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The role: Affiliate Marketing Manager

We are looking for a Manager of Affiliate Marketing for PokerStars US, reporting to the Senior Manager of Performance Marketing to be based in our New Jersey, Cherry Hill office.

Please note that the successful candidate will need to come into the Cherry Hill office 1-2 times per week.

Are you our next star player?

The Manager of Affiliate Marketing will play a pivotal role within the paid media team responsible for the PokerStars brand in the US market. This team is responsible for growing the player base in the US market by acquiring new customers at an efficient rate. This will be achieved by increasing the number of affiliate partner, negotiating efficient CPA rates, and thinking outside the box for new opportunities with affiliates. These new opportunities will span across content, live event coverage, leveraging affiliate social media handles, and sponsorship opportunities.

This role follows a hybrid approach to working, allowing you to combine working from home with working in our modern offices. These discussions are between you and your manager to find the best pattern for you both! We will kit you out to work from home but know that working as a team is what makes us great and spending quality time together is essential for keeping us mission-aligned.

Why we need you

Reporting directly to the Senior manager of Performance Marketing, the Manager of Affiliate Marketing will:

  • Work to grow affiliate partnerships, maintain existing relationships & be responsible for affiliate program billing
  • Be able to negotiate CPA rates with affiliate partners to drive efficient value for the business.
  • Be responsive to partners via email and able to work with them in order to reach agreements that are fair for both parties and ultimately benefit the organizations growth business goals.
  • Be hands on within the Impact Radius affiliate platform to make sure partners are receiving tracking reports that allow them to optimize their program for the benefit of our business.
  • Come up with new and innovative ways to work with affiliate partners such as sponsorship opportunities, data sharing agreements, and PR related articles for featured events.
  • Be able to document your success in an executive facing manner.
  • Execute & debrief on key tests that improve business learnings to strengthen our advertising playbook.
  • Set and crush goals on a weekly, monthly & annual basis.
  • Have the ability to execute campaigns in a fast-paced environment with strong attention to detail.

Who we’re looking for

Your experience:

  • Minimum of 3+ years in an affiliate marketing role.
  • Bachelor’s degree (B.S. / B.A.) in marketing, advertising, or related field preferred
  • Experience with an affiliate marketing platform (Impact Radius, Income Access, etc.

Your skills:

  • Proficient in excel and power point.
  • Excellent verbal and written communication skills
  • Strong understanding of direct response advertising & thrive in a results-driven environment.
  • The ability to expand the affiliate program in both number of partners as well as innovation ideas for content, partnerships, and sponsorships

Requirements:

  • A team player that can collaborate with other team members to package results in a cohesive manner and work with PR and product teams to showcase product benefits via affiliates.
  • Data driven mentality that can build on learnings to improve business performance
  • Autonomous teammate that has a strong attention to detail, get-up and go mentality.
  • Always brings a positive attitude to the table

What’s in it for you?

Our experience-based salaries are competitive. Plus, there’s a discretionary annual performance bonus.

Your package will include:

  • 100% paid health, dental and vision insurance for you and a substantial employer contribution towards your qualified dependent coverage
  • 6 weeks+ paid leave
  • life assurance, and short term and long-term disability, at no cost
  • a generous 401(k) plan with a 6% employer match and no vesting or waiting period
  • a personal interest allowance to let you learn something new or pursue a hobby
  • looking to extend your family? You will receive a cash gift of $1,500 for your new addition whilst working for us
  • 26 weeks primary (maternity) carer leave at 100% pay & secondary carer leave pay (paternity) at 100% pay
  • in-house training and development to develop your skills, progressing your career
  • free fresh fruit, snacks and drinks in the office
  • wellness initiatives
  • social events.

About the Group

PokerStars is part of Flutter Entertainment Plc, a global sports betting, gaming and entertainment provider headquartered in Dublin and part of the FTSE 100 index of the London Stock Exchange. Flutter brings together exceptional brands, products and businesses and a diverse global presence in a safe, responsible and ultimately sustainable way.

