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Director, Acquisition Marketing

About VENUS

VENUS is a leading women’s fashion brand offering clothing, swimwear and lingerie in sizes 2-24. Founded in 1984 and headquartered in Jacksonville, Florida, VENUS’ unique products inspire Fun. Sexy. Style. and help our customers to make an impression in every moment of their lives.

This role is an opportunity to join a growing organization with transparent leadership and to work in an innovative environment with other passionate and hard-working people. Sustainability, diversity and inclusion are core values of our brand and are central to the company’s engaging culture. If you would like to be part of our inclusive, forward-thinking and collaborative team, we encourage you to apply today!

The Director, Acquisition Marketing leads our paid media & SEO efforts. This role is responsible for paid advertising performance (demand growth, advertising efficiency, and new customer acquisition), as well as a team of direct reports. This role keeps up-to-date with the latest digital technologies and paid media trends, and supports a cohesive Venus experience throughout the various paid channels. Ultimately, this role is responsible for handling our brand presence, ensuring high levels of web traffic, customer engagement, growth of reach, and conversions along the overall customer journey.

Job Duties

· Own the channel strategy and management across the performance marketing mix, including paid social, search, display, affiliates, connected TV as well as SEO.

· Responsible for leading the KPI development and measurement to ensure the Acquisition team is tracking success clearly.

· Identify opportunities to diversify our acquisition strategy and grow brand awareness by launching and testing new channels and media types.

· Drive digitalization, manage integrations of product and customer data into digital campaigns and develop systems that will enable data-driven decision making.

· Oversee and provide guidance to bonprix OMA team to ensure they are contributing to overall Venus goals.

· Collaborate with bonprix to identify testing or optimization opportunities in OMA.

· Ensure channel strategies are aligned to business priorities and campaigns are at an efficient ROAS and operating at a sustainable CAC.

· Build a team culture that champions/is oriented around the customer – driven by insights, measurement and learning to maximize results.

· Partner with the ecommerce team and leverage performance marketing analytics to evaluate the end-to-end customer experience and to optimize conversion rate.

· Implement marketing attribution capabilities incl. media mix modeling and multi-touch attribution as well as build out and advancement of these capabilities for use in planning and day-to-day channel management.

· Leverage vendors to help build strategy and identify opportunities that fall in line with overarching goals.

· Work with IT on prioritizing resources to make improvements/enhancements for these respective channels.

· Partner closely with Brand team on assets to be refreshed in each respective channel, keeping in line with best practices by channel.

· Align with cross-functional teams to collaborate on the organization’s strategic initiatives and achieve desired results.

· Consistently push innovation with ongoing testing of existing and emerging technology and opportunities. Continually leverage new tools & industry best practices to be a leader in marketing.

· Other duties may be assigned.

Qualifications

· A minimum of 8+ years of experience and proven success with leveraging customer LTV segments to build audiences and to optimize ad spend, leading teams/agencies and working well across many multi-disciplinary teams: E-commerce fashion/apparel retail, analytics, reporting, forecasting, and marketing automation.

· Excellent problem-solving skills, as well as good planning, time management and organizational proficiencies.

· Successful track record with leading an online marketing team, mentoring, professional development, and succession planning.

· Strong negotiation skills.

· Highly skilled with numbers/data (budgets, trend analysis, performance measurement and management).

· High proficiency in the use of Microsoft Office products, especially Excel, plus Google Docs, Sheets, and Slides. Communication software: Slack, Skype for Business.

· Experience with relevant software platforms (Google Ads, Microsoft/Bing Ads, Meta, Pinterest, Taboola, Commission Junction).

· Expertise with various web analytic platforms (Google Analytics, OWAPro) and the ability to generate custom reports. Experience with Qlik is a plus.

· Excellent verbal and written communication skills.

· Ability to deliver reports and presentations to executives and other non-SME audiences in a clear and concise manner.

· Strategic thinking skills combined with emotional intelligence.

· Proven history of driving results and exceeding expectations aligned with overall department and organizational goals.

· Experience in direct/catalog marketing is a plus.

Education & Experience

• · Bachelor’s Degree in Marketing, or related filed, and a minimum of 8+ years of related experience, with a minimum of 4+ year’s of experience leading teams.

VENUS Fashion Inc.

Please note- you absolutely MUST have Fashion experience. This is non negotiable.

