Los Angeles Dance Casting Calls & Acting Auditions

Integrated Marketing Manager

• Immediate Hire!!
• 100% Remote
• Financial Apps start-up
• Work-life balance

The Opportunity

Our high-performing fintech startup client has an immediate need for a highly driven and energetic Integrated Marketing Manager. This is an individual contributor role. The Integrated Marketing Manager is responsible for the development and execution of integrated marketing plans supporting our client’s product portfolio, from strategy to execution and reporting. This person will develop compelling integrated marketing campaigns that drive engagement, conversion, loyalty, and advocacy. This position will take a data-driven approach to go-to-market planning across both inbound and outbound channels.

TOP 3 SKILLS:

• Scrappy and is capable of succeeding in a small but dynamic start-up
• Nimble – capable of quick turn-around for last minute projects/needs
• Experience working directly with Product Teams

Responsibilities

● Maintain and manage the client’s marketing program calendar and budget;

● Oversee management of client’s digital marketing assets including websites, marketing database, social media and third-party platforms;

● Plan, develop, implement and monitor multi-platform marketing campaigns and projects, managing to both objectives and budget;

● Drive efficient customer acquisition and retention efforts;

● Manage against the marketing budget; own reporting on performance and key KPIs; and regularly report out to senior management;

● Manage continuous growth and optimization of email and content channels through best practices, iterative testing, and creative content;

● Support and optimize tracking, performance reporting, and customer analytics, while highlighting learnings to inform future initiatives.

● Reach, connect, engage, and convert customers by delivering unique, relevant content via the use of multiple online and offline marketing channels.

● Forecast, measure, analyze, and report on the impact of marketing activities on sales pipelines, revenues, and sales cycle lengths.

● Lead the development and execution of marketing plans for specific products and programs, at the direction of the Head of Product.

● Stay current on industry trends, technologies and best practices.

Requirements

● A Bachelor’s degree in Business, Marketing, Communications or a related field of study is required.

● At least 3 years of experience of marketing experience is required

● You have strong strategic and creative thinking coupled with a passion for storytelling

● You are customer-obsessed with a hunger to bring best-in-class marketing initiatives to life

● You are a curious and resourceful self-starter, with an ability to solve problems and seek new information

● You have excellent project management skills and strong attention to detail with the capability to work on multiple campaigns/priorities simultaneously

● You are extremely organized and adept at creating (and sticking to!) timelines and driving best practices around process

● You are detail-oriented and have excellent follow-through

● You are proficient in Google Workspace, Excel, & Slack,

● Experience with CRM, project management and software tools such as HubSpot, Hootsuite, Smartsheet, Monday and Jira, etc.

● You are a team player with a “no task is too small” attitude

● You enjoy working in a fast-paced and ever-changing environment

Nice to have:

• Fin-tech or TradFi experience
• East Coast time zone (or willingness to be available during ET business hours)

Mission Recruit

WHAT WE BELIEVE

We believe in inclusion, we believe in self-expression, we believe in no judgement and we believe in individualism.

WHO WE ARE

We are bold, we are tenacious, we are courageous and brave.

We are a cast of characters;

We embrace our differences and we share our likenesses.

Some of What’s in it for You!

• New and freshly renovated offices, designed and built to the LEED Silver environmental standard
• Sit-Stand Desks for all
• Summer Fridays
• Paid Personal Days
• Employee Loyalty Reward Program
• Generous welcome gift
• Company events

As the Social Media Manager, with proven experience in scaling social platforms and growing digital communities, you will be responsible for the development, implementation and management of seasonal and evergreen social strategies, playing a leading role in developing the brand’s voice across all social platforms. You will collaborate closely with the Brand/Creative and digital marketing teams to translate branded storytelling into commercial outcomes.

