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Neudesic, an IBM Company, is seeking a strategic and highly motivated senior manager to drive the launch and promotion of our cutting-edge technology solutions and intellectual property with our key alliance partner, Microsoft, as well as to clients and prospects. As a key member of our energetic team of alliance and marketing professionals, you’ll play a crucial role in strengthening our regional relationships with Microsoft and positioning Neudesic as the preferred partner.

In this role, you’ll be responsible for leading joint Neudesic / IBM / Microsoft go-to-market efforts, including to evangelize Neudesic’s service offerings and IP. You’ll collaborate with Microsoft and IBM to align go-to-market strategies and campaigns, and work with regional practice leadership to understand client’s business pain points and package and launch appropriate solutions and IP. Additionally, you’ll identify new opportunities to partner and develop/package offerings with IBM and Microsoft to bring to market, develop and execute marketing programs that support strategic business practices and technology solutions, and create impactful client-facing content that clearly communicates the value and unique advantage of our solutions.

To succeed in this role, you must have a strong background in both marketing and alliances, with experience working at or with Microsoft, and the ability to understand and ascertain the business pain points of clients and convert this knowledge into strong positioning and marketing messages. Knowledge of cloud technologies (application modernization, data & AI, cloud migration, cloud security, etc.) is paramount to success. If you’re a confident, proactive, and highly motivated individual that can lead strategically, but also roll up your sleeves and be an individual contributor, we want to hear from you.

This position is a hybrid position and preference will be given to candidates located near our core central region office locations, including Phoenix, Denver, Dallas and Houston.

Responsibilities:

  • Strengthen our regional relationships with Microsoft account teams to position Neudesic as preferred partner and increase business together in key technology areas, including Microsoft Azure (data, infrastructure, app innovation, security)
  • Lead joint regional Neudesic / IBM / Microsoft GTM campaigns, business development workshops, presentations, etc. to enable our account teams to accelerate building and maintaining pipeline
  • Conduct account team training activities to evangelize Neudesic service offerings and IP.
  • Collaborate with Microsoft to align GTM strategies and campaigns
  • Work with regional leadership to understand client’s business, goals, strategies – to package and launch appropriate solutions and IP
  • Work with regional account teams, national marketing/alliance leads and Microsoft to build public references and case studies
  • Develop, manage and execute marketing programs supporting strategic regional business practices and technology solutions
  • Create and execute creative outbound and inbound lead generation campaigns to drive market awareness, preference and purchase
  • Create impactful client-facing content that clearly communicates the value and unique advantage of our solutions
  • Develop and manage sales collateral including data sheets, presentations, videos and thought leadership
  • Establish, manage and support a meeting cadence with Microsoft (and other alliance partners as needed)
  • Support, measure and track marketing and alliance driven demand generation and GTM
  • Participate in regional leadership team meetings to provide recommendations for marketing campaigns, including account-based marketing
  • Coordinate events including webinars, seminars, tradeshows, networking events, customer appreciation events and key internal events

Success is measured by the following business metrics:

  • Pipeline development
  • Inbound partner referral generation
  • Contribute to Microsoft partner relationship growth
  • Case studies, win wires and references
  • Regional sales and revenue goal achievement

A typical candidate has:

  • Bachelor’s degree in Marketing, Communications or Business
  • Prior experience in Alliance, Marketing, Sales and/or GTM offer development, specifically with the Microsoft Azure platform
  • Proven success with planning and execution of both national and field marketing campaigns
  • A passionate, self-motivated, and disciplined self-starter requiring little supervision in the planning and execution of tasks with ability to manage numerous projects simultaneously
  • Capable of building strong working relationships across all levels of the company, especially with remote teams
  • Previous use and strong understanding of sales and marketing automation tools
  • Effective communication and presentation skills
  • Self-directed and goal oriented
  • Excellent written communication skills, leadership and executive engagement
  • Strong alliance and marketing capabilities

Preferred experience:

  • 5-15 years’ experience in Information Technology services
  • 5+ years’ experience in technology-focused alliances, marketing or business development
  • 5+ years’ experience in major public cloud platform/product/services

Neudesic also offers a competitive benefits package that includes:

Medical, Dental, Vision, Life and Disability insurance

401(k) Retirement Plan

Paid Time Off & Paid Sick Leave

Employee assistance program and other benefits

Accommodations currently remain in effect for Neudesic employees to work remotely, provided that remote work is consistent with the work patterns and requirements of their team’s management and client obligations. Subject to business needs, employees may be required to perform work or attend meetings on-site at a client or Neudesic location.

Neudesic is an Equal Employment Opportunity Employer:

All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.