Marketing Director Responsibilities include:

• Overseeing Awake NY marketing department.

• Evaluating and developing our marketing strategy and marketing plan.

• Planning, directing, and coordinating our global marketing strategy and efforts.

• Build and maintain an active seeding list. 

• Understanding and developing budgets and finance, including expenditures, research and development appropriations, return-on-investment and profit-loss projections.

• Managing and creating collaborative strategy and opportunities.

• Organizing Awake pop up activations, be it retail or events.

• Overseeing social media marketing strategy and content marketing.

Marketing Director Requirements:

• Fashion Experience of 7+ years a MUST.

• Understanding of NYC Street Culture.

• Experience in marketing and running a marketing team.

• Minimum 5 years in a high level marketing role at a fashion company.

• Strong network of contacts with other brands, artists, musicians, athletes and stylists.

• Strong network of contacts at media outlets.

• Strong understanding of the fashion landscape, from Streetwear to High Fashion.

• Proven ability to manage budgets.

• Professional and proactive work ethic.

• High competence in project and stakeholder management.

• Excellent interpersonal, written and oral communication skills.

• Experience with digital marketing forms such as social media marketing and content marketing.

• Competency in Microsoft applications including Word, Excel, and Outlook.

Awake NY

Established in 2012, HBX is a global e-commerce platform and retail destination carrying over 250 curated brands from both established and up-and-coming menswear, womenswear and lifestyle labels. HBX focuses on delivering the latest, trend-setting fashion, accessories, shoes, home and lifestyle goods to its customers, curating a truly global and exciting assortment at the leading edge of culture. With the HBX e-commerce platform shipping to over 70 markets worldwide, it has one retail store in Hong Kong and its US-based flagship store in New York at 41 Division Street. HBX also has a very active digital community on Instagram, Facebook, Twitter, LINE, WeChat, RED, Kakao, and more.

Responsibilities:

• Assist manager in developing marketing strategies and creative campaign planning to achieve company and business goals.
• Strategize and manage all HBX Life- and Archives-related content marketing channels (social, newsletter, push etc.) and ensure consistent tone of voice.
• Drive weekly HBX Life and Archives content ideation and creative planning, and work with Buying, Creative and Regional teams to oversee and execute campaigns and provide optimisations and suggestions based on data-orientated findings.
• Analyze and report on the performance of campaigns/initiatives to strategize for growth and optimisations.
• Analyze and report on industry and competitor activities to derive actionable insights for promotional activities and content ideas.
• Assist in developing new content formats, templates and website functions with our Developers and internal teams.
• Work collaboratively with editorial divisions on content sharing and strategic alignment to drive synergy between e-commerce and editorial.

Requirements:

• Bachelor Degree holder in Marketing / Business / Communications or related discipline.
• 2-3 years of solid work experience in marketing function, preferably in Fashion.
• High proficiency in verbal and written English is a must. Cantonese is an advantage.
• Excellent interpersonal communication skills and the ability to work effectively in a fast-paced, cross-functional team setting and environment.
• Intermediate proficiency in MS Office and BI tools and solid understanding of Google Analytics to derive insights.
• Strong time management and organizational skills to work on multiple projects and tasks simultaneously with an attention to detail and can-do attitude.
• Must be passionate about fashion, lifestyle and HYPEBEAST culture.

If you think you’ve got what it takes, please provide your cover letter, CV and expected salary.

This role is located and based in London. Candidate must be eligible to work in the UK.

Personal data collected is for recruitment purpose only.

HYPEBEAST

CRM Manager – Sustainable Fashion

London (Hybrid, 2-3 days in the office)

£40,000- £50,000

Cranberry Panda is thrilled to have partnered with a sustainable start-up fashion brand that is on a phenomenal growth trajectory heading into the new year. Having already made hires within the marketing team, the team focus now lies on expanding further – specifically within CRM and wider digital and eCommerce teams. The brand has recently received £4mil in funding with another £10mil to come and is very well-backed and popular amongst some well-known names. The team is looking for a CRM & Community Manager who will oversee and develop the function. The role has a clear career development plan and will progress into a Head of CRM role with the opportunity to build and grow the CRM team further.