Some of What You’ll Do:

• Develop organic content strategy and calendars for social media channels including but not limited to Instagram, TikTok, YouTube, Facebook and Pinterest
• Plan, schedule and monitor implementation of social content calendars, aligning with all other communications channels
• Develop strategies to build our passionate audience and drive engagement by leveraging existing and developing new brand connections, in partnership with our VIP & Influencer Manager
• Partner with Digital Marketing, Retail Marketing & Trade Marketing teams to developed tailored social strategies to drive new customer acquisition for ecommerce, retail stores and wholesale partners
• Brief organic boosting strategy to our digital agency, supporting brand and product priorities as set by global marketing strategy
• Lead day-to-day community management and social listening, developing systems for monitoring comments, engaging with brand and category mentions and jumping on trending conversations.
• Partner with Director, Global Marketing to develop creative briefs for social content based on insights and trends
• Own implementation of real time social coverage for key brand moments such as events, activations and sponsorships, partnering with Creative to minimize any delays
• Partner with international teams to localize global strategy to regional platforms such as WeChat, Line etc.
• Develop a system of reporting to measure impact throughout the marketing funnel, presenting weekly to senior leadership
• Be the one in the know, advocating amongst the team for emerging platforms, trending content and innovative strategies
• Establish key relationships with social platforms to be first to know about best practices and new opportunities

Some of What You’ll Need:

• 3-5 years experience social media experience within the premium consumer goods space, either in house or agency-side
• Proven experience building both organic and paid social campaigns with measurable outcomes
• Knowledge of key social tools and able to make recommendations to build out our stack

Some of Who You Are:

• An eye for creative content and on premium brand execution
• Analytical thinking skills, able to interpret data to make informed recommendations.
• Ability to move fast and manage multiple projects simultaneously
• Exceptional communication and collaboration skills
• Passionate about all things social

Moose Knuckles Canada

Welcome to Tabit, where we combine our passion for people, technology, and efficiency to revolutionize the hospitality industry.

We take pride in exceeding expectations and delighting our clients with exceptional results. To continue delivering on this mission, we are currently seeking a savvy and creative Digital Marketing Manager with experience working on various marketing campaigns to enhance our online presence and increase sales opportunities.

This is a hands-on position that requires strong skills in research, strategy, networking, and content creation to deliver successful campaigns.

This role will be the driving force in developing, implementing, tracking, and optimizing our marketing campaigns across all digital channels. If you’re ready to help us transform the hospitality industry while having some fun along the way, we want to hear from you!

What You’ll Do And How You’ll Make An Impact

• Planning digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising
• Maintaining our social media presence across all digital channels
• Measuring and reporting on the performance of all digital marketing campaigns
• Identify trends and insights and optimize spend and performance based on the insights.
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Instrument conversion points and optimize user funnels.
• Collaborate with agencies and other vendor partners.
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
• Guide content creation for all digital channels. Direct and work with external agencies and freelancers on photo and video shoots with detailed story lines and creative briefs
• Design content marketing strategies based upon company demand generation goals.
• Write copy for marketing channels including website blog, social media, press releases, newsletters, email marketing copy, SMS campaigns, advertising copy, presentations, and more.
• Design visual content from scratch for social media such as organic image posts, videos, reels, and more
• Undertake content marketing initiatives to achieve business targets.
• Translate technical product details and functionality into engaging marketing assets.
• Collaborate with design and product teams to produce high-quality content.
• Develop editorial calendar and ensure deadlines are met.
• Edit, proofread, and improve content.
• Optimize content for SEO purposes.
• Analyze web traffic metrics regularly to assess and report on effectiveness.
• Share content through various channels, ensuring strong web presence.
• Receive customer feedback and generate ideas to increase customer engagement.
• Demonstrate accountability and timeliness in producing content.
• Show entrepreneurial spirit in coming up with new ideas and being self-sufficient in the completion of tasks.
• Take direction well and collaborate with multiple departments to create a wholistic picture of marketing assets.