Neudesic is an IBM subsidiary which has been acquired by IBM and will be integrated into the IBM organization. Neudesic will be the hiring entity. By proceeding with this application, you understand that Neudesic will share your personal information with other IBM companies involved in your recruitment process, wherever these are located. More Information on how IBM protects your personal information, including the safeguards in case of cross-border data transfer, are available here: https://www.ibm.com/us-en/privacy?lnk=flg-priv-usen

Neudesic

About Neudesic:

If you want to be a part of an innovative and modern company shaping the Cloud industry, Neudesic is the right fit for you! As a recognized Microsoft Partner of the year in areas including Customer Experience, Cloud Applications, Data Analytics, Machine Learning and Financial Services, Neudesic continues to be a leader in the industry. At Neudesic we apply our core values, Passion, Discipline, Innovation, Teaming, and Integrity for excellence in and out of the workforce. Now a subsidiary of IBM, Neudesic is looking for talented professionals to help shape our future!

About the Role:

Neudesic, an IBM Company, is seeking a strategic and highly motivated senior manager to drive the launch and promotion of our cutting-edge technology solutions and intellectual property with our key alliance partner, Microsoft, as well as to clients and prospects. As a key member of our energetic team of alliance and marketing professionals, you’ll play a crucial role in strengthening our regional relationships with Microsoft and positioning Neudesic as the preferred partner.

In this role, you’ll be responsible for leading joint Neudesic / IBM / Microsoft go-to-market efforts, including to evangelize Neudesic’s service offerings and IP. You’ll collaborate with Microsoft and IBM to align go-to-market strategies and campaigns, and work with regional practice leadership to understand client’s business pain points and package and launch appropriate solutions and IP. Additionally, you’ll identify new opportunities to partner and develop/package offerings with IBM and Microsoft to bring to market, develop and execute marketing programs that support strategic business practices and technology solutions, and create impactful client-facing content that clearly communicates the value and unique advantage of our solutions.

To succeed in this role, you must have a strong background in both marketing and alliances, with experience working at or with Microsoft, and the ability to understand and ascertain the business pain points of clients and convert this knowledge into strong positioning and marketing messages. Knowledge of cloud technologies (application modernization, data & AI, cloud migration, cloud security, etc.) is paramount to success. If you’re a confident, proactive, and highly motivated individual that can lead strategically, but also roll up your sleeves and be an individual contributor, we want to hear from you.

This position is a hybrid position and preference will be given to candidates located near our core central region office locations, including Phoenix, Denver, Dallas and Houston.

Responsibilities:

  • Strengthen our regional relationships with Microsoft account teams to position Neudesic as preferred partner and increase business together in key technology areas, including Microsoft Azure (data, infrastructure, app innovation, security)
  • Lead joint regional Neudesic / IBM / Microsoft GTM campaigns, business development workshops, presentations, etc. to enable our account teams to accelerate building and maintaining pipeline
  • Conduct account team training activities to evangelize Neudesic service offerings and IP.
  • Collaborate with Microsoft to align GTM strategies and campaigns
  • Work with regional leadership to understand client’s business, goals, strategies – to package and launch appropriate solutions and IP
  • Work with regional account teams, national marketing/alliance leads and Microsoft to build public references and case studies
  • Develop, manage and execute marketing programs supporting strategic regional business practices and technology solutions
  • Create and execute creative outbound and inbound lead generation campaigns to drive market awareness, preference and purchase
  • Create impactful client-facing content that clearly communicates the value and unique advantage of our solutions
  • Develop and manage sales collateral including data sheets, presentations, videos and thought leadership
  • Establish, manage and support a meeting cadence with Microsoft (and other alliance partners as needed)
  • Support, measure and track marketing and alliance driven demand generation and GTM
  • Participate in regional leadership team meetings to provide recommendations for marketing campaigns, including account-based marketing
  • Coordinate events including webinars, seminars, tradeshows, networking events, customer appreciation events and key internal events

Success is measured by the following business metrics:

  • Pipeline development
  • Inbound partner referral generation
  • Contribute to Microsoft partner relationship growth
  • Case studies, win wires and references
  • Regional sales and revenue goal achievement

A typical candidate has:

  • Bachelor’s degree in Marketing, Communications or Business
  • Prior experience in Alliance, Marketing, Sales and/or GTM offer development, specifically with the Microsoft Azure platform
  • Proven success with planning and execution of both national and field marketing campaigns
  • A passionate, self-motivated, and disciplined self-starter requiring little supervision in the planning and execution of tasks with ability to manage numerous projects simultaneously
  • Capable of building strong working relationships across all levels of the company, especially with remote teams
  • Previous use and strong understanding of sales and marketing automation tools
  • Effective communication and presentation skills
  • Self-directed and goal oriented
  • Excellent written communication skills, leadership and executive engagement
  • Strong alliance and marketing capabilities

Preferred experience:

  • 5-15 years’ experience in Information Technology services
  • 5+ years’ experience in technology-focused alliances, marketing or business development
  • 5+ years’ experience in major public cloud platform/product/services

Neudesic also offers a competitive benefits package that includes:

  • Medical, Dental, Vision, Life and Disability insurance
  • 401(k) Retirement Plan
  • Paid Time Off & Paid Sick Leave
  • Employee assistance program and other benefits

Accommodations currently remain in effect for Neudesic employees to work remotely, provided that remote work is consistent with the work patterns and requirements of their team’s management and client obligations. Subject to business needs, employees may be required to perform work or attend meetings on-site at a client or Neudesic location.