We are an equal opportunity employer that values diversity. We do not discriminate on any protected characteristic as defined by applicable law.

We will look to provide reasonable accommodation for applicants with disabilities to participate in the job application or interview process. If you need assistance, please contact: [email protected]

Please note we cannot accept general applications; this inbox is just for providing support to those who need it.

Want a seat at the table? Apply now!

We will aim to respond to you as soon as possible. If you’re the right fit for our role, you will be invited to a phone/zoom interview.

Find your passion with PokerStars.

PokerStars

$$$

Starz is currently seeking a Manager of Marketing Insights to join the Insights and Analytics team, covering both US and international markets. This role will be based in New York, NY or Santa Monica, CA.

The candidate will have an extremely versatile skillset, be highly collaborative, and work cross-functionally to help the Insights & Analytics team provide actionable insights to the marketing team. The role is highly visible and includes senior management stakeholders within the marketing, product, distribution, and development departments.

Responsibilities

  • Support senior leadership to ensure marketing related business goals are met
  • Provide marketing team with deep and actionable audience, creative, and marketing platform insights
  • Partner with internal teams and external media buying agencies to define and implement campaign measurement plans, testing strategies, and learning agendas to inform future media investment strategies and growth opportunities for integrated marketing campaigns, including TV, OOH, digital and social media
  • Conduct audience research to identify key behavioral, demographic and attitudinal traits to inform the development and targeting of future marketing campaigns
  • Work closely with agencies to identify opportunities for campaign optimization to ensure every marketing dollar is spent as efficiently as possible
  • Develop and maintain holistic campaign dashboards to identify key drivers of performance and inform future campaign activity
  • Develop and maintain documentation and standard operating procedures for data ingestion, data cleaning/transformation, and reporting deliverables
  • Manage a Sr. Analyst on the Marketing Insights team
  • Limited travel to NY/CA

Qualifications & Skills

  • BA/BS and equivalent work experience. Strong preference for a degree in a technical field such as Applied Mathematics, Computer Science, Engineering, Physics, or Economics
  • 5+ years in marketing analytics or similar experience including the measurement, evaluation, and optimization of offline and online marketing tactics
  • 3+ years working with data visualization tools with a strong preference for experience with Tableau
  • Exceptional attention to detail and analytical problem-solving skills
  • Ability to multitask and work on multiple ongoing projects, with minimal oversight, support, and defined process
  • Experience managing the workload and supervising the deliverables of a junior analytics resource
  • Hands on experience with digital marketing and social media tools (ad servers, DSPs, Google Analytics, audience research tools, and social listening)
  • Hands on experience with databases (e.g., Snowflake, BigQuery), comfortable with writing SQL queries and relational database concepts
  • Strong communications skills, including the ability to distill and relay insights to a variety of audiences, including senior executives, in an effective and visual manner
  • Strong understanding of basic statistical concepts, such as descriptive and inferential statistics, correlations, A/B testing and optimization
  • Strong understanding of experimental design (e.g., identifying variables, treatment structures, sample size calculations, and hypothesis testing etc.)

Nice to Haves

  • Python programming experience (e.g., pandas/numpy) and/or Jupyter notebooks strongly preferred
  • Knowledge of marketing mix modelling and/or multi-touch attribution a plus
  • Statistical model building/machine learning experience a plus
  • International experience a plus
  • Media/entertainment or advertising experience a plus

About the Company

Starz (www.starz.com), a Lionsgate company (NYSE: LGF.A, LGF.B), is a leading global media and entertainment company that produces and distributes premium streaming content to worldwide audiences across subscription television platforms. Starz is home to the flagship domestic STARZ® brand, STARZ ENCORE, 17 premium pay TV channels and the associated on-demand and online services, including the highly rated STARZ app. With the launch of the STARZPLAY international premium streaming platform and STARZ PLAY Arabia, Starz is expanding its global footprint in a growing number of territories. Sold through multichannel video distributors, including cable operators, satellite television providers, telecommunications companies, and other online and digital platforms, Starz offers subscribers more than 7,500 distinct premium television episodes and feature films, including STARZ Original series, first-run movies and other popular programming.

