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Job Title: Marketing Manager Department: Marketing

Classification: Full-Time, Exempt Reports to: Executive Leadership

Experience Required: 5 – 7 Years Work Schedule: 8a – 5p Monday – Friday Relocation Provided: No Travel:  <30%

About NAHREP®

NAHREP® is a mission and purpose-driven organization that is a passionate blend of business and advocacy for sustainable homeownership and the stability and economic empowerment it affords all Americans. Our mission is propelled by a passionate combination of entrepreneurial spirit, cultural heritage, and the advocacy of our members. Our mission is to advance sustainable Hispanic homeownership. The organization was founded in 2000 and since its inception, our mission has never been more important. With over 40,000 members and growing, we are in need of a strong leader who will support our mission and strategic focus.

Accepting applicants from the following states only: CA, TX, CO, OH, PA, MD, MO, FL, IL

JOB SUMMARY

Reporting to Executive Leadership, the Marketing Manager is responsible for executing NAHREP’s overall strategy for print, digital, and event-related marketing efforts. It is an opportunity for the right individual to have an impact on the NAHREP brand through progressive marketing strategies across all media. The Marketing Manager will utilize a strong marketing background and related experience to positively contribute to and influence the attainment of NAHREP’s goals and mission.

Annual Salary Range: $75,000-$90,000

Essential Duties

General

·      In all cases, work collaboratively with the communications team to ensure brand standards and execution are consistent across social media platforms and any social engagement.

·      Oversee the rollout and execution of all online content for the NAHREP website and related brand websites.

·      Work with internal teams to ensure all online content is fresh, relevant and in alignment with NAHREP’s brand standards.

·      Work closely with internal teams to ensure that messaging is consistent with the NAHREP brand, as well as program goals.

·      Approve, and if needed edit, all online content before it goes live. Fix and address any issues as quickly as possible.

·      Oversee the rollout and execution of all online content for the website and social media.

·      Lead the development and creation of the quarterly editorial calendar for our digital platforms. Communicate with all departments to ensure they are represented appropriately online.

·      Dive into online analytics (both website and social media) to identify trends that can be translated into actionable online and offline initiatives to drive member engagement and recruitment.

·      Track the effectiveness of all online marketing against established objectives.

·      Manage the workflow between the design team to create custom graphics on time and in alignment with brand standards. Will be project managing against timelines and deliverables.

·      Direct staff management of graphic designers and digital marketing coordinators

Event Marketing

·      Develop a national event-marketing plan to be deployed across all platforms including email, social, and print.

·      Direct the creative and execution for signage and the printing thereof as well as onsite event management of signage elements.

·      Manage the build-out and maintenance of the conference and convention app

·      Manage the sourcing of marketing materials and the collateral needed for all national events including tote bags, lapel pins, course journals, tchotchkes, etc.

·      Direct build-out and maintenance of websites for all NAHREP properties including its chapter network and foundation

·      Manage the company’s online photo gallery including proofing photos before publishing

·      Determine photo and video/videography needs for national events and act as point person for assets that will be included in videos

·      Manage collateral received on-site including print documents and signage

Publications

·      Active contributor for various print publications including the Top 250 reports, NAHREP Annual Report & Magazine, State of Hispanic Homeownership Report, Hispanic Wealth Project Annual Report

·      Directly project manage publication of Top 250 reports and NAHREP Annual Report & Magazine

Social Media & Communications

·      Drive the social media and communications strategy across all platforms (Facebook, Twitter, YouTube, etc.) using a combination of creativity and online best practices.

·      Oversee the rollout of day-to-day content of NAHREP’s Facebook, Twitter, and YouTube accounts.

·      Aggressively push for more online conversations with our social media followers, drive member engagement, and meet established KPIs.

·      Provide monthly and quarterly reporting for all digital and social media platforms.

·      Provide regular reporting to NAHREP senior leadership team detailing our online activity and results.

·      Assist all internal teams in adhering to best practices for their respective social media and communication programs.

·      Expand social media presence into emerging platforms and digital destinations along with content opportunities to drive engagement with our audiences.

