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Accredo Packaging, Inc. manufactures and supplies sustainable, high value added, flexible packaging, predominantly for the pre-packaged foods and consumer products markets in North America. We create state of the art, environmentally responsible, flexible packaging conversions by combining the best people in the industry with the latest available technologies. We are currently seeking a Marketing Manager to join our commercial team.

The Marketing Manager functions as Accredo’s marketing support for the sales department and other internal customers in both the US and Vietnam. The employee will coordinate samples and assist with PowerPoint presentations for customer visits as well as serve as the liaison for external clients. This role will manage company websites and social media profiles promoting Accredo’s company’s values and objectives.

Essential Duties and Responsibilities

  • Primary point of contact for internal customers on items related to marketing. Maintain status of requests and regularly provide updates to departments. Help support sales with samples and PowerPoint presentations.
  • Assist the Accredo sales and graphics team by allocating samples and creating influential schemes for presentation. Monitor and track all finalized samples given to customers; create a marketing materials library. Manage both US and Vietnam samples.
  • Assist webmaster with the creation and update of website content.
  • Lead planned and organized promotional presentations and events with an internal team.
  • Regularly go on production floor to learn more about products taking a proactive and hands-on approach.
  • Plan and implement marketing initiatives across various platforms.
  • Content copywriting, graphic design, and video editing.
  • Collaboration with multiple stakeholders, both internal and external
  • Management of social media, mail marketing, and influencer marketing activities.
  • Manage projects within the marketing department adhering to the marketing strategy
  • Report to the Head of Marketing and Sustainability

Knowledge, Skills, and Abilities

  • Bachelor’s degree in Marketing or Business
  • Minimum three (3) years of corporate sales/marketing experience.
  • Excellent communication skills highlighting ability to build relationships with customers & colleagues.
  • Be driven to achieve and surpass targets while committing to continuous improvement.
  • Must be detail-oriented, organized and possess a creative approach to solving problems.
  • Strong proficiency in Word, Excel, and Powerpoint, with preference given to strong writing and grammar skills in English
  • Strong ability to organize, plan, and prioritize multiple tasks and projects in a fast-paced environment.
  • We offer competative pay, a well-rounded benefit package including health insurance and 401K retirement plan with company match, and a great working environment.

Accredo Packaging, Inc.

If you’re looking to make an impact on climate change, look no further.

Climate-based disasters already cost the US billions in property damage each year and impact the quality of life of many Americans. Without the right policies and investments to mitigate and adapt to climate change these problems will only get worse.

Our mission at First Street Foundation is to make climate risk data accessible, easy to understand and actionable for individuals, governments, and industry.

First Street started seven years ago working with the world’s leading climate scientists to create groundbreaking, climate-adjusted models for Flood, Wildfire, Extreme Heat, and Hurricane Wind. Our models are sensitive down to the local property and building structure.

Our models are used by federal government agencies like Fannie Mae, the Federal Housing Finance Agency, the U.S. Departments of Treasury, the Department of Commerce, the Federal Reserve Banks, and others in their assessment of climate risk to the U.S. economy.

While we work with the top federal agencies and banks, we also ensure every American homeowner, home buyer, real estate agent, business, and community has access to these models through Risk Factor (riskfactor.com) and integrations with sites like Redfin and Realtor.com.

As a non-profit, we have a unique ability to always put our mission first. To fund our mission we’ve begun licensing our data to the government, institutions, companies, and individuals with amazing success.

The Role

We are hiring an experienced Marketing Manager to own the brand and marketing efforts for First Street Foundation,our parent brand and Risk Factor our product. You must have the right mix of marketing skills and knowhow to help us drive our data sales and subscriptions to the next level by delivering the right message, with the right offers to the right individuals. To be truly successful in the role you will be a creative, curious, analytics driven person who is interested in learning about and communicating the science behind our models and the data and insights they create.

You’ll report to the chief product officer (CPO) and work closely with our SEO content marketing specialist, product team, CEO, Head of Business Development, and director of analytics.