Business Unit Overview

Starz

With the Company aligning its studio operations behind the growth of its streaming business, Starz has become one of the pre-eminent modern premium global streaming platforms. Offering subscribers more than 7.500 television episodes, including Starz original series and provocative documentaries, along with a broad catalogue of first-run movies, Starz is taking the lead in delivering relatable premium content that makes it the platform of choice among a wide spectrum of female, African-American and other historically underserved audiences. Its focused brand, premium content and freedom from legacy relationships position Starz at the forefront of the new bundles emerging throughout the media ecosystem, a compelling value proposition to complement virtually every kind of subscription platform.

Distinguished by its successful and focused content strategy, top programming, exceptional curation and speed to market, Starz has quickly scaled its platform to become one of the most widely distributed and fastest-growing OTT services in the world, with OTT subscribers making up more than half of its global subscriber base. The Starzplay International premium subscription service offers a “best of global SVOD” content portfolio in more than 50 countries throughout Europe, Latin America, Canada, Japan and India through a bespoke and expanding network of distribution partners. The Starzplay Arabia joint venture is one of the leading SVOD operators in the fast-growing Middle East and North Africa region. The proprietary and highly-rated Starz app, a proven hit with U.S. audiences, continues to roll out internationally.

Our Benefits

  • Full Coverage – Medical, Vision, and Dental
  • Work/Life Balance – generous sick days, vacation days, holidays, and Impact Day
  • 401(k) company matching
  • Tuition Reimbursement (up to graduate degree)

EEO Statement

Lionsgate is an equal employment opportunity employer. All employees and applicants are evaluated on the basis of their qualifications, consistent with applicable state and federal laws. In addition, Lionsgate will provide reasonable accommodations for qualified individuals with disabilities. Lionsgate will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and federal law.

Starz

Americaneagle.com is a family owned web design, development, and digital marketing agency with a passionate belief in the power of technology to positively transform business practices. Our focus is helping customers grow and achieve success in the digital space. We cover a variety of different industries, including ecommerce, associations & nonprofits, government, healthcare, sports & entertainment, transportation and more. The company was recently named by Built in Chicago as one of the best places to work and to Inc.com’s list of 5000 fastest-growing private companies for the past eight years.

We’re looking for dynamic individuals who are passionate about creating and optimizing digital marketing campaigns for our clients. The Senior Digital Marketing Manager will work with a variety of team members and will be the driving force for marketing initiatives including: email marketing, SEO/SEM, social media, user experience, content strategy, analytics and measurement strategy. The ideal applicant will be passionate, results-oriented and focus on achieving ROI through digital marketing.

Responsibilities:

  • Manage multi-channel marketing initiatives in an agency setting
  • Audit existing digital marketing campaign performance
  • Develop campaign strategy and marketing roadmaps
  • Establish actionable goals along with measurement strategy
  • Provide creative direction for social, email, etc.
  • Collaborate and execute on digital marketing campaigns
  • Manage day-to-day communication internally and with our clients
  • Consult and train on best practices in digital marketing
  • Analyze and report on digital marketing performance

Requirements:

  • Bachelor’s Degree
  • 5+ years of digital marketing experience, agency experience a plus
  • Experience managing enterprise-level digital marketing preferred
  • Strong organizational and communication skills
  • Comfortable working in a fast-paced, team-based environment
  • Positive attitude and passion for marketing
  • Experience in Google Analytics, certification preferred
  • Experience with a variety of tools such as Google Tag Manager, Google Ads, Google Data Studio, Salesforce Marketing Cloud, Pardot, HubSpot, Active Campaign, SEMrush and Screaming Frog SEO Spider are a plus

Americaneagle.com provides its employees with an energetic work environment and opportunities to further develop their skills. Our dedication to growing our development team is how we can produce excellent sites and applications for our clients. We do all of this while maintaining a family value focus and pushing for a good work-life balance. We offer a generous compensation and benefits package.