What You’ll Need

• University degree and 5+ years’ experience within marketing, PR, journalism, or another relevant business field
• Advanced skills in marketing/persuasive copywriting, storytelling, and headline creation
• Proficient with Google Analytics and email marketing automation tools (E.g., Marketo, Pardot, Eloqua, Hubspot)
• Demonstrated strong analytical skills with a focus on ROI.
• Experience with creating content for paid digital channels.
• Experience tracking and optimizing digital campaigns.
• Experience with SEO and marketing research, specifically around text ads, PPC, social, paid, and organic
• Editorial mindset, and strong written communication skills to ensure consistency across communication mediums (e.g. newsletters, website, PR pitches)
• Advertising and marketing communications project management experience
• Basic skills in Adobe Creative Suite including Photoshop, InDesign, and Illustrator or equivalent software.
• Restaurant or hotel operations experience preferred (host/hostess, server, waiter, waitress, maître-d, bartender, general manager, or other)

Perks & Benefits

• Competitive compensation package
• Medical, Dental, Vision, Life Insurance
• Supplemental insurance: LTD, STD, & Accident insurance
• 401(k) with a generous company match
• Stock Options
• Flex Spending Account
• Health Savings Account
• Vacation, sick and holiday pay
• Amazing team culture
• Free lunch and snacks
• Travel and networking opportunities
• And much more!

Tabit – Restaurant Technologies

Vice President, Marketing

Los Angeles, California (remote)

Amwins Connect (“Connect”) is conducting a candidate search looking for a Vice President, Marketing to lead the marketing effort.

Connect is now one of the largest group medical general agencies in the US with national distribution. By combining six of our group benefits operating companies under the new Amwins’ brand, Connect houses a comprehensive collection of group benefits products available for national distribution. Products include large and small group medical for fully insured and self-funded, dental, vision, lifelong-term insurance plans, specialty and captive programs, and third-party administrative services (www.amwinsconnect.com)

Connect’s parent is Amwins Group, Inc. Amwins is the largest independent wholesale distributor of specialty insurance products in the United States, dedicated to serving retail insurance agents by providing property and casualty products, specialty group benefit products, and administrative services. Based in Charlotte, N.C., the company operates through more than 160 offices globally, employs 7.1k people and handles premium placement of $30B annually. To learn more, please visit (www.amwins.com).

Position Overview

Reporting to the CEO, the VP Marketing is a key member of the Connect executive leadership team focused on helping to drive the strategic direction of the organization. The successful candidate will be responsible for the design, implementation, execution, and on-going monitoring of the strategic marketing plan that aligns with the overall business goals for Amwins Connect across all regions.

Responsibilities

• Provides leadership and thoughtful oversight to communications programs that effectively describe and promote the organization’s public image and its products. Analyzes and recommends messaging, imagery, and communication mediums that will drive sales and brand awareness based on analytics. Conducts market or public opinion research to assess program outcomes.
• Suggests promotional campaign ideas in various types of media and provides counsel to executive leadership on effective communication strategies. Responsibilities include establishing relationships with members of the media pitching stories to publications and monitoring media coverage, identifying key messages and communicating them to potential alliance partners and constituents.
• The Vice President is the champion overseer in the production of internal and external materials such as brochures, press releases, web copy, newsletters, and executive presentations. Has the ability to understand a vision and bring it to reality through creative direction and strategy.
• Understands Key Performance Indicators (KPIs) and business metrics and how to measure marketing success through impressions, brand loyalty and sales results. Succinct in communication skills with executive leadership but can also translate ideas and direction to the sales teams.
• Works with internal and external clients, pitching designs, and understanding client needs. Responsible for managing the creative direction of internal designers and third-party design firms.
• Oversee the Marketing Department’s creative direction, branding, and communication for all print collateral, campaigns, advertising, events, presentations, Web site and marketing e-mail blasts.
• Strategic lead for projects.
• High visibility within the Amwins organization for all roll outs/launches, and with carriers during vetting and implementation process.
• Oversee multiple projects from concept through completion.
• Drive creative programs and design concepts that meet the business objectives of Amwins Connect and CoPower that advance our brand strategy.
• Inspire the creative team of the internal department and vendor partners; generate multiple concepts for a campaign or project.
• Work with the designers, and copywriter to develop concepts and present to management.
• Planning, organizing, and directing overall communication strategies and public information activities for the organization.
• Managing, planning, directing, controlling, and implementing a proactive communication program to enhance the reputation of Amwins Connect and CoPower.
• Overseeing internal and external communications and presentations.
• Overseeing the association’s digital communication, including the content for the Website, social media, and newsletters.
• Oversee Marketing Operations with project management, analytics, customer experience, lead generation and conversion.
• Maintaining extensive and positive relationships with local and national media.
• Representing the organization in the media and other relevant occasions.
• Providing detailed reports of marketing activities.
• Produce content for distribution through several information channels and platforms.