Supervisory Duties

This position manages the design and digital marketing teams, who may work in-house or in a remote setting

QUALIFICATIONS

·      A belief in the mission of the National Association of Hispanic Real Estate Professionals®

·      Bilingual in Spanish preferred, both oral and written

·      Staff management experience required

·     Experience executing digital and social media programs desirable, either at an agency or in-house at a brand, non-profit, agency, or corporate marketing communications role.

·      Ability to function well in a fast-paced, dynamic environment with competing priorities.

·      A strong understanding of strategic marketing concepts and communications planning is desirable.

·   Expertise in written and verbal communications skills in print, digital and social media. (Professional samples required)

·      Excellent project manager with the ability to deliver multi-faceted projects on time and on budget.

·   Experience working with internal and/or external creative resources to develop marketing content.(Professional samples required)

·      Knowledge of Search Engine Optimization best practices and Search Engine Marketing.

·      Demonstrated ability to use Google Analytics to develop new growth strategies.

·      Proficient writer and editor with a strong knowledge of grammar and the written word. Experience writing

in AP Style is preferred, but not required.

·      Solid understanding of brand management and maintaining a consistent voice.

·      Executional excellence that showcases attention to detail and adherence to deadlines and budgets.

·      Brings passion and energy to the office each day.

·      Ability to anticipate issues, and develop plans for addressing them on the fly. Must be creative and be able to think outside of the box.

Computer Skills

·      Expertise in Microsoft Office suite (Word, Excel, PowerPoint) and editing tools.

·   Working knowledge of internal contact management/database programs and business management software is preferred.

·      Superior knowledge of web content platforms such as Drupal or WordPress.

·      Strong knowledge of HTML and PHP.

·    Knowledge of online technology, particularly blogs, social networks, virtual worlds, wikis, mobile, and other emerging trends including but not limited to Facebook, Twitter, Foursquare, TikTok, Google+, Instagram.

·      Superior knowledge of Social Media landscapes, networks, and toolsets.

·      Strong communication, research, presentation, and creative skills.

·      Knowledge of Adobe Creative Suite, particularly Photoshop.

WORK ENVIRONMENT / PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

Work is completed in a professional office setting with ambient noise levels.

This position works from NAHREP’s San Diego office. Remote work options are not available.

The employee regularly sits at a computer station and operates electronic equipment for up to eight hours per day; occasionally lifts, carries, and positions objects weighing up to twenty pounds; regularly walks from one part of the worksite to another; must be able to climb stairs or take an elevator. While performing the duties of this job, the employee is regularly required to talk or hear. The employee frequently is required to use hands to finger, handle or feel and reach with hands and arms. This position involves regular use of a computer and keyboards and face-to-face communications. The employee should be able to communicate clearly and professionally in all of these manners. The employee may spend long periods sitting, standing, or walking. Requires visual and auditory ability to respond to critical incidents and the physical ability to act in an emergency.

Must be able to commute to San Diego (Mission Valley) office.

Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

NAHREP – National Association of Hispanic Real Estate Professionals®

Anblicks is hiring for Marketing Director for its Dallas office.

Role Objective:

Head of Marketing to lead our growing marketing team. This position reports to the CEO and is a member of the company’s executive team.

He/she will be responsible for the direction and management of all marketing strategies and operations, including brand development, PR, product marketing, content, direct acquisition, sales enablement, and community management. The Head of Marketing will drive the company’s brand and help establish Anblicks as the premier global Data & AI Technology company.

Roles & Responsibilities:

Role Objective:

Incumbent will be responsible for the direction and management of marketing strategies and operations, including brand development, PR, product marketing, content, direct acquisition, sales enablement, and community management. The Head of Marketing will drive the company’s brand and help establish Anblicks as the premier global Data & AI Technology company.

