Position: Art Director
Reports to: Creative Director
This role is onsite in Syracuse, NY
Raymour & Flanigan is the Northeast’s largest and most trusted furniture and mattress retailer with 140+ locations and an evolving e-commerce platform. The privately-held company has grown by over 30% in the past five years and is committed to continued growth. The company is currently investing heavily in its existing footprint of stores, recently created Outlet channel and rapidly growing digital presence.
We are seeking a highly creative and experienced Art Director with a specialized focus on photography direction within the interior design space. The ideal candidate will have a deep understanding of visual storytelling, a keen eye for aesthetics, and the ability to guide and inspire a team of photographers and other creative professionals. This role will shape the visual identity of our projects, ensuring they align with our brand and resonate with our target audience. The Art Director is passionate about interior design and possesses the skills to capture its essence within both studio and 3D photography.
In collaboration with the Marketing team and key company stakeholders, the Art Director will:
Responsibilities
- Develop and execute creative concepts for visual imagery, ensuring alignment with brand guidelines and marketing objectives. This role requires an understanding of home trends, emerging technologies, and artistic innovations to ensure fresh and relevant creative output for our customer. The Art Director has a clear understanding of color theory, materials, and textures to create harmonious, well-coordinated designs.
- Demonstrate and apply a solid understanding of architectural and interior design principles, ensuring that designs are not only visually appealing but also inspirational, attainable, and functional.
- Collaborate with the marketing team to create imagery direction that effectively translates campaign strategies into compelling visual narratives. Lead the development of imagery in studio, on-location, and through CGI.
- Inspire and lead a creative team with a positive and collaborative approach, fostering an environment where ideas can flourish, and individuals can excel. Mentor and guide team members in their professional development.
- Oversee the daily operations of the photography studio along with the Associate Art Director. Identify and initiate methods to improve the photography operations process and ideas to champion change.
- Collaborate with photographers, stylists, and other team members to plan and execute successful photo, video, and digital imagery projects.
- In partnership with the Creative Director, set the vision for seasonal direction with elements that reflect the mood, colors, themes, textiles, lighting, propping that seamlessly go through digital and studio photography.
- Facilitate planning meetings, develop planning materials, and ensure planning milestones are met. Work to ensure strong communication and collaboration with key stakeholders.
- Support the ongoing development of our brand identity.
- Work alongside copy / design team to ensure both visual and written content align with brand guidelines and maintain consistency across various platforms and mediums.
- Partner closely with creative, operations and project management to ensure channels are successfully executed from strategy through to execution.
- Ensure that plans are delivered on time and on budget. Maintain and track monthly budget as needed and collaborate on yearly planning.
- Be a driver of innovation and experimentation around new technologies, channels, messaging, and tactics that can be applied to meet marketing objectives. Stay abreast of trends in furniture design, AI, CGI technology, and visual storytelling to continually elevate the brand’s visual identity.
Requirements/Background
- Bachelor’s Degree in Photography, Visual Arts, or a related field
- 7+ years of relevant job experience in an art direction role, with a focus on photography, and preferably in retail or other fast-paced environment
- Interior Design experience or knowledge preferred
- For consideration, an online portfolio is required
- This role is onsite in Syracuse, NY
- Proficient in Adobe Creative Suite
- Experience in building and managing creative teams
- Extreme attention to detail and outstanding organization skills
- Curious about the customer and how we can improve their home buying experience
- Demonstrated ability to build strong partnerships with internal/external partners and key stakeholders
- Solid verbal and written communication skills, including the ability to influence and persuade others with diplomacy and tact; work with numerous partners of differing levels, flexing interaction style as required
- Strong project management skills; ability to manage multiple priorities under tight deadlines, in a busy, fast-paced environment
- Resourceful, proactive, and highly motivated
- Excellent judgment and decision-making skills; ability to work independently
Raymour & Flanigan proudly supports a drug and smoke free work environment.
Raymour & Flanigan is an Equal Employment Opportunity employer that does not discriminate against any associate or applicant on the basis of race, creed, color, religion, sex (including pregnancy), age, national origin, physical or mental disability, status as a victim of domestic violence, sexual orientation, sexual and other reproductive health decisions, marital or familial status, genetic information or other basis protected by law.
Raymour & Flanigan Furniture and Mattresses
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