New York Casting Calls & Acting Auditions

We are looking for a Social Content Coordinator to be responsible for the day-to-day content activities such as ideation, organization, and in some cases publishing across IMG and clients’ accounts, with a targeted focus on social and short-form. This role creates timely, accurate, and relevant content for sports fans before, during, and after relevant events. The ideal candidate will have experience with the Adobe Creative Suite, Premier Pro and/or a similar video editing software.

Key Responsibilities and Accountabilities

• Manages creative requests and asset delivery for IMG owned and operated social media and digital channels.
• Acts as the eyes and ears of the World’s Strongest Man on TikTok, Instagram, YouTube, and Facebook, through content creation, community management and an understanding of the overall fan ecosystem and platform trends.
• Creates original content mobile-first, short form video content, and live executions.
• Live Event Coverage
• Works with multiple departments and stakeholders to create, copy-edit, and post social media content for IMG and clients’ pages
• Work with Social Media teams to maintains daily/weekly social media calendars and posting cadence that are aligned with monetization and sponsorship deliverables
• Works with our Sponsorship department in executing brand partnerships
• Monitors the sports-on-social “universe” and interacts with athletes, celebrities and influencers with an “always on” approach.
• Provides regular remote coverage, and occasionally provides on-site coverage of sporting events using social media tools and platforms including Grabyo, Greenfly, and others.
• Captures content during Live events on the ground via cameras and cell phones for our social channels.
• Generates custom social media analytics reports using social media platforms native insights and analytics tools.
• Tracks content against KPIs, identifying trends and best practices.
• Onboarding and educating athletes and talent on how to utilize and maximize social platforms. In some cases, this may require sending content to talent for their accounts.
• Executes Community Management across all social platforms including tracking fan sentiment about athletes, promotions, and events.
• Provides support for the growth of IMG Media business objectives.
• Performs other tasks, projects, and responsibilities as assigned.

Knowledge and Experience

• Two years of experience working with social media for a sports property preferred
• Journalism background and general sports knowledge is preferred
• Photography and videographer experience

Skills and Abilities

• Well-versed and comfortable editing and posting content through TikTok’s and Instagram’s platform.
• Adobe Photoshop, Adobe Premier, and After Effects proficiency
• Microsoft Excel for creating, editing, and maintaining analytics reports
• Positive attitude and an ability to handle an intense schedule, fast-paced environment, and off-hours requests
• Excellent attention to detail
• Ability to maintain confidential information

Working Conditions

• This is a permanent position.
• This role will be based at our office in New York (11 Madison), with some flexibility on remote working as appropriate
• May be required to attend (and travel to) locations, including other IMG buildings and meetings
• Unsocial hours may be required, as dictated by the demands of the business schedule
• Adapting to use of new systems and technology where appropriate

Endeavor is an equal opportunities employer and encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.

Endeavor

Job Title: Ecommerce & Marketing Manager (Home Goods / Cookware)

Location: New York, NY 10036

Industry: Home Goods (Cookware)

Market: US

Channel: DTC (Direct to Consumer), Online Sales, E-Commerce

Reporting to: US Managing Director

Direct Reports: 4 direct reports: Influencer and Social Media Associate, Content Marketing Associate, e-commerce Associate, Marketing Intern. A pool of experts (external: freelancers or agencies) are working on a retainer basis, covering vertical functions such as SEO, SEA, paid ads, email marketing, web development, web design.

Languages: Native English speaker

Salary Range: (USD) About $9k in annual base

Benefits: Health, Dental, Vision, 401k…

Visa: Must have a valid work authorization

Job ID: CW23-018

Tags

Remote work policy: Hybrid (local: 2-3 days/wk), Hybrid (remote: fly in twice/mo), Full remote

Job Seniority: Middle Management Level

Company size: Small (1-50 ppl)

Company Ownership:

Keyword(s): Consumer Goods, Houseware / Tabletop, Interior Design / Furniture,

Function(s): Digital Marketing, eCommerce,

Region(s): NORTH AMERICA, USA, New York City area

OUR CLIENT

Our client for this Ecommerce & Content Marketing Manager job opportunities is a French group of brands engaged in the design, manufacturing and distribution of premium kitchen utensils to both professionals and home cooks and bakers. Their US office (9 people) is located in New York, NY and their 3PL is near Chicago, IL. The group operates 1 main brand and 2 other ones that will be launched in the US in the upcoming months. Their online sales are currently around $1.5Mio.