You will work closely with the eCommerce and wider marketing team, driving the CRM strategy and playing a key role in building a retention strategy through loyalty and re-engagement campaigns. You will be required to be hands-on as well as strategic and have a strength in analytics to pull insights and utilise the data. This is a fantastic opportunity to lead and own the CRM, put your stamp on this channel and join an incredibly supportive, friendly team!

About the role:

· Manage the CRM & Email strategy and plan/manage the global calendar

· Build and develop the CRM function, planning and delivering the roadmap

· Execute multi-channel campaigns including automation and newsletters

· Develop segmentation strategies to personalise campaigns

· Analyse campaign performance and effectively utilise large data sets

· Ensure ongoing optimisation and performance of audience segmentation

· Develop and improve the performance of weekly newsletters and flows; delivering insights, growing the user database and owning key Digital CRM projects

· Create and own the loyalty proposition and contribute to the re-positioning through deep customer insight

· Work closely with key team members on action plans and propose initiatives to drive retention and database growth

· Collaborate with multiple teams and stakeholders, making recommendations on future actions

· Be the guardian of segmentation models and support the continuous evolution of the CRM program

About you:

· 2-5 years experience in a similar CRM role

· Analytical mindset – utilise large data sets to maximise commercial opportunities

· Excellent time management and organisation

· Experience with ESP migrations – Klaviyo is advantageous

· Strong team player, flexible in supporting the team but also confident in working alone

· Creative and innovative, confident in being able to bring new ideas

Cranberry Panda

FRAME is an American fashion brand renowned for its collections in denim, cotton, leather and cashmere.

The company’s founders Erik Torstensson and Jens Grede strive to design a modern versatile wardrobe through signature denim fits, cotton shirting and coveted leather pieces.

Since the brand’s inception in 2012 in Los Angeles, California, FRAME has evolved from making handcrafted denim to offering ready-to-wear and accessories collections in the finest natural materials.

FRAME is committed to sustainable and fair manufacturing practices, balancing profit with a commitment to people and planet.

Today, FRAME is sold through its own retail stores and e-commerce as well as through leading department stores and boutiques across the world

Role Overview:

Reporting to the Product Development Manager, the Product Development Assistant/Associate will assist with product development duties for all women’s and men’s Denim categories.

Duties & Responsibilities:

• Supports the development process by creating and distributing packages.
• Helps monitor, track, and check in samples from Proto stage through SMS stage.
• Assists the team to facilitate with day-to-day communication with the vendors.
• Data entry support in various Excel Charts.
• Processing and Issuing of POs in Full Circle.
• Thorough tracking of incoming samples and precise distribution to proper allocated channels.
• Commute between our 2 offices (Culver City and Commerce) and local vendors on a need to basis- to transport samples.

Professional skills, experience, and attributes:

• Bachelor’s degree in Fashion preferred.
• Have a sense of urgency in managing time and accomplishing tasks.
• Detail-oriented and must have excellent follow through skills and be able to prioritize multiple projects.
• Excellent communication skills across all levels of the organization.
• Experience working with Full Circle a plus.
• Flexible weekday schedule
• Flexibility to work remotely and between our Culver City and Commerce offices

FRAME

Content & Social Marketing Manager

Chi Chi London is the prettiest brand in the UK & we want you to be a part of our dream. Join us and help grow the brand into the number one occasion wear specialist worldwide. Our focus is dynamic digital growth & with your strategy and ideas, we know we can achieve it together. We’re a young brand, with room for you to progress, explore your potential and deliver something we can all be proud of. We like to be disruptive, think outside the box and move at lightening pace. We don’t expect perfection, just to do your best. If you’re determined, willing to jump on this roller coaster and have a fantastic time in the process, then you’re already in the right place!

Nominated Best Digital retailer & Best App (Drapers Digital Awards) / Fast Track 100 Company – 49th fastest growing private company in the UK – (Sunday Times / Virgin)

Job brief

We are looking for a creative Content & Social Media Marketing Manager to join our team. Reporting into the head of digital, you will be responsible for creating, improving and maintaining online content to achieve our business goals. Your duties will also include sharing content to raise brand awareness and monitoring web traffic and metrics to identify best practices.

Our ideal candidate is an experienced professional with demonstrable creative writing skills. As a Content manager, you should perform well under pressure, meet deadlines and be detail oriented.

Ultimately, you should be able to oversee all marketing content initiatives to ensure customer engagement, brand consistency and a positive customer experience.