Qualifications

• Bachelor’s Degree or equivalent experience.
• Complete understanding of all phases of product lifecycle; excellent interpersonal, verbal, and analytical skills.
• Proficient in MS Office suite, expert in using Excel.
• B2B Marketing practice with seven years of experience in the insurance industry managing a product portfolio.
• Experience in analyzing products for success in the marketplace and in developing tools for analysis.
• Ability to develop and communicate a creative vision and direction for new ideas and launches.
• Understands and can drive a production structure department that is process oriented, yet nimble and agile.

Amwins Connect

Basic Function and Scope of Responsibility:

The BioPharma Marketing Manager reports to the Director of Marketing and works collaboratively with the Commercial team to drive growth and exceed the goals of Eurofins Viracor’s BioPharma business unit. The BioPharma MCM is responsible for helping to define strategy and communicating Viracor’s unique value proposition to increase brand awareness and generate leads through the tactical execution of marketing campaigns, conference/tradeshow strategy, and other initiatives. The MCM will also have administrative responsibility for our CRM and marketing automation tools, as well as assist with communication and monitoring of key client satisfaction programs and other market research. As a member of the marketing team, the MCM will support EVBP’s vision, brand and key strategies, advancing the Company’s efforts to improve more patient lives. The MOM also collaborates with colleagues from other Eurofins BioPharma laboratories where appropriate to create compelling value for our clients. Individual will have a keen understanding of Viracor Eurofins BioPharma’s service offerings, while communicating our value to the healthcare industry.

Qualifications

Essential Job Duties:

• Support development of marketing strategy and communication plans, channel programs and campaigns, both short and long range, to create client demand and achieve organizational objectives within budget and on time.

• Implement, communicate, monitor, and report on BioPharma Marketing initiatives and campaigns, including digital/social media marketing campaigns.

• Assist in content development and produce or oversee the production of marketing deliverables including events, web, traditional and social media, print and digital communications.

• Creating impactful messaging and positioning of Eurofins Viracor BioPharma services.

• Executing conference/tradeshow strategy, schedule, logistics, show evaluation and ROI.

• Administrative management of the BioPharma CRM (MSD365) and marketing automation to advance commercial success.

• Analyzing data compiled from client satisfaction questionnaires, NPS program and other market research.

• Identify, monitor and analyze competitors.

• Manages relationships with external vendors to support EV BioPharma commercial initiatives and projects.

• Updates job knowledge by studying new service descriptions and participating in educational opportunities.

• Contribute to accomplishing department and organization goals by accepting ownership for new/different marketing projects and exploring opportunities to add value.

• Represents department and the organization favorably and in accordance with established company standards and values at all times; is professional in representing Eurofins Viracor.

• Assists with other BioPharma Marketing activities and duties as assigned/required.

•Other duties as assigned by management.

Essential Knowledge, Skills and Abilities:

• BA/BS degree or equivalent in Marketing, Communications, Biological Sciences, or closely related field

• 3+ years of experience in marketing, sales, or technical communication-focused role

• Experience in Clinical Diagnostics, Medical Device, Biotech, or Pharmaceutical industries

• Experience planning and implementing educational programs (digital and live)

• Digital and social media marketing experience

• Proficiency with Salesforce CRM preferred

• Familiarity with gathering and analyzing market research

• Excellent presentation skills, verbal and written communication skills, and interpersonal skills

• Ability to multi-task, prioritize, and manage time effectively

• Ability to comprehend the Eurofins Viracor service line and to communicate our value proposition to prospects

• Must interact effectively with all levels of management and staff, internally and externally

• Must be adaptable, professional, courteous, and motivated

• Must work well individually and as a member of a team

• Excellent project and time management skills

• Able to think strategically and tactically, and problem solve.