OBJECTIVE

They are looking for their new E-commerce & Content Marketing Manager to manage and develop the reputation and performance of their 3 brands, for which DtC is the main strategic channel, and wholesale is secondary.

IDEAL PROFILE

As they are still a small business in the US, they are looking for an Ecommerce and Digital Marketing professional who can step up to lead such departments for the first time. They are ready to help the right candidate get trained and coached on potential missing skills that could be useful for the business.

RESPONSIBILITIES

E-commerce

• Supervise all digital programs with external partners in relation to traffic acquisition, sales and conversion: PPC, SEO, SEA, Display, and email marketing
• Work with design experts and developers to maximize website UX / UI
• Build, manage and adjust engagement funnels for optimum conversion on websites
• Improve website performance and discover new trends and technologies through market research.
• Perform data analysis and build data driven strategies in order to deliver performance and achieve KPIs
• Work closely with BtB sales team to develop dynamic retail marketing programs and tools
• Report on performance KPIs, manage budgets

Digital Marketing

• Ideate the content marketing strategy and lead its development through a variety of channels and touch points such as media relations, social media, influencer and affiliate marketing, tradeshows, co-op, trade marketing…
• Initiate and animate a user-generated-content strategy involving the brands’ communities, consumers, influencers and professional chefs
• Define, build and deliver targeted seasonal campaign, establish and manage campaign schedules,
• Manage internal and external stakeholder relationships to successfully deliver marketing objectives
• This position has 4 direct reports: Influencer and Social Media Associate, Content Marketing Associate, e-commerce Associate, Marketing Intern. A pool of experts (external: freelancers or agencies) are working on a retainer basis, covering vertical functions such as SEO, SEA, paid ads, email marketing, web development, web design.

This position has 4 direct reports: Influencer and Social Media Associate, Content Marketing Associate, e-commerce Associate, Marketing Intern. A pool of experts (external: freelancers or agencies) are working on a retainer basis, covering vertical functions such as SEO, SEA, paid ads, email marketing, web development, web design.

REQUIREMENTS

• At least 3 years of experience in a role with strong accent on content marketing strategy in a DTC environment for a CPG brand
• Experience developing digital marketing strategies
• Good understanding of web design and web analysis
• Strong marketing background, tech background a plus
• Understanding and experience in UX, Google Analytics and Shopify; Adobe Photoshop and/or InDesign a plus
• Knowledge of digital marketing channels such as PPC, SEO, Social Media Display and affiliate marketing channels
• Basic knowledge of attribution modelling, website speed optimization, A/B testing, conversion management, sales journey optimization, traffic analysis and reporting tools

ACCUR Recruiting Services | Executive Search for Consumer Industries

An exciting opportunity to join the Marketing team for this industry-leading self-serve AdTech SaaS that delivers omnichannel, creative, campaigns and analytics to the world’s biggest clients.

The Company

• Global offices across Europe and US
• Enterprise clients include Heineken, Apple, Honda and Xero
• Extensive benefits and official winners of the ‘Great Place to Work’ award
• Profitable business growing 300% in the past 12 months

The Role

• Reporting to the VP of Marketing to deliver 360 degree marketing strategies
• Write content for website, case studies, award submissions and sales enablement
• Help lead Demand Gen with paid media, email and display advertising campaigns
• Oversee the company’s Social Media strategies
• Create thought leadership pieces
• Assisting the VP in Event strategy

Desired Skills and Experience

• 5+ years of Marketing experience for an AdTech Platform
• Experience working on web-based / SaaS products
• Good understanding of advertising technology and data/analytics

If you have the desired experience, please reply to this advert or email your resume to [email protected]

Grey Matter Recruitment

WHO WE ARE:

The Foundrae Collection is more than jewelry. The pieces are modern heirlooms, ones that allow the wearer to express something of themself to the world. The Foundrae collection is intended to become part of the wearer, a second skin, to be an expression of identity and of personal values.