If you are also an expert in content optimization and brand consistency, we would like to meet you.

Responsibilities

• Focus on driving and growing brand engagement/awareness
• Ensure brand values are clearly communicated to customer using all forms of marketing
• Telling a brand story that resonated with the customer and feels ‘on brand’
• Reinforce our content strategy ensuring it’s alignment with our short-term and long-term marketing targets
• Keep the content calendar up to date and relevant
• Planning Shoots, Outreach and working to a budget
• Manage and oversee influencer outreach budgets/performance
• Analyse performance and be data driven
• Be up to date on trends and competitors
• Focus on organic growth
• Collaborate with marketing, buying and design teams to plan and develop site content, style and layout
• Create and publish engaging content for Chi Chi’s website
• Edit, proofread and improve writers’ posts
• Liaise with members of other teams to ensure brand consistency and identity
• Optimize content according to SEO
• Use content management systems to analyse website traffic and users engagement metrics
• Manage content distribution to online channels and social media platforms to increase web traffic
• Working on paid ads, ensuring our agency has the right assets in a timely fashion
• Develop an editorial calendar and ensure all other teams are on board
• Manage the marketing team and ensure the team are happy and engaged

Requirements

• Proven work experience as a Content Manager in Fashion or related field 3 years + experience
• Experience of creating and executing a growth strategy
• Preferably used Shopify & Klaviyo
• Creative & comfortable working to deadlines
• Some budget management
• Excellent understanding of social media channels
• Excellent writing skills in English
• Strong attention to detail
• Good organizational and time-management skills
• BSc degree in Journalism, Marketing or a relevant field

What are we like to work for?

We are looking for people who are passionate about working within fashion retail, dedicated to driving sales and above all, excited about the future with Chi Chi London.

The Benefits

28 days paid holiday a year/Pension scheme / 30% staff discount / Perkbox / Discounts across over 200 gyms nationwide / Free Mobile Phone Insurance / Discounts on train & cinema tickets plus lots more

Location

North London (Enfield) *15 minutes by train from Liverpool Street Station & 5 minutes by train from Tottenham Hale Station

Chi Chi London

e.l.f. Cosmetics is looking for a creative and collaborative Digital Art Director to join our dynamic, fast-paced team with a focus on the largest brand in the e.l.f. Beauty portfolio of brands – e.l.f. Cosmetics. This will be an ongoing freelance role with the opportunity for full-time conversion in the future.

As the Art Director, you will be responsible for supporting the Associate Creative Director in the conception, art direction, design, and execution of digital visual materials for ELF Cosmetics. Along with a small team, you will handle multiple projects and deliverables, translating project concepts into compelling visual stories based on marketing and business objectives. In this role, you will deliver solutions for a diverse range of marketing needs and participate in all activities related to the development of projects and storytelling across all of ELF’s digital platforms. You should be able to demonstrate a proven track record of taking projects from creative concept to final delivery. A passion for beauty is a plus!

SUMMARY & KEY RESPONSIBILITIES:

• Support the Associate Creative Director in concept & idea generation of digital collateral, including seasonal campaigns, emails, paid media, eCommerce, and social assets
• Manage, nurture and grow a small team; coaching them to consider the customer journey throughout their designs
• Help lead digital storytelling across all customer touchpoints, ensuring brand and message consistency throughout the consumer experience.
• Collaborate with team members to ensure images and design come together to create the best representation of our brand
• Present creative concepts to internal management; addressing feedback with solution-based creative thinking
• Design in a digital/mobile-first mindset
• Develop and maintain a collaborative relationship with eCommerce, marketing, social and other departments whose activities intersect with creative
• Create low-fi in-house content across photography and video to support social initiatives
• Art Direct on set across campaigns, video, social and eCommerce shoots

SKILLS:

• Aware of trends and new ideas within beauty and social, with the ability to interpret those into high-performing brand-right creative
• Passion for clean/cruelty-free beauty and engaged in the social communities that support the beauty enthusiast
• A strong eye for typography and design through a digital lens
• Ability to lead and direct a team on set including photographers and stylists
• Ability to balance business goals with creative vision
• Understanding of technical constraints and digital-first design
• Communicate information effectively with relevant members of the team throughout the creative lifecycle
• Ability to meet stringent deadlines, quickly managing changing priorities
• Strong knowledge of digital best practices and channel formats (i.e.: Instagram stories vs. display banners).
• Ability to anticipate workload and communicate proactively with team members
• Superior organizational and communications skills