Roles & Responsibilities:

• Be a role model for the company culture.
• Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages, and promotional material) Coordinate sales and marketing efforts to boost brand awareness
• Develop marketing strategies for new products or services that comply with current company standards
• Manage external vendors to scale operations.
• You will develop an understanding of the Anblicks Portfolio, and key personas to build trust and credibility with key stakeholders.
• Lead the team at the top of the funnel: From day one, manage a team that includes campaign, community, influencer, and social leaders dedicated to introducing new clients for Anblicks. These are high-traction functions that have the potential to generate huge awareness.
• Drive campaigns across markets: Enable integrated, brand, and performance marketing at scale.
• Grow Anblicks’ global community: Fuel and innovate how we run our large, passionate community of brand ambassadors, champions, and fans.
• Raise the bar on content & customer testimonials: Bring taste and quality to the campaigns and assets we put out into the world – working closely with our creative studio.
• Rigorously measure and iterate: Right now, we’re the Niche player in Data & AI technology services, but we need to relentlessly increase traffic to our brand, share of voice, share of search, and aided and unaided awareness. Own these metrics, reporting, and decision-making to keep growing.
• Help steer the company as an executive: As part of the company’s leadership team, you’ll be involved in top-level discussions around goal setting, staffing, org structure, and how we build a truly great company.

Skills & Experience Required:

• Previous leadership experience building and leading a marketing organisation for enterprise software or AI/ML or Data driven company.
• Proven track record of driving awareness – Past leadership experience where you owned market share metrics and successfully grew the audience for a technology product.
• Forward-looking strategy – We’re looking for someone who sees 2-4 years into the future and how the narrative arc of our marketing strategy is likely to change alongside the product, while also driving daily execution.
• Experience with cloud, big data, data analytics, data warehouse, machine learning, and/ or AI technologies
• Seasoned understanding of team & enterprise customer/clients – Someone with the background and context to drive awareness among digital natives, engage the right influencers, and communicate our impact in a way that appeals to growing startups and large enterprises alike.
• Experience with community building. We want to work with someone who innately understands the value of this approach and will lead with curiosity to keep breaking new ground.
• Warm, empathetic approach to leadership – We’re looking for a leader who prioritizes nurturing creative talent, providing a lot of active.

Anblicks

Social Media Director

Ready to join one of the top travel and tourism teams in the country? Aqua, a nationally recognized firm specializing in tourism, economic development, hospitality and travel brands, is seeking a Social Media Director to join our team in Fort Lauderdale.

Job Responsibilities

• Execute a results-driven social media strategy across agency clients
• Develop and curate engaging content for social media platforms (Instagram, Twitter, Facebook, LinkedIn, TikTok, etc.)
• Assist in the creation and editing of written, video, and photo content
• Attend events and produce live social media content, as necessary
• Maintain unified brand voice across different social media channels for a variety of clients
• Collaborate with PR/marketing teams to create social media content calendars
• Interact with users and respond to social media messages, inquiries, reviews, and comments
• Liaison between client representatives for social media needs
• Review analytics and create reports/presentations on results and key metrics
• Ensure all content is on-brand and is consistent with brand standards
• Organize and update database of client digital assets

Requirements

• Experience with travel/hotel/hospitality related marketing is highly desired
• Bachelor’s degree in communications, public relations, marketing or a related field
• Min. 3 years experience with B2C social media marketing or content development
• Experience using social media management tools (Cision, Meltwater, Gain, Izea, Hootsuite, etc.)
• Experience with Microsoft Office (Excel, Outlook)
• Experience with Adobe Creative Cloud (Photoshop, Premier Pro) or equivalent digital media editing tools a plus
• Agency experience preferred

Skills

• Passion for social media and proficiency with major social media platforms and social media management tools
• Excellent social listening skills
• Strong copywriting and copy editing skills
• Exceptional oral and verbal communication skills
• Ability to work with cross-functional teams
• Proven ability to be highly creative and innovative
• Impeccable time management skills with the ability to multitask
• Detail-oriented approach with ability to work under pressure to meet deadlines
• Ability to understand historical, current, and future trends in the digital content and social media space
• Interested in learning about digital marketing tools including Google Analytics, Social Studio, Google Ads, Twitter & Facebook Ads Manager, etc.

Aqua Marketing & Communications

***NOTE: DELVAL FLOW CONTROLS IS NOT CURRENTLY WORKING WITH OR THROUGH RECRUITERS FOR THIS ROLE***

The ideal candidate will be responsible for planning, development, implementation, and measurement of all marketing strategies, marketing communications, and public relations activities, both internal and external. This includes directing the efforts of the marketing communications staff and coordination at the strategic and tactical levels with the other functions of the organization.

