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Senior Director, Performance & Lifecycle Marketing

New York, NY or Schaumburg, IL

Hybrid (50% onsite, 50% remote)

TouchTunes is the world’s largest in-venue interactive music and entertainment platform, with our connected jukeboxes featured in over 65,000 locations globally. Our music experience inspires emotional connections in shared spaces, enhancing the way people interact with each other and their environment. Millions of songs are played daily across the TouchTunes network, with our popular mobile app driving the vast majority of plays.

As Head of Performance & Lifecycle Marketing you will build and oversee the end-to-end strategy and execution for customer acquisition and performance paid media, lifecycle/CRM communications and loyalty marketing.

Day To Day:

  • Formulate and champion the strategy to achieve TouchTunes business targets and performance goals through customer-focused and data-led marketing campaigns and programs
  • Lead and develop a team of performance media, CRM and loyalty subject matter experts
  • Implement, manage, and improve KPIs across all digital channels to meet quarterly acquisition targets while maintaining LTV/CAC
  • Use real-time data, testing, and campaign learnings to effectively optimize and manage campaigns. Collect insights to share back with internal stakeholders
  • Partner with tech and product to developing data strategies and new in-app features that improve conversions across marketing funnels
  • Accountable for lifecycle in-app nonfictions and email campaigns across the customer lifecycle with a specific focus on onboarding customers to developing repeat customers, increasing engagement, and loyalty
  • Educate marketing organization on best practices in email, web, and landing page design and appropriate use of personalization across channels; integrate insights and learnings into new work while continually optimizing work in progress.
  • Create A/B tests to discover better content engagement and optimize content and customer journeys according to the results

Your Profile:

  • 10+ years of experience as a marketing leader who has successfully delivered growth results across performance marketing and CRM/loyalty programs within a highly competitive consumer or retail business
  • Know the entire performance marketing and CRM and lifecycle landscape, and have a perspective on how to build world-class campaigns in today’s changing landscape – this includes knowledge of the tools to use, running effective campaigns, the metrics to measure, and the proper attribution methodologies
  • A strategic leader with a deep understanding of how to balance the goal of rapid growth of brand awareness with an emphasis on driving positive return on investment from a highly-optimized mid-low funnel
  • Experience running analytically-rigorous experiments and making data-driven decisions
  • Proven success in working with cross-functional teams to create and execute against shared goals that are based on data-informed hypotheses.
  • Experience working with in-house technical teams to drive the product roadmaps for automation, optimization and personalization
  • Excellent written and verbal communication skills; effectively communicate with internal stakeholders at all levels of the organization, vendors and team members.
  • Experience managing paid digital channels including Facebook and Google – maximizing LTV/CAC and ESP and CDP platforms

Perks:

  • Working in a culture that likes to drive constant innovation
  • Competitive insurance packages (health, dental, vision)
  • Unlimited sick time
  • Pet insurance
  • Competitive 401K package with company match
  • Hybrid working environment
  • Access to Udemy for unlimited training programs
  • WorkLifeWell, provider of on-demand behavioral health management including wellness classes, workshops and yoga.
  • Pre-tax benefits: Commuter, Dependent Care FSA etc.

Work Requirements:

  • In an effort to protect our fellow employees, their families and our customers, TouchTunes requires all employees working onsite to receive the COVID-19 vaccination with exemptions only for limited reasons required by law.
  • Must be authorized to work in the United States
  • Travel 5-10%

TouchTunes is an Equal Employment Opportunity / Affirmative Action employer. TouchTunes provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, creed, sex, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

TouchTunes

$$$

About Bonhams

Bonhams is a global auction house with an 18th century heritage poised for transformative change. Our global operations are based in London, Paris, New York, Los Angeles and Hong Kong where we sell in over 60 categories, including motor cars, paintings, jewelry, and entertainment memorabilia.

Our employees are passionate about their work, and we pride ourselves on a bespoke approach that aims to make every client feel important. It is an exciting time for our business and our global leadership team of art world professionals are now ready to for a People focused team to help them develop their talent strategy, strengthen our people brand globally, build organizational capability and drive process improvement.

We are seeking a passionate and enthusiastic Marketing Manager to support the Bonhams Collector Car business—both our live auctions and our online auctions at The Market by Bonhams. This role will be based out of our New York or Los Angeles office. The role of marketing manager will be responsible for the oversite of all marketing activity including digital campaigns and tactics, strategy, social media, content production, events, and more. Bonhams Collector Cars US have 5 key auctions per year, as well as a busy always-on website selling cars each day. This role will have one direct report, a coordinator, and be under the supervision of the US Deputy Director of Bonhams Collector Cars as well as a dotted line report to the US Marketing Director. You will work very closely with the motorcar department in the US who are based in both New York and Los Angeles.