Neudesic is an Equal Employment Opportunity Employer

All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.

Neudesic is an IBM subsidiary which has been acquired by IBM and will be integrated into the IBM organization. Neudesic will be the hiring entity. By proceeding with this application, you understand that Neudesic will share your personal information with other IBM companies involved in your recruitment process, wherever these are located. More Information on how IBM protects your personal information, including the safeguards in case of cross-border data transfer, are available here: https://www.ibm.com/us-en/privacy?lnk=flg-priv-usen

Neudesic

Our growing healthy meal delivery business is seeking a self-motivated Marketing Manager with a creative eye for storytelling to plan, develop and implement different marketing strategies that delight, educate, and engage key audiences.

This is a full-time position in a hybrid setting. You will have the flexibility to work from home 2-3 days per week, and in the office 2-3 days per week. The role reports to the GM and CEO. You will get to work closely with the leaders of the company to fulfill the vision of growth for the company and the brand.

Success Traits

  • Strong visual skills and a creative eye for digital content.
  • Demonstrated track record of creating high-quality and impactful social media assets.
  • Detail-oriented, and self-motivated.
  • Strong graphic design skills.
  • Enthusiastic team player and collaborator.
  • Creative thinker and strategist, willing and able to bring new ideas for execution.
  • Passion for good food and a healthy lifestyle.

Responsibilities

  • Build a range of engaging social media content (e.g. videos, photos, polls, key messages, etc.) across the company’s social accounts, in addition to setting up new social accounts.
  • Create, write/edit, schedule, and publish daily posts on platforms including – but not limited to – Facebook, Instagram, Twitter, and LinkedIn.
  • Capture, edit, and manage photos and videos for social media purposes.
  • Analyze and assess performance across social media channels. This includes the performance of individual posts and content to measure effectiveness, efficiency, and impact. Prepare consistent reporting and analysis to track social performance.
  • Create and manage content calendar to ensure posts are effectively and strategically executed.
  • Provide real-time social media monitoring of comments on platforms, develop a strategy for replying, and direct customer questions to appropriate teams.
  • Plan, create, and execute paid social ad campaigns on Facebook, Instagram, YouTube, Google, and LinkedIn platforms.
  • Identify new and emerging trends and insights across all platforms to help optimize digital strategy and uncover opportunities to reach new audiences.
  • Collaborate with the GM and CEO on the business’s overall social media strategy to meet revenue goals, build brand awareness, and enhance audience engagement.
  • Design and prepare marketing material such as promotional items for events, flyers, posters, etc.
  • Create and maintain weekly newsletters to customers.
  • Create and update branded materials such as logo bags, labels, delivery vans, and uniforms.
  • Outreach to vendors and clients to set up and oversee marketing events.
  • Other duties as assigned.

Minimum Education and Experience

  • BS or BA degree required in Communications, Marketing, Journalism, or a related field.
  • A minimum of 3-5 years experience managing social media on behalf of an organization.
  • Hands-on experience using and managing various social media platforms including Facebook, Instagram, Twitter, LinkedIn, YouTube, TikTok, etc.
  • Demonstrated track record of creating original social media content with images or videos.

Skills Preferred

  • Strong communication, copywriting, and editing skills.
  • Excellent organizational skills; ability to manage multiple projects and set priorities.
  • Knowledge and understanding of the social media landscape, including engagement strategies, content types, and implementation.
  • Understanding of video editing basics and using Adobe Premiere, iMovie, or other in-app tools.
  • Experience with social media scheduling tools.
  • Adept with Adobe Creative Cloud, Canva, and Microsoft Office Suite.

Special Considerations:

Flexibility to occasionally work off hours and weekends for special events.

How to apply:

For employment consideration, please submit a cover letter, resume, and salary requirements.

*** Applications missing these items will NOT be considered***

Healthy Fresh Meals

hackajob is a SaaS-enabled marketplace that allows companies to scale their tech teams today, whilst building their talent of tomorrow.

Technology is driving the world forward at an unprecedented rate. Every company has woken up to realise they need to place technology at the heart of their strategy, or they’ll soon be extinct. And at its core, this transformation will be driven by great people.

But how great people and great companies find each other is broken. It’s opaque, biased and plagued by a terrible experience. And as the demand for technical talent explodes, not enough is being done to create the talent for tomorrow.

We’re changing this with radical transparency, best-in-class service and a long-term approach to talent, all powered by technology.

We see a world where technical talent has an incredible experience developing their career and finding the right company to unleash their full potential, whilst employers are able to attract, nurture and retain the talent they need to thrive in the technical economy.