Key Responsibilities:

  • Develop and implement digital marketing strategies (owned, earned, and paid) to drive qualified traffic and subsequent subscriptions from identified segments.
  • Own the content creation process for landing pages and email campaigns from ideation to production to promotion
  • Analyze the effectiveness of marketing campaigns and adjust strategies accordingly.
  • Ensure consistency in brand messaging and visual identity across all marketing channels.
  • Conduct market research to understand our target audience, create representative personas, and build campaigns and promotions aimed at this group of potential members.
  • Own and execute our event strategy to ensure we have a presence as critical industry events

This role is open to Seattle-based or NYC-based candidates. You’ll be expected to work from our Seattle or Brooklyn office three days a week.

Skills Needed:

  • Proven experience in marketing leadership experience at smaller companies with a clear track record of increasing sales
  • Strong knowledge of digital B2B marketing channels, including email marketing. Knowledge and proven experience of owned, earned, and paid marketing campaigns.
  • Ability to think creatively and strategically
  • Strong writing, copyediting and proofreading skills
  • Strong analytical and problem-solving skills
  • A deep passion for climate change

Compensation & Benefits

  • Competitive salary commensurate with experience
  • Bi-annual bonus of up to 20% of salary
  • Medical, dental and vision plans
  • Voluntary 401K plan and life insurance
  • Generous paid time off, holidays and sick leave
  • 12 weeks of fully paid parental leave
  • Professional development budget
  • Tech startup environment and a new (dog-friendly) office space filled with cold brew and snacks
  • Working on the world’s biggest issue with other passionate professionals

Our Values

  • Passion: We are driven by our shared goal to fight climate change
  • Inclusion: We believe the best decisions consider many points of view
  • Impact: We only focus on things that move the needle
  • Urgency: We move quickly because the world depends on it
  • Integrity: We use open science and operate transparently
  • Positivity: We are optimistic and enthusiastic in all that we do

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

First Street Foundation

What’s Supportiv?

Supportiv is a peer-to-peer mental and emotional well-being platform that actively helps users with their everyday struggles, 24/7/365, at 1/10 the cost of therapy for true accessibility. 

Based on a multi-patented process, users are matched, according to their natural language expressed needs, in less than one minute, to a dynamically formed peer group chat that is live-moderated by trained professionals. As the chat unfolds, we understand more about what the user needs and precision-match hyper-relevant healthcare resources and services, in real-time. 

Supportiv enables users to cope with, problem-solve, and heal from mental health struggles in an ultra user-friendly, practical, tactical way, outside the confines of the broken US mental health system – by harnessing the power of AI and natural language understanding (NLU). 

Supportiv serves top employers and health plans, including two Fortune 5 companies. 92% of users rate the experience 4 or 5/5 stars, and we offer proprietary outcomes measurements unmatched in the industry.

If you think you’re a great fit for this role, let us know why! Send your resume and cover letter to [email protected] with the subject line: Senior Manager of Digital Marketing.

You:

  • Want your work to directly improve people’s mental health
  • Are a creative storyteller and enjoy using text and images to convert viewers to chat users
  • Enjoy incorporating client needs and feedback into your creative efforts
  • Think outside the box during brainstorming, but marry art and science (data) for improving performance
  • Consider yourself a performance marketer at heart, and enjoy the challenge of reaching month-over-month goals
  • Continuously analyze digital marketing trends and design campaigns to determine best practices
  • Have exceptional proofreading and written communication skills
  • Are self-motivated and dependable with strong strategic thinking skills and the ability to navigate complex client needs
  • Demonstrate proven ability to work well with a team and thrive in a fast-paced environment
  • Highly organized and detail-oriented with a proven ability to multi-task, manage multiple projects and clients

Your Experience

  • Proficient in all areas of digital marketing (inbound and outbound), including but not limited to social media platforms, email marketing, landing page optimization, website analytics, and monitoring/reporting/optimization
  • 2-3+ years creating, executing, managing and optimizing digital ad campaigns (Facebook, Google, LinkedIn, Instagram, TikTok, and other non-conventional platforms) including search and display channels (PPC, programmatic display, retargeting social, etc)
  • 2-3+ years copywriting, designing and testing content using Canva or equivalent
  • Experience creating and executing B2B2C email campaigns
  • Experience getting into the mindset of both end user consumers and buyers/decision-makers
  • Strong familiarity with optimizing direct ad spend (Facebook required)
  • Strong familiarity with demographic, geo, employer, and other targeting methods 
  • Experience quickly iterating, optimizing budget and creative for ad campaigns
  • Familiarity with A/B testing, identifying friction points and improving conversions
  • Proven initiative researching best practices and new ideas, and clearly presenting them to the team with supporting data
  • Attention to detail, the ability to execute with excellence, and manage deadlines