The collection is founded on a lexicon of archetypal, mythological and classical symbols with the intention of inspiring the wearer to take the wisdom passed down through generations and apply that to one’s own life. Foundrae is a reminder, one we wear against our hearts or on our hands, of our capacity for change and growth. When you wear one of these pieces, you are announcing to yourself and to the world that everything you want and everything you want to be is already inside you – all you have to do is claim it.

WHO WE ARE LOOKING FOR: Director, e-Commerce and Digital Marketing

Position Scope:

The Director, eCommerce and Digital Marketing will report into the President and be responsible for the ongoing evolution of the Foundrae ecommerce business. Responsibilities will include site experience, digital marketing, content, analytics, operations, third party channel management, ad hoc initiatives as well as managing the ecommerce roadmap. The Director will need to maximize the client experience throughout the entire shopping journey from brand discovery, through product selection, checkout, fulfillment, and post purchase.

This individual will be responsible for managing and monitoring the company’s eCommerce operations by driving optimization and development of the website. Other priorities will include translating the overarching content strategy onto the site and developing commercially focused and conversion-minded campaigns for paid media platforms while working closely with Creative and Merchandising teams. It is crucial that this individual be able to think and plan strategically for the longer term, operationally deliver pragmatic solutions in the short term, and act as an enthusiastic business partner.

RESPONSIBILITIES:

Strategy and Performance

• Develop the eCommerce strategy to achieve company objectives.
• Drive strategy, management, forecasts for both short- and long-term objectives
• Oversee and monitor spend for paid media initiatives in collaboration with agency partner.
• Track/ report on overall performance metrics and KPIs.
• Proactively identify and recommend brand appropriate strategic opportunities that will enhance the customer experience and drive overall demand – monitor and track results.
• Expand website personalization efforts with strategic segmentation analysis and insights.
• Create an email strategy that focuses on a clear customer engagement and retention strategy
• Analyze consumer behavior; research competitors and market trends as well as previous period performance and market conditions to help drive new strategies that consistently exceed internal targets.
• Drill down into marketing channels and site performance metrics to uncover actionable insights.
• Work with SEO agency on the following:
• Site optimizations; including copy, meta descriptions, product tagging, etc.
• Keyword search, site analysis/audits, link building, and keyword expansion.
• Ensure copy and meta data are fully optimized.
• Provide on-going strategic insights and recommendation of new marketplace channels with growth plans.
• Establish and provide daily, weekly, and monthly sales reports.

Leadership

• Oversee the e- Commerce Manager on day-to-day operations of the business.
• Manage Shopify backend and oversee the below:
• Online product launches
• Site merchandising updates, including correcting product descriptions or placement, new item posting and out of stock item removal.
• Promotions
• Website navigation, including collections, products, merchandised landing pages, content, and site map.
• Oversee external 3rd party vendors (i.e. offshore e-commerce developers and agencies)
• Ensure the future roadmap with the capability to grow eCommerce for the brand is in place and manage the timeline.
• Mentor and train team members on ecommerce best practices and operational efficiencies
• Establish and standardize best practices and processes.
• Identify gaps in knowledge and ensure training on best practices.
• Will manage a minimum of one direct report – Manager, eCommerce.

Requirements:

• Minimum of 7+ years’ previous experience in eCommerce preferably with a jewelry or luxury brand background.
• Demonstrated past experience in digital marketing and eCommerce.
• Bachelor’s degree in marketing, business, or similar field
• Proficient in Shopify, Google Analytics and or other analytics software
• Experience leading and collaborating with external agencies.
• Ability to work with creative teams/leaders.
• Excellent written and verbal communication skills.
• Self-starter with entrepreneurial mindset
• Outstanding communication skills
• Strong ability to work independently and handle multiple projects simultaneously.
• Ability to work cross-functionally with different teams.

The appointed candidate will be offered an annual salary between $145,000 – $160,000 plus the opportunity for a bonus, a comprehensive benefits package including: medical, short and long-term disability, various paid time off programs, employee discount/perks and retirement plan.