REQUIREMENTS:

• Bachelor’s Degree
• 5+ years experience in a high volume, deadline-driven environment: fashion and technology industry experience.
• 2+ years of direct digital design and art direction experience on set in beauty
• Excellent communication, time management, and organizational skills, deadline-driven.
• Experience working in an in-house environment and/or E-Commerce.
• Comfortable working in a collaborative manner and a highly creative out-of-the-box thinker
• Knowledge of computer programs including Adobe Illustrator, InDesign, Photoshop
• Experience collaborating with talent on set
• Understanding of current fashion, beauty, design and digital trends
• Experience working with eCommerce personalization and UX/UI a plus

E.L.F. BEAUTY

CreativeMC is looking for a Marketing Manager to join our rapidly growing corporate swag company. CreativeMC elevates our clients’ brands with premium, on-trend branded merchandise from creation to fulfillment to virtual store solutions. We’ve also led our industry in sourcing and promoting eco-friendly product choices and championing minority-owned brands. Employee-owned since 2021 and 69% female and 58% people of color, CreativeMC is San Francisco’s largest promotional products distributor and twice won San Francisco Business Times’ Top 100 Fastest Growing Private Companies. Our client base is dominated by global Fortune 500 Companies and high-growth tech companies in California and beyond. We have offices in San Francisco, Sacramento, and in Prague, Czech Republic. Check us out at: www.creativemc.com

You will report to our Director of Marketing in B2B marketing, social media, and client engagement targeting new and existing clients like Google, Meta, HBO, Paramount Pictures, Peloton, and tons of others. Our team of brand stylists curates high quality, innovative products aligned to fashion and design trends, and decorates them beautifully to embody the ethos of our clients’ brands. Our seasonal trends lookbooks, created entirely in-house based on photoshoots in the Bay Area and Europe, are eagerly anticipated by clients and cornerstones of our marketing efforts. In 2023, we will be introducing client events to showcase our seasonal trends in a more personal way. As such, ideal candidates will bring creativity and a contemporary style aesthetic, along with superb project management skills, an infectiously positive attitude, a passion for collaboration, and a mindset of win-win.

This is a full-time position, Monday through Friday, 8:30am to 5pm.

Key Responsibilities:

1. Day-to-day Marketing Program Management:

• Manages the day-to-day Marketing calendar, campaigns, and content targeting both existing and potential new customers, including:
• Email campaigns (3x/month)
• LinkedIn and Instagram strategies and content
• Client case studies (1-2x/month)
• Blogs (2x/month)
• Client gifting programs
• Briefing and managing our creative agency

Email campaigns

• With insights from the brand stylist team and in collaboration with the Director of Marketing, devises email campaign strategies and concepts and incorporates them into our Marketing calendar.
• Creates weekly email campaigns through MailChimp to send to CreativeMC’s database of customers and partners, including writing the copy and guiding our creative agency in the development of the visuals.
• Sources products and brands to feature in the campaigns through her/his own research of our vendor partners and through consultation with our stylists.
• Reviews MailChimp analytics to devise re-targeting strategies and new campaign ideas

Social Media

• Develops strategies to grow CreativeMC’s social media accounts – principally LinkedIn and Instagram.
• Creates compelling content that’s relevant for each platform, including writing copy and briefing our agency to produce videos, graphics, photos, etc.
• Collaborates with CreativeMC’s sister company in Prague, Czech Rep, as well as the brand stylist team, to mine opportunities for content.
• Boosts engagement/participation from existing customers and vendors/retail partners.

Client Case Studies

• Obtains and drafts case studies 1-2 times per month on successful client projects for use in social media, pitch decks, etc., including gathering the information from the brand stylist team, writing the copy and guiding the creation of the visuals.
• Drives the strategy on when to publish which case studies and how they tie-in to our ongoing Marketing priorities.