Americaneagle.com

Ideation & Marketing Manager

Festivals

Do you want to work with some of the UK’s most popular festivals? Have you got strong experience in campaign management and execution? Along with a track record in delivering campaign assets that assist in winning new business? A fascination with all things culture, music and live? Then this could be the job for you!

Sitting in the brand partnerships team, this is a unique opportunity for a marketing expert to make a move into the live music space, a demonstrable love and passion for entertainment is essential, along with proven success in marketing campaign management and delivery. Our client are proud to boast some of the UK’s most highly attended festivals, spanning a multitude of genres and audiences.

Key Responsibilities:

  • Assist the Business Development team in taking the lead on best in class campaign ideas for brand partners, that deliver business and cultural impact across both existing and emerging platforms
  • Development of strategic concepts on a regional, national and global level
  • Partner with individual festival operating companies and marketing teams to integrate brand partnerships, maximise saleable assets and encourage narratives around festivals, capturing their tone of voice
  • Immerse yourself in the festivals and drive the festivals and brand partnerships team to outline touchpoints for partners
  • Take ownership of the delivery across all marketing led elements of campaigns, pre, during and post show

You Will Have:

  • Proven track record of success within a marketing agency or a similar environment
  • Experience in the development and execution of a range of experiential and content led executions from live experiences, through to branded content
  • An original approach, with innovation and creativity at the heart of what you do
  • The ability to display a wide range of creative work for a variety of well-known brands or agencies
  • Unbeatable copywriting and design skills, using them to communicate concepts effectively and deliver exceptional pitch proposals to get results

If you want to work in a vibrant brand partnerships team, with some of the best festival brands in the UK, and have the marketing skills to match, then get in touch!

Handle actively welcomes applicants from under-represented backgrounds – we pride ourselves on attracting the best talent for every opportunity through a commitment to equality, diversity and inclusion.

Handle Recruitment

Intellian is driven by a passion for innovation and agile responsiveness to customer needs. As the crucial link between satellite networks and millions of people on Earth, Intellian’s leading technology and antennas empower global connectivity across oceans and continents, organizations and communities. Strategic thinking, an obsession with quality and a proven ability to deliver enable Intellian to invent for the future, creating mutual success for partners and customers as the world’s connectivity needs evolve.

Sounds interesting? We are seeking an experienced Digital Marketing Manager who can bring our brand to life online, telling our stories to those in our ecosystem and beyond. Someone who enjoys the technical aspect as well as the creativity required to bring ideas to life.

The right person will be great at their job, but more importantly a great colleague. Culture isn’t just a poster on the wall for us, it’s how we thrive. We’re collaborative, supportive, driven, fun and creative – we want someone who will be a great fit and help us transform the satellite communications industry.

In this role, the candidate will develop strategies and content across social media, website, SEO, Pardot and digital campaigns, to inform, engage, and entertain Intellian’s customers and partners across all maritime and enterprise market sectors.

KEY RESPONSIBILITIES

  • Manage SEO and content on intelliantech.com, as well as analytics and reporting
  • Develop a multi-platform social media strategy and content plan aimed at growing brand awareness, product demand and customer engagement
  • Work with global teams on developing and building email marketing campaigns and database management (Pardot/Salesforce)
  • Develop and manage social media campaign strategy aligned to global marketing strategy

PREFERRED QUALIFICATIONS AND SKILLS

  • Must have 4+ years of digital marketing experience.
  • Demonstrated experience in Pardot, Google Ads, Facebook ads, Instagram ads and LinkedIn ads required.
  • Solutions-oriented thinker who can operate within a global organisation and has a proven ability to get things done while managing multiple projects simultaneously.
  • Experience and confidence in copy writing for digital content.
  • Experience in managing all aspects required producing content required for engaging social content and working with internal creative teams and external agencies.
  • Confident social media management platform user (Brandwatch – preferred but not essential)
  • Ability to effectively communicate information and ideas in written, verbal, and visual formats.