• Highly organized and attentive to detail, with solid follow-through and multi-tasking capabilities

• High level of proficiency with PC based software programs

• Experience with marketing automation and/or creative design software preferred

• Ability to keep sensitive information confidential

• Highly motivated with a strong desire to succeed.

• Travels up to 10% as needed for trade shows and client engagement.

Additional information

• Excellent full time benefits including comprehensive medical coverage, dental, and vision options
• Life and disability insurance
• 401(k) with company match
• Paid vacation and holidays

As an employee of Eurofins Viracor or Eurofins Viracor BioPharma Services, I understand that it is my duty and responsibility to uphold the Corporate Values and Code of Conduct at all times. If I have any questions regarding my job description or any duties or requirements contained within, I understand it is my responsibility to share these concerns with my manager and/or Human Resources.

Eurofins Viracor and Eurofins Viracor BioPharma Services are committed to promoting an equal employment opportunity workplace environment and is an equal opportunity employer. It is the policy of the Company that all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, citizenship, pregnancy, genetic information (GINA), disability, military and/or veteran status, and/or any other status protected by applicable Federal, state, or local law. The Company’s policy is to recruit, hire, train, promote and administer all employment-related matters on the basis of an individual’s qualifications, abilities and efforts without regard to protected status.

Eurofins is a M/F, Disabled, and Veteran Equal Employment Opportunity and Affirmative Action employer.

Eurofins PSS Insourcing Solutions

Job Title: Digital Content Coordinator (Social Media)

Client Location: New York, NY

Starting: 06/05/2023

Salary/Pay Rate: $50/hr + benefits

Firm, non-negotiable: Yes

Hours: Part-time

Duration: Through 2023

Job Description:

Our client is seeking a highly organized, Digital Content Coordinator specializing in social media practice. This person will have demonstrated attention to detail and the ability to work independently on assigned tasks with direction and sign-off of team leader. Knowledge of current social media platforms and trends and a demonstrated skill or interest in working with a team on content ideas and implementation is essential. Other important competencies are being detail oriented and the ability to learn procedures, platforms, and tools quickly and comprehensively.

• This position is 3 days a week (Tuesday-Thursday) with at least 1 day being onsite
• Candidates will submit three examples of social media content they believe are good representations of where our channels should go, with a short one-line explanation for each as to why they chose these examples

Responsibilities include but are not limited to:

Content: Assisting with concepting and creating social media content.

Scheduling: Batch scheduling social media posts across platforms using our social media management tool, and creating links using our UTM tool. Assistance with pre-scheduling work including team content calendar organization & hygiene, and securing timely approvals.

Sprinklr: Regularly adjusting automated listening features to volume and topic needs for team leadership and other stakeholders. Assistance with pulling screenshots examples, and quantifying for topic volume and trending topic reports.

Monitoring and Community Management: Daily monitoring of all channels for any threat comments or comment volumes; alerting social team leader about topic and assisting with follow-ups. Identifying opportunities to positively engage with our customers, elected officials, and with peer accounts, including opportunities to become involved in trending and cultural conversations and trends, as well as identifying non-customer service customer questions that require a response and escalating to social team.

Storm Coverage: Reach a level of competency to be able to independently cover storm shifts as part of our 24hr team, 12hr shift rotation during storm events. This includes storm specific monitoring, recapping to stakeholders at set times, ad hoc posting on social, and other storm related coverage items as needed.

Project Management Assistance: Follow-up’s with internal / external stakeholders, about deliverables status. Distributing team’s toolkits, trainings, and forms as needed and as directed by social team members. Coordinating approval of paid social media creative content to ensure integrated approach.

Client Description:

Founded in 1823, this client operates one of the world’s largest energy delivery systems, and provides electric, gas, and steam services for 10 million people in the Greater New York region. You read that right, 10 million! With the goal of providing cleaner and more efficient energy choices, they are always looking toward the future and exploring innovating ways to take advantage of developing technologies that better serve consumer needs. As a leader in the industry, they listen to consumer needs and are working to provide more control over when and how power is used. Innovative and creative? We love that!