Key Tasks and Responsibilities

  • Establish and maintain a close working relationship with key stakeholders and departments and keep ongoing knowledge of business goals.
  • Own a regional budget for the US live and online business of more than $250,000.
  • Set and hold regular catch ups with the department to understand the pipeline of cars for each auction to coordinate all content production for ongoing campaigns.
  • Execute on all marketing campaigns inclusive of collateral, digital campaigns, partnerships, and live events, and content creation both online and offline — with goal of driving brand awareness, auction registrations, and consignments for sale.
  • Work with internal and external design teams on asset creations for digital and print and all visual output for the brand.
  • Maintain working relationships key external production teams (photo and video) for content creation – as well as source new ones.
  • Manage a pipeline of editorial content including working with external writers, and publishing content to the website.
  • Ensure all auctions and non-sale related events signage is up to brand standards and that collateral is distributed appropriately.
  • Own implementation, scheduling, and monitoring of organic social content for the Bonhams motoring social channels for US across Instagram, Facebook, LinkedIn, Twitter, YouTube, etc. and possible development of TikTok.
  • Work closely with the press and communications team to ensure alignment in messaging and timelines for distribution of materials.
  • Review and report back on marketing KPIs monthly, as well as sale by sale.

In addition to the tasks and responsibilities listed, you may be required to perform other duties as assigned by your manager.

Requirements & Qualifications

  • Bachelor’s or master’s degree in marketing or related field
  • Strong interest in the collector car marketing or experience working in collector car field
  • Proven ability of campaign management
  • Proven ability of managing large and global budgets and analytical reporting
  • Good understanding of luxury arena
  • Highly organized and able to juggle and meet deadlines
  • Excellent communication and written skills

What we offer

In addition to an active and progressive work environment, Bonhams offers a competitive benefits package, including medical, dental and vision insurance, retirement plans with a company match, flexible spending accounts and commuter benefits. We encourage a healthy work/life balance and offer a generous vacation policy.

We thank you for your interest in this position but please note that we will only contact candidates chosen for further consideration.

Bonhams is an Equal Opportunity Employer. As part of our commitment to fight for equality, we work to ensure a fair and consistent interview process. We celebrate diversity and we are committed to an inclusive work environment.

Bonhams

Senior Director, Performance & Lifecycle Marketing

New York, NY or Schaumburg, IL

Hybrid (50% onsite, 50% remote)

TouchTunes is the world’s largest in-venue interactive music and entertainment platform, with our connected jukeboxes featured in over 65,000 locations globally. Our music experience inspires emotional connections in shared spaces, enhancing the way people interact with each other and their environment. Millions of songs are played daily across the TouchTunes network, with our popular mobile app driving the vast majority of plays.

As Head of Performance & Lifecycle Marketing you will build and oversee the end-to-end strategy and execution for customer acquisition and performance paid media, lifecycle/CRM communications and loyalty marketing.

Day To Day:

  • Formulate and champion the strategy to achieve TouchTunes business targets and performance goals through customer-focused and data-led marketing campaigns and programs
  • Lead and develop a team of performance media, CRM and loyalty subject matter experts
  • Implement, manage, and improve KPIs across all digital channels to meet quarterly acquisition targets while maintaining LTV/CAC
  • Use real-time data, testing, and campaign learnings to effectively optimize and manage campaigns. Collect insights to share back with internal stakeholders
  • Partner with tech and product to developing data strategies and new in-app features that improve conversions across marketing funnels
  • Accountable for lifecycle in-app nonfictions and email campaigns across the customer lifecycle with a specific focus on onboarding customers to developing repeat customers, increasing engagement, and loyalty
  • Educate marketing organization on best practices in email, web, and landing page design and appropriate use of personalization across channels; integrate insights and learnings into new work while continually optimizing work in progress.
  • Create A/B tests to discover better content engagement and optimize content and customer journeys according to the results

Your Profile:

  • 10+ years of experience as a marketing leader who has successfully delivered growth results across performance marketing and CRM/loyalty programs within a highly competitive consumer or retail business
  • Know the entire performance marketing and CRM and lifecycle landscape, and have a perspective on how to build world-class campaigns in today’s changing landscape – this includes knowledge of the tools to use, running effective campaigns, the metrics to measure, and the proper attribution methodologies
  • A strategic leader with a deep understanding of how to balance the goal of rapid growth of brand awareness with an emphasis on driving positive return on investment from a highly-optimized mid-low funnel
  • Experience running analytically-rigorous experiments and making data-driven decisions
  • Proven success in working with cross-functional teams to create and execute against shared goals that are based on data-informed hypotheses.
  • Experience working with in-house technical teams to drive the product roadmaps for automation, optimization and personalization
  • Excellent written and verbal communication skills; effectively communicate with internal stakeholders at all levels of the organization, vendors and team members.
  • Experience managing paid digital channels including Facebook and Google – maximizing LTV/CAC and ESP and CDP platforms

Perks:

  • Working in a culture that likes to drive constant innovation
  • Competitive insurance packages (health, dental, vision)
  • Unlimited sick time
  • Pet insurance
  • Competitive 401K package with company match
  • Hybrid working environment
  • Access to Udemy for unlimited training programs
  • WorkLifeWell, provider of on-demand behavioral health management including wellness classes, workshops and yoga.
  • Pre-tax benefits: Commuter, Dependent Care FSA etc.

