Job Description:
- This role is responsible for developing consistently engaging online and application experiences across multiple platforms, products, and channels.
- While not responsible for the production of assets or campaigns, this role will lead the continuous evolution and communication of the Executional Excellence Guidelines that need to be developed.
- This person works closely with the entire Digital Health organization, Brand Marketing teams, our Technical Field Force, and third-party External Partnerships to actively contribute to the design and deployment of all email/web assets and campaigns in order to achieve high consumer and customer engagement (e.g., open rates, click through rates, time on site, sign-up, revenue generated on actions).
- Responsible for the development, implementation and execution of the (B2B) product marketing strategy to grow our digital health product portfolio.
- Shape product narratives, targeted audience segmentation drivers, and end-to-end product positioning.
- Own and manage platform content, ensuring it meets the needs of the target audience. (awareness, education, acquisition, conversion, loyalty, etc.).
- Conceive and propose new strategies and concepts, guiding those projects to completion-including marketing for new product launches, driving traffic, and optimizing marketing channels.
- Invent and analyze, test and learn opportunities to drive results to scale into broader efforts across the digital product portfolio.
- Build traffic-driving campaigns for current and future product and feature launches.
- Create marketing assets to support campaigns in partnership with dedicated in house design and external agency partner teams.
- Utilize creativity and judgment to develop solutions based on an ever-changing landscape and customer usage patterns.
- Take into account design aesthetics and be adept in persuasive copywriting to develop strategic campaigns that resonate with the end customer.
- Provide high level analysis of potential business opportunities utilizing insights from market research, industry trends, competitive intelligence, and understanding of vet clinic and pet owner needs.
- Establish proper methods to quantitatively and qualitatively measure the customer experiences resulting from marketing programs.
- Continuously elevate the caliber of the organizations use of multiple marketing channels to deliver positive customer experiences.
- Develop, launch, test, and report on market-leading awareness, education, and conversion-oriented programs.
- Identify opportunities to automate, scaling limited resources, freeing up time for high value-added activities and thinking.
- Recognize the point of diminishing returns and redirect efforts when current approach is not achieving desired outcomes.
- Support and provide best practices which include business communication skills, process development and presentation, requirement gathering, marketing program design, testing, and implementation to strengthen digital health product portfolio.
- Ensures strategy and tactical plans are in support of the overall product roadmap, customers, and overall digital team objectives.
- Through social media, influencer marketing, web, and email, lead key brands presence and evolution in digital, implementing best practices and utilizing data and insights for continued evolution.
- Leverage brand/category followers and industry for insights, content, ideas and innovation.
- Drive consistent execution of product marketing strategies, tactics and campaigns with internal and external cross functional teams.
- Report to Leadership on key metrics of measurement maturity across the portfolio, analyzing and interpreting trends and providing actionable insights.
- Encourage and adopt customer (B2B2C) perspectives to anticipate expectations and work with stakeholder teams to develop and evolve solutions accordingly
- Lead comparative assessments of competitor product marketing, messaging, and delivery mechanisms.
- Utilize tools and feedback to create communication and marketing activation plans.
- Understand which marketing deliverables and associated business impact are the most effective depending on the stage of the customer journey and product life cycle.
Skills:
- Team player: ability to work well with others in a collaborative environment.
- Unrelenting in looking for innovative approaches to have impact on the business.
- Quickly comprehend complex projects and respond with thoughtful & professional guidance.
- Paid Digital and Social Media strategies including analytics.
- Email marketing and Execution of omni-channel marketing campaigns.
- Lead Nurturing/Acquisition Marketing and Audience Development.
- Digital Campaign mapping and tracking.
- 1-2 years experience building, launching and reporting on campaigns using Adobe Analytics, Campaign, Magento, Target, Audience Manager, Tableau, Pardot, Veeva and Salesforce.
- Exceptional organizational, project and people coordination skills.
Education:
- Bachelors degree in Business, Marketing or related field.
- Excellent written and verbal communication skills.
- 5-7+ years experience in product marketing, brand marketing, digital marketing and/or marketing communications, diverse B2B channel management.
- Experience with demand creation funnel, lead gen optimization, conversion to opportunities and maximizing ROI.
- Proficiency with MS Office.
Cynet Systems
Related jobs:
Job Description:
Eden Pictures is seeking passionate crew members to join its team for the Nashville 48 Hour Film Project, taking place August 14–16 in Nashville. Whether you’re a college student looking for hands-on production experience or a filmmaker eager to collaborate on a fast-paced project, this is an opportunity to help create a film from script to screen in just 48 hours.
