General Staff Jobs

Description

World Media Group is on the hunt for an exceptional Senior Digital Performance Marketing Manager who is ready to supercharge our digital marketing campaigns and disrupt the market. Are you a digital warrior? Passionate about PPC ads? A retargeting expert? A hands-on landing page guru? We’re eager to hear from you!

Your mission

In this senior role, you will be responsible for creating, managing, and optimizing ad campaigns for two of our exciting brands: Lawyer.com and Couple.com. Your goal? Lower the cost per lead, increase the volume of quality leads, and fuel the growth of these businesses.

At Lawyer.com, we’re connecting people in need with leading legal professionals, while at Couple.com, we’re pioneering the online singles party scene, making dating more fun, engaging, and innovative.

Are you ready to step up to this exciting challenge?

Key Responsibilities

1. Develop, implement, manage, and optimize performance campaigns across multiple platforms.
2. Direct best in class landing page designs and conversion analytics.
3. Analyze campaign performance and make data-driven decisions to improve KPIs.
4. Conduct comprehensive keyword research and optimization.
5. Collaborate with internal teams to align ad strategy with performance goals.
6. Use your expertise in conversion rate optimization to turn clicks into leads.
7. Continually keep up-to-date with the latest performance marketing trends and best practices.

Requirements

• Minimum 5 years of experience in digital marketing, with a focus on PPC performance marketing.
• Proven success in managing large scale, high-budget campaigns.
• In-depth knowledge of Google Ads, Bing Ads.
• Proficiency in tools such as Google Analytics, Google Tag Manager, and SEMRush.
• Strong understanding of performance marketing, conversion, and online customer acquisition.
• Experience editing landing pages, managing conversion scripts in Google Tag Manager.
• Exceptional analytical skills with a data-driven mindset.
• Excellent communication and project management skills.

Benefits

• Significant stock options
• Competitive base salary
• Company-wide bonuses
• Generous vacation policy including up to 8 weeks Long Service Leave with years with the company
• Medical, dental, and vision healthcare insurance
• Health-oriented work environment including sit/stand electric desks and treadmills
• Fun company events
• Subsidized continuing-education, off-site training courses
• Generous relocation package (up to $100,000) for the right candidate
• Open management structure encourages communication and feedback

About World Media Group LLC

World Media Group is an established leader with a track record of building successful companies in various domains, such as Lawyer.com, Doctor.com, and India.com. We were also an early investor in bitcoin and co-founded Sweet.io, a leader in the NFT market. We’re also in partnership with Scientist.com and Outerspace.com.

Our brands, Couple.com and Lawyer.com, are exciting, fast-growing enterprises that are reshaping their respective markets. At World Media Group, we offer numerous opportunities for career growth and an environment that fosters innovation and creativity.

Are you ready to join our dynamic team and lead the way in digital marketing innovation? Then don’t hesitate – Apply Now! And let’s make marketing magic together.

Couple

Description

We are seeking a Product Marketing Manager to lead product marketing and digital marketing strategy for our Nursing vertical. This individual will focus on B2C strategic digital marketing efforts that promotes awareness and the benefits of our suite of nursing educational tools, as well as converting site visitors into paying customers

QUALIFICATIONS

Minimum Education Required

• Bachelor’s degree in marketing, business, communications, or a related field required; master’s degree preferred
• 7 years of experience in a similar role leading digital, marketing strategy
• Demonstrable digital marketing experience, including growth marketing (demand generation), content marketing, and social media marketing strategy
• Deep experience of SEO and SEM practices; strong experience with social media marketing and content creation preferred
• Experience with SEO industry programs, such as Google Analytics, Google Search Console, SEM Rush (or similar) preferred

Minimum Required Experience

JOB DUTIES (including but not limited to)

Campaign Prep & Misc. (70%)

• Produce compelling and effective email and digital marketing campaigns
• Oversee SEO and SEM strategy for assigned verticals
• Manage the strategy of social media content creation
• Manage the forum marketing strategy
• Create and regularly measure and report on marketing metrics
• Own assigned pieces of the UWorld marketing plan
• Recommend and edit necessary collateral to support product offerings
• Enforce UWorld brand standards
• Perform comprehensive, detailed market research on target market(s) including competitive analyses
• Define buyer personas, target markets, and how buyers consume their media and make decisions
• Outline buy cycles
• Recommend product pricing
• Report on industry trends and recommend actions to position UWorld ahead of competition