Supportiv’s Offer

  • Competitive compensation package ($100-$125K salary range)
  • Comprehensive health benefits for you (100% paid) and your dependents (75%), including vision and dental, for full-time, US-based employees
  • 401k with vested match for full-time, US-based employees
  • Remote and location agnostic within US time zones
  • Flexible work, time-off and company-wide PTO time periods
  • Free, unlimited use of Supportiv’s anonymous peer support
  • Collaborate in a multidisciplinary, close-knit, all-star team
  • Learning and development budget for conferences and courses 
  • In-person team gatherings with a team building, non-work emphasis

Interview Process

  • [30 min] Initial screen: experience and cultural fit
  • [Take Home] Show us a digital ad campaign that you’ve created yourself, and/or mockups you sent to a designer. If you haven’t created your own ads before, make a couple for your favorite brand in Canva. Create 2-3 of your own sample ads for Supportiv. Include campaign objectives, your role in the project and success metrics.
  • [45 min] Q&A with company VP, Client Success and End User Activation
  • [30 min] Q&A with company Co-Founders
  • Reference check and make you an offer

If you think you’re a great fit for this role, let us know why! Send your resume and cover letter to [email protected] with the subject line: Senior Manager of Digital Marketing.

Supportiv

SUMMARY

The position of Marketing Manager, DAVCO, will be responsible for all marketing activity for DAVCO and company. Working closely with the DAVCO leadership team, the position will set the marketing direction of the brand including managing the website & social media, planning tradeshows & exhibitions planning & execution, create/update sales brochures, marketing material and lead brand development and implementation.

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.

  • Lead development of annual marketing plan for DAVCO, including annual marketing strategy and tactical planning.
  • Develop brand message and standard for graphic for DAVCO that positions brand for future growth and translate into all internal and external communications touchpoints including the website, PR, social media, external speaking opportunities, white papers and infographics, videos and more.
  • Secure key earned media placement opportunities for the DAVCO brand, which may include executive interviews, product news, customer endorsements and general business updates that collectively generate favorable coverage and demonstrate momentum of business/brand.
  • Manage LinkedIn and other social media activities for DAVCO, which includes content development, customer/partner cross-promotion, ongoing audience engagement, and managing to and reporting progress to goals/targeted KPIs.
  • Manage overall performance of the DAVCO website, connecting content enhancements and improvements with site objectives and targeted performance metrics, including unique visits, bounce rate, high value engagement, marketing-qualified lead generation, and sales conversion.
  • Create and manage foundation for successful communications, including company fact books, executive bios, video content, position papers and infographics, and other digital content.
  • Organize trade shows and customer events, first by determining business objectives and how they translate into brand and product messages, news opportunities, product displays, customer events, sales materials and more.
  • Develop library of professional materials designed to educate and support the sales team on the DAVCO brand and its products, including product photos, brochures, spec cards, PowerPoint presentations and the DAVCO online customer training program.
  • Collaborate with counterparts at other Clarience companies’ marketing teams to share best practices & take advantage of synergies and represent DAVCO at weekly CMO marketing leadership team meetings.
  • Maintain a safe and clean working environment by complying with procedures, rules, and regulations.
  • Maintain an active cross-functional approach to projects and problem solving.

QUALIFICATIONS: To perform this job successfully, and individual must be able to perform each essential duty satisfactorily. The requirements listed are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

EDUCATION and/or EXPERIENCE

  • Bachelor’s degree in marketing, communications or related field and a minimum of three years’ experience working in a professional setting.
  • Working knowledge/experience with Adobe creative suite or equivalent, customer relationship management/ marketing automation platform, content management systems
  • Strong writing proficiency, especially for business communications, website/brochure copy, etc.
  • Strong project planning and attention to detail

LANGUAGE SKILLS – English

MATHEMATICAL SKILLS – Basic Math

PHYSICAL DEMANDS While performing the duties of this job, the employee is regularly required to sit for extended periods of time using a computer. Employee must possess the ability to walk, use hands, talk, listen, hear and the ability to take detailed notes. Specific vision requirements include close vision, distance vision, color vision, depth perception, peripheral vision, and ability to adjust focus. The employee may occasionally be required to bend, reach, kneel or crouch. The employee may occasionally lift up to 35 pounds. Offsite travel for marketing and media work will be required from time to time.