Work Requirements:

  • In an effort to protect our fellow employees, their families and our customers, TouchTunes requires all employees working onsite to receive the COVID-19 vaccination with exemptions only for limited reasons required by law.
  • Must be authorized to work in the United States
  • Travel 5-10%

TouchTunes is an Equal Employment Opportunity / Affirmative Action employer. TouchTunes provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, creed, sex, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

TouchTunes

The mission of this awesome tribe at MEDIAGENIX is to enable renowned public and commercial radio and TV stations, on-demand platforms, OTT streamers and telcos to bring content to the viewer with our broadcast management system called WHATS’ON.

“We will make your life easier.” That is the promise this awesome tribe makes to public and commercial radio and TV stations, on-demand platforms, OTT streamers and telcos. With WHATS’ON, our market-leading business management platform for the media and entertainment industry, we enable clients worldwide to maximize the return on their investment in content, by helping them engage their audiences and streamline their content supply chain. Containing costs with operational efficiency is key in their endeavor.

Your challenge

Are you eager to learn and grow in a flexible and fast-growing, entrepreneurial environment? Does project management office, modelling data and creation of dashboards make your heart beat faster? Then grab the opportunity to join our team!

You are the key contact for all marketing and sales enablement activities—including PR—in the Americas region with the solid backing of the cross-region MEDIAGENIX Marketing team, of which you are a leading member.

  • Lead generation is key in our marketing strategy. You will think about new creative and innovative ways of interacting with our local customers and prospects. You organize professional customer events—such as media industry events such as NAB, conferences and webinars—and actively contribute to the roll-out of digital campaigns, email and social media campaigns, etc.
  • You collaborate with the other members of the international Marketing team (Marketing Officer, Digital Marketing Manager, Content Manager/Copywriter, Video Marketer) and with the MEDIAGENIX Sales and Customer Success teams in the Americas.
  • You also work very closely with the global Go-To-Market team to collect market intelligence, develop sales enablement materials and set up segmented sales campaigns to communicate our unique selling proposition and the value we create for our audiences.
  • You work with external partners—such as marketing, communication and PR agencies and industry organizations—in order to roll out the MEDIAGENIX Marketing strategy and action plan in an overall cross-channel marketing approach.
  • You set up marketing activities in partnership with our local distribution partner.
  • You maintain the CRM data with the Sales Team in the Americas and the CRM coordinator at headquarters
  • You localize and maintain the content of the MEDIAGENIX website for the Americas market, in line with the global online strategy.
  • You manage the marketing budget for your region in consultation with the international MEDIAGENIX Marketing Officer.

Our wishlist

  • You have five years of relevant working experience across the full marketing mix.
  • You have an affinity with technology, preferably in a B2B environment.
  • You have experience working in an international environment.
  • You have excellent interpersonal and communication skills.
  • You are result-oriented, resilient, and think outside the box.
  • You are a team player, and you take ownership and accountability for your projects.
  • You are proficient in English and preferably also in Spanish, both spoken and written. Portuguese is an additional asset.
  • You live in the Eastern Time Zone, or are willing to relocate.
  • You are authorized to work indefinitely in the United States without sponsorship.
  • You can travel within the United States 10 to 20% of the time, including to our office in Florida.

Our offer

Intensive on-the-job training, permanent support and continuing education are provided.

As we also attach great importance to a sound work-life balance, you get extra days off, flextime, and every opportunity to take part in recreational activities with colleagues, in-house or elsewhere.

When you are enjoying content on TV, radio, smartphone, tablet or PC, you are also watching the works of the team that helps put that content right there. The mission of this awesome tribe is to enable renowned media companies worldwide to bring content to the viewer in the most efficient and future-proof way.

Our customers include public and commercial radio and TV stations, on-demand platforms, OTT streamers, telcos and their service providers. BBC, Discovery, Disney, Viacom, … they all go for growth in this excitingly fast-paced media world.

To help them grow, we deliver innovative software solutions—on premise or web-based in the cloud—that optimize the life cycle of their content across channels and services. These modular solutions constitute the most advanced and efficient backbone for media operations, streamlining the content supply chain from acquisition over planning, scheduling and rights management to publication and beyond.

The state-of-the-art technologies we use, our agile development methodologies, the transparent way in which we collaborate as a team, and the inspiring co-creation with our customers have taken us to the top of tech vendors in the international media world. Join us on this magnificent journey.

MEDIAGENIX

ABOUT US

The DPO Centre is a data protection compliance consultancy formed in the UK in 2017. We provide outsourced Data Protection Officers, privacy consultancy services and GDPR representation to over 700 organisations globally. The DPO Centre group consists of The DPO Centre Ltd in the UK, The DPO Centre Europe Ltd in Dublin and The DPO Center B.V in The Netherlands, together with a network of representation offices throughout the 27 EU Member States.