Marketing Strategy (20%)

• Define an annual B2C product marketing strategy
• Serve as the embedded product marketing specialist for assigned the Nursing vertical
• Define and refine product differentiators and market positioning

Market Research (10%)

Required Knowledge, Skills, and Abilities

• Demonstrable digital marketing experience, especially email, SEO, and SEM
• Exceptional market research and reporting skills
• Ability to define and report metrics of success
• Superior organizational and self-motivation skills
• Familiarity with marketing automation tools and platforms
• Excellent written, verbal, and interpersonal skills
• Ability to work well within a team environment with competing priorities
• Ability to react in a constructive manner to direct feedback and constructive criticism

Benefits

• Competitive compensation based on education and experience
• Comprehensive benefits package (medical, vision, dental, life, disability)
• Onsite work environment with flexibility to work 1 day remotely each week.
• Paid time off and 401(k) plan for retirement
• On-site group fitness classes

At UWorld, we believe strength is derived from the talents, ideas, and experiences of a diverse workforce. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or any other protected class. UWorld is proud to be an equal opportunity employer providing a drug-free workplace. If you have a disability or special need that requires accommodation, please let us know.

UWorld

About MAX: Max Surgical Specialty Management is the preeminent surgeon-lead, full-scope OMS platform in the northeast, dedicated to building the region’s first oms-only specialty platform where a premium is placed on surgeon autonomy, independent practice identity, and clinical excellence.

Position Purpose: The Director of Marketing collaborates with the business to uncover insights and strategies to develop and implement sales, marketing and branding strategies for MAX-SSM and its associated practices.

Essential Duties & Responsibilities:

Managing Growth and Outreach Team to Drive Patient Volume:

• Lead and oversee a growth and outreach team responsible for driving patient volume and revenue growth.
• Set performance goals, provide guidance, and mentor team members to optimize their effectiveness.
• Develop and implement strategies to attract and retain patients, leveraging both traditional and digital marketing channels.

Vet, Contract, and Manage Key Vendor Relationships in the Marketing Vertical:

• Identify and evaluate potential marketing vendors and partners, conducting due diligence to ensure alignment with business goals.
• Negotiate contracts, manage vendor relationships, and ensure deliverables are met on time and within budget.
• Collaborate with vendors to implement effective marketing campaigns, measure performance, and optimize results.

Multi-Brand Marketing and Roll-Up Alignment:

• Develop and execute marketing strategies that align with the goals and values of multiple brands within the organization.
• Create appealing, modern, and scalable marketing campaigns that effectively communicate the unique value propositions of each brand.
• Coordinate and collaborate with owner surgeons and stakeholders to ensure consistent branding across all marketing materials and channels.

Develop and Control Centralized Strategically Integrated Multi-Brand Marketing Strategy and Calendar:

• Create and implement a centralized marketing strategy that aligns with the objectives of multiple brands within the organization.
• Develop an integrated marketing calendar to ensure coordinated and consistent messaging across all marketing channels and brands.
• Collaborate with brand managers and cross-functional teams to ensure alignment and maximize marketing impact.

Reputation Management Strategy and Execution:

• Develop and implement reputation management strategies to build and protect the organization’s brand image and reputation.
• Monitor online presence and social media channels, addressing any negative feedback or reviews promptly and professionally.
• Implement strategies to enhance positive brand perception and manage crisis communications when necessary.

Digital Strategy and Campaigns, including SEO:

• Develop and execute digital marketing strategies to increase brand visibility, website traffic, and lead generation.
• Optimize website content and structure for search engine optimization (SEO) to improve organic search rankings.
• Plan and manage digital advertising campaigns across various channels, including social media, search engines, and display networks.

Business Development Collateral Development and Execution:

• Create compelling and informative business development collateral.
• Collaborate with the sales team to develop materials that effectively communicate the organization’s value proposition and support sales efforts.
• Ensure collateral materials are consistently updated and aligned with brand guidelines and messaging.

External Communication (PR) Plan and Execution:

• Develop and implement external communication strategies to enhance brand visibility and reputation.
• Plan and execute public relations (PR) initiatives, including press releases, media relations, and thought leadership opportunities.
• Build and maintain relationships with media outlets, influencers, and industry partners to secure media coverage and maximize brand exposure.