Our values

  • Trust – we hire great people, provide an environment for them to thrive in and then give them the freedom to make an impact.
  • Transparency – this is all of our company, not just the founders or investors and therefore you’ll know as much as we do.
  • Customer Obsession – we want to give our engineers and employers the best service they’ve ever experienced.
  • Ambition – we want to think big and take risks to create the world we see.
  • Driven – we want to continuously improve and get shit done.

Requirements

We’re looking for a Marketing Manager to support the growth of our brand across the East Coast. We’re looking for a specialist who has experience helping to drive brands, events and content. This position is a great opportunity for a creative digital marketer who is looking to work for a dynamic, fast-paced, tech start-up.

Reporting directly to our Head of Marketing, you will be responsible for:

  • Planning and implementing marketing activities, including employer brand and content strategies, to attract tech candidates and companies to sign up to our platform.
  • Helping to manage US-focused campaigns, as well as newsletters.
  • Tracking, measuring and reporting on US-focused marketing activity.
  • Identifying tactics, platforms and trends that will be most effective to reach specified target audiences.
  • Creating and implementing strategies for building community and awareness, stateside.
  • Helping to plan and execute recruitment-focused events.
  • Serving as brand ambassador at various events, including careers fairs and tech conferences.
  • Researching marketing and advertising trends within the recruitment and tech industries, as well as identifying new areas for improving candidate experience and engagement.
  • Helping with social media planning and co-ordination.
  • Liaising with our wider marketing team to ensure success.

We are looking for someone who:

  • Has strong copywriting skills
  • Is organised and pays attention to detail
  • Is comfortable with communicating with key stakeholders in a professional and confidential manner

Any experience in the following would be advantageous:

  • Excel
  • Zoom – or any other webinar provider
  • Active Campaign – or any other email marketing software
  • Hootsuite – or any other social media scheduling tool
  • We need the individual to be based in New York.

Benefits

  • Salary $70,000 – $130,000 and equity options ????
  • hackajob Passport – work from anywhere in the world for 2 months/year ✈️
  • 27 days holiday + bank holidays ????️
  • An extra day off for your birthday ????
  • Office closed between Christmas and New Year (in addition to your leave allowance!) ????
  • Apple MacBook Laptop ????
  • Enhanced primary and secondary caregiver leave ????
  • Private medical insurance ????
  • Private dental insurance ????
  • Learning and development budget ????
  • Wellbeing budget ????
  • Work from home stipend – a one-time budget to spend on the tools to boost your productivity at home. ????
  • Regular team events and socials ????
  • Access to all hackajob sponsored and partnered events ????️

hackajob

We are seeking an experienced Email Marketing Manager to join our team specializing in email marketing. As the Email Marketing Manager, you will be responsible for overseeing all aspects of email marketing campaigns, including market research, content creation, and the dissemination of copy. In addition, you will be responsible for detailed reporting on email campaign performance and providing insights to inform future strategies.

Responsibilities:

  • Develop and implement email marketing campaigns that drive engagement, conversion, and customer loyalty for our clients.
  • Develop segmentation strategies based on customer behavior, preferences, and demographics, and execute these strategies to optimize campaign performance.
  • Develop and write email copy and design creative that effectively communicates the client’s message, brand, and value proposition.
  • Monitor and optimize email campaigns for deliverability, open and click-through rates, conversion rates, and ROI.
  • Collaborate with cross-functional teams such as designers, copywriters, data analysts, and account managers to ensure effective and consistent email campaigns.
  • Stay up-to-date with email marketing trends and best practices, and share knowledge and insights with the team.
  • Create and deliver detailed reports on email campaign performance, including key metrics such as open rates, click-through rates, conversion rates, and ROI.
  • Provide regular insights to understand email subscribers and customers and channel performance to inform future strategies.
  • Use data analysis to identify trends and patterns, and make recommendations to optimize future campaigns.
  • Develop and maintain a system for tracking and analyzing email campaign performance, including A/B tests, segmentation, and customer behavior.
  • Work with Account Managers to communicate email campaign results to clients, and provide recommendations for future campaigns.

Qualifications:

  • Bachelor’s degree in marketing, communications, or a related field.
  • Minimum of 3 years of hands-on experience with Klaviyo email marketing platform.
  • Demonstrated success in planning, executing, and measuring email campaigns that deliver results.
  • Excellent writing skills and ability to create compelling email copy and messaging.
  • Strong analytical skills and experience using data to drive insights and decision-making.
  • Ability to work collaboratively with cross-functional teams, manage multiple projects, and meet deadlines.
  • Detail-oriented, organized, and able to manage multiple projects simultaneously.

If you have a passion for email marketing and a proven track record of success, we encourage you to apply. The Email Marketing Manager role at our agency offers an exciting opportunity to work with a dynamic team and make a significant impact on our clients’ email campaigns.