FOUNDRAE FINE JEWELRY

Summary:

The Marketing Coordinator is responsible for supporting the NY Director of Retail Operations and Regional Marketing Manager in achieving sales and marketing goals for New York State, which includes overseeing the delivery and execution of the marketing strategy to help establish The Botanist as the leading NY cannabis company.

Essential Duties and Responsibilities:

● Supports the Director of Retail Operations in delivering and executing key elements of the NY marketing strategy including expanding the overall consumer base and increasing basket size.

● Oversees the implementation of local communications strategies for marketing campaigns, events, and digital marketing, successfully targeting both internal and external audiences.

● Oversees project management of marketing campaigns including budgeting, expense tracking and reporting, and measuring of key performance indicators for each campaign through data analytics.

● Analyzes product and service offerings, leveraging the insights gained to communicate key points of differentiation for products and services to our dispensary customers & partners.

● Supports with creative production of online and offline marketing assets, graphic design, audio / video production, sales tools, collateral, advertisements, and web site development from initial concept to finished product and execution.

● Grows and drives social media channels by developing and posting social media content to help accelerate our reputation state-wide and build a loyal following.

● Acts as a brand ambassador, upholding brand and trademark standards and consistency across all marketing projects and communication vehicles.

● Researches all cannabis subscriptions and materials to support with proper placement of advertising.

● Coordinates continuing efforts to improve signage and store marketing materials.

● Travels to site locations to support marketing efforts/events.

● Other duties as assigned

Administrative Duties:

● Ensures all marketing initiatives adhere to all NYS Regulations and company SOP’s .

● Supports with the creative production of online and other creative marketing assets, graphic designs, videos, and web content from initial concept to finished product.

● Aids with press releases, contributed articles, presentations, events, and conferences.

● Supports the development of marketing and promotional materials for tradeshows, congress, key opinion leader advisory meetings, and board meetings

● Coordinates with external vendors and agency partners on materials as needed.

Basic Qualifications:

Education

● Bachelor’s degree in Marketing, Advertising, Business Management, or related field

Work Experience Required

● Proven track record of success in a prior marketing role

● Understanding of marketing project scope, strategy and objectives

● Ability to run data and marketing reports and analyze data in excel and other programs.

● Entrepreneurial mindset with the ability to spot original branding opportunities

● Minimum 3 years of progressively responsible experience in marketing, data analytics, sales and customer service.

● Ability to complete all training required by the New York Marijuana Program.

Additional Qualifications:

Skills and Abilities

· Excellent knowledge of Microsoft Office and Adobe Creative Suite

● Knowledge of web-based project management tools and collaboration technologies

● Knowledge of salesforce.com or similar Client Relationship Management (CRM) software

● Familiarity with Constant Contact and WordPress as well as social media platforms

● Excellent project management or organizational skills

● Demonstrated skills, knowledge, and experience in supporting with marketing, communications, and public relations activities

● Demonstrated ability to think strategically and creatively

● Ability to manage multiple priorities, to deliver results on time and under budget

● Expert attention to detail

● Excellent communication skills to include listening, verbal, written, and presentation skills

● Eye for design

● Results driven, proactive, and able to work autonomously

● Ability to work in a fast-paced environment

● Positive problem-solving attitude

● Flexible and change embracing in a rapidly evolving work and market environment

● Successful track-record with being a team player as well as building, leading, and motivating teams

● Skill in working with committees and project groups including staff members, board members, and community volunteers

Travel

· Required to be onsite in the NY Region 3 days / week (Buffalo) with regular monthly travel to Middletown/Farmingdale/Syracuse locations.

· Ability to travel as needed for pop up events, promotions and marketing projects/events.

Acreage Holdings

PLEASE REACH US AT [email protected]

The Marketing Coordinator will be directly responsible for managing the many touch points of our marketing initiatives, including but not limited to owning artwork routing for packaging and print projects, competitive market analysis, and organizing campaign shoots – from pre-production kick off to web-ready assets. This role relies heavily on cross-functional collaboration among various teams, so the ability to manage complex relationships quickly & effectively is very critical. This person must have strong attention to detail and be passionate and knowledgeable about the beauty industry. This role will report to the Brand Manager.