Use Data to Drive Decisions:

• Utilize data analytics and insights to inform marketing strategies and make data-driven decisions.
• Identify key performance indicators (KPIs) and establish measurement frameworks to track the effectiveness of marketing initiatives.
• Continuously monitor and analyze data to optimize marketing campaigns, identify trends, and uncover growth opportunities.

Demonstrate previous experience working in a private equity (PE) backed healthcare environment:

• Understand the unique dynamics of operating in a PE-backed organization, such as managing growth expectations and demonstrating value creation.

Skills and Qualifications

• Bachelor’s degree in marketing, business administration, communications, or a related field. MBA, preferred.
• At least 10 years of experience in marketing roles, including progressive experience in leadership positions. Experience in developing and implementing marketing strategies, managing marketing teams, and driving successful marketing campaigns.
• Proven ability to think strategically and develop comprehensive marketing plans aligned with organizational goals.
• Demonstrated experience in leading and managing marketing teams, including hiring, training, and developing marketing professionals. Ability to provide guidance, set performance goals, and foster a collaborative and results-driven team environment.
• Experience in developing and implementing brand strategies to enhance brand awareness, consistency, and equity. Ability to maintain brand guidelines, ensure brand messaging consistency across all marketing channels, and oversee brand campaigns.
• Proficiency in digital marketing channels and platforms, including SEO, SEM, social media, content marketing, email marketing, and digital advertising. Familiarity with marketing automation tools and analytics platforms to track campaign performance and measure ROI.
• Excellent written and verbal communication skills to effectively communicate marketing strategies, initiatives, and results to stakeholders at all levels. Strong collaboration skills to work cross-functionally with internal teams, agencies, vendors, and executive leadership.
• Experience in managing marketing budgets, allocating resources effectively, and optimizing marketing spend for maximum impact and ROI. Ability to track expenses, negotiate contracts, and manage vendor relationships.
• Strong analytical skills to interpret marketing data, derive insights, and make data-driven decisions. Proficiency in using analytics tools to measure KPIs, track campaign performance, and report on marketing effectiveness.

MAX Surgical Specialty Management

Our client, a well-known TV Brand based out of New York City, is looking for a Marketing Coordinator to join their team. This role will specifically support the Domestic Distribution Partner Marketing and National Accounts teams in the execution of programs and campaigns designed to drive affiliate partner objectives, Domestic Distribution, and network goals. This role will assist with the maintenance of the Affiliate website and the affiliate incentive program, be responsible for the creation of promotional marketing materials, support development of creative assets for network roadshows and other sales materials and provide tactical support to brand managers. Key Responsibilities: • Coordinate with Brand Managers and external vendor for the maintenance of the affiliate website. Execute regular website refreshes to curate priority programming, manage brand/show asset updates, and respond to affiliate inquiries. • Work with VP, Partner Marketing and Brand Managers to coordinate affiliate communication and mailings including weekly toolkits, newsletters, and programming highlights. Develop affiliate-facing promotional materials and customized sales tools for client presentations to drive partner engagement efforts as well as promote network tune-in and brand affinity. • Fulfill asset requests for affiliates and their creative agencies and coordinate with Brand Managers and networks for approval. Manage approval process for all creative tactics needed for marketing initiatives with third party agencies. Maintain and grow partnerships to secure unpaid media for network programming. • Merchandize and track all marketing activity and ROI value for promotional tactics for third party agencies. • Concept, design and deliver elements for marketing collateral such as direct mail inserts, brochures, posters, as well as various other formats to support and promote goals of Domestic Distribution. • Handle special projects/requests as needed. • Manage relationships with internal and external stakeholders including network teams, affiliate partners, vendors, and internal / external agencies. • Ensure quality and timely delivery of projects within budget and on strategy. • Build, maintain and demonstrate a thorough understanding of division’s overall business goals, revenue projections, and strategic vision. • Build, maintain and demonstrate an understanding of industry trends, competitive landscape, current events, and related information that may impact the business by reading professional publications, researching all available prospect/product resources and participating in professional organizations. Requirements: • Bachelor’s degree in advertising / marketing / communications. • Minimum of 2 years marketing / design / digital experience. Sales and marketing experience is strongly preferred. • Must possess strong creative, collaboration, analytical, organizational, and verbal/written communication skills. • Core competencies in project management, attention to detail, managing diverse workload under tight deadlines. • Self-starter and ability to own and advance projects essential. • Must be comfortable in fast-paced environment. • Proficient in Microsoft Office and Google Suite. Proficient in Adobe Creative Cloud, especially Photoshop, Illustrator, InDesign and Media Encoder. Knowledge of HTML and web standards. Zoomifier experience a plus. • Web analytics, SEO, SEM experience a plus. • Must have an understanding of and interest in the media industry, new technologies, digital marketing and social media.