WORK ENVIRONMENT Non-smoking, clean manufacturing facility. The noise level in the work environment is usually quiet.

DAVCO s is an equal opportunity employer committed to a culturally diverse workforce.

DAVCO Technology, LLC

About you:

WITHIN is looking for a Search Engine Marketing Account Manager who is excited to take the lead across search engine marketing (Google Ads, Microsoft Ads, Apple Search Ads) to join our growing integrated marketing team. You will be responsible for planning, designing, and managing paid search campaigns to complement our integrated media marketing strategy across large client accounts. We are looking for a quantitative mind with a passion for digital marketing. The ideal candidate has a proven track record of managing search campaigns across platforms and delivering on KPIs to drive business growth. This is an exciting opportunity in a rapidly expanding company.

Responsibilities include but are not limited to;

  • Campaign Launches & Management: keyword & ad text creation/expansion and campaign QA for bid tools and platforms, negative keyword strategy, landing page audits
  • Campaign Optimization: Leverage data to extract insights to action on creative and audience targeting performance to maximize client KPIs. Implement bid optimization efforts to drive performance against client KPIs.
  • Budget Management: Build strategic budget allocation models and make recommendations to optimize marketing spend based on client-specific goals
  • Testing: Design, implement, and track tests to validate adoption of new features, bid strategies, landing pages, and ads, working closely with analytics partners for incrementality measurement
  • Reporting: Perform in-depth ad hoc and cyclical analysis pertaining to account and category performance, historical trends analysis, and competitor insights
  • Talent Development: Mentor team strategists supporting your accounts, offer strategic guidance, communicate task execution and timeline requirements, and constructive feedback to aid in their growth in their core functional areas or responsibilities

Requirements

Need to Have

  • Bachelor’s degree or equivalent work experience
  • Proven experience in search and/or integrated digital marketing with 3+ years of experience
  • Experience managing $1M+ annual budgets
  • Dedicated to meeting and exceeding client expectations
  • Highly proficient in Google Ads, Microsoft Ads, and bid management platforms (SA360, Marin, or Kenshoo)
  • Comfortable working with analytics platforms, such as Google Analytics or Adobe Omniture
  • Ability to work with a high level of efficiency and accuracy under tight deadlines
  • Strong attention to detail and fidelity to industry best practices
  • Experience training/managing/mentoring junior digital marketers

Nice to Have

  • E-commerce & retail advertiser experience a plus
  • Experience working closely with cross-channel integrated media teams
  • Understanding of statistical measurement
  • Familiarity with MTA/MMM attribution methodology

Benefits

About Us:

We are Performance Branding experts, working with scalable and enterprise brands including The North Face, Vans, and Proximo Spirits. We leverage digital channels and creative to grow our clients. Data drives our decision making and enables us to operate like trusted business partners. WITHIN works with brands to collapse the funnel between performance and brand marketing unifying objectives, targets, strategy, and implementation. Partnered with a brand’s value proposition, our integrated media and personalized content solutions prioritize profits and growth over channel optimization, taking a holistic approach to marketing programs, and training our people across every channel. We use the best technology available along with proprietary tools delivering the best performance for our clients.

Everyone at WITHIN wants to grow and be challenged. It’s a collaborative place made up of small, closely knit and versatile teams that are fast and adaptive to solve problems and build systems.

We offer a competitive salary and benefits based on ability level including:

  • Base salary DOE ($60,000-$237,500)
  • Unlimited vacation policy
  • Monthly Internet Stipend
  • Medical insurance
  • Remote work opportunity (This is a remote role, but must be based in Mexico City)

WITHIN

Summary of the Position: The Associate Director of Digital and Web Marketing will oversee the company’s digital marketing and web development strategy to drive profitable growth and achieve leadership of Nutramax products. The Associate Director of Digital and Web Marketing will be a strategic leader who drives impactful online experiences that drive growth in Nutramax’s online presence and internal capabilities. They will be an integral member of the Commercial team, leading the strategy and performance of all activities across all digital platforms. This position will directly lead the digital marketing team and the web development team, as well as work cross-functionally with brand teams, sales, innovation, creative, and more. Responsibilities include Website Design & Development, Social media, SEO/SEM, Programmatic, Email, CRM, Video, and Analytics.