Cobble Hill

Beauty Barrage works with some of the hottest brands in beauty to help with sell thru at retail, employing 300+ brand ambassadors in the field to provide, training, education, and in-store support. Recently named to the Inc.5000 list of fastest growing companies in America, we are looking for a Marketing Manager to join our team. As the Marketing Manager you are responsible for the design, execution and continuous evolution of our marketing strategy with a particular focus on driving leads for client and talent acquisition.

 

You will work closely with our leadership team to align with our strategic goals and measure owned KPIs. Our ideal candidate has experience in a B2B organization and knows how to leverage content creation, social media, tools and creativity to drive specific campaigns that produce leads for our business and recruiting teams.

 

Our team is headquartered in our beautiful Newport Beach, CA office. You will be required to travel periodically to industry events as needed.

What you will do in this role

 

·      Manage, own, and implement the 2023 marketing strategy and create plan for 2024

·      Own the tactical side of a growth marketing program including demand generation, content marketing, event marketing, field marketing, social media, community management, PR & Comms.

·      Own and leverage marketing automation tools and tech stack.

·      Communicate our company, brand and product in effective ways, consistent with our values.

·      Own the marketing goals and execution from budget and planning through results.

·      Use a data-driven approach to generate and measure leads for our business and recruiting team.

·      Write and help content development including drafting and editing white papers, case studies, webinars, email blasts, social media, client communications, etc. as outlined in overall marketing plan.

·      Work closely with the leadership team to understand and achieve our company goals.

·      Be a trusted resource for our entire company

·      Manage outside vendor relationships and budgets including copywriters, web development, sponsor programs, graphic designers, printing, etc.

·      Design and implement our demand generation strategy spanning inbound and outbound and including email, paid advertising, social media, blog, webinars, events, SEO/SEM, and content syndication

·      Continuously optimize marketing program performance and quality

·      Identify and test creative new strategies to generate traffic, signups, and qualified leads

·      Define and manage email marketing programs to accelerate prospect movement through the funnel

·      Design, test, and execute marketing campaigns for acquisition and expansion

·      Track and report on performance metrics using this data to continually optimize campaign performance

Requirements

 

·      A player/coach manager who is willing to roll up his/her sleeves to get the job done in a fast paced rapidly scaling start up environment.

·      Bonus points if you have experience working in the beauty industry

·      Ability to operate and excel at strategic as well as tactical levels.

·      Strong understanding of all facets of the client/talent journey throughout the marketing funnel

·      Expertise in SEO/SEM, events, social media, and digital marketing

·      Analytical, with a relentless focus on metrics, measurement, and optimization.

·      Track record in driving high growth in a B2B environment.

·      Demonstrated knowledge and experience of marketing technologies like Google Ads, Facebook Ads, Canva, HubSpot and MailChimp.

·      Excellent written and verbal communication skills

 

Benefits

·      Competitive salary with an annual bonus

·      Great company culture and work environment

·      Highly-skilled teammates and lots of opportunities for growth and development

Beauty Barrage

$$$

The Marketing Coordinator will assist the Senior Marketing Manager in managing, planning, and executing all 360° marketing + e-commerce initiatives to help fuel growth for the BYROE brand. The ideal candidate would be a passionate self-starter who is comfortable maintaining various marketing campaigns and has a creative skill set that enables them to brainstorm new brand initiatives.

What You Do

  • Assist the Marketing Manager in the development and execution of all marketing materials and 360° campaigns, including but not limited to copywriting, content strategy, and influencer and brand marketing for all new product launches and existing core SKUs. 
  • Source, maintain, and pitch innovative influencer and brand partnerships.
  • Ship and pack weekly influencer promotional packages, including managing the inventory on a weekly basis.
  • Help lead the creation of marketing copy, social media copy, and education materials.
  • Liaison with Design Team to maintain daily updates to the website using the Shopify Platform.
  • Manage assets between Marketing and other internal parties (i.e., design, marketing agency, developers, and amazon agency).
  • Create, pitch, and update marketing and launch calendars.
  • Assist in relevant competitive research 

What You’ll Gain

  • Experience growing a luxury skincare brand, and shaping its marketing + e-commerce strategy and direction.
  • A holistic and cross-functional understanding of the luxury skincare industry
  • Unique marketing career opportunity within a female-led, innovation-driven environment.

YOU’LL LOVE THIS JOB IF: 

  • You are CREATIVE: You are an innovative, forward-thinking person who is comfortable maintaining various marketing initiatives. 
  • You are highly STRATEGIC: You are attuned to the customer and can help shape unique marketing concepts. 
  • You are extremely ORGANIZED: You’re not overwhelmed by the thought of tackling multiple tasks simultaneously.
  • You are DETAIL ORIENTED: You appreciate the importance of having detailed and precise information.
  • You are a strong COMMUNICATOR: You are a people person, a natural leader, and collaborate well with others.
  • You are AGILE: You adapt well to changing needs and priorities and can pivot easily to achieve goals and deadlines.
  • You are PASSIONATE about beauty: You are eager to learn and absorb everything related to beauty, brand, and marketing strategy.
  • Qualifications

    • 1-3 years experience in a marketing role at a Beauty/fashion/luxury brand with hands-on experience managing marketing plans and strategy.
    • Demonstrated experience in sourcing and maintaining influencer relationships. 
    • Shopify experience preferred. 