Blogs

• In collaboration with the Marketing Director, develops blog strategies and narratives, as well as drafts the content and compiles the imagery with support from our agency
• Researches keyword trends, supported by our agency, to ensure that all content is optimized for search
• Tracks blog traffic data to inform the evolution of our strategies and content

Client gifting

• Oversees the self-promo program (CreativeMC’s client gifting program), including production of the gift items and branded packaging, as well as monitoring the fulfillment process.
• Researches ideas for client gifts, from holiday gifts to seasonal gifts that complement our lookbooks.
• Consults with the brand stylists to choose the most relevant gifts for clients that automatically qualify for gifts through their purchase volumes, first-time purchases, referrals, etc.
• Administers our “One Tree Planted” carbon offset program, where we plant trees for every eco-friendly client order. This includes creating certificates verifying that the trees have been planted and distributing them to our clients.

Creative Agency Oversight

• Manages the day-to-day priorities and project progress of our creative agency, which is a division of our sister company in Prague, Czech Republic.
• Drafts creative briefs for the agency, including budgets, timelines, and conceptual and creative direction of all day-to-day Marketing program projects.

2. Collaborates on Seasonal Lookbook Creation

• Partners with the Marketing Director in setting the vision, creative direction, and product selections for seasonal trends lookbooks, including researching new products as well as fashion, design, and color trends to inform our ideas.
• Leads all aspects of securing product samples for the photoshoots, working with the photographer(s) to determine which products will be shot together, and creating wardrobe and styling mood boards the creative team can work with.
• When the photoshoots are in the U.S., oversees the management of the photographer, stylist, and model selections.
• Coordinates with the creative agency on lookbook design reviews, proofing, etc.
• Creates all lookbook-related email campaigns and social media content, supported by our creative agency.

3. Manages Internal and External Events

• Drives the conceptual direction and creative execution of company-wide events, including the annual employee awards event, results meeting, holiday party, etc. The Office Coordinator is responsible for all logistics, including venue, food, drinks.
• Partners with the Marketing Director to conceive, develop, and execute client events, including overseeing logistics, decoration, client gifts, and the production of creative assets.
• Devises strategies and manages execution for CreativeMC’s presence at industry trade shows.

4. Other:

• Assists in maintaining the corporate brand guidelines and assets for company-wide use (e.g., logo, templates, color palette, etc.)
• Monitors, maintains, and elevates the corporate positioning as a brand that differentiates itself (in part) by being ahead of trends, fashion- and design-led, and committed to delivering premium quality products and experiences.
• Under the direction of the Director of Marketing, creates company collateral and other corporate communications assets, including videos, sales presentations, direct mail inserts, etc.
• Assists in maintaining and tracking Marketing budgets

Qualifications:

• 5+ years in a marketing role, including at least 1 year as a manager
• World class project management skills and attention to detail
• Strong skillset in copywriting
• Experienced and fluent in briefing and managing creative agencies and freelancers
• Must be fully COVID vaccinated with the card to show proof of vaccination
• Ability to use MailChimp, inDesign, Photoshop; WordPress, is a plus, but not required
• Deep experience working in the Microsoft Office suite, Google products
• Experience working quickly and efficiently in Microsoft Excel
• 2+ years’ experience with Mailchimp
• Strong project management experience
• Ability to remain agile, resourceful and responsive in a remote working environment
• Excellent attention to detail
• Demonstrated ability to coordinate cross-functional teams
• Demonstrated effective interpersonal and analytical skills. Highest degree of integrity, professionalism, diplomacy and discretion
• Located in San Francisco, CA (local candidates, due to need to eventually work in the SF Office)
• Natural problem solver with strong analytical and critical thinking skills

What We Can Offer You

• Compensation starts at $76,000 – $78,000 annual (DOE), plus great benefits: PTO, Paid Holidays, Healthcare benefits and a 401k with a match
• Creative, fun culture with a close-knit team
• Tremendous opportunities for growth under the tutelage of a highly accomplished Marketing professional

To Apply:

If you feel this could be right for you, please provide the following to this email address [email protected]; please put “Marketing Coordinator” in the subject line.

• Cover Letter (tell us your story as it relates to this job at CreativeMC)
• Writing and work samples

We are an Equal Opportunity Employer

CreativeMC

Are you a recent Graduate or an up and coming Marketing Executive looking for a new challenge?

Are you looking to join a premium, health & beauty business with amazing training and career progression opportunities?

If so we’d love to hear from you as we are recruiting for a Marketing Executive.