OUR CULTURE

In support of our #OneTeam philosophy, our mission is “To inspire and develop one remarkable team, that delivers the extraordinary”. Contact with the other members of our team will be frequent, as are the opportunities for team social activities. This therefore not only fulfils our commitment to exchange knowledge, share experiences, improve our processes and constantly improve on the best practice framework employed with our clients, but also to ensure that our new recruits quickly become integral to our motivated, sociable, and connected team.

WHY JOIN THE TEAM?

We offer the opportunity to work in a dynamic, varied and challenging role, alongside a group of like-minded and motivated professionals, within a structured, organised and coordinated team.

As a learning organisation, we provide training, shadowing opportunities and personal development to all of our employees.

OUR PEOPLE

Within The DPO Centre family we have bakers, skaters, bike riders, avid readers, ultra-runners, budding photographers and keen travellers amongst others. Our team comes not only from the UK and The Netherlands, but from all corners of the world, including New Zealand, Argentina, Mauritius, Mexico and South Africa to name but a few. Please see for yourself on our team page.

COMPENSATION

  • £28,000 – £30,000+ plus Benefits
  • 10% bonus scheme (non-contractual)

BENEFITS

  • Pension Scheme
  • 25 days annual leave + Length of service accrual
  • Wellbeing and electric vehicle schemes
  • Personal development
  • Additional information on our benefits

Further details on The DPO Centre and our existing team can be found at www.dpocentre.com

CANDIDATE PROFILE

First and foremost, The DPO Centre is a service business. We look only to recruit proactive, motivated, enthusiastic, customer driven, commercially aware team players, who can clearly demonstrate a passion for what they do and therefore offer an ideal fit with our core values and culture.

To support our continued growth, we require a Marketing Coordinator to support the accelerating growth of our marketing function, to create, implement and manage our activities and expenditure to continuously build our brand, promote The DPO Centre as a fantastic place to work, improve awareness of our services and generate high-quality leads.

You will need to demonstrate excellent communication and organisational skills, have the ability to prioritise your workload and to work in a structured manner. You will have a career history that demonstrates a talent for co-ordinating, implementing and managing B2B marketing campaigns across the various platforms and involving a range of 3rd party agencies. This role is based in our Ipswich office, with a balance of hybrid working.

DUTIES AND RESPONSIBILITIES

  • Performance monitoring and reporting for all digital marking channels
  • WordPress content management
  • LinkedIn and Google Ads campaign management and ABM
  • CRM/HubSpot integration and lead tracking
  • Target audience building using LinkedIn and ZoomInfo
  • Email marketing, database management, tracking, analytics and optimisation
  • Support marketing and communications initiatives for our conference, exhibition and entertainment activities
  • Coordinate content creation to support our existing PR and communications workflows

General

  • General marketing support
  • Providing cover for other office staff roles during absence and holidays

PERSON SPECIFICATION

Education and experience:

  • A minimum 5+ years of marketing experience, ideally from a professional service related
  • Ideally, an understanding of data protection and compliance regulation
  • A marketing qualification, however, experience and practical knowledge is more valued than educational qualifications
  • Experience working with

o HubSpot and ZoomInfo

o Social Media marketing, both organic and paid (LinkedIn, Twitter)

o SEO, PPC, Remarketing

o Google Tag Manager, GA4 and a general understanding of paid media

o WordPress content management (supported by web developer)

  • Ability to target our Ideal Customer Profiles (ICPs) and manage digital assets targeted at sectors and niche verticals

Personal

  • An enthusiastic team player with a ‘Can Do’ approach and resilient attitude
  • Confident, outgoing and highly organised, with drive, initiative and enthusiasm
  • A willingness to learn, work hard, contribute to the team and develop new skills

Required Skills

  • Excellent project management skills to juggle multiple active priorities
  • Adaptability whilst staying calm in high pressure scenarios
  • Strong emotional intelligence and the ability to demonstrate empathy
  • Excellent IT skills: Full Microsoft Office suite
  • Highly organised, structured and disciplined, with great attention to detail
  • Excellent written, verbal and non-verbal communication skills

Advantageous Skills

  • Knowledge of the GDPR and UK Data Protection Regulations
  • Experience working with ZoomInfo and LinkedIn Sales Navigator
  • Dutch or other European language skills

Career Progression

  • Opportunities across the business, especially in Marketing, supported by your individual personal development plan

The DPO Centre Ltd

OVERVIEW

The Social Edge is looking for a motivated and passionate ASSOCIATE SOCIAL MEDIA MANAGER with experience curating and managing Facebook, Twitter, YouTube, Instagram, TikTok, Mastodon and Post activity. We are looking for a team member who can support our Director of Audience Development in ideating and implementing social strategies. 

WHO WE ARE

The Social Edge curates and distributes the most entertaining and informative stories for a daily online audience. We publish via a robust network of digital channels and social media properties, including George Takei’s social media. Each month, both our media properties and videos are visited and viewed by millions of people. 