Juno Search Partners

World famous reputable beverage company is seeking a Brand Activation Manager. This is a unique position for a talented, outgoing candidate with a background in hospitality and an understanding of the intricacies of the food and beverage industry. Candidate with a background in marketing, PR, events, and/or sales is preferred to develop the brand portfolio by growing distribution, driving volume, and establishing effective marketing strategies.

RESPONSIBILITIES INCLUDE:

• Building relationships with key on-premise customers
• Serve as primary contact for brand expertise/training to consumers
• Develop and implement marketing strategies
• Generate leads to acquire new business and open new accounts
• Support and work simultaneously with sales team to deliver top notch results
• Create out-of-the-box events for brand support
• Provide relevant social media content to promote and support brand
• Manage influencers and stakeholders
• Visit customers on-site to keep valuable relationships/accounts
• Perform quality work within deadlines and keep detailed reports of accounts visited

CANDIDATE QUALIFICATIONS:

• 1 – 3 years of beverage sales experience; On-Premise, Alcohol-Beverage experience preferred
• Experience in the hospitality industry
• Adept at networking, selling, and interacting with diverse groups of people
• Excellent communication and presentation/public speaking skills
• Ability to develop and maintain effective working relationships with all members of extended sales and brand teams
• Has strong business acumen, and experience using including Microsoft Office, and Slack
• Ability to work with relevant social media channels and understand the brand’s social media strategy
• Understands how to get things done by leveraging opportunities against multiple resources
• Willingness to work unconventional hours when necessary (nights and weekends)
• Must be willing to live in the focus market (Los Angeles)
• Must have a valid Driver’s License and be able to drive/travel through the designated market area

COMPENSATION PACKAGE INCLUDES:

• Base salary in the $85-90K range DOE
• 10% Performance Bonus
• Fully Covered Benefits
• 401K with Matching
• Car Allowance
• Cell Phone Allowance
• Dining Stipend
• PTO + comp days for any weekends worked

Renowned Beverage Group

About Annalect

Annalect’s 2,000+ innovators leverage data and technology to help clients across Omnicom build relationships that matter — whether that means fostering consumers’ trust in brands, building new experiences, or delivering advanced analytics where it’s most needed. Annalect is the driving force behind Omni, Omnicom’s unique open operating system, which works hand-in-hand with clients’ and partners’ data and tools, to orchestrate better marketing outcomes.

Annalect’s unique approach to data and technology – one that relies on transparency, neutrality, and interoperability – allows us to deliver purpose-built and scalable solutions that make data actionable. Our advanced teams of product leaders, data scientists, consultants, and engineers enable us to meet the business goals of our internal and external clients.

Team Overview:

The Marketing Science Team is a group of individuals who bring a suite of solutions to one of our industry’s most coveted clients. This is a tenured team of motivated people who are service-focused and always learning. Key focus areas of this group are Marketing Mix Modelling and Multi-touch Attribution. This highly visible team works closely with other Omnicom agency domain experts to support their data-related needs and assists in presenting strategic insights and results.

Qualifications

Required Skills and Qualifications

• Understanding of marketing mix modeling/econometric analysis and/or other branches of market research (custom survey research, advertising testing or tracking, new product research, etc.)
• Understanding of databases and data modeling
• Experience with delivering and operationalizing model solutions for clients
• Strong Excel knowledge in basic functions and pivot tables
• Excellent communication skills are a must
• Master’s or Bachelor’s degree in statistics, mathematics, economics, engineering, information management, social sciences or business/marketing related fields.
• 5 to 8 years of experience in a quantitative data driven field, media, or other relevant field
• 4+ years of prior work experience building marketing mix or media mix models

Responsibilities

Key Responsibilities:

• Building, reviewing, and publishing marketing mix models
• Translating data into clear, compelling, and actionable insights by leveraging advanced analytics tactics conducted by central resources
• Data processing, cleansing & validation with various agency partners to ensure appropriate representation in models
• Ensuring timely follow through on all scheduled and ad hoc deliverables
• With the leaders of the functional specialty teams, keeping track of projects being run by the Functional Specialists to ensure they are done on time and to right level of quality
• Development of presentations to clients, including the results of analyses and research projects in a clear and insightful narrative, digestible by a lay person
• Understanding of consumer data and marketplace behaviors, particularly those that most impact business and marketing goals
• Evaluating data and research/analytics methods for client needs as applicable to the key business questions
• Working with third party research/analytics vendors to assess and triangulate insights for clients

Annalect, a division of Omnicom Media Group, reaffirms its commitment to the policy of Equal Employment Opportunity and to carrying out this policy at all of its offices. It shall be the policy of Omnicom Media Group to (1) recruit, select, hire, train, promote, pay, discipline and terminate employees in all job classifications without regard to age, race, color, creed, national origin, citizenship status, alienage, religion, sex, sexual orientation, marital status, veteran status, disability or any other basis upon which discrimination against or harassment of employees or applicants for employment is prohibited under any applicable federal, state or local equal opportunity employment laws and (2) ensure that all personnel actions are administered without discrimination in violation of applicable law.

Annalect

About Annalect

Annalect’s 2,000+ innovators leverage data and technology to help clients across Omnicom build relationships that matter — whether that means fostering consumers’ trust in brands, building new experiences, or delivering advanced analytics where it’s most needed. Annalect is the driving force behind Omni, Omnicom’s unique open operating system, which works hand-in-hand with clients’ and partners’ data and tools, to orchestrate better marketing outcomes.

Annalect’s unique approach to data and technology – one that relies on transparency, neutrality, and interoperability – allows us to deliver purpose-built and scalable solutions that make data actionable. Our advanced teams of product leaders, data scientists, consultants, and engineers enable us to meet the business goals of our internal and external clients.

Team Overview:

The Marketing Science Team is a group of individuals who bring a suite of solutions to one of our industry’s most coveted clients. This is a tenured team of motivated people who are service-focused and always learning. Key focus areas of this group are Marketing Mix Modelling and Multi-touch Attribution. This highly visible team works closely with other Omnicom agency domain experts to support their data-related needs and assists in presenting strategic insights and results.

Qualifications

Required Skills and Qualifications

• Understanding of marketing mix modeling/econometric analysis and/or other branches of market research (custom survey research, advertising testing or tracking, new product research, etc.)
• Understanding of databases and data modeling
• Experience with delivering and operationalizing model solutions for clients
• Strong Excel knowledge in basic functions and pivot tables
• Excellent communication skills are a must
• Master’s or Bachelor’s degree in statistics, mathematics, economics, engineering, information management, social sciences or business/marketing related fields.
• 5 to 8 years of experience in a quantitative data driven field, media, or other relevant field
• 4+ years of prior work experience building marketing mix or media mix models

Responsibilities

Key Responsibilities:

• Building, reviewing, and publishing marketing mix models
• Translating data into clear, compelling, and actionable insights by leveraging advanced analytics tactics conducted by central resources
• Data processing, cleansing & validation with various agency partners to ensure appropriate representation in models
• Ensuring timely follow through on all scheduled and ad hoc deliverables
• With the leaders of the functional specialty teams, keeping track of projects being run by the Functional Specialists to ensure they are done on time and to right level of quality
• Development of presentations to clients, including the results of analyses and research projects in a clear and insightful narrative, digestible by a lay person
• Understanding of consumer data and marketplace behaviors, particularly those that most impact business and marketing goals
• Evaluating data and research/analytics methods for client needs as applicable to the key business questions
• Working with third party research/analytics vendors to assess and triangulate insights for clients

Annalect, a division of Omnicom Media Group, reaffirms its commitment to the policy of Equal Employment Opportunity and to carrying out this policy at all of its offices. It shall be the policy of Omnicom Media Group to (1) recruit, select, hire, train, promote, pay, discipline and terminate employees in all job classifications without regard to age, race, color, creed, national origin, citizenship status, alienage, religion, sex, sexual orientation, marital status, veteran status, disability or any other basis upon which discrimination against or harassment of employees or applicants for employment is prohibited under any applicable federal, state or local equal opportunity employment laws and (2) ensure that all personnel actions are administered without discrimination in violation of applicable law.