Futures are working with a premium and niche consumer goods business who are well-known for their market leading health & beauty brands. With strong listings with the likes of; Harvey Nicholas, John Lewis, Selfridges, ASOS, Next Boots and Superdrug this is a great opportunity to represent strong brands with well-known high street retailers.

As a Marketing Executive you will be responsible for:

• Brand Management – Develop each brand strategy and new launch/promotional activity
• New product/brand launch support – Oversee key projects from concept to launch with major UK and EU retailers
• Events and training support – Create marketing materials for events and work alongside the Visual Merchandising team
• Trade Marketing Digital – Create digital briefs for key retailers to include; paid social, CRM and brand treatment pages
• Budget Management -Work with the Head of Marketing to closely monitor spend to align with businesses expectations
• Reporting – Create templates for launch reports and assist with launch proposals for brands in store and online
• Sales Team Support – Responsible for the content of the monthly Newsletter and coordinate packs for in house training

What are we looking for?

• A minimum of 1 years’ experience within marketing and/or commercially focused role
• Educated to degree level, Marketing would be desirable
• A passion/interest in health & beauty, fashion and niche, premium brands
• Strong experience in using Microsoft Office – Excel and PowerPoint
• Interest and a good understanding of social media platforms (Instagram, Tik Tok, Facebook and LinkedIn)
• Excellent creative and innovate skills
• Organised and ambitious

What’s In It For You?

• Salary up to £26k
• Early finish Fridays!
• Generous product allocation on premium health & beauty and fragrance brands
• Great career progression and in house training opportunities
• Amazing opportunity to represent market leading, premium health & beauty brands
• Hybrid working – 2 days a week in the office in East Sussex, 3 days flex to work from home

Futures

TOD’S Group Americas is seeking an innovative and creative Ecommerce Manager to join a growing team, who reports directly to the Chief Marketing Officer Americas. The Ideal candidate comes from luxury fashion industry who can support the growth and optimization of the web site.

E-Commerce Manager Responsibilities:

● Responsible for collaborating with various departments to deliver key aspects of the Ecommerce business including site management.

● Measure, report, and improve key performance metrics regarding site traffic, conversion analysis, and user behavior. Optimize daily, monthly and quarterly reporting.

● Work closely with the head of ecommerce, marketing, finance and analytics to prepare a bottoms up forecast for the ecommerce business; coordinate with marketing, operations, planning and customer service to ensure their planning and execution is lockstep with goals for the ecommerce P&L.

● Report and analyze impact of any changes or issues on site, new features launching and any opportunities or impacts to the ecommerce business.

● Works in partnership with the Ecommerce lead and digital marketing team to shape commercial and promotional plan.

● Provides inputs and proactively suggests ways to optimize promotional calendar.

● Support the creation of monthly performance review with a view on the previous month’s conversion performance.

● Deliver the following activity:

○ Conducting daily site checks, ensuring all products are priced correctly and categorized appropriately.

○ Localization of all content, working in conjunction with market stakeholders to ensure that messaging and content align with the market plans and is translated effectively.

○ Assist head of ecommerce and other key business leaders with management of ecommerce vendors, analyzing their performance to ensure they are accretive to the bottom line. Identify opportunities for costs and process savings and suggest optimizations.

● Work closely with the digital marketing team and agencies support traffic-driving initiatives, (SEO, paid, affiliate, email, etc), and utilize key product and merchandising strategies to drive channel growth.

Requirements

● Bachelor’s Degree.

● 3 years of experience in e-commerce, analytical role.

● Understanding of conversion rate optimization techniques and technologies in accordance with best practice in usability and accessibility.

● Deep understanding of traffic acquisition channels and how to support conversion.

● Highly Analytical, with significant experience of using web analytics packages to problem solve and innovate.

● Analytical experience, preferably in finance or data-driven discipline.

● Strong experience with Google Analytics.

● Experience in working with performance marketing agencies.

● Strong quantitative data skills, especially with excel, with the ability to interpret extensive data to make actionable recommendations.

● Entrepreneurial spirit, ability to work quickly, efficiently and strategically with a wide range of internal departments.

● Online merchandising experience and site supply chain / stock management a plus.

● Demonstrated ability to work cross-functionally across departments.

● Ability to work independently, multi-task, and drive projects forward.

● Proficient in M.S. Word, Excel, and PowerPoint.

TOD’S