    Excellent written and verbal communication skills.

    • Strong interpersonal, problem-solving, and presentation skills.
    • Ability to take direction from Marketing leadership and provide multiple solutions.
    • Ability to prioritize with tight deadlines and follow through.
    • Knowledge of all social media platforms, including Instagram, TikTok, Facebook, YouTube, and other emerging platforms. 

    BYROE

    WHO ARE WE?

    The Brand Amp is an integrated marketing agency, offering Public Relations, Social Media, Content Production, Influencer Marketing and Event Marketing services.

    At our core, we are creative problem solvers. We’ve built our agency from a sole competency in Public Relations to being experts in multiple, interconnected fields as a way to solve problems our clients continuously run into. We take pride in being a trusted part of our client’s team and that mentality has built long-standing relationships across every major industry.

    WHAT ARE WE LOOKING FOR?

    We are looking for a passionate and motivated social media practitioner.

    • Someone for whom this is not merely a job, but something they are passionate about.

    Big Plus: Expertise and interest in motorcycles and motorcycle culture.

    • They follow, and are subconsciously analyzing, the social media presence of motorcycle, and adjacent industry brands for trends and techniques
    • But open to those with an automotive, or motorsports interest with applicable understanding of powersports culture

    Strong content creation instincts and skills.

    • We are not necessarily looking for a photographer or videographer. But knowledge of quality photography and/or videography and having a sharp eye for what makes a good shot is certainly valuable to this position.

    Strong written and verbal communication skills.

    Ability to work and collaborate well in a team-oriented environment.

    What You’ll Do:

    • Work as a community manager for specific motorcycle industry clients, working under the management of a senior social media supervisor
    • Manage the day-to-day client interaction and act as primary liaison between client and internal/external team members
    • This includes developing strategies and tactics to support specific products and product launches, brand campaigns, events and brand-oriented lifestyle content platforms.
    • Plan, curate. manage and measure social media channels for specific clients.
    • Ensure social media strategy and tactics are aligned to clients’ business goals and objectives.
    • Work on multiple projects with varying deadlines, while adhering to specific agency processes and procedures
    • Exercise an ability to follow-through on projects and drive them to completion, strong attention to detail, organization and time management skills
    • Think creatively and outside the box to create campaigns and strategies for multiple brands that go beyond just a singular social post
    • Work with the internal creative team to develop dynamic social content for a range of initiatives (ex: events, photoshoots, campaigns, recaps, etc.)
    • Contribute to team brainstorms as well as assist in special projects and administrative assignments as needed
    • Monitor trends in social media technology, tools, applications, channels, design and strategy
    • Thrive in a fast-paced environment with changing client direction, goals and deadlines
    • Travel for company/client as needed
    • Other duties as needed

    What Qualifies You:

    • Experience, expertise and genuine personal interest in motorcycles and motorcycle culture, with an emphasis in on-road, V-twin motorcycles.
    • Interest in, experience with, or significant knowledge about content creation, photography and/or videography
    • Interest in social media and understanding of premium brands presence and strategies
    • Bachelor’s Degree in Marketing, Communications, Marketing or related field
    • Excellent organizational, communication and interpersonal skills
    • Strong verbal and written presentation abilities
    • Knowledge of all first-party organic and paid social platform features and functions, as well as Google Analytics, Sprout Social and Julius a plus

    The Brand Amp

    Our Company

    BellRock Brands is a multi-state house of brands and intellectual property focused CPG company operating one of the industry’s broadest branded product portfolios. BellRock is anchored by two iconic cannabis brands, Mary’s Medicinals (a pioneer in the Health & Wellness segment since 2013) and Dixie (a market-leading cannabis-infused edibles brand since 2010). BellRock’s CBD portfolio includes the brands Mary’s Nutritionals and Mary’s Tails. From adult-use confections and beverages to tinctures, transdermal patches and pet-focused balms, the BellRock family of brands is diverse and comprehensive.

    BellRock is deeply committed to leading our industry towards a bright and prosperous future, and introducing brands and products beloved by consumers. Our premium house of brands is built on a foundation of trust, efficacy, and higher standards, and our quality products provide a consistent and safe experience. With more than 17 years of combined experience in cannabis, and a portfolio of more than 200 products, we have something for every need, every occasion, and every person.