Annalect

Cadent powers the evolution of TV brand advertising. We provide marketers, agencies, operators, and media owners with data-driven solutions for buying and selling TV advertising. By connecting brands with opportunities across national inventory sources—cable, broadcast, and digital media—our technology improves efficiencies and boosts the results of linear, addressable, and cross-screen campaigns.

Right now we are looking for an exceptional Digital/OTT Client Success Manager to join our Media Services Team

What You Will Do

• Manage relationships and day-to-day correspondence with digital/OTT partners/clients
• Assist with the pre-sales, campaign feasibility, set-up, reporting and campaign optimization across OTT and digital campaigns
• Responsible for digital/OTT campaign forecasting and pricing, coordinating with other internal stakeholders
• Liaison between external clients and internal stakeholders
• Assist with upsells and other revenue opportunities
• Participate in cross functional teams to establish product enhancements and partner offerings
• Work with clients on special projects, managing deliverables and expectations
• Post-campaign analysis
• Ensure customer satisfaction and problem resolution.

Your Skills

• Experience working in digital/OTT Advertising Operations or DSP campaign management
• Critical thinking, strong attention to detail, organizational skills, ability to influence action and see projects through to implementation.
• Self-starter with the ability to work cross-functionally
• Familiarity with third party ad servers (DART, Innovid, etc.), IVT vendors and digital measurement partners
• Proficient in the use of Excel, Powerpoint and Google Docs
• BA/BS required
• 5+ years in Client Services or Digital Campaign Management
• Thrive in a team environment

Location is New York City

$90,000 – $110,000

This information is provided per the New York City Human Rights Law. Base pay range information is based on market location. Candidates hired to work in other locations will be subject to the base pay range associated with that location

If the leading edge of media technology is the place you want to be, please contact us today and let’s start the conversation!

Cadent is an Equal Opportunity Employer and is committed to supporting all it’s employees when it comes to Inclusion & Diversity. Cadent’s policy is to provide equal opportunity for applicants & employees without regard to race, color, religion, creed, gender, gender identity or expression, sexual identity or orientation, age, national origin or ancestry, citizenship, disability or medical condition (including pregnancy, childbirth, or related medical condition), sexual and reproductive health decisions, genetic information, marital status (including domestic partnerships and civil unions), pregnancy, culture ancestry, familial or caregiver status, military status, veteran status, socioeconomic status, unemployment status, status as a victim of domestic violence or any other basis prohibited by law. and will not discriminate against the basis of disability. This commitment is honored when it comes to decisions on hiring, recruiting, training, promotions, compensations, benefits, transfers and terminations.

Cadent is seeking to actively engage with our employees from a wide variety of cultures and to connect with our clients differently. Our workforce has generational diversity that supports greater innovation when we maximize representation of all diversity. Our active employee resource groups promote engagement across all groups of individuals that are represented within the company and externally

Compensation: From $90,000.00 to $110,000.00 per year
Cadent

About Milano Di Rouge:

Milano Di Rouge is a premium fashion brand. Our mission is to inspire dreamers to Make their Dreams a Reality. We are committed to delivering top-tier fashion products and extraordinary service to our customers. As we continue to expand our online presence and digital marketing efforts, we are seeking an experienced and results-driven Digital Marketing Manager to lead our digital strategy, drive customer engagement, and contribute to the brand’s growth.

Job Summary:

The Digital Marketing Manager at Milano Di Rouge will play a pivotal role in shaping our online presence and digital marketing efforts. This role requires a strategic and creative thinker who can develop and implement digital marketing strategies to increase brand visibility, drive website traffic, and boost online sales.

Key Responsibilities:

