Sr. Manager, Brand PR

Here at BlueTriton, we are the name behind your favorite bottled water brands and home-delivery service – we are all about hydration. With trusted brands that put smiles on customers’ faces no matter the occasion, BlueTriton plays an important role in the flow of everyday life. As we work to build something different, something better, what we do is more important than ever. With our deep commitment to helping make a positive impact for generations to come, we welcome those with a thirst and desire to inspire fresh, bold ideas that create change and have the tenacity and grit to do what’s right for our people and our communities. BlueTriton is not only a place to build a career you can be proud of but can also provide you with the opportunity to be fiercely good.

We have a team of brilliant individuals who come to work every day to challenge one another, reimagine hydration and help grow our business. Quench your thirst with exciting possibilities when you join us for a fiercely good career doing work that matters.

Whether your career interest is rooted in Finance, HR, Marketing, Sales, IT, Sustainability or our Legal/Regulatory/Government team, professional roles at BlueTriton within our Corporate Teams could very well be the place for you to uncap your potential! Regardless of your area of interest, be prepared to join a team that is deeply committed, boldly innovative, and fiercely good for our consumers and customers, for our people, and for our communities.

Job Description

We are currently seeking a Senior Manager, Brand PR to be located in Stamford, CT and will report to the Chief Marketing Officer.

The primary responsibilities will include:

Responsibilities:

• Work cross functionally to develop and execute national PR communication to enhance all BlueTriton Brands including Poland Spring® 100% Natural Spring Water, Arrowhead® 100% Mountain Spring Water, Ozarka® 100% Natural Spring Water, Ice Mountain® 100% Natural Spring Water, Zephyrhills® 100% Natural Spring Water, Deer Park® 100% Natural Spring Water, Saratoga® Spring Water, AC+ION® Alkaline Water, Origin™ Natural Spring Water, Pure Life® Purified Water, Splash Blast® Flavored Water Beverage, Splash Fizz® Fruit Flavored Sparkling Water Beverage and B’EAU™ Marine Collagen Water Beverage.
• Manage PR agency for all 16 brands. Set agenda for the agency and lead ongoing management of their agenda and calendar of events.
• Develop comprehensive PR communications around key brand activations to improve program impact. Communications include the execution of press appearances, interviews, and events in coordination with the CMO, VP of Marketing, Brand Leads and the PR agency.
• Maintain and build upon relationships with local and national broadcast, print, online media outlets.
• Develop press releases, pitches, talking points/briefing documents, Q&As, holding statements and media alerts.
• Pitch stories to advance Brands’ agendas to business, trade media, and traditional media.
• Organize and coordinate national press events and public appearances.
• Develop & maintain the communications calendar to establish a strategic cadence of announcements to increase earned media.
• Pursue opportunities to tell Brand success stories and create business value.
• Lead identification and submission development/entries to national advertising and marketing awards.
• Develop PR reports, presentations, and other materials.

Requirements:

• Minimum of 8-10 years of experience in communications and brand PR at a large corporation or agency
• Established media contacts in both national and regional print, television, radio and online media outlets, and deep knowledge of how media works.
• Excellent written and verbal communication skills.
• Demonstrated ability to work well with management, both within and outside the company and collaborate with colleagues across functions.
• Excellent organizational and project management skills and the ability to multi-task in a fast-paced environment.
• Working knowledge of MS Word, Excel, PowerPoint, and Outlook.
• Able to travel as needed (15% anticipated).
• Bachelor’s degree required.

BlueTriton Brands is proud to be an Equal Opportunity and Affirmative Action employer, seeking to create a welcoming and diverse environment. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law. BlueTriton Brands is committed to providing reasonable accommodation for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please contact us at [email protected]

BlueTriton Brands offers an unrivaled portfolio of water brands for healthy hydration, including Arrowhead®, Deer Park®, Ice Mountain®, Origin™, Ozarka®, Poland Spring®, Zephyrhills®, AC+ION® Alkaline Water, Splash Blast® Flavored Water Beverage, Splash Fizz® Flavored Water Beverage Saratoga® and Pure Life® Purified Water.

BlueTriton Brands