    Job Description

    The Marketing Director is responsible for leading and building the Mary’s and Dixie brands. As first and foremost the business and P&L leader, the Marketing Director will set the objectives, strategies and tactics for the Mary’s and Dixie businesses, driving annual revenue by bringing the brand visions to life via regional and trade marketing, establishing BellRock Brands as the retail partner of choice while being a storyteller, a creative problem solver and a champion of the shopper. Naturally curious and a collaborative leader, a true partner to both sales and marketing, the Marketing Director understands the power of consumer driven brands and how critical the retail channel is to the commercial health of those brands. They run their business by the numbers, using data to drive decisions that balance short-term needs with long-term aspirations.

    Key Responsibilities

    Annual Business Planning and Execution

    • Build and gain alignment to annual business plan including objectives, strategies and tactics
    • Build and gain alignment to annual brand revenue forecast and budget recommendations
    • Build and gain alignment to national promotional plans by brand with clear revenue targets and KPIs

    Define the Tasks to be Done

    • Utilize commercial and consumer data to develop a comprehensive understanding of market, category, and segment dynamics
    • Understand portfolio strategy and brand profitability as the basis for rational resource allocation decisions
    • Develop a deep understanding of the competitive landscape in each state, becoming the go-to source for competitor insight
    • Develop a deep understanding of the retail landscape in each state to identify priority / lighthouse accounts and commercial opportunities
    • Develop a deep understanding of the company’s product portfolio, features and benefits, how they differ from direct competitors, and why retail partners should care

    Craft the Stories

    • Utilize comprehensive market and product knowledge to craft differentiated and compelling selling stories across the company’s portfolio
    • Develop and deploy a seasonal activation calendar and related programs to capitalize on key holidays and selling windows
    • Own the company’s Partnership program, ensuring selection criteria, partnership tools, and tactics are optimized for an evolving retail market
    • Collaborate with the Digital Marketing Manager to build and deploy a robust trade email calendar and content plan (national / state / local)

    Build the Toolkits

    • Translate selling stories into highly effective sales presenters (traditional and digital) with a focus on continuous improvement
    • Develop and maintain POP marketing catalogs and toolkits including POSM, display material, merchandise, digital assets and partnership tools
    • Work with relevant internal and external partners to develop retail promotional programs and related tools
    • Lead the development and maintenance of the company’s digital shelf with key retail and delivery service partners
    • Manage and optimize relationships with relevant external vendors and agency partners including promotional staffing, retail display, digital asset and POD, etc.

    Communicate and Collaborate

    • Be the point of contact (and filter) for all sales support requirements and requests
    • Support sales team training and induction programs
    • Work with Brand Marketing and Consumer Insights to provide market intelligence that drives evolution on a brand, communication and NPD level
    • Marketing lead for trade and consumer event creation, planning and execution
    • Work with R&D, commercialization and sales to launch new innovation into the marketplace
    • Drive and support geographic expansion of successful “single market” products

    Supervisory Responsibilities

    • Manages, recruits, interviews, hires, and trains marketing staff
    • Sets the vision and goals/objectives for the brands
    • Direct daily workflow of the marketing department
    • Provides constructive and timely performance evaluations

    Required Skills

    • Strong P&L management experience
    • Experience working within a high growth, fast moving startup environment
    • Agency and partner management
    • Engaging, charismatic, and able to conduct difficult conversations
    • Analytic and creative, balancing short and long term commercial and brand needs
    • Demonstrated ability to analyze, synthesize and formulate data-based recommendations and presentations
    • Exceptional interpersonal and communication skills
    • Ability to balance multiple priorities, projects and workstreams
    • Excellent organizational and project management skills with a high attention to detail and follow through
    • Basic Adobe Suite skills a plus

    Physical Demands

    • Prolonged periods of sitting at a desk and working on a computer
    • Must be able to lift up to 15 pounds at times

    Travel Required

    • Up to 15% travel

    Education and Experience

    • BA/BS degree marketing
    • 8+ years of experience in marketing
    • Cannabis industry experience

    Other Responsibilities

    Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

    BellRock Brands Inc. is proud to be an equal opportunity workplace. All aspects of employment decisions will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of any status protected under federal, state, or local law. We celebrate diversity and are committed to creating an inclusive environment for our colleagues.

    BellRock Brands

    $$$

    STAUD Clothing, founded and located in Los Angeles, CA, by Sarah Staudinger and George Augusto, is one of today’s hottest up and coming fashion brands. STAUD is a ready to wear and accessories brand offering chic essentials and stand-alone pieces designed and created in downtown LA.

    At the heart of STAUD is design. Think: a scrupulous attention to detail, a natural opposition to the typical, and a feminine aura that’s equal parts seductive and self-governing — all whilst leaving room, of course, for the occasional mushroom trip or jaunt to the beach (or both). If fashion is a never-ending pursuit of style, then STAUD is what happens after you’ve found it.

    The newly formed Growth & Marketing department is recruiting for a Director, Brand Strategy & Marketing – a critical role that is evolving under the new organization. You’ll have the opportunity to own and lead our brand strategy, marketing planning, press, social and content creation. This is an incredible opportunity for an excited, entrepreneurial marketer and will report into the Head of Growth & Marketing, the first

    marketing executive hire at the brand.