Roles and Responsibilities:

  • Lead the development of the digital strategy within the digital marketing and web development teams in accordance with corporate goals.
  • Lead the development of digital marketing strategies in digital platforms and tactics including Social media, SEO/SEM, Programmatic, Email, CRM, Video, Analytics, and additional emerging opportunities.
  • Responsible for the integration of all digital tactics and channels across all brands to create awareness, demand, and loyalty.
  • Manage and grow capabilities of the digital team, which includes digital marketers and web developers.
  • Optimize all company and brand websites to be mobile-first, content-rich, and overall optimized for performance from a UX/UI, and development standpoint.
  • Lead and facilitate the website redesign and website optimization processes from concepting, to hand-off, to launch.
  • Maintain expertise in digital marketing, web development, UX/UI, competition, identifying trends and online growth opportunities.
  • Develop annual budgeting and marketing plans with cross-functional team.
  • Collaborate cross-functionally with ecommerce, retail, and sales teams to digitally support product promotions and go-to-market strategies from concept to launch.
  • Drive marketing technology innovations, including the continued optimization of our Veterinarian platform, brand websites, and direct to consumer capabilities, and other opportunities.
  • Perform other assigned duties as may be required in meeting company objectives
  • Communicate effectively with other departments within the organization and function within a team environment.
  • Regular attendance is required

Minimum Requirements:

  • Strong understanding of established web and mobile standards and UI/UX best practices, and a curiosity about emerging technologies
  • Strong commercial and analytical skills – experience analyzing data and actively communicating business unit KPI’s to the executive team and other business units through reports and QBR’s
  • Experience designing and measuring media and audience-based tests in a variety of channels to better optimize assets and tactics
  • Experience with P&L management, digital marketing, web development, and design
  • Experience with eCommerce platforms, performance marketing, and reporting tools and technologies
  • Proven track record of converting data-driven analytics to gain consumer insights, create personas, drive targeted digital campaigns, optimize user experience, and drive conversion
  • Hands-on experience designing and driving digital campaigns using channels such as paid and organic search, social, display, email, and video.
  • Demonstrated ability to dive deep into understanding the product, the business, and the competitive landscape

Education and Experience:

  • Bachelor’s degree in marketing or related business degree required, MBA preferred
  • 10+ years’ experience in the direct-to-consumer digital marketing and web development space
  • 5+ years’ experience leading a digital marketing or web development team
  • Demonstrated track record of success leading digital channels across multiple platforms and customer touchpoints

Supervisory Responsibilities: Yes

This position is 100% on site in our Lancaster, SC headquarters.

Nutramax Laboratories

We are a small agency with an office in the hip East Nashville area. This position’s starting salary is from $32,000-$35,000. The right candidate would be one who can move into a managing role rather quickly. We are looking for someone who’s a swiss army knife of all things social. Of course, you can use Canva, but can you and have you created and managed ads (not talking about boosting)? Can you and have you successfully come up with strategies and seen success from following them through? Think you can come in with a positive attitude, meet the demands we are looking for, and then take on a more significant responsibility of managing others and accounts? If so we would love to hear from you. 

Responsibilities

  • Develop, and meet campaign deadlines across multiple platforms
  • Design social media strategies to achieve marketing targets
  • Manage, create and publish original, high-quality content
  • Create and manage multiple content calendars
  • Work closely with writers and designers to ensure content is informative and appealing
  • Collaborate with Marketing and Product Development teams to create social ‘buzz’ regarding new product launches and general brand awareness
  • Prepare audits and reports as needed
  • Interact professionally with client’s customers via social media
  • Write copy for content calendars, ads, web posts, and websites
  • Communicate projects and revisions to graphic designer, videographer & freelance creatives.
  • Actively educate company of marketing trends
  • Hands on with video productions and shoots