JOB DESCRIPTION

With the guidance of our Director of Audience Development, our Associate Social Media Manager will be responsible for managing the day-to-day activity on our social media platforms (currently Facebook, Twitter, Instagram, YouTube, Mastodon, Post and TikTok), as well as promotion of our Substack across those platforms. We are seeking a highly organized Associate who can manage and schedule activity across platforms, as well as lend support in analyzing and identifying growth opportunities.  

The ideal candidate is equally comfortable creating and managing content calendars as they are comfortable analyzing data and shaping content in response to data insights. 

ABOUT YOU

  • Passionate about digital content & social media, staying abreast of new developments & opportunities within the industry
  • Interest in brand identity and flexes that ability to shape content around both brand vision and statistics
  • Self-starting, organized and a good problem-solver, able to eliminate obstacles through creative and adaptive approaches

CORE RESPONSIBILITIES

  • Assist our Director of Audience Development in creating and implementing social media strategies for both internal and external / client projects
  • Create and manage content calendars
  • Schedule activity across platforms
  • Create content for Twitter, Facebook, Instagram, TikTok, and other relevant platforms
  • Identify growth opportunities

QUALIFICATIONS

  1. 2+ years of professional social media experience (ideally as a Social Media Coordinator,  Content Coordinator, or similar)
  2. Deep understanding across key social media platforms:  Instagram, Twitter, Facebook, TikTok, YouTube, etc.
  3. Strong editorial judgment with experience writing, editing, engaging and growing audiences
  4. Comfort with Adobe Programs – primarily Photoshop and AfterEffects
  5. Interest in analytics 
  6. Strong written and spoken communication skills with peers, management, and cross-functional teams

AAP/EEO STATEMENT

The Social Edge provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, The Social Edge complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

BENEFITS

The Social Edge offers competitive benefits, including:

  • Subsidized Health insurance
  • Fully covered basic dental, vision & life insurance
  • Flexible / Unlimited PTO
  • 401k with 4% match
  • Wellness memberships (Equinox, Crunch & at-home streaming)
  • Discounted Citi Bike membership
  • Paid Family Leave

WORK ENVIRONMENT

The Social Edge is a remote working company. Employees must be able to work from home. This role requires use of an Apple MacBook laptop, which will be supplied to you by the company.

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

While performing the duties of this job, the employee is occasionally required to stand; walk; sit; use hands to finger, handle, or feel objects, tools or controls; reach with hands and arms; talk or hear. The employee must occasionally lift or move office products and supplies, up to 20 pounds.

POSITION TYPE & EXPECTED HOURS OF WORK

This is a full-time position. Some flexibility in hours is allowed, but the employee must be available during the “core” work hours of 9:00 a.m. to 6:00 p.m.  

TRAVEL

No travel is expected for this position.

ADDITIONAL ELIGIBILITY QUALIFICATIONS

None required for this position.

WORK AUTHORIZATION

In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire.

OTHER DUTIES

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

SALARY RANGE

In addition to a suite of benefits including subsidized health insurance, dental insurance, unlimited PTO, a work-from-home stipend and more, we are offering a base salary in the range of $60,000 – $65,000.

The Social Edge

Marketing Manger – Country Music

Universal Music Canada is Canada’s leading music company, engaged in recorded music, music publishing, merchandising, and audiovisual content.  Home to the most comprehensive catalogue of recordings and songs across every musical genre, UMC is committed to artistry, innovation and entrepreneurship in broadening opportunities for our artists on both the domestic and world stages as well as creating new experiences for fans.

 

Universal Music Canada is part of Universal Music Group, the world leader in music-based entertainment.

 

We are searching for creative, innovative and passionate people to join our team. If you love music and got excited just thinking about joining this amazing organization, we would love to meet you!

Reporting to Senior Director, Marketing & International, Universal Music Canada is seeking an experienced Country Marketing Manager to join our Marketing team.  As a Marketing Manager – Country Music you will oversee and direct all aspects of marketing across artist campaigns, partnering with our labels, managers and artists to develop marketing campaigns that strategize the best course to market for their releases.