The company culture? Award winning! Our client fosters an empowering and inclusive workplace culture with over 15,000 employees who make all the difference in the company. Our client has received top accolades for their continued diversity efforts and unique opportunities for women in the field. Each opportunity with this client is exciting, while they are already amazing, your digital expertise can help make them extraordinary! Your creative passion, fresh perspectives, and commitment to learning will help drive a seamless customer experience. You will gain new skills (and perfect your current ones), partner with some of the worlds smartest individuals, expand your portfolio and update your resume for the next opportunity.

Aquent

At Board, we help enterprises plan smarter, drive outcomes and lead transformation with one single Intelligent Planning Platform. Trusted by thousands of leading organizations, over the last 28 years we have designed our Product with enterprise planning agility in mind and the passionate care of our people as our main driver.

We strongly believe every colleague brings unique value to our whole. We collaborate openly and effectively to deliver results and celebrate our shared success, thrive on innovation and embrace a growth mindset to aim higher every day.

Do you enjoy leading cross-functional working groups to orchestrate the development and execution of Integrated Marketing campaigns and Sales plays, supporting revenue objectives? If so, keep reading.

Board is looking for a resourceful and experienced Product Marketing Director to join our Product Marketing team. In this role, you will be in charge of translating revenue objectives into a cohesive solution marketing strategy for the Finance function.

As a critical member of Corporate Marketing, you will partner with Demand Generation, Field Marketing, Product Management, and Sales to launch Integrated Marketing campaigns and Sales plays that drive funnel performance for new logos and existing customers.

Responsibilities:

• Drive Product/Solution Marketing and Sales Enablement plans to support revenue objectives of acquiring new customers and growing existing customers’ ARR
• Create and lead cross-functional working groups (including Product/Solution Marketing, Content, Design, Demand Generation, Field Marketing, and Sales Enablement) to orchestrate the development and execution of integrated marketing campaigns and sales plays
• Develop messaging and positioning, build and deliver sales tools across the sales cycle, including presentations, whitepapers, brochures, factsheets, and other tools to enable Go-To-Market teams to communicate the value of Board solutions effectively
• Manage launches by building value messaging in collaboration with Product Management, develop collaterals and sales tools, and work closely with Sales and Marketing teams to craft campaign plans and own product launches
• Understand complex buying/selling processes involving multiple decision-makers for software and solution purchases and translate that into successful marketing strategies
• Analyze marketing performance to identify gaps and improvement opportunities and develop corrective actions to meet corporate objectives
• Work with leaders across the organization and break down silos to maximize the impact of global solution strategies
• Define KPIs and targets to measure the success of the implemented programs and conduct regular performance reviews
• Assist with Competitive Intelligence to create battlecards and actionable playbooks for the GTM teams
• Assist with Customers interviews and development of case studies to demonstrate the value create by Board Solutions

What we look for:

• Experience managing or designing solutions and/or Go-To-Market strategies and campaigns
• Significant experience in SaaS/Enterprise software and B2B Marketing, ideally in the EPM/CPM market
• Ability to work collaboratively with Marketing, Sales, and Product teams and effectively develop relationships with cross-functional stakeholders to remove impediments and accelerate initiatives
• Ability to create outstanding content for top, middle and bottom of the funnel
• Public Speaking/Ability to present at third-party and owned events
• Exceptional communication and execution skills
• Good knowledge of the Finance function and its core processes (e.g. Financial Planning & Analysis, Financial Consolidation and Financial Reporting processes)

Our commitment to Diversity and Inclusion

Join a company that believes in the added value of diversity, inclusion, and belonging. We foster a working environment in which all people are respected and valued, for all aspects which make them unique. We hire you for who you are, and we want you to bring your true self to work every day!