• Digital Marketing Strategy:
• Develop and execute a comprehensive digital marketing strategy that aligns with Milano Di Rouge’s brand objectives and growth goals.
• Branding Initiatives:
• Design and execute key branding initiatives, working on both strategic and tactical elements to strengthen the brand’s identity and presence.
• Quality Control:
• Provide quality control over all concepts and projects leaving the Creative Department, ensuring that creative materials meet brand standards.
• Campaign Budget Management:
• Create, manage, and monitor all campaign budgets to ensure marketing goals are met and exceeded.
• Team Management:
• Manage the creative team to maximize individual talents, set expectations, ensure accountability, and maintain clarity of priorities, quality of output, and adherence to deadlines.
• Employee Development:
• Train, evaluate, and monitor employee goals and performance to foster professional growth within the team.
• Social Media and Advertising Strategies:
• Plan and manage the company’s social media and advertising strategies to enhance brand visibility and engagement.
• Graphic Design Collaboration:
• Collaborate with the graphic design team on visuals for digital content, advertisements, and campaign deliverables, creating graphics as needed.
• Data Analysis and Adjustment:
• Collect, analyze, and interpret data to adjust marketing strategies as needed, ensuring continuous improvement.
• Campaign Monitoring and Evaluation:
• Monitor and evaluate online media campaigns to keep them fresh and effective, optimizing for better results.
• Performance Reporting:
• Prepare accurate reports on a marketing campaign’s overall performance, providing insights and recommendations.
• Project Milestones:
• Attain project milestones as scheduled and present final materials on-time, ensuring the timely delivery of marketing assets.

Qualifications:

• Bachelor’s degree in Marketing, Digital Marketing, or a related field (Master’s degree preferred).
• Proven experience in digital marketing management, with a track record of successful digital campaigns and online brand growth.
• Strong knowledge of SEO, SEM, PPC, and social media advertising.
• Proficiency in digital marketing tools and platforms.
• Analytical mindset with the ability to interpret data and make strategic decisions.
• Creative thinking and the ability to develop innovative digital marketing strategies.
• Excellent communication and project management skills.

Benefits:

• Competitive salary
• Health, dental, and vision insurance
• 401(k) retirement plan
• Generous employee discount on Milano Di Rouge products
• Opportunities for career advancement
• A supportive and inclusive work culture
• Creative and collaborative work environment

How to Apply:

Interested candidates are encouraged to submit their resume and a cover letter detailing their relevant experience and qualifications to [email protected]. Please include “Digital Marketing Manager Application – [Your Name]” in the subject line of your email. 

Milano Di Rouge is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage individuals of all backgrounds to apply.

Milano Di Rouge LLC

Opportunity: eCommerce Marketing Manager

The Marketing Manager is responsible for the day to day, hands-on management and execution of eCommerce marketing tactics, strategies, and promotions for a select group of branded hotels within the HHM Portfolio.

Essential Functions

• Manage and drive overall digital marketing strategies including search engine optimization (SEO), and search engine marketing (SEM), and social presence (social reputation and social media)
• Assist/Oversee/Manage hotel listings and content on online travel agency websites in partnerships with the Revenue Management Department.
• Digital asset (photography, 3D tours and video) management.
• Oversee/Manage social media services and engagement including content, blog, marketing, advertising, and performance measurement.
• Direct, support, deploy, and measure monthly email marketing deployments.
• Facilitate and align all hotel branding with current branding guidelines and initiatives.
• Lead and assist in project life cycle through requirements gathering, design, development, testing, and launch.
• Support Sales and Revenue Department regarding promotional and tactical marketing, e-tools, and electronic media.
• Maintain clear lines of communication with property leaders, Internet marketing vendors, and Revenue Management team members.
• Provide eCommerce and digital marketing communication, education, and training.
• Analyze and report monthly digital web direct and online travel agency performance metrics and broader hotel performance data to stakeholders.
• Active involvement in ongoing and annual electronic distribution strategy and planning to maximize online revenue and profitability.
• Constantly update job knowledge by participating in educational opportunities (conference, workshops, and industry events), reading professional publication, and maintaining network of industry players.

Position Requirements

• 2 years of Internet Marketing or eCommerce experience in hospitality/travel industry or related field.
• Associate or Bachelor’s Degree in Marketing, Hospitality or Hospitality Marketing a plus.
• Experience with IHG, Marriott and/or Hilton marketing programs and systems a plus.
• Strong project management skills required.
• Strong understanding of traditional and online marketing tactics and strategy.
• Familiarity with design software preferred.
• Content management and web analytics experience.
• Knowledge of website production with a firm grasp of website fundamentals.
• Ability to independently manage multiple tasks and projects.
• Demonstrates self-confidence, energy, and enthusiasm.
• Two or more years’ experience analyzing and reporting web traffic and eCommerce sales metrics.

What We Believe

People Are Our Capability – Hearts That Serve – Only Excellence – Stay Nimble – Own It

HHM Hotels