Responsibilities

  • Oversee all aspects of marketing, project, and product management for country artists both domestically and internationally
  • Be able to plan and execute country music events such as showcases, award show events, and artist promotional trips
  • Be immersed and have thorough knowledge of country music culture with experience of promoter and festival circuit, digital and social media platforms, and grassroots/street marketing
  • Create, communicate and execute comprehensive marketing campaigns that engage fans, raise visibility and drive commercial results
  • Build and manage smart marketing budgets that help deliver maximum visibility while also focusing on the highest return of investment
  • Understand and leverage user engagement and marketing opportunities on digital platforms such as YouTube, VEVO, Instagram, Twitter, Tik Tok and more
  • Identify viral, digital, and word-of-mouth marketing opportunities with the goal of driving traffic to artist profiles across DSPs, fan acquisition, and building brand awareness for artists
  • Explore new digital platforms to develop relationships to maximize audience reach and build artist profile in Canada and globally
  • Work collaboratively with internal and external stakeholders to build and support artists’ brands
  • Oversee the execution of artist assets (photos and videos, content for social platforms, advertising assets, logos, website, street marketing tools)
  • Consult with A&R, Promotion, Creative, Digital Strategy, E-Commerce, and Publicity teams on rollout plans to maximize opportunities and exposure for each artist project
  • Continually evaluate consumer response data including streaming, radio, media and artist socials in order to make informed marketing decisions, staying proactive with appropriately designed campaigns
  • Spearhead all Country Life branded CRM communications including planning content, contesting and new release content for e-blasts and socials
  • Know how to query and speak to specific data points that are meaningful to partner account relations and artist/manager expectations
  • Work cross-functionally across all departments and with artist management
  • Ability to manage multiple projects with competing priorities
  • Be willing to join and participate in global and domestic country music task forces and committees
  • Other duties as assigned

Requirements

  • Post-secondary education preferred
  • A winning attitude and willingness to find new opportunities for our artists’ long-term success
  • Self-starter driven to build and maintain positive relationships
  • Team player and collaborator who will lead projects while learning with peers in various departments working toward shared success for all artists
  • Experience creating and leading marketing campaigns and strategies for music launches and artist development
  • General knowledge of all departments within a label including digital marketing, publicity, A&R, creative and radio promotion
  • Deep knowledge of analytical tools available on all social platforms and ability to pull actionable insights from the data available
  • Organize, prioritize and execute a wide range of tasks under tight deadlines
  • Creative, innovative, detail-oriented and resourceful
  • Must be tech savvy with deep understanding of current and emerging technologies and general market trends
  • Strong written and verbal communication abilities
  • Must have strong music industry relationships and vision to work with in-house and 3rd party PR, Promo, Creative and Digital Marketing teams
  • 5+ years experience in music industry marketing
  • Label experience preferred including strong knowledge in both Domestic and International repertoire

The UMC team works in a hybrid, flexible environment with three days a week from our creative campus located in Liberty Village, Toronto and two days to work virtually.

Closing Date March 24, 2023

Universal Music Canada is committed to equity, diversity, and inclusion, and strongly welcomes and encourages applications from Indigenous Peoples, people of colour, women, persons with disabilities, people who are 2SLGBTQIA+, and people from other diverse communities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

 

All UMC employees are currently required to be fully vaccinated against COVID-19 before entering any Company offices unless they have been approved for an exemption or unless prohibited by applicable law.

Universal Music Canada

$$$

iProspect is a global, award-winning marketing agency that drives digital performance for many of the world’s largest brands.

The Technical SEO Manager will be joining a brilliant team of 10 Technical SEO specialists as an experienced team member, working with an enviable list of international clients and household brands.

What you will be doing

  • Act as the Technical SEO lead on SEO accounts, guiding the technical strategy creation, timelines and delivery of recommendations
  • • Thorough understanding of how Technical SEO impacts performance, and able to confidently talk through best practices and key areas including but not limited to: iProspect www.iProspect.com
  • Oversee and lead the implementation of technical SEO recommendations as well as provide clients with consultancy throughout
  • Supporting the SEO account teams, building the relationships with client stakeholders (across SEO and technical)
  • Contribute to wider SEO strategy, tactics, reporting and meetings where relevant
  • Contribute to new business pitches and our go to market strategy for SEO

The difference you’ll make

You will be responsible for working with the SEO account teams in planning and delivering Technical SEO strategies for various global clients, as well as helping to drive Technical SEO expertise across the wider SEO team.

What you’ll bring

  • Excellent communications skills
  • Strong understanding of Google Search Console, and other Google Tools such as Page Speed Insights, Lighthouse and Schema Testing Tool
  • Hands-on experience with SEO crawling tools, in particular Screaming Frog and DeepCrawl
  • Strong knowledge of Google Analytics or other analytics packages

It would also be nice for you to have

• International SEO and Hreflang

• Website Migrations

• Technical SEO Auditing

• SEO Processes and scaling them Globally.

• Googlebot Indexation and Rendering (Client vs Server Side)

• Core Web Vitals

• HTML, CSS and JavaScript (Top level understanding)

What else do you need to know

This is a permanent role. The team is based in our London, Manchester and Stafford offices but operates under flexible working arrangements.

About dentsu international

Part of dentsu Group, dentsu international is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Dentsu delivers people-focused solutions and services to drive better business and societal outcomes. This is delivered through five global leadership brands – Carat, dentsu Creative, dentsu X, iProspect and Merkle, each with deep specialisms.

Dentsu international’s radically collaborative team of diverse creators unifies people, clients and capabilities through horizontal creativity to help clients create culture, change society, and invent the future.