    Candidate Profile

    You are a strategic, ambitious and creative marketing leader. You are able to balance being creative with business insight, product knowledge and operational excellence. You will play a pivotal role in continuing to craft the voice, partnership strategy and creative vision of the brand. You will manage a team of marketers and cross functionally collaborate with growth and art to bring to life innovative and creative marketing campaigns and deliver well-crafted executions.

    You are an inspirational, innovative, and seasoned marketer with extensive experience on the brand side, specifically in content creation across various marketing mediums, developing strategic campaigns and ideating / executing thoughtful brand collaborations. You will help define and set the strategy for making STAUD the brand the go-to accessible lifestyle brand.

    Essential Duties

    Marketing Strategy

    • Create and implement overall marketing strategy ~6 months out across seasonal, capsule, partnership and co-op activations 
    • Create and present strategic decks for internal alignment and leadership approval 
    • Oversee the master marketing, events, social, holidays, emails and strategize the best way to get all activations into market in an impactful way

    Press & Special Projects

    • Lead two PR and Special Events consultants to deliver on all SOW expectations for the year and closely bring them into your strategy development 
    • Identify opportunities and oversee execution for store marketing, events and special projects in partnership with Special Projects consultant
    • Manage consultant to ensure influencer, gifting and press strategy and aligned with brand vision and needs and support on execution as needed

    Brand Partnerships

    • Ideate, pitch and execute external brand partnerships to grow brand awareness and addressable market with cross functional partners

    Content Creation

    • Lead brand and content strategy ideation, concept through design and execution 
    • Ensure content development aligns with strategic objectives for each target segment.
    • Create a strategy for delivering highly relevant and differentiated content that our audience wants to consume and receives value from 
    • Lead Social Media Manager to create social first content for all social channels

    Brand Management

    • Create and maintain STAUD’s brand voice, seasonal marketing concepts and integrated marketing calendar.
    • Develop the brand, seasonal and collection storytelling while maintaining and evolving brand tone of voice and narrative arches through the season
    • Create a more editorialized site experience with storytelling opportunities throughout the customer journey in partnership with Ecommerce team
    • Develop the brand and creative playbook for our internal teams, new hires and external pitching for partnerships and other business initiatives
    • Understand our collections and product deeply to bring to life storytelling on site and across all marketing channels, what makes our brand difference, competitor positioning
    • Oversee all copy and tone of voice for the brand with PT Copywriter and topline all site, product, ad copy, email, collection notes and press copy

    Leadership & Management

    • Manage a team that consists of a PR consultant, PT Copywriter, Social Media Manager and Marketing Coordinator 
    • Develop and mentor your team and evolve the future of the brand marketing org by recommending full time roles to be brought on
    • Nurture creative relationship and help develop marketing POV through graphic design evolution 
    • Be a strong mentor, coach and leader and develop actionable growth & development plans for each individual, and support executing on those plans as needed

    Prerequisite Knowledge, Skills, and Education

    • Minimum 8+ years of brand marketing experience (required)
    • Experience leading and directing a junior team (need to have managed at least 2 individuals simultaneously, required) 
    • Intellectual skills to include: problem solving and analytical skills, excellent written and oral communication skills, time management, creativity and applicable technical skills
    • Ethical, establishes trust with others by keeping commitments, works with integrity and upholds organizational values
    • Sets the department’s pace for productivity standards and inspires the team to complete work in a timely manner
    • Self-management including planning and organizing department workflow and prioritizing work among competing deadlines while displaying professionalism, quality work and exceptional communication skills
    • Adaptability, ability to meet changing work environment, manages competing demands, changes approach or method to best fit the situation
    • Demonstrates initiative / self-starter mindset to approach and solve for new challenges with curiosity and a positive disposition
    • Experience with budgets and managing marketing expenditures
    • Senior level experience in branding and marketing, including: consumer research, brand positioning and building a brand architecture, establishing messaging that clearly communicates the brand points of difference with creative story-telling approach

    Physical and Mental Requirements

    • Standing and sitting for extended periods of time.
    • Lifting up to 25 pounds in a safe and prudent manner.
    • Ability to easily move throughout an office with ease.
    • Ability to read, write, and understand English.
    • Ability to effectively interact with others internally and externally.
    • Ability to utilize office equipment in a safe and prudent manner, including a copy machine, fax machine, computer, telephone, and other general office equipment that may be used regularly.
    • Ability to work with many different personalities.
    • Ability to work in a fast-paced environment.
    • Correctable vision and hearing.
    • Ability to work on-site, full-time.

    Job Type: Full-Time, Exempt

    COVID-19 considerations: All in-office employees must be fully vaccinated against COVID-19 and will be asked to provide proof of vaccination upon employment.

    STAUD

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