Requirements

  • Degree in Communications, Marketing or related field or have 2-3 years of experience.
  • Knowledge of social media marketing trends
  • Ability to develop and create mood boards, strategies, and campaigns
  • Knowledge of running social media ads
  • Excellent writing skills (copy, blog, and presentation)
  • Knowledge of social media marketing platforms
  • Basic knowledge of Canva &/or Photoshop 
  • Strong organizational, project management and problem-solving skills with multi-tasking abilities and communication skills
  • Must be able to create and edit Reels/TikToks

Bonus Skills

  • Basic knowledge of email and text marketing software
  • Basic knowledge of web design and publishing
  • Managing ad budgets for clients
  • Basic experience working with POS systems and rewards program
  • Basic knowledge of SEO and web traffic metrics
  • Monitor SEO and user engagement and suggest content optimization
  • Syncing POS systems, loyal rewards, with Facebook and Google data.
  • Photography and video skills

Job Specifics

  • Must have a willingness to travel 5% of the time
  • Ability to work remotely 3 days per week; Gallatin, TN office location
  • Some weekends and off-peak hours are to be expected.
  • Health Insurance is not available now, but will be soon

GBM embraces diversity and equal opportunity in a serious way. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be.

Experience:

  • Social Media Marketing: 2-3 years (Preferred)

Additional Compensation:

  • Commission/ Company Bonuses

The MRKTNG Group

Searching for a Digital Content Manager to join a leading creative advertising agency! Responsible for publishing creative assets, experiences and digital content across client websites and platforms.

Hybrid role, 3 days per week onsite in Sunnyvale, CA.

Responsibilities:

  • Build, edit and publish content for all of the client’s web properties.
  • Work collaboratively with business partners to ensure content structure, content, easy accessibility meets with our style guidelines to be published to a wide audience, as well as keeping it meaningful to a specific target audience.
  • Ensure accuracy and timeliness of content, self and peer quality assurance, validating appropriateness of content and of content presentation. Problem solve and communicate effectively when standards of web content is not in line with standards.
  • Work in staging environment and a set workflow to get business approval before publishing and aligning with specific publish dates. Ensure consistent usage of key vernacular, correct formatting and other communication standards.
  • Assist with the design and construction of web pages on updates, new pages and sites, including graphical design, navigational design and page layout.
  • Participate in interdepartmental workgroups and activities as appropriate.

Qualifications:

  • Bachelor’s degree or equivalent experience.
  • 4+ years experience in a web publishing environment.
  • Working knowledge of content management systems, Drupal a plus.
  • Working knowledge of internet and web technology, including HTML, CSS and JavaScript Understanding of client-side code quality as it relates to semantic web, accessibility and SEO Familiarity with user-centered design, mobile/responsive design and use of videos on the web Experience in agile development is a plus.
  • Proven track record on successfully leading projects.
  • Strong innovation, creativity, and problem-solving skills.
  • Excellent communication skills, both written and verbal.
  • Attention to detail and strong client service skills are a must.
  • Quality assurance of one’s own work as well as peers.
  • Strong decision making skills with the ability to prioritize work and negotiate compromises with business and technology partners as needed.
  • Ability to communicate issues, root cause and resolutions to both technical and non-technical levels of the organization.
  • Ability to work in a fast-paced, product-focused, team environment involving technical and non-technical individuals.

Synergy Interactive

The Marketing Department of Murtha Cullina LLP has an opening for a Marketing Coordinator in its Boston, MA or Hartford, CT office.

Reporting to the Director of Marketing, the Marketing Coordinator’s responsibilities include, but are not limited to:

·      Implementation of business development and marketing plans

·      Management of communications-related programs for the firm, practice groups, industry and client teams

·      Maintain the firm’s brand using established guidelines

·      Media and public relations strategy implementation, including preparing and distributing press releases and maintaining media contacts

·      Manage and monitor all firm social media accounts, including developing and maintaining a social media editorial calendar

·      Build on the firm’s existing social and digital platforms by identifying strategic growth opportunities that reflect the firm’s strategic priorities and maximize engagement with targeted audiences

·      Monitor, analyze and report on the firm’s social and traditional media engagement and other key metrics

·      Assist with the maintenance of the firm’s website, including content creation and working with attorneys to create client alerts and blog posts

·      Assist with the planning and organization of firm marketing events, including pre- and post-event promotion