Powered by 100% renewable energy, dentsu international operates in over 145 markets worldwide with more than 46,000 dedicated specialists, and partners with 95 of the top 100 global advertisers.

www.dentsu.com

About dentsu Group (dentsu)

Led by dentsu Group Inc. (Tokyo: 4324; ISIN: JP3551520004), a pure holding company established on January 1, 2020, the dentsu Group encompasses two operational networks: dentsu japan network, which oversees dentsu’s agency operations in Japan, and dentsu international, its international business headquarters in London, which oversees dentsu’s agency operations outside of Japan.

With a strong presence in approximately 145 countries and regions across five continents and with 65,000 dedicated professionals, the dentsu Group provides a comprehensive range of client-centric integrated communications, media and digital services through its five leadership brands—Carat, dentsu X, iProspect, dentsu Creative, and Merkle—as well as through dentsu Japan Network companies, including dentsu Inc., the world’s largest single brand agency with a history of innovation. The Group is also active in the production and marketing of sports and entertainment content on a global scale.

How we’ll reward you

As well as a competitive salary, you’ll enjoy a benefits package that you can tailor to your needs.

Inclusion and Diversity

We’re proud to be different and that starts with our people. We believe in equal opportunities for everyone. We won’t define people by their race, gender, sexual-orientation, age or disability. Individuality is what makes us great, we want everyone to bring their full self to work and create something amazing. That’s what we care about. So, whether you’re joining us, or looking to move to a different part of the business, we work hard to make sure we create equal opportunities for everyone.

We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.

dentsu

Role Title: Product Marketing Manager

The Company:

At impact.com our culture is our soul. We are passionate about our people, our technology, and are obsessed with customer success. Working together enables us to grow rapidly, win, and serve the largest brands in the world. We use cutting edge technology to solve real-world problems for our clients and continue to pull ahead of the pack as the leading SaaS platform for businesses to automate their partnerships and grow their revenue like never before. We have an entrepreneurial spirit and a culture where ambition and curiosity is rewarded. If you are looking to join a team where your opinion is valued, your contributions are noticed, and enjoy working with fun and talented people from all over the world, then this is the place for you!

impact.com, the world’s leading partnership management platform, is transforming the way businesses manage and optimize all types of partnerships—including traditional rewards affiliates, influencers, commerce content publishers, B2B, and more. The company’s powerful, purpose-built platform makes it easy for businesses to create, manage, and scale an ecosystem of partnerships with the brands and communities that customers trust to make purchases, get information, and entertain themselves at home, at work, or on the go. To learn more about how impact.com’s technology platform and partnerships marketplace is driving revenue growth for global enterprise brands such as Walmart, Uber, Shopify, Lenovo, L’Oreal, Fanatics and Levi’s, visit www.impact.com.

Why this role is exciting!

  • You represent the Voice of the Customer as we develop product value propositions
  • You will play a centrol role in commercializing our software products and services
  • You shape our product narratives and how we talk about our product.
  • You get to flex all of your marketing muscles in a fast-paced environment

What you will be doing:

  • Become a domain expert in performance marketing, influencer marketing, strategic partnerships, performance tracking, marketplace technologies, etc., to help establish the Partnership Cloud as a pre-eminent leader in partnership automation
  • Own internal and external product communications deliverables to drive user education and feature adoption such as release notes; feature primers, blogs, videos, and FAQs; product walk-throughs; and user documentation and tactics such as one sheets, client emails, case studies, whitepapers, blog posts, bylines, webinars, videos, microsites, and the impact.com website
  • Monitor the industry for key events; formulate messaging/positioning in response; and ensure communication to the internal organization, customers, publishers and creators, and/or the public
  • Partner with sales, marketing, product management, revenue enablement, partnerships, customer success, and onboarding teams to ensure product success
  • Support the ongoing development and distribution of sales enablement and marketing tools
  • Conduct Competitive Intelligence research, asset creation, and maintenance on a continued basis, including monthly meetings with global commercial teams and bi-quarterly deliverables
  • Leverage product-led, marketing-led, and sales-led growth motions to educate prospects, drive customer adoption and expand usage of products and services
  • Know the users, the technology, and the competition, and be an informed voice to help drive product development and marketing decisions
  • Monitor and contribute to impact.com positioning and messaging on the website, email, social media, client communications, sales decks and sales enablement trainings, release notes, and digital marketing efforts; ensure press and market opportunities are realized; drive and analyze traffic through those efforts

Does this sound like you?

  • A story-teller who has a passion for technology
  • A great communicator that can leverage multiple communication platforms and mediums
  • A person that can see / paint the big picture and is unafraid to roll up your sleeves
  • A great project manager who is proactive and flexible
  • A person who can break down complex ideas and explain it to others
  • A team player
  • Nice to have taken the Free Affiliate & Partnerships Industry Fundamentals Certification by PXA.

Salary range: $104,000.00 – $130,000.00 per year, plus eligible to receive Restricted Stock Unit (RSU) grant and additional variable annual bonus contingent on Company performance.

*This is the pay range the Company believes is equitable for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.