Intellian Technologies

Jackpot is on a mission to create the world’s leading digital entertainment experience and we’re starting by building the world’s most user-friendly digital lottery platform. We are continuing to grow our team, where you will be a key team member and contributor to the business. Our exceptional team members are alumni of some of the best companies in the world: StubHub, Google, Intuit, BetMGM, Twitch, GoPuff and more. Come build with us!

About the Role:

Reporting to our VP of Marketing, we are looking for a Retention Marketing Manager to build out and execute Jackpot’s retention strategy across both paid and owned marketing channels. This may be the perfect opportunity for you if you’re looking for a fast-paced environment and an opportunity to build retention marketing strategies from the ground up! This role also has the option to be fully remote. 

What You’ll Do:

  • Build the foundation of Jackpot’s CRM toolset and infrastructure by: helping us establish our CRM platform, email marketing capabilities, push notification approach, and onsite content strategy
  • Develop the full stack retention strategy across all stages of the user lifecycle including audience segmentation approach, messaging strategy, offer strategy, and engagement timing
  • Identify customer segments for targeted marketing programs and develop customer offers to deliver ROI-positive results
  • Own Jackpot’s customer-centric, data-driven strategies and implementation plans to ensure the success of lifecycle strategies, including paid and owned marketing channels
  • Create and execute continuous improvements for all key customer retention metrics including conversion rate optimization, cross-sell, lifetime value, and lifetime value
  • Work in Salesforce CRM to plan, execute, and report on CRM campaigns, partnering with the analytics team to understand the impact of various tactics on customer LTV, churn, and business revenues
  • Assist in developing Jackpot’s brand strategy, and reinforce the brand tone of voice and key messaging pillars consistently across all retention marketing channels and customer touchpoints

You Ideally Have:

  • Experience working in the Salesforce marketing suite
  • Strong confidence and track record in CRM, including campaign execution, lifecycle marketing and analytics and data-driven insights with customer profiles/segmentation
  • The ability to assess trends, competitive activity, and technological advances in the CRM marketing and larger marketing environments

It’s a Bonus If You Have:

  • Copywriting experience
  • Experience in the iGaming or the online sports betting space
  • Design capabilities or experience
  • Experience working in a startup or a rapidly scaling organization

About You:

  • You are known to be highly collaborative and are enjoy cross-functional, dynamic working environments
  • You excel in work environments with a high degree of autonomy and accountability. The prospect of taking full ownership of the retention channel from campaign ideation, through execution and results reporting is an exciting challenge for you to be accountable for and influence
  • You have a passion and natural strength for data. You are committed to the pursuit of truth and empirical evidence
  • You approach your work with a solutions-oriented mindset. You are committed to the continuous improvement of workplace operations and your channel performance
  • You are not bothered by competing tasks or priorities. You know how to structure your time and work while managing team member expectations to prioritize projects effectively
  • You have grit, tenacity, and what people describe to be a “get it done” mentality. You don’t believe any task is too big or too small for you.
  • You are not bothered by change or shifting priorities. You’ve been described as adaptable and solutions-oriented.

One of Jackpot’s core values is Lifelong Learning. We don’t believe we are ever finished products and strongly believe in growing and developing to improve ourselves. If what you’ve read so far sounds exciting but your experience doesn’t quite match what we’re looking for, we strongly encourage you to apply anyway! We are committed to building a diverse, inclusive team where everyone can feel proud to contribute to.