Job Responsibilities:
- Assist with film production during the 48 Hour Film Project.
- Collaborate with the cast and crew throughout the production.
- Perform duties specific to your assigned crew position.
- Help ensure the project stays on schedule over the production weekend.
Requirements:
- Open to applicants for the following crew roles:
- Gaffer
- Grip
- Sound Mixer / Boom Operator
- Production Designer
- Props Master
- Production Assistants
- Stunt Coordinator
- Passion for filmmaking and collaboration.
- Available August 14–16 in Nashville.
Compensation:
- Meals provided.
- Opportunity to build your portfolio.
- Network with industry professionals.
- Gain hands-on filmmaking experience.
Job Description
A paid commercial production is hiring local film crew professionals for an upcoming shoot in the Midland/Odessa, Texas area. The production is seeking experienced crew members across multiple departments, making this an excellent opportunity for industry professionals looking to work on a commercial production with a collaborative team.
Job Responsibilities
- Perform the duties associated with your assigned production crew role.
- Collaborate with department heads and crew members throughout the commercial shoot.
- Maintain professionalism and follow production schedules and safety guidelines.
- Be available for the full production period.
Requirements
- Must be local to the Midland/Odessa, Texas area.
- Available for the scheduled production week.
- Experience in one of the following roles:
- Key Grip
- Grip/Swing
- Production Designer
- Wardrobe Stylist
- Hair/Makeup Artist
- Production Assistant
- Camera Production Assistant
- Apply only if qualified for the desired position.
Compensation
- Paid commercial production opportunity.
- Work with a professional production crew.
- Gain valuable experience on a commercial shoot.
Job Description
A film production is hiring experienced local crew members in the Salt Lake City, Utah area for an upcoming production. The team is seeking skilled professionals with experience in film, television, commercial, or documentary productions. This is a local hire opportunity for crew members who can work efficiently in a fast-paced production environment.
Job Responsibilities
- Perform duties based on your assigned production role.
- Collaborate with the production team throughout filming.
- Maintain a professional attitude on set.
- Arrive prepared with required equipment when applicable.
- Support efficient production operations during the shoot.
Requirements
- Local to the Salt Lake City, Utah area.
- Previous experience in film, television, commercial, or documentary production.
- Professional work ethic and ability to work efficiently on set.
- Sound Mixer applicants should include an equipment list.
- Submit your resume, relevant production credits, day rate, contact information, and equipment list (if applicable).
- Use the subject line: Salt Lake Crew – [Position] – [Your Name].
Compensation
- Paid crew opportunity.
- Compensation based on position and day rate.
- Local hire only.
Job Description
The Social Golf Association, in partnership with Fairway Fund, is expanding its creative team and hiring talented professionals across multiple creative and digital media roles. This opportunity is ideal for individuals passionate about content creation, design, and community engagement.
Job Responsibilities
- Fulfill responsibilities based on the selected position.
- Collaborate with the organization’s creative and marketing team.
- Produce high-quality digital content and creative assets.
- Support brand growth and audience engagement.
Requirements
- Relevant experience for the position being applied for.
- Strong communication and collaboration skills.
- Available positions include:
- Community Manager
- Graphic Designer
- Content Creator
- Content Manager
- Videographer
- Photographer
Compensation
- Compensation not specified.
Film Crew Members for Short Film Production
Job Description
A non-union proof-of-concept short film is seeking passionate crew members for an upcoming production in Torrance, California. This is a great opportunity for emerging filmmakers, film students, and creative professionals looking to gain valuable on-set experience while working on a coming-of-age comedy project. The production is looking for collaborative team members who are excited to contribute to an independent film.
Job Responsibilities
- Support the production in your assigned crew position.
- Collaborate with the director and production team throughout filming.
- Assist in creating a professional and efficient on-set environment.
- Fulfill responsibilities specific to your production department.
Requirements
- Non-union applicants.
- Seeking crew members for the following positions:
- Sound Operator
- Hair and Makeup Artist
- Production Designer
- Grip
- Production Assistant
- Passion for filmmaking and collaboration.
- Emerging filmmakers and film students are encouraged to apply.
- Available to work in Torrance, California.
Compensation
- Small kit fee available for eligible crew positions.
Event Coordinator
Job Description
An anime-focused organization is seeking Event Coordinators to help organize and manage community events, conventions, meetups, and special activities. This position is ideal for organized professionals who enjoy planning memorable experiences.
Job Responsibilities
- Coordinate event logistics and scheduling.
- Assist with setup and event operations.
