marketplace.
- You have established strong, multiyear relationships with digital celebrities, influencers, talent managers, talent agents and other key constituents in the talent representation ecosystem.
- This person should be familiar with SAG policies for celebrity and influencer talent and be able to lead/advise on legal language regarding administration and contracts.
- You have strong working knowledge of the social platforms and have experience creating influencer content designed for social distribution.
- You are experienced and skilled at collaborating with brands and creative teams; bringing thought-leadership, creativity and strategic insights to brand partnership deals
- You have strong social media acumen and stay current and interested in cultural trends, industry debates and platform innovations. This applies to all key platforms (Instagram, TikTok, Snapchat, YouTube, Twitter, etc..)
- You have experience identifying and collaborating with influencers and streamers on behalf of brands
- You’re open minded and a great listener. You effectively hear the inputs and opinions of others before formulating a POV
- You’re an excellent presenter and facilitator, adept at leading both internal and external talent and brand client meetings
- You can quickly establish a high level of trust with colleagues, clients and talents; adeptly assessing project needs, adding value and making thoughtful talent recommendations
- You can work proactively and independently, outside the confines of a ‘traditional’ agency role
Benefits
This role offers an extremely competitive compensation package along with full medical and dental benefits.
Note: * This role is currently WFH and will remain so until the agency’s office reopens. Timing – TBD as of this posting.
About Content Ink
Content Ink works with both start up and established media companies and brands to source C-level next generation leaders in digital and social strategy, creative development, programming, marketing and monetization. Our practice is dedicated to the new breed of talent that is redefining digital by leveraging content, media and social to build deeper relationships with consumers.
About TalentNow
TalentNow partners with growth companies looking for diverse and underrepresented candidates for the business and go-to-market functions of their organization. We serve clients in technology (SaaS), media, entertainment, creator and healthcare industries that are growing from 100 to 1000+ employees globally. We are based in NYC with global capabilities.
Content Ink
About WeAre8
WeAre8 is the evolution of social, a revolutionary new app built for consumers, brands and the planet. We are growing, and fast, and changing the world.
The 400 billion dollar digital ad industry is broken. And we have built a better way. Global brands are advertising on WeAre8, and our sustainable ad platform gives power back to people and the planet.
WeAre8 has also launched the 8Stage – an inspiring feed of the most uplifting and exclusive content where talent brings their best, and where there is no judgement or hate.
Our Social and Influencer Manager will be based in London, reporting to the CMO, and working with our incredible team to rapidly scale WeAre8.
This role requires proven experience of social media and influencer marketing. We are a start-up, and the pace is fast. We are a certified B Corp, and a force for good.
Location: Working from the WeAre8 Offices, based in Holborn, Central London
Key Responsibilities
- Analysing the long-term needs of WeAre8’s social media strategy, building a plan, building quarterly reports to the CMO outlining any necessary changes to the overall digital marketing plan.
- Setting measurable goals for campaigns, measuring their success and showing ROI.
- Working with all talent and influencer content to drive user growth and engagement
- Creating captivating content for WeAre8’s social media sites, which may include writing blogs, articles, posts, talent and influencer content and multimedia content.
- Staying up-to-date with the latest social media trends and digital technologies.
- Developing and overseeing competitions and campaigns to draw attention to WeAre8.
- Monitoring and responding to customer feedback, comments and social media posts.
- Liaising with other departments and creatives to create a holistic and effective online campaigns.
Skills & Experience
- Minimum of 5 years experience of customer acquisition to app based platforms.
- Deep understanding of digital channels and ability to analyse data.
- Excellent copywriting skills and digital conversationalist embodying our brand voice on social.
- Communication skills that can flex to fit any platform, media character count or audience.
- Ability to multi-task, hopping on trending topics.
- Strong creativity.
- Top-notch organisational skills.
- Experience working with global talent and influencers.
What we value:
- Our people – our team members matter, they are our most valuable asset!