Considering candidates in the Greater Houston Area and Baton Rouge/Geismar Area.

Essential Duties & Responsibilities (includes, but not limited to):

Strategy:

• Collaborate with the business team (sales, executive management, etc) to create and implement effective go to market strategies for new and existing products and services.

• Direct market / customer research, forecasting, and competitive analysis to identify market opportunities and translate results into actionable insights for the business team.

• Develop and track AML, installation, and reference lists.

Communications:

• Direct the development and execution of integrated digital marketing and social media strategies that drive customer engagement and lead nurturing, while gathering and reporting meaningful data analytics for future decision making.

• Spearhead the strategic and tactical execution of marketing campaigns and activities, including advertising, public relations, events, promotions and sales tools. Implement performance metrics and tracking tools to measure results.

• Develop and manage all collateral materials.

• Collaborate with product management, sales, and distribution partners to create integrated marketing programs that drive interest, influence and achieve sales and growth targets.

Management:

• Lead the activities of the Marketing Communications Department, including managing department personnel, short-term and long-term scheduling, resource needs, and developing and managing the annual marketing budget.

• Oversee integration, implementation, and measurement of the corporate brand strategy across all aspects of the business.

Knowledge/Skills/Abilities:

• Bachelor’s degree in Marketing, Advertising, Communications or related field. 

• Successful track record in senior marketing roles. 

• Strong preference given to those with valve/actuator industry experience

• Minimum of 5 years successful marketing communication experience or previous experience

• Experience with digital and print marketing, content marketing, and social media marketing

• Strong leadership skills and ability to thrive in results-oriented environment

• An affinity for current digital technologies is essential

• Strong knowledge and proficiency in data software: Microsoft Office Suite (required), CRM, IIR

• Ability to define problems, gather data, establish facts, and draw valid conclusions

• Excellent oral and written communication skills, strategic listening skills, tact, discretion, judgment and diplomacy when interacting and/or negotiating with all levels of internal and external customers

• Strong organizational skills – attention to detail and self-motivator – willing to take the initiative

• Creative innovator with entrepreneurial spirit

• Ability to travel independently, as needed and manage travel schedule (including some international travel)

• Active, lifelong learner mentality

• Team player

Location:

• Considering candidates in the Greater Houston Area and Baton Rouge/Geismar Area. No relocation paid.

Compensation & Benefits:

• Competitive compensation package commensurate with experience.

• Company-paid healthcare/dental/vision for employee, 401(k) w/ match, paid vacation, among other benefits

• Equal Opportunity Employer

DelVal Flow Controls

Candidates for this position must be based in DC, MD, or VA area or have independent plans for relocation.

The Ford Agency is actively recruiting a Digital Content Manager to join the busy communications team at a national trade association. The Manager will lead the association’s digital marketing and communications strategies and help create original content that highlight the organization’s policy priorities. The ideal candidate will have proven success in creating digital campaigns and effectively communicating an organization’s story. This is a great opportunity for someone who is knowledgeable about technology, policy and running social media accounts.

Responsibilities:

• Create and execute social media campaigns and messaging calendar
• Oversee and create content for social media channels
• Manage company website, updating regularly
• Lead creation and distribution of original content, including videos, newsletters, and press releases
• Maintain press contact relationships and lists
• Assist in coordination of company events
• Monitor activities of member companies and promote their initiatives through company platforms
• Contribute ideas to further company’s media and online footprint

Qualifications:

• 5+ years of experience in digital media
• Social media management experience required
• Experience preparing marketing materials such as press releases and newsletters
• Proficiency in Quorum or related marketing software required
• Proficiency in Adobe Creative Suite or related software preferred
• Excellent writing, communication, and editing skills
• Video editing experience preferred

The Ford Agency is a recruiting firm based in Washington, D.C. We represent a broad range of organizations including: non-profits, associations, legal, consulting, and government relations firms. This position is an opening with one of our clients.