What We Can Offer You:

  • $125-$135k base + bonus + equity
  • The opportunity to have a voice, say, and “leave your fingerprints” on our product and business
  • A commitment to provide you with the benefits of a start-up career without the start-up pains
  • Benefits on par with leading, progressive tech companies
  • Flexible working hours
  • A culture of trust and accountability

Our Core Values:

  • Decisiveness
    • You don’t fear failure and you don’t fail the same way twice
    • You have strong opinions but are also open minded to new ideas
    • You aren’t just fast, you’re the fastest
  • Grit
    • You persevere in the face of challenges and adapt to change
    • You always follow through on your commitments – you live a 1:1 say/do ratio
    • You execute with a founder mentality
  • Lifelong Learning
    • You are always seeking and implementing feedback
    • You are not a finished product and are always searching for knowledge and a means to improve yourself
    • You embrace and learn from constructive conflict

About Us:

In the United States alone, over 150m people per year purchase a lottery ticket. The $100B lottery industry is one of the last major industries to allow buyers to transact digitally, with ~5% of sales coming from online transactions.

At Jackpot, we’re seeking to change that. We are looking to build the world’s most user-friendly digital lottery and online gaming platform, leading the charge in bringing this industry into the 21st century through innovation and variety. Jackpot brings verified, official state lottery tickets online, by leveraging its digital platform and proprietary technology to give customers the ability to play anytime, via a user-friendly mobile app or desktop experience.

Having recently closed a $42.5M Series A, Jackpot is backed by some of the biggest names in sports, media, and entertainment, including the Dallas Cowboys, New York Yankees, San Francisco 49ers owners’ Aurum Partners, the Tish family (co-owners of the New York Giants), Detroit Venture Partners (run by Cleveland Cavaliers owner Dan Gilbert), and BettorCapital. In addition, the round was co-led by Accomplice and Courtside Ventures, with participation from the Kraft Group, Michael Rubin, Sapphire Sport, Haslam Sports Group, Elysian Park Ventures, Arctos Sports Partners, LionTree, Theo Epstein, Fenway Sports Group President Mike Gordon, DraftKings co-founder and CEO Jason Robins, NBA stars James Harden and Joel Embiid, NHL legend Martin Brodeur, musical artist Lil Baby, and Boston Red Sox President and CEO Sam Kennedy, among others.

Jackpot.com

$$$

TO BE CONSIDERED FOR THIS ROLE YOU MUST LIVE IN THE ARIZONA AREA!! PLEASE DO NOT APPLY IF YOU ARE NOT IN THE ARIZONA AREA.

On behalf of our client, we are looking for a Product Marketing Manager in the Arizona area.

Skills we need to see:

Leadership: Coach and develop internal and external customers on our client’s product leadership. Inspire others, be receptive to feedback, have a passion for results, embrace servant leadership.

•Strategy & Planning: Set current and long-term product release goals; define and implement a cohesive product marketing plan designed to meet both revenue goals and promote products to the forefront of the global market.

•Messaging & Positioning: Craft a compelling narrative on how our client presents its products to the world. Guide social media, public relations and content creation with both technical and usability aspects of both software and hardware solutions.

•Brand & Editorial: Support our client’s distinctive brand which will differentiate them from legacy providers. Define the visual identity, editorial voice & tone and train all customer facing teams to represent our products to ensure consistency.

•Sales Enablement: Partner closely with sales team and sales leadership to identify and create world class enablement materials including spec sheets, case studies, whitepapers, PowerPoint presentations, demos, and competitive materials.

•Product Synergy: Work closely with product management on defining roadmaps, understanding competitive threats, understanding our users.

• Content Marketing: Translate technical details into benefits for the user. Develop a deep set of rich content that will engage, educate and entertain prospects and customers alike. Own final release of all product documentation and promotional materials.

• PR: Support the PR team with key product content and messaging.

• Customer Stories: Work closely with content creators to bring to life the incredible transformational stories of our customers experience with our clients’ products. Build relationships with existing customers, understand and develop their use cases.

• Travel – Some domestic and international travel will be required (20%).

WHAT YOU’LL BRING

• A lifetime of curiosity.

• 3 years engineering, sales engineering, or technical marketing experience ideally with B2B

• Cross-functional collaboration skills and org savvy with demonstrated experience working with engineering team.

Equal Opportunity Employer/Veterans/Disabled. To read our Candidate Privacy Information Statement, which explains how we will use your information, please visit http://www.adeccousa.com/candidate-privacy/. The Company will consider qualified applicants with arrest and conviction records. “Pursuant to the Los Angeles Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.”