Responsibilities:

Creative Operations Support

• Source talent, negotiate contracts, and manage bookings for photoshoots; Responsible for negotiating usage rights according to marketing and business needs
• Work with operations team to ensure product samples are delivered to internal and external partners (i.e. Sephora shoots, prop procurement for photoshoots, etc.)
• Help produce and manage creative campaigns including but not limited to sourcing equipment, scouting locations, and securing studio space
• Own campaign post production process including invoice routing, retouching, and digital asset organization in Dropbox
• Manage adhoc content requests from e-retail and retail partners

 Artwork Routing

• Create and implement an artwork routing process that ensures packaging copy and final artwork are free from grammatical errors, have the correct product & distribution information and in line with brand style guidelines
• Own communication and project flow between internal and external partners

Develop Marketing Collateral

• Work directly with internal and retail partners to create and optimize digital assets for retail accounts – in store and online stores
• Manage project timelines closely to deliver on-time final assets sourced from designers
• Manage asset creation for PR gifting and IRL activations

Brand Marketing Support 

• Support partnership needs such as giveaway outreach, sending samples, partnership initiative reporting
• Help Identify and research emerging marketing opportunities – i.e. new/better marketing platforms to optimize workflow
• Conduct and present bi-yearly market analysis that details changing beauty landscape, retail trend, and what this means for our customers
• Conduct thorough market research on our existing and potential new customers to be able to support Brand Manager’s market segmentation analysis
• Support in focus group and user research; Work closely with Product Development team to ideate and solve for product innovations that continue to improve of our product offerings and brand promise
• Source, onboard, and manage best-in-class conversion tools such as review generation and moderation platforms

Attributes:

• Strategic and creative thinker: you are solutions-oriented and think proactively about potential issues and ways to manage them
• Detail oriented: you notice every typo or if something isn’t centered, and aren’t afraid to call it out.
• Organized: you love keeping files and work flows organized. You know how to develop an easy-to-understand and adaptable organizing system in Dropbox, Asana, etc.
• Fast learner: you’re agile and able to take to new processes quickly while optimizing for efficiencies
• Passionate and knowledgeable about beauty: you keep up with new launches, trends, and are interested in up-and-coming beauty brands
• Effective communicator: You know how to manage up and communicate both problems and potential solutions to your director
• Team player! We are only as good as the team we build.

Qualifications:

• 2-3 years marketing experience required
• Previous beauty experience required
• Previous experience with an early-stage startup a plus
• Photoshop experience a plus
• Bachelor’s degree in marketing, communications, or related field required
• Proficient in PowerPoint presentation and basic visual design skills

Ami Colé

PLEASE REACH US AT [email protected].

Role Overview:

The Ami Colé Social Media manager is both a creative and analytical thinker that will maximize the growth and engagement of Ami Colé’s new and existing social media platforms. This role owns social channel growth, community engagement, and content marketing. 

Responsibilities:

• Audit, develop & execute Ami Colé’s social media growth strategy – optimizing and scaling the performance of existing channels; testing, analyzing, and optimizing new ones
• Work closely with Ami Colé’s Brand Manager to get acclimated and submerged into the world of Ami Colé – brand DNA, origin story, list of competitors, and ownable voice voice; to understand the Brand
• Manage day-to-day operations of Ami Colé owned social media platforms; posting engaging, on-brand and channel appropriate content that grows our following and drives traffic to AmiCole.com, and responding to comments/DMs
• Work closely with Brand and E-commerce teams to establish and provide weekly, monthly, yearly growth targets; Developing an action plan to ensure targets are met
• Work closely with Influencer marketing manager to identify and help manage Ami Colé ambassador and content partners to amplify brand discoverability
• Own and strategize product go-to-market social media rollout with PR, Influencer, and Brand teams
• Create and iterate social media franchises to increase platform engagement, brand awareness, and deep community resonance; Identify key content and platform opportunities for the share brand story and core values
• Partner with the Brand team to develop a social playbook for all Ami Colé’s social channels; identifying on-brand imagery, tone and establish posting cadence and best practices by channel
• Own all copywriting and voice across social platforms in partnership with our Brand & Copy teams
• Support identifying key brand partnerships and relevant cultural opportunities for Ami Colé to lean into and engage with Support growing influencer database with a list of relevant talent, updated contact information, and tier of engagement