- Teamwork – together we make things happen and solve problems
- Professionalism – we take great pride in the quality of our work
- Work Life balance – we work hard and we enjoy our work, but we are a B Corp who promotes wellbeing and sustainability for our people and the planet
What we offer:
- Stock options plus very competitive salary
- Private Health Insurance
- The opportunity to work on a global tech-for-good platform
- A dedicated focus on great company culture
- Professional development and training courses
- Regular team building events
- Subscription to wellbeing courses + many more perks!
WeAre8 is an equal opportunities employer.
We believe passionately that employing a diverse workforce is central to our success.
We make recruiting decisions based on your experience and skills.
WeAre8
Superfly is an experience company obsessed with activating and amplifying communities around common passions and unforgettable moments. We’re helping brands connect meaningfully to culture & creating the future of live entertainment. We support our partners in identifying and amplifying their unique slant within culture in ways that drive business objectives and create resonance.
From producing some of the world’s most iconic festivals, to media-driven joint ventures and location based entertainment, Superfly has been defining the creative edge of live entertainment for over 20 years.
Job Summary:
We’re looking for a Content Producer to join our Superfly X Division. The Content Producer manages production and project management of digital media content for brands within the Superfly X portfolio on a project basis during 2021. In the immediate, this role will focus on The FRIENDS™ Experience.
Duties and Responsibilities:
- Delivering photo and video content that is engaging, creative, and forward thinking while fitting within guidelines of the brand(s).
- Work with Resource Manager to proactively source and hire content creators, videographers, and photographers
- Ensure strategy and briefing assignments meet stakeholder expectations and are in line with agreed-upon timelines
- Help manage shot lists, SOWs, video treatments, and archival of all content
- Understand marketing/business goals and objectives of each assignment and identify optimal processes and procedures to ensure successful outcomes of the projects.
- Support Social Media Manager in routing of creative for approvals and feedback.
- Drive projects forward, ensuring clear, on-going and transparent communication among cross-functional teams and partners throughout the life cycle of a project.
- Track and manage Content budget with Director of Marketing Ops. Provide realistic budget-related feedback to scope and schedule.
- Work with legal and licensing partners to license music for content pieces
- Identify and help implement new processes to further collaboration and efficiencies.
Knowledge, Skills and Abilities:
- Minimum 2 – 4 years’ experience in a role involving extensive phone and email communication
- Experience in live events, entertainment, or ticket sales
- Experience with Vimeo or similar content storage platform
- Experience and/or familiarity with social media platforms: Instagram, Facebook, Twitter, and Tik Tok
- Experience in Music Licensing
- Proficient in Microsoft Office and Google Apps
- Problem solver with strong analytical skills
- Detail-orientated. Emphasis on grammatical skills.
- Demonstrate a strong sense of urgency
- Extremely organized and have excellent time-management skills
- Maintain a calm presence in stressful environments and demonstrate flexibility under pressure
- Proven ability to multi-task and handle diverse workload
- Thrive in and contribute to a positive, collaborative and fun work environment!
- Demonstrated ability to take direction and prioritize while juggling multiple projects at once in a fast-paced, deadline-driven environment
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Superfly
Can you imagine what it’s like to have a career within a fast-growing and visionary e-commerce company? Have you had a first experience in Influencer Marketing and are you hungry for more? Then you might be the fresh talent we’re looking for, hear us out!
Loop Earplugs‘ story started in 2018, when Maarten and Dimitri came up with a brand-new approach to earplugs. Our customers can live life at their volume without compromising on style thanks to our unique shapes, designed with an acoustic technology to reduce noise or block it out completely. Today, we are 17 Loop rockstars, changing people’s lives for the better in over 100 countries.
As our Influencer Marketing Specialist you’ll be part of our international partnership team. You’ll work together with our Influencer Marketing Lead and oversee our influencer partnership strategy from A to Z. You’ll report directly to our Brand Marketing Manager as to guarantee a flawless roll-out of all partnership matters. Amongst others you’ll be :
- Working within the Partnership team on influencer collaborations on international level.
- Building a strong Loop ambassador program.
- Proactively pitching new ideas for engagement, community growth and brand awareness. Identifying new business opportunities & following up on latest influencer marketing trends.
- Reaching out to international influencers, across our different user audiences and channels, and build strong relationships with them.