Adecco

About Boons Media:

Boons Media is an online publisher that redefines what it means to be a people-driven news and entertainment company. Boons Media has turned digital publishing into a science. We are a rapidly growing start-up based in central London and one of the fastest growing companies in our industry.

We are looking for a Junior Digital Marketing Executive who will be responsible for the advertising activities across multiple markets and channels.

Your primary responsibility will be managing advertising campaigns on platforms such as Google Ads, Taboola and Outbrain. You’ll build upon your previous knowledge and experience of digital marketing to take responsibility over the advertising and content strategy for your campaigns.

About the role:

  • Create and launch paid media campaigns across social and native advertising platforms such as Google ads, Taboola and Outbrain
  • Analysis and optimisation of traffic and acquisition tactics in order to maximise revenue
  • Manage internal and 3rd party reporting systems to identify trends and optimise campaign performance
  • Monitor the company’s main KPIs on a daily basis
  • Develop test plans, measure performance, and make recommendations based on findings
  • Manage relationships with social and native advertising platforms

What Success Looks Like:

  • High number of Campaigns are optimised: Campaigns are prioritised and optimised so they consistently exceed financial expectations
  • Problem-solver: Attention to detail and analytical ability to fix issues quickly and independently
  • Effective Communication: Strong relationships with key stakeholders established and built on trust; honest feedback about campaign performance and potential is consistently provided
  • Creative Testing approach: New, exciting and targeted content continuously created and tested. Winning creatives are identified, reiterated and refreshed.
  • Proactivity: Always driving forward and testing new ideas
  • Contributes to the vision of the Biddable team by driving successful projects, delivered on time and with actionable results

Our Ideal Candidate:

  • Genuine interest in online advertising industry
  • Comfortable working towards ROI and margin based metrics, in a fast moving business environment
  • A detail-oriented individual with a combination of creative and analytical skills appropriate for running highly-targeted data-driven campaigns
  • Proficient with Excel
  • A proactive and independent approach to working life
  • Fluent in English (additional languages such as Spanish, Dutch, Italian, German, French, Portuguese,… are a plus)

Why work for Boons Media?

  • Work in a true start-up atmosphere with international, talented and fun colleagues
  • Growth opportunities
  • Flexible WFH policy
  • Drinks on our rooftop terrace with amazing views over London

If you want to be part of a young, dynamic and fast-growing company you are completely right at Boons Media. If you are enthusiastic, motivated and want to move forward, convince us today and apply!

Boons Media

Our client is looking for a (Senior) Marketing Manager, CRM Lifecycle based in the San Francisco Bay Area. He/She/They will be responsible for developing strategies and implementing programs to activate, engage and retain our users centered around data-driven and customer-centric practices.

Who Are You?

You are a critical thinker who loves delving into customer journeys and possesses strong analytical skills and business acumen. You are a creative strategist that turns insights into enticing marketing campaigns with impact. You are someone who is detail-oriented in execution but also can see the big picture. You have great interpersonal and communication skills, experience working cross-functionally across various teams and have managed/trained individuals in their career for success.

Key Responsibilities Include:

  • Own the global strategy, testing and execution for all CRM/Lifecycle campaigns that deliver measurable business impact
  • Engage with our consumers and volunteer community across various touch points (email, push, in-app, content cards), optimizing on the right channel mix and frequency of efforts and driving towards activation, engagement, retention, monetization and growth
  • Create and define the segmentation strategy that enables personalization at scale
  • Drive creative strategy and execution across channels and journeys both for our viewer and contributor communities
  • Produce, share and present strategy, results and insights to senior leadership and across the organization
  • Collaborate with the analytics team to create reporting and dashboards in order to better understand CRM performance and create transparency across the organization
  • Ensure best practices and continue to improve the workflow of the CRM team, identifying operational efficiencies and vetting 3rd party tools to support team goals
  • Work across teams (UA, Product, Community, Customer Experience, Analytics, Finance & Legal) and time zones (US, Singapore & Korea) to gain alignment and contribute to company OKRs
  • Develop a small team of marketers and ensure their continued development and growth within the organization