Attributes

• Strategic and creative thinker: you are solutions-oriented and think proactively about potential issues and ways to manage them
• Creative Visionary: you know how to craft a compelling on-brand story both visually and in writing that will resonate with our audience
• Data-driven: you know how to utilize data to garner macro and micro insights to guide your decision-making
• Detail oriented: you notice every typo or if something isn’t centered, and aren’t afraid to call it out.
• Organized: you love keeping files and work flows organized. You know how to develop an easy-to-understand and adaptable organizing system in Dropbox, Asana, etc.
• Fast learner: you’re agile and able to take to new processes quickly while optimizing for efficiencies
• Passionate and knowledgeable about beauty: you keep up with new launches, trends, and are interested in up-and-coming beauty brands
• Effective communicator: You know how to manage up and communicate both problems and potential solutions to your director
• Team player! We are only as good as the team we build.

Qualifications:

• 4+ years of experience owning social media and content strategies; experience at a fast-paced beauty startup or in a high-growth CPG environment is a plus
• Demonstrated success leading innovative and ROI-driven social initiatives from ideation through execution and post-mortem reporting
• Highly organized with excellent communication skills
• Agile contributor with ability to adapt strategies to respond to business needs
• Proactive, self-starter who can prioritize multiple projects simultaneously
• Strong cross-functional collaborator with the ability to establish efficient workflows
• Ability to hire, lead and retain talented social team; Skilled at managing up, communicating timely updates to leaders
• Distinct ability to manage stress, “keep the calm” in a fast paced environment
• Graphic design proficiency is a plus

Ami Colé

Director of Marketing

Reports to: General Manager

Compensation: $125,000. – $145,000.

Intro

The William Vale aims to blend the authenticity of the Williamsburg neighborhood with a forward-thinking approach to the hospitality experience. The William Vale offers a comfortable contemporary atmosphere combined with intuitive design and modern comfort – we pride ourselves on offering warm hospitality to all. 

We understand that for our Colleagues to give their best work, we must meet (and exceed!) their expectations as an employer. We promote a culture of respect, diversity, career growth and fun. Success awaits motivated individuals who join our team.

Overview

The Director of Marketing provides leadership and direction to a small but mighty marketing team. The Marketing team aims to constantly improve guest experience and celebrate TWV’s brand, while simultaneously achieving operational and financial goals. Our ideal candidate has 3+ years of marketing leadership, experience in the luxury hotel arena, and a creative mindset.

This person will own the development, management, execution and measurement of the marketing and branding strategies to include, but not limited to: positioning, budgeting, social media, websites, advertising, experiential marketing, collateral, and content. 

Responsibilities

• Develop and execute strategic marketing plans and annual marketing budgets. Adjusts the marketing plan throughout the year as needed based on performance data.
• Manages the strategic direction on all consumer facing marketing materials including website, digital & print advertising, e-blasts, social media, photography and videography to ensure content is up to date and consistent with brand standards.
• Analyzes and presents marketing activity and results utilizing supporting data and maintains a forward-looking analysis/plan and strategic direction. 
• Responsible for the agency vetting process, agency relationship, and ensuring agency alignment to the wider strategic plan and goals. This includes but is not limited to: social, PR, Digital and Creative.
• Work with Digital Marketing Manager to develop comprehensive social media strategy including content development, audience building and social influencer partnerships. 
• Work with Experiential Marketing Manager to develop strategic direction of experiential marketing and oversee planning and execution of activations.
• Manage design and inventory of all collateral and ensure alignment to brand standards.
• Work closely with Hotel and Food & Beverage teams to manage marketing calendar and communication.
• Oversees the management, training, coaching, and career development of the marketing team.