Board

YOUR ROLE

In this role, you will be managing a wide variety of digital and social projects and your project team will look to you as a technology subject matter expert who delivers best in class executions and is specifically responsible for managing production resources (internal & external). You will leverage your deep understanding of the digital process and requirements to coach and guide teams and clients through a project lifecycle. You will manage and mentor digital production coordinators in digital best practices and production workflow. This role requires an ability to communicate strongly and effectively with internal and client teams to drive decisions and next steps.

YOUR RESPONSIBILITIES

• Fulfills the role of digital project manager or digital producer in project-related processes
• Work directly with client teams to understand the overall business objectives and strategies and how each digital project interrelate with each other
• Balance and manage scope, time, cost, process, risk and quality
• Manage multiple digital projects for multiple clients with the ability to prioritize on the fly
• Troubleshoot conflicts directly with all stakeholders
• Assign and engage the appropriate resources throughout the project lifecycle to promote a high performing and effective team
• Manage client and partner relationships from inception to launch by conducting regular calls, monitoring and escalating project risks, soliciting client/partner feedback, making modifications to deliverables
• Manage third party vendors or offshore partners as necessary in the delivery of projects, including gathering estimates
• Performs other duties as assigned

REQUIRED SKILLS

• 3+ years of experience in digital project management/production including website projects with technical complexities
• Excellent communication skills, both written and verbal
• Basic HTML/CSS knowledge
• Experience working in Content Management Systems
• Experience working with design software (Photoshop/InDesign/other)
• Knowledge of web sites, social platforms and applications
• Strong experience managing project financials and resourcing
• Effective negotiation and conflict management skills
• Strong interest in creative best practices and emerging technologies
• Strong process and documentation skills
• Calm and solution focused
• Desire for growth (for individual and team)
• Eagerness to learn/manage new skills and processes
• Resourceful and creative problem solver that operates efficiently within a given situation
• Possess strong organizational and time management skills with the ability to set priorities, multi-task and meet deadlines
• Strong organization and communication skills, as well as the ability manage the expectations of the internal McCann partners and clients
• Expertise and experience with digital deliverables, including but not limited: web site development, animated banners, static posts, and Digital Displays
• Expertise and experience with digital platforms, including but not limited to: Instagram, Facebook, TikTok, and Twitter
• Well versed with current social trends of digital advertising and future developments

This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.

McCann Detroit

The ideal candidate will expand the company’s brand presence by finding the target audience to distribute marketing content to. You will create and implement the marketing strategy using digital online methods to gain new customers. The ideal candidate will be a leader, mentor while being self-motivated and a positive team player.

DIGITAL MARKETING MANAGER

• Planning the digital marketing campaigns, including SEO/SEM, email, social media, web and display.
• Measuring, reporting and recommending on the performance of all digital marketing campaigns. Managing metrics such as Google Analytics
• Overseeing management of all digital channels including user experience.
• Managing company website (including all images, tools, and content).
• Strategizing and overseeing social media presence across all channels.
• Developing a website traffic plan and creating goals and KPIs to meet.
• Delivering effective, cohesive, and engaging brand messaging.
• Developing and managing email marketing automation, A/B testing, segmentation and protocols and procedures.

Skills, Knowledge and Experience:

• Bachelor’s Degree in Marketing or related field required.
• 6+ years’ experience in digital marketing.
• Up-to-date with the latest trends and best practices in online marketing and measurement.
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
• You’ll be confident with a range of ads, analytics, email automation and A/B testing tools.
• Working knowledge of HTML and CSS.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
• You’ll have strong analytical skills and data-driven thinking
• Go getter personality

LHH

POSITION SUMMARY: The Assistant Director plays a crucial role in implementing the college’s strategic communications program across a broad spectrum of activities, creating original content and managing and distributing content across multiple platforms to engage and grow target audiences, raising the visibility and enhancing the reputation of the school through effective storytelling and media relations.