Requirements:

  • Bachelor’s Degree
  • 6+ years CRM experience
  • In-depth knowledge in digital marketing, especially in omni-channel CRM/Lifecycle marketing and retention/engagement strategies and personalization tactics
  • Strong analytical prowess with proven ability to derive insights that create actionable initiatives
  • Solid understanding of testing frameworks and methodologies and the ability to design end to end experiments
  • Ability to effectively prioritize and execute tasks in a fast-paced environment
  • Critical thinker with a problem-solving mindset
  • Strong storyteller with experience building compelling and creative campaigns
  • Excellent interpersonal, presentation, communication, and writing skills
  • Experience using CRM automation tools (Braze or similar) and analytics & data visualization tools (i.e. Looker, Amplitude)

Preferred Qualifications:

  • Strong understanding of media landscape, specifically in streaming and subscription based services
  • Interest in Asian entertainment
  • Prior experience working with international audiences and/or online communities
  • Fluency in Portuguese or Spanish (not mandatory)

Method Recruiting, an Inc 5000 company

The Brand Amp, a leading Marketing Communications agency, now has an opening in our Costa Mesa office for a full-time Senior Influencer Marketing Manager. This is a great opportunity for a motivated individual to thrive in a well-rounded (and award-winning) full-service marketing agency. Applicants should have a proven history of successfully working with traditional celebrities & social media influencers to support national marketing campaigns. Strongest candidates will have previously worked at a PR or social media marketing agency and have experience or knowledge of the following verticals: entertainment, sports, automotive, tech, fitness, parenting & content. Experience with off-road vehicles, side-by-side and the off-road lifestyle a plus.

The Senior Influencer Marketing Manager is a client-facing position that is responsible for developing strategy, managing programs, procuring influencers and providing ongoing counsel. This position will manage staff members and work very closely with the internal PR, social media, event & content teams. The ideal candidate must have a strong ability to multi-task and independently problem-solve in a fast-paced environment.

JOB DESCRIPTION

  • Develop influencer marketing strategies & programs for key clients
  • Demonstrate a high level of savvy and thoughtfulness with clients
  • Establish goals and objectives, along with key success metrics for each program
  • Identify authentic target influencer profiles in key categories & deliverables to drive client success
  • Effectively evaluate and communicate an influencer’s potential fit with a brand
  • Lead research efforts to identify authentic influencer candidates
  • Oversee outreach, thoughtful negotiation and procurement of influencers
  • Management of all influencer deliverables
  • Development of weekly and monthly reporting
  • Identify influencer opportunities to be leveraged with other business units
  • Understanding & enforcement of proper FTC disclosures
  • Stay on top of industry trends & PR/social media advancements

DESIRED EXPERIENCE

  • Agency Experience: 3 – 5 years of influencer marketing experience at a PR or social media marketing agency
  • Strategy Development: Proven success in developing impactful influencer programs & reporting success
  • Influencer Outreach: Experience identifying, securing & managing influencers for consumer facing national brands
  • Social Media: Robust understanding of social media platforms & analytics
  • Writing & Communication: Must have strong written & verbal communication skills. Ability to communicate effectively both externally with clients & internally with peers
  • Self-Starter: Ability to thrive independently in a fast-paced & deadline-driven environment
  • Creativity: Imagination to develop newsworthy PR campaign strategies & promotions that will resonate with target audiences
  • Organization: Ability to handle multiple campaigns for several clients simultaneously, while maintaining quality of work

PHYSICAL ENVIRONMENT/WORKING CONDITIONS

  • Sit for prolonged periods
  • Bend, squat and kneel as required
  • View a computer screen for prolonged periods
  • Use computer keyboard, mouse and related equipment
  • Ability to lift 40 lbs

The Brand Amp

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