Qualifications 

• 3+ years’ experience as a Marketing leader, with strong Digital and Experiential experience
• Bachelor’s degree, preferred in Marketing
• Demonstrable experience in designing and implementing successful digital marketing campaigns
• Strong understanding of how all current digital marketing channels function
• Solid knowledge of online marketing tools and best practices
• Hands on experience with SEO/SEM, Google Analytics and CRM software
• Familiarity with web design
• Excellent analytical and project management skills
• Strong team management and communication (written and verbal) skills
• Understanding of Microsoft Office (Excel, Word, Email) 
• Schedule flexibility to meet the demands of programming and events. 

The William Vale

Title of Job: Marketing Coordinator

Position Description:

The Marketing Coordinator is responsible for contributing to an integrated marketing communications strategy, campaigns, and brand positioning of Cutting Edge Laser Technologies in the medical and veterinary industries. The Marketing Coordinator will work closely with the marketing team, outside sales teams, internal groups, and external partners to support marketing and sales efforts across the organization.

Classification: Non-Exempt

Major Areas of Responsibility: 

•      Social Media Account Management

•      Event Coordination & Execution

•      Content Creation

•      Email Automation Maintenance

•      Literature Inventory Management

Specific Responsibilities of the Job: 

Social Media

•   Assist in managing Cutting Edge’s three major social platforms – Facebook, Linkedln, and Twitt

•      Create organic social posts to fulfill appropriate weekly cadence

•      Advise on strategic positioning of Cutting Edge brand across all three platforms in conjunction with outside agency partners

Event Planning

•      Manage all facets of pre-show & post-show efforts (i.e., show registration, coordination of booth items, shipment of show literature & equipment, etc.)

•      Assist in creation of pre-show marketing

•      Collect and input leads from events into Salesforce

Content Creation

•    Create/design marketing, sales and customer collateral. Including but not limited to, sell sheets, case studies, white papers, published articles, etc.

•  Develop persuasive copy to entice prospective customers through print and digital initiatives
• Provide content for customer newsletters by researching and collecting relevant articles

Email Automation Maintenance

•      Assist with creation of email workflows within the marketing automation tool, HubSpot

•      Maintain a catalog of all digital marketing assets within HubSpot

Literature Inventory Management

•      Manage and maintain online literature ordering portal

•      Handle literature requests from outside sales team

•       Update outdated prospecting materials

Position Qualifications

•      Associate degree in Marketing, Design, or equivalent experience

•      1-3 years of experience in marketing, communications, or public relations

•      Working knowledge of: Microsoft Suite, CRM, Adobe Creative Suite and HubSpot

•      Above average writing, editing, proofreading, layout, and design skills

•      Excellent organizational, time management and prioritization skills

•      Ability to simultaneously manage a wide variety of projects

•      Able to effectively work with short lead times and deadlines

•      Solution focused attitude and a team player

Physical Demands

This is a largely sedentary role that operates in a clerical, office setting. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines. The employee is occasionally required to lift or move objects weighing up to 50 lbs. Reasonable accommodations may be made to enable people with disabilities to perform the essential functions of the job.

Company Values

The following list of core values reflects what is truly important to us as an organization. These are not values that change from time to time, situation to situation, or person to person, but rather they are the underpinning of our company culture.

Leadership: The courage to shape a better future.

Accountability: If it’s to be, it’s up to me.

Passion: Committed in the heart and in the mind.

Integrity: Do the right things no matter who is watching.

Continuous Improvement: The key to sustainability.

Results: The ultimate measure of performance.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

Cutting Edge Laser Technologies

Looking for a part time assistant who is interested in social media strategy and brand communications.

Actively looking for a part-time assistant to support various responsibilities such as communicating with brands for partnerships, curating a social media calendar and creative ideation for social content. Assistant responsibilities include answering emails and calendar scheduling.

Bonus: Experience shooting social content.

About Greene Piece: What started as an Instagram account full of plant tips and tricks, has blossomed into a full-blown business. Greene Piece is a plant design firm founded by Maryah Greene that specializes in repotting, plant installations, and all things foliage. Greene Piece is New York’s go-to plant styling firm following appearances and features in The New York Times, Vogue, Good Morning America and more.

Find us at yourgreenepiece.com, @greene.piece on instagram and @greenepiece on tiktok

Greene Piece