·      Create marketing collateral and ensure that it stays up to date

·      Maintain relationships with vendors

·      Occasional travel to all offices (Boston, Stamford, Hartford, New Haven)

Qualifications

·      Bachelor’s degree in Marketing or related field

·      Minimum of three (3) years of marketing or business development experience in a professional services organization; legal industry experience highly preferred

·      Excellent oral and written communications skills, including superb attention to grammar, spelling and vocabulary

·      Creative writing and editing skills, along with innovative thinking and approach

·      Excellent project management and organizational skills

·      Ability to work in a high-paced environment, independently and as a member of a team with people of all levels

·      Ability to manage time well, prioritize effectively and handle multiple deadlines

·      Knowledge and proficiency in PC applications, including design programs and MS Office

·      Experience with CRM software

·      Experience maintaining social media accounts, creating targeted campaigns and integrating content across platforms preferred

·      Knowledge of social media tools for monitoring, management and analytics

·      Clear understanding of emerging tools and trends in marketing, digital communications and social media

·      Flexibility to work additional hours as necessary

In addition to your cover letter and resume, please include any relevant samples or your work and/or support of previous accomplishments.

Murtha Cullina LLP

PetScreening™ is the fastest growing pet-property tech SaaS company. A start-up that is re-imagining how pet management works. PetScreening™ helps housing providers manage residents’ pets and assistance animals digitally while generating opportunities for pet-related revenue. 

The Growth Marketing Manager takes ownership of B2B partnership strategy, testing, optimization and reporting. Modern marketing is equal parts science and creativity – always pushing the boundaries to get the most out of your campaigns with innovative solutions and an early adopter mentality. If you are a proactive and results-driven, growth marketer, perpetually seeking new channels to test and optimizations for increased performance, then this is the position for you!

Responsibilities

  • Responsible for all partnership campaign strategy, oversight, testing, reporting and optimization, to include, but not limited to: key partnerships, publications, etc.
  • Collaborate with internal marketing, product, and creative services teams to develop omni-channel campaign strategy, messaging and promotional plans
  • Project manage omni-channel campaigns via project management software for task assignment, set recurring meetings, oversee cross-functional collaboration and accountability, etc.
  • Coordinate with third-party website administration to manage on-site campaign-specific landing page content, calls-to-action and creative assets for increased on-site conversion
  • Collaborate with creative services and product marketing to develop a unified creative assets
  • Responsible for creative briefing and project management of marketing campaign creative assets, emphasis on ensuring all assets are deployed in channels as planned
  • Establish measurable results-focused KPIs and report on performance by campaign and channel
  • Manage all campaign expenses ensuring budget adherence and ROAS maximization 
  • Leverage data-driven reporting and action plan to continually align spend, internal and external resources to the highest value opportunities
  • Monitor trends and suggest new marketing channels and campaign strategies
  • Collection, submission and reporting on all expenses to accounting 
  • Serve as the point of contact for all partnership marketing campaigns
  • Active update preparation and participation in all team and cross-functional meetings
  • Other duties as assigned by manager or designee

Qualifications

  • Bachelor’s degree in marketing, or a related field
  • 3+ years proven successful growth marketing experience
  • 3+ years experience with analytics and data visualization tools Google Analytics, Tableau or comparable software
  • 1+ years experience with project management software Trello or comparable software
  • 1+ years HubSpot or comparable CRM experience
  • Embody an analytical, results-driven marketer
  • Ability to establish KPI targets, execute, analyze & optimize campaigns for continuous improvement
  • Ability to work with a cross functional team to achieve targeted KPI
  • Demonstrated ability to work in a fast-paced, ambiguous, “self-starter” environment and manage

multiple cross-functional collaboration concurrently

  • Excellent critical-thinking and problem-solving skills – able to identify and propose solutions to technical and business issues
  • High degree of internet savvy, with a curiosity and enthusiasm for digital and media trends
  • A meticulous sense of accuracy, organization, & attention to detail
  • Ability to learn from & incorporate constructive feedback

PetScreening Perks!

  • Healthcare Plans
  • Dental & Vision
  • Holiday & Vacation
  • 401K 
  • Life Insurance
  • Hybrid WFH Schedule
  • High-Growth Startup!

PetScreening

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