Benefits (Perks):

  • Medical, Dental and Vision insurance
  • Unlimited responsible PTO
  • Flexible work hours
  • Parental Leave
  • Catered lunch every Friday, a healthy snack bar, and great coffee to keep you fueled.
  • Flexible spending accounts and 401(k)
  • An employee-led culture team that plans inclusive events- meaning time together and other events to celebrate our many successes!
  • An established company with a cool, high-velocity work ethos, where each person can make a difference!

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

#LI-Hybrid #LI-Onsite #LI-Remote

Impact Tech

$$$

We are looking for an experienced, entrepreneurial, results-oriented Senior Experiential Marketing Manager to join our growing Commercial team. At 3E, we are on a mission to establish a safer world! Our award-winning solutions help our customers ensure safety, compliance and sustainability. We provide actionable intelligence and solutions that have been empowering safer, more sustainable products and business processes for more than three decades.

What’s in for you? Do your part to enable clients to make our world a better place through events and experiences that inspire, educate and motivate. In this position, you have an exciting opportunity to learn Environmental Health and Safety industry standards (“EHS”), master new product offerings, and help corporations meet complex regulatory compliance requirements. In addition to competitive salary and commission, you will have access to our benefits package, which includes: 401(k), Dental insurance, Health insurance, Paid time off and much more.

What You’ll Do:

This highly visible role requires cross-functional collaboration with stakeholder groups across the organization, designing physical and virtual events that reinforce the 3E brand, strengthen our market positioning, drive client and prospect engagement, and enhance relationships that deliver revenue. Events encompass frequent thought leadership webinars, industry trade shows and the company’s own hosted flagship user conference and regulatory forum series, “Engage” (in US, Europe and Japan).

  • Own the strategy, design, execution and implementation of global events, including webinars, trade shows, conferences and user events with a strong sense of accountability
  • Develop and deploy a complete marketing roadmap for global events and webinars, including budget and associated promotion such as digital marketing, sales collateral and creative messaging across all client touchpoints
  • Drive cross functional collaboration with stakeholders to design compelling agenda topics, including the identification, recruitment and confirmation of all internal and external speakers
  • Serve as program committee chair for Engage user conference series, determining agenda topics and program design
  • Identify, track, pitch and manage speaking opportunities for company subject matter experts at industry trade shows and conferences
  • Oversee the creation of all event related branded materials including display, collateral, signage and promotional items
  • Work directly with content owners and creatives to help structure, build and manage presentations and own final changes
  • Distribute detailed plans as needed and provide timely updates to promote complete transparency across organization
  • Oversee production and technical aspects – from virtual event platforms to streaming partners to all production requirements
  • Through proficient use of technology create, manage and test event platforms/registration website based on functionality, budget and needs
  • Work with Creative, Audio-Visual, Platform & Streaming partners to negotiate prices and establish solutions and timelines
  • Research industry events and conferences, monitor best practices and make recommendations for sponsorship and/or participation
  • Manage master event list, ensuring timeliness and accuracy
  • Develop and manage resources and teams to fulfill the following:
  • Tracking all budget and related financial responsibilities, including estimates, deposits and invoicing, billing, event expense reconciliation and detailed post-show expense reporting
  • Sourcing of venues including meeting space and compelling and engaging networking and entertainment options
  • Event support, including event staffing and coverage assignments
  • Coordinate and execute the organization, packing and domestic and international shipping/receiving of tradeshow displays and promotional material
  • Feedback and post-mortem data collection and reporting, including distribution of sales leads
  • Identification and procurement of branded “swag” and promotional giveaways
  • Manage communications with presenters and hosts to ensure they have the correct equipment (mic, camera), test internet connectivity and procure equipment as appropriate

Who You Are:

  • 5-7 years of relevant experience in event management and production experience. Extensive experience with webinars and trade shows, conceptualizing booths and managing booth vendor relationships end to end
  • Bachelor’s degree required. A degree in communications and/or marketing preferred
  • Knowledge of the EHS and chemical regulatory compliance space is an advantage
  • Sound knowledge and experience of digital marketing practices and channels as well as experience with Martech:
  • Experience using CRM (preferably Salesforce) and marketing automation tools is necessary, such as Pardot or Marketo
  • Experience using event platforms for registration events and webinars is necessary, such as Cvent, GotoWebinar, Zoom

At 3E we offer a highly competitive compensation package and invest heavily in employee satisfaction, professional development, and retention.

(US Benefits)

  • Health, dental, and vision insurance
  • Life insurance and disability coverage
  • Generous PTO accrual and paid parental leave
  • 401(k) plan with company matching
  • Employee assistance program
  • Voluntary supplemental benefits (Accident, Hospital Indemnity, Critical Illness)

The anticipated salary range for this position is $78,000-$90,000. Not all candidates will be eligible for the upper end of the salary range. The exact salary will ultimately depend on multiple factors, which may include the successful candidate’s skills, experience, geography, and qualifications as well as the candidate’s location of residence. In addition to base salary, some roles may be eligible for a variable bonus based on a combination of company performance, employee performance, and/or equity depending on the position offered.

3E

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