- Communicate with vendors, guests, and volunteers.
- Ensure successful event execution.
Requirements
- Strong organizational skills.
- Excellent communication abilities.
- Ability to multitask in fast-paced environments.
- Event planning experience is preferred but not required.
Compensation
- Paid opportunities may be available depending on the position.
- Free VIP event admission.
- Complimentary photoshoots.
- Potential travel opportunities.
Promoters & Marketing Team Members
Job Description
An expanding anime and pop culture community in New York City is looking for enthusiastic Promoters and Marketing Team Members to help grow its audience, spread awareness, and support community events. This opportunity is ideal for individuals passionate about anime, conventions, cosplay, and fan communities who want to contribute to a growing organization.
Job Responsibilities
- Promote community events and initiatives online and in person.
- Assist with marketing campaigns and audience engagement.
- Help expand the community through outreach efforts.
- Represent the organization at events and meetups.
- Collaborate with the team on promotional strategies.
Requirements
- Passion for anime, cosplay, gaming, or pop culture communities.
- Strong communication and interpersonal skills.
- Reliable and motivated team player.
- Ability to engage with community members both online and in person.
- Marketing or promotional experience is a plus but not required.
Compensation
- Paid opportunities may be available depending on the position.
- Free VIP entry to community events and meetups.
- Free photoshoots.
- Travel opportunities, including flights for select travel events depending on the role.
Film Crew Hiring Call for Chicago Productions
Job Description
A production company is seeking experienced film and television crew members for upcoming projects in the Chicago area. This is a paid opportunity for industry professionals looking to join narrative film and television productions. Casting directors and production managers are currently hiring skilled crew members across multiple departments to support upcoming shoots and future projects.
Job Responsibilities
- Collaborate with production teams to support film and television projects
- Maintain professionalism and efficiency on set
- Execute department-specific responsibilities according to production needs
- Assist with ensuring productions run smoothly and safely
- Follow production schedules and project requirements
Requirements
- Previous film, television, or production experience preferred
- Strong communication and teamwork skills
- Ability to work in a fast-paced production environment
- Reliable, organized, and detail-oriented
- Narrative film and television experience preferred
- Must be available for projects in the Chicago area
Compensation
- Paid production positions
- Opportunities on upcoming and future productions
- Professional networking opportunities
- Experience working with established production teams
Job Description
A local media and storytelling team is hiring a full-time Creative Producer to help shape engaging stories that connect Las Vegans to their city. This role supports content development across audio and digital platforms, working closely with the team to plan, produce, and deliver compelling local storytelling. Candidates must live in the Las Vegas metro area and be excited about community-focused content.
Job Responsibilities
-
Develop, pitch, and produce local story ideas for audio and digital platforms.
-
Coordinate production logistics, including scheduling, planning, and managing deliverables.
-
Support recording sessions and help guide content structure from concept to final output.
-
Collaborate with hosts and internal team members to ensure content aligns with editorial goals.
-
Maintain organized workflows and timelines for ongoing content production.
Requirements
-
Must live in the Las Vegas metro area.
-
Experience producing audio, podcast, or digital content (professional or comparable experience).
-
Strong storytelling instincts and knowledge of local culture/community interests.
-
Excellent organizational skills and ability to manage multiple deadlines.
-
Comfortable working collaboratively in a fast-paced content environment.
Compensation Details
-
Compensation details are not listed in the post (to be provided during the application process).
Model Recruiters for Fashion and Talent Agency
Job Description
A top-tier modeling agency is now hiring motivated Model Recruiters to scout new talent and connect with aspiring models in the Atlanta market and beyond. This is a remote-friendly, commission-based opportunity ideal for self-starters who are passionate about fashion, talent development, and building strong networks in the entertainment industry. If you’re looking for flexibility and income potential while expanding your footprint in the modeling world, this role is for you.
Job Responsibilities
- Identify and recruit potential modeling talent through online platforms and personal networks
- Build and maintain a pipeline of qualified candidates for agency representation
- Conduct initial outreach and guide talent through the application process
- Attend weekly calls and monthly virtual meetings for team updates and support
- Stay informed on trends in the modeling and entertainment industries
Requirements
- Must be 18 or older
- Familiarity with the fashion or modeling industry preferred
- Self-driven, organized, and results-oriented
- Smartphone and/or computer required for daily communication
- Able to work independently with minimal supervision
Compensation
- Commission-based pay structure with unlimited earning potential
- 90% remote flexibility
- Access to an established network within the Atlanta modeling market
- Ongoing mentorship and brand-building opportunities