- Coordinating communications & day-to-day management with influencers / managers & close follow-up of deliverables.
- Reporting & evaluating campaigns (ROI, Reach, engagement & TMV).
- Coordinating sample sendings (product seeding, giveaways, etc.).
- Analyzing competitor strategies & filtering out relevant best practices.
- Leveraging content created by influencers and infusing it in Loop’s organic social content or paid campaigns.
Requirements
- Minimum 2 years experience in Influencer Marketing.
- A good understanding of social media & content marketing.
- An eye for identifying new key influencers & trends.
- Masters degree in marketing, PR & communications or business management.
- Exceptional project management skills, the ability to successfully manage multiple partnership campaigns running at the same time.
- Great negotiation, communication, presentation and networking skills.
- Native English or bilingual proficiency.
Benefits
- A challenging job in a fast-growing scale-up with the opportunity to create your own path.
- An open company culture where out of the box thinking is promoted.
- Flexibility to work from home and/or in our offices in Antwerp & NYC.
- Attractive salary package adapted to your experience, optimized with extra legal benefits.
- Join the most driven & fun team you’ll ever meet!
- Fun activities such as team trips to remote places (latest was Iceland), ping-pong at the office & Friday drinks,…
Loop Earplugs
Gannett Co., Inc. (NYSE: GCI) is a subscription-led and digitally focused media and marketing solutions company committed to empowering communities to thrive. With an unmatched reach at the national and local level, Gannett touches the lives of millions with our Pulitzer-Prize winning content, consumer experiences and benefits, and advertiser products and services.
Our current portfolio of media assets includes USA TODAY, local media organizations in 46 states in the U.S., and Newsquest, a wholly owned subsidiary operating in the United Kingdom with more than 120 local news media brands. Gannett also owns the digital marketing services companies ReachLocal, Inc., UpCurve, Inc., and WordStream, Inc., which are marketed under the LOCALiQ brand, and runs the largest media-owned events business in the U.S., USA TODAY NETWORK Ventures.
To connect with us, visit www.gannett.com.
We are looking for journalists to join the Digital Optimization Team who passionate about growing reach and trust with audiences to convert them into paying subscribers. The Producer II role optimizes content to reach audiences and manages multiple digital platforms, including social and native. A successful candidate must demonstrate strong news judgment and have prior digital or story packaging experience. They will specialize in finding a wide audience for the region’s stories, photos, videos, graphics and other content. The role works with digital team leadership, editors, reporters and visual journalists to best display content on all digital platforms.
Candidates should demonstrate a strong understanding of audience metrics, SEO and social optimization with the goal of growing audience. The ideal candidate will be a strong collaborator, who can work closely with others. He or she will understand the constantly changing news cycle and the need to be flexible. This role may include early morning, night and/or weekend work.
Typical job duties:
- Interacts with newsrooms across the entire USA TODAY Network to help our best journalism reach the best audience.
- Enhances content with video, galleries, SEO meta-data, hyperlinks and images.
- Optimizes, aggregates and packages assets for digital publication.
- Writes effective digital headlines, briefs, and breaking news alerts that help attract audiences.
- Writes engaging social posts that attract audiences and encourage readers to interact with social content.
- Uses metrics to monitor real-time data, determine traffic patterns and make changes tied to the data. Familiarity with Parse.ly and analytics products a plus.
- Able to capture a trending search opportunity through repackaging of original content or aggregating social reaction to a developing story.
- Provides packaging and presentation across all platforms, including mobile and other social platforms such as Facebook, Instagram, Twitter and Reddit.
- Manages home pages to engage a loyal audience.
- Able to spot and fix issues related to grammar, spelling, punctuation and style. Notifies newsroom editors if there are content issues.
- Manages workflow to meet digital deadlines.
- Stays calm under pressure and throughout big news events.
- Provides great customer service, working collaboratively to find solutions.
Requirements:
- The ideal candidate will have a Bachelor’s in a related field such as communications or media or the equivalent in experience.
- 2-3 years of experience working in the news industry
- Previous experience working on social media, video editing and/or search engine optimization in a competitive news environment.