This is a Direct Hire opportunity. For immediate consideration, please submit your resume to:

[email protected]

ATTN: Digital Content Manager

To see more open positions available through The Ford Agency, please check out our website at www.ford-agency.com.

The Ford Agency

SUMMARY: Responsible for the strategic decisions and management of the marketing department and its success, working directly with division leaders and marketing team to develop campaigns focused on the organization, current and future projects and multi-family properties. Oversee the Digital Marketing Specialist and Marketing Specialist.

DUTIES AND RESPONSIBILITIES:

• Manage and lead the marketing department and organizational marketing operations
• Develop clear, actionable goals annually and establish and review departmental budgets
• Research and analyze marketing trends to plan department improvements and campaigns strategically
• Oversee the completion of projects and campaigns throughout all phases including development, design, launch, evaluation and reporting.
• Collaborate with team members and leaders from other departments to deliver branding kits, print materials, successful campaigns and brand promotions
• Determine ROI on marketing budgets, SEO tasks, social media campaigns and print marketing distribution
• Understand the best uses for print, digital and social media marketing and create campaigns for each type
• Oversee and lead the day-to-day management of SEO strategies, analytics and social media marketing, including creating social media content calendars
• Manage scope and expectations regarding timing and delivery of marketing initiatives.
• Analyze and report marketing data to superiors, and demonstrate the ability to spot trends and patterns in marketing metrics.
• Coordinate and assist in the development of promotional items for advertisements, social media, websites and other marketing pieces to drive traffic and convert leads.
• Oversee the day-to-day management and updating of company and property websites, determining improvements
• Be the liaison between company and third party vendors
• Manage the organization and implementation of marketing ticket process, files, sheets and dashboards for Marketing Department
• Attend company events and obtain content to promote on social media platforms.

QUALIFICATIONS:

· Bachelor’s degree in Marketing, Communication, Business or a related field

· Self-motivation

· Professionalism and team leadership skills

· Analytical and strategic thinking

· Financial skills, including budgeting

· Proficiency with marketing-related software and platforms

· Experience with marketing analytics, digital/social advertising and SEO

· Experience with WordPress websites a plus

· Excellent written and verbal communication skills

· Strong organizational, problem-solving, and analytical skills

· Ability to multi-task, manage priorities and workflow

· Acute attention to detail

· Ability to work independently and as a member of various teams

· Strong interpersonal skills

· Creative, flexible, and innovative team player

Bear Real Estate Group

Savvy, enthusiastic, results-driven marketing pro sought to join our fun and fast-paced office immediately!

RGI events is an award-winning special events production firm and design atelier providing 360-degree strategic services for discerning clients around the world. We connect organizations to audiences through the power of shared experiences, drawing on over two decades of successes and an unshakable belief in what can be achieved when we gather together.

We are innovative thinkers, mission-driven collaborators, and ambitious dreamers who challenge the status quo—always ready to test the limits of creativity and our imagination. Our production philosophy is rooted in a commitment to delivering seamless logistics through an unwavering attention to the unique needs of each client. Our design sensibility is shaped by our desire to delight the eye and energize the mind. Together, these priorities create engaging experiences that do the hard work of advancing agendas while feeling effortless, inspiring both our clients and their audiences.

Our clients include The Washington Nationals, Hilton, Nike, OPI, KISS Cosmetics, La Roche-Posay, SkinCeuticals, The American Red Cross, The Lawyers Committee for Civil Rights Under Law, Hewlett-Packard, SpaceX, Project HOPE, The European Union Delegation to the United States, The Atlantic Council and more.

We are a group of dedicated, female-led hustlers – creative and enthusiastic who are committed to changing our industry by bringing great work and true ROI to our clients through truly innovative projects. We are advocates of small businesses, localists, the creative economy, entrepreneurship and women in business – so while our new team member does not have to be female – they must share those team values.

Key Roles:

This integral position directs outward perception of our company through the execution of promotional marketing and advertising efforts strategically positioning our company, principal and sub-brands identity for maximum visibility in the direct market and beyond – driving business and ensuring establishment of the company as the benchmark for expertise.

This position holds responsibility for the content creation, management and maintenance of our social media accounts on multiple channels for multiple identities including