The role: Affiliate Marketing Manager
We are looking for a Manager of Affiliate Marketing for PokerStars US, reporting to the Senior Manager of Performance Marketing to be based in our New Jersey, Cherry Hill office.
Please note that the successful candidate will need to come into the Cherry Hill office 1-2 times per week.
Are you our next star player?
The Manager of Affiliate Marketing will play a pivotal role within the paid media team responsible for the PokerStars brand in the US market. This team is responsible for growing the player base in the US market by acquiring new customers at an efficient rate. This will be achieved by increasing the number of affiliate partner, negotiating efficient CPA rates, and thinking outside the box for new opportunities with affiliates. These new opportunities will span across content, live event coverage, leveraging affiliate social media handles, and sponsorship opportunities.
This role follows a hybrid approach to working, allowing you to combine working from home with working in our modern offices. These discussions are between you and your manager to find the best pattern for you both! We will kit you out to work from home but know that working as a team is what makes us great and spending quality time together is essential for keeping us mission-aligned.
Why we need you
Reporting directly to the Senior manager of Performance Marketing, the Manager of Affiliate Marketing will:
- Work to grow affiliate partnerships, maintain existing relationships & be responsible for affiliate program billing
- Be able to negotiate CPA rates with affiliate partners to drive efficient value for the business.
- Be responsive to partners via email and able to work with them in order to reach agreements that are fair for both parties and ultimately benefit the organizations growth business goals.
- Be hands on within the Impact Radius affiliate platform to make sure partners are receiving tracking reports that allow them to optimize their program for the benefit of our business.
- Come up with new and innovative ways to work with affiliate partners such as sponsorship opportunities, data sharing agreements, and PR related articles for featured events.
- Be able to document your success in an executive facing manner.
- Execute & debrief on key tests that improve business learnings to strengthen our advertising playbook.
- Set and crush goals on a weekly, monthly & annual basis.
- Have the ability to execute campaigns in a fast-paced environment with strong attention to detail.
Who we’re looking for
Your experience:
- Minimum of 3+ years in an affiliate marketing role.
- Bachelor’s degree (B.S. / B.A.) in marketing, advertising, or related field preferred
- Experience with an affiliate marketing platform (Impact Radius, Income Access, etc.
Your skills:
- Proficient in excel and power point.
- Excellent verbal and written communication skills
- Strong understanding of direct response advertising & thrive in a results-driven environment.
- The ability to expand the affiliate program in both number of partners as well as innovation ideas for content, partnerships, and sponsorships
Requirements:
- A team player that can collaborate with other team members to package results in a cohesive manner and work with PR and product teams to showcase product benefits via affiliates.
- Data driven mentality that can build on learnings to improve business performance
- Autonomous teammate that has a strong attention to detail, get-up and go mentality.
- Always brings a positive attitude to the table
What’s in it for you?
Our experience-based salaries are competitive. Plus, there’s a discretionary annual performance bonus.
Your package will include:
- 100% paid health, dental and vision insurance for you and a substantial employer contribution towards your qualified dependent coverage
- 6 weeks+ paid leave
- life assurance, and short term and long-term disability, at no cost
- a generous 401(k) plan with a 6% employer match and no vesting or waiting period
- a personal interest allowance to let you learn something new or pursue a hobby
- looking to extend your family? You will receive a cash gift of $1,500 for your new addition whilst working for us
- 26 weeks primary (maternity) carer leave at 100% pay & secondary carer leave pay (paternity) at 100% pay
- in-house training and development to develop your skills, progressing your career
- free fresh fruit, snacks and drinks in the office
- wellness initiatives
- social events.
About the Group
PokerStars is part of Flutter Entertainment Plc, a global sports betting, gaming and entertainment provider headquartered in Dublin and part of the FTSE 100 index of the London Stock Exchange. Flutter brings together exceptional brands, products and businesses and a diverse global presence in a safe, responsible and ultimately sustainable way.
We are an equal opportunity employer that values diversity. We do not discriminate on any protected characteristic as defined by applicable law.
We will look to provide reasonable accommodation for applicants with disabilities to participate in the job application or interview process. If you need assistance, please contact: [email protected]
Please note we cannot accept general applications; this inbox is just for providing support to those who need it.
Want a seat at the table? Apply now!
We will aim to respond to you as soon as possible. If you’re the right fit for our role, you will be invited to a phone/zoom interview.
Find your passion with PokerStars.
PokerStars
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