- Knowledge of AP style
- Strong news judgment
- SEO knowledge
- Advanced headline-writing skills
- Excellent communication skills
#content
Gan.content
Gannett Co., Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We will consider all qualified candidates regardless of race, color, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, education, political affiliation, or veteran status.
Gannett
Content Manager/Producer
We’re looking for a Content Manager to assist on a series of global events for a luxury car brand.
The Content Manager/Producer is needed to act as a conduit between our creative team, the digital and event production team and our client.
Managing passionate creatives to a challenging timeline, you’ll need to demonstrate a confident leadership to steady the ship with a best practice approach to taking our creative red thread and work with our teams to interpret what we need for the live events.
Do you have experience of developing long-term content plans and cataloguing/filing all content in the formats needed?
Are you able to project manage to ensure all content needs are planned with excellent detail? You will need to own all content, manage its creation/sourcing, project manage, add detail, create timelines, push for updates and manage resource, etc.
You’ll be creative and logical, ideally with a digital background. If you’re a great communicator who is used to working between different internal stakeholders across the globe the role will require a dynamic and competent flair to articulate the creative process while still driving the execution forward to ensure all key milestone dates are hit.
Ideally, you’ll be available ASAP.
Initial FT short term contract, based in the London Avantgarde office until April 2022, with potential for the role to become FT and permanent.
Avantgarde
About You:
You are an Influencer Marketer who is excited by all thing’s influencer and social media. When you are not scrolling Instagram for the next big star, you are executing influencer campaigns and working with influencers anywhere from 5K followers to 300K followers. You love the idea of curating content and watching your final campaign go live and you are looking to up level your skills in negotiations and client relations while working alongside a team to execute large scale influencer activations.
This is a unique opportunity in a rapidly growing company. Responsibilities will include but are not limited to:
- Managing, negotiating, developing, and nurturing influencer relationships within influencer campaigns for a portfolio of clients
- Proactively scouting, vetting and developing strong working relationships with new influencers, talent agencies, and content creators
- Managing influencers throughout ongoing collaborations, from booking to briefing, and from execution to reporting
- Reviewing and monitoring influencer content and ensure FTC compliance
- Negotiating and reviewing influencer agreements (rates, content usage, parameters, etc.)
- Managing influencer software and technology to track and create best practice
- Work with paid social teams to push influencer content as sponsored ads, extending client ROI.
- Pull weekly and monthly reports to assess performance, partner activity and areas for scale and/or adjustments
Requirements
Qualifications and Experience:
Need to Have:
- Bachelor’s Degree or equivalent work experience
- 1-2 years of prior influencer experience managing influencer campaigns from start to finish
- Prior experience in contract negotiation with influencers and agents
- Ability to build reports and analyze data to provide to clients
- Ability to “think on your feet” and develop creative yet practical solutions to anticipated and unanticipated problems
- Ability to work effectively as part of a team and independently
Nice to Have:
- A strong passion for influencer & social media platforms like Instagram, Facebook and Tik Tok
- Very strong interpersonal and communication skills (verbal and written)
- Knowledge of G-suite & excel
- Experience with an influencer management tool (ex. Creator IQ, Tracker or Dovetale)
- Must be inquisitive and proactive
Benefits
About Us:
We are Performance Branding experts, working with scalable and enterprise brands including Nike, Spanx, and Shake Shack. We leverage digital channels and creative to grow our clients. Data drives our decision making and enables us to operate like trusted business partners. WITHIN works with brands to collapse the funnel between performance and brand marketing unifying objectives, targets, strategy, and implementation. Partnered with a brand’s value proposition, our integrated media and personalized content solutions prioritize profits and growth over channel optimization, taking a holistic approach to marketing programs, and training our people across every channel. We use the best technology available along with proprietary tools delivering the best performance for our clients.
Everyone at WITHIN wants to grow and be challenged. It’s a collaborative place made up of small, closely knit and versatile teams that are fast and adaptive to solve problems and build systems. We support remote work, and provide a physically distanced office space for those who need it.