ESSENTIAL FUNCTIONS:

• Digital Marketing (25%):
• Work with the office of admissions to create, edit, and place digital advertising, focusing on new student recruitment. 
• Manage the social media channels for the college including Facebook, Instagram, LinkedIn, and Twitter, grow our visibility in those areas.
• Create a yearly calendar of posts to promote the College on digital channels. 
• Website (20%):
• Update and maintain the College website, while working with multiple content owners across campus. 
• Take a leading role in transitioning to a new content management system and ensuring the site provides the right information to the right audience in an efficient manner.
• Media Relations (15%):
• Responsible for sourcing stories and information from the Eureka College community to create, edit, and distribute to the news media.
• Serve as main point of contact for Eureka College community with possible newsworthy information.
• Liaise with external media organizations and industry partners as appropriate to elevate visibility of news items.
• Graphic Designs (15%):
• Responsible for the design and creation of various marketing materials.
• Focus on developing marketing content and collateral in a variety of mediums including print, video, electronic, and social media.
• Communications (15%):
• Apply knowledge of communication principles, strategic priorities, and branding policies, this person will compose, edit, and optimize distribution of information, stories, marketing collateral, and digital content that supports the College’s strategy and goals.
• Work with internal and external stakeholders to incorporate the College’s voice in all relevant, written materials.
• Staff Management (5%):
• Recruit, hire, train, and ultimately be responsible for the work of a team of 3-4 interns or student workers to support the College’s marketing and communications strategies.

ADDITIONAL DUTIES AND RESPONSIBILITIES:

• Serve on campus wide committees
• Other duties as assigned (5%)

SUPERVISORY REQUIREMENTS:

• Train and supervise student workers and interns

EDUCATION:

Essential: Bachelor’s Degree required in digital marketing, communications or similar field.

Desirable: Master’s Degree

EXPERIENCE:

Essential: 3-5 years of digital marketing, communications or similar field

Desirable: 5-7 years of digital marketing, communications or similar field

LICENSES/CERTIFICATIONS:

Valid driver’s license

KNOWLEDGE, SKILLS, ABILITIES:

·        Strong project management skills, with demonstrated success in managing multiple projects concurrently with little oversight.

·        Excellent oral and written communication skills.

·        Working knowledge of AP style.

·        Ability to work independently and take initiative

·        Experience with marketing and brand campaigns.

·        Demonstrated success creating and implementing marketing communications plans that address multiple audiences, key messages and media.

·        Knowledge of digital media and communications best practices and their employment to optimize marketing and communications processes, plans and tactics.

·        Experience working with and managing agencies, vendors and freelancers.

·        Commitment to equity, diversity, inclusion, and accessibility.

·        Demonstrated success in working effectively with staff at all levels of an organization. 

·        Ability to think and act strategically.

·        Ability to maintain confidentiality with sensitive and confidential information

·        Be creative and able to communicate ideas visually, verbally, and in writing.

·        Knowledge about design elements and artistic sensibility.

·        Experience with Adobe Creative Suite and Web Content Management Systems.

·        Ability to work a flexible schedule to accommodate work requirements.

PREFERRED KNOWLEDGE, SKILLS AND ABILITIES

·        WordPress experience and other web content management systems

·        Traditional and digital media planning, buying and management

·        Knowledge of emerging marketing channels, practices and technologies

·        Experience with Constant Contact

·        Marketing budget planning and management experience.

EQUAL EMPLOYMENT OPPORTUNITY

Eureka College is an equal opportunity employer committed to achieving diversity and cultural awareness within its administration, faculty, staff, and students. The College is intentional in its inclusivity of all persons regardless of race, color, religion, national origin, gender (including gender identity or expression), sexual orientation, marital status, veteran status, disability or ancestry.

WORKING CONDITIONS:

While performing the duties of this job, the employee is occasionally required to stand; walk; sit; use hands to finger, handle or feel objects; reach with hands and arms; climb stairs; balance; stoop, kneel, crouch or crawl; talk or hear. The employee may occasionally lift and/or move up to 50 pounds. Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.  

WORK SCHEDULE: This role is an on-campus, in-person position. Normal work day is Monday through Friday 8:00AM to 5:00PM, including one hour allocated for lunch. Schedule flexibility is necessary. Some evening and weekend hours will be required.

Eureka College