We offer a competitive salary and benefits based on ability level including:
- Base salary DOE
- Unlimited vacation policy
- Bonus opportunities
- Monthly Phone Stipend
- Comprehensive Medical, Dental, and Vision insurance options
- Dog friendly office
- Full Time Remote Work options
WITHIN
Calling all Fashion Designers!
We are currently inviting applications from all levels of experience within Design. Whether you are interested in a freelance or permanent role, if you are at senior or junior level, we’d love to hear from you.
Quiz is a dynamic fast fashion retail group that focuses on delivering catwalk style looks and all the latest trends at value for money prices. Our target audience is the fashion conscious womenswear market and the girls who wants to dress up for any occasion. We aim to be exciting and innovative, offering our customers the fashion, footwear and accessories that they want, when they want. We have exciting concession/international partnerships with the likes of New Look, Very group, Macys and we are continuously expanding.
You will be required to support our Company design strategy by supporting the design process along with the buying team. This also involves presenting the latest trends fit for commerciality. You will also be involved with assisting in designing and developing core ranges in line with current and future trends, customer profiles and brand direction.
§ You will have an exciting and commercial ‘eye’ for trends and ideally have a fashion brand background.
§ You will be a confident communicator at all levels.
§ You will also be proficient in Illustrator and Photoshop.
§ You will be a team player!
Interested in joining our team? Apply today! We can’t wait to hear from you!
Quiz Clothing
Machine apparel Inc ( machinejeans.com, mebon.com ) is a creative and trend leading fashion
brand located in Los Angeles, USA. We are launching our fashion brand marketing in Uk and Europe. We are looking for experienced fashion designer for young contemporary women line
with an energetic and creative mind.
We would appreciate it if you can send us your application CV resume to [email protected]
Thank you.
Machine Apparel Inc
How you’ll make a difference:
We seek a talented and detail-oriented team member to accurately and efficiently fulfill customer submitted artwork requests. As part of our Operations team, you value customer satisfaction and be able to translate this into all aspects of your role.
What you’ll do:
As an Expert Production Artist, you will contribute to a WOW! customer experience by efficiently and accurately preparing and redrawing customer artwork. To ensure a high-quality print, you will transform both uploaded and non-uploaded imagery into print-ready files and make adjustments to Custom Ink clipart files based on customer requests.
You communicate regularly with team members on specific orders, and maintain a high level of personal accuracy and quality of work. It will be essential for you to work cooperatively with other Ops Teams to ensure high customer satisfaction and team member satisfaction.
Further, you will contribute to the success of the Expert Production Art team by assisting in the ongoing efforts to improve art tools and processes. Additionally, during periods of decreased order volume, you may work on projects outside of orders or work to support other teams in orders.
How you’ll be measured:
-
Work Quality – Maintain targeted expectations for execution and accuracy of work
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Productivity – Maintain targeted expectations for average number of orders completed per day
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Teamwork – Work jointly to enhance customer and teammate experience with Custom Ink
What we’re looking for:
Completion of customer art needs is critical to providing the best customer experience. Accordingly, a successful candidate will possess the following qualifications:
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Demonstrated high accuracy, quality of work, and an eye for design
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Proficiency in Adobe Illustrator (recent version experience preferred)
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Confidence in creating artwork using a mouse
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Strong familiarity with Mac OS
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Proven communication and social skills
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Ability to acquire and master knowledge of new interfaces and programs
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Adobe Photoshop experience, a plus
As with all roles at Custom Ink, you must also embody our company values – practicing the Golden Rule, taking Ownership, and driving and embracing Innovation.
Please submit a letter of interest with your application.
CustomInk, LLC (“”Custom Ink””) is an Equal Opportunity Employer. We celebrate diversity in all forms and are committed to maintaining a discrimination-free workplace that treats applicants and employees with dignity and respect. Our employment process is conducted without regard to race, color, religion, nationality or ethnic background, sex, pregnancy, sexual orientation, gender identity or expression, age, disability, protected veteran status, genetic information, or other attributes protected by state, federal, and local law.
Custom Ink uses E-Verify to confirm the employment eligibility of all new team members. To learn more about E-Verify, including your rights and responsibilities, please click here .
Read about our commitment to the safety of our team members during COVID-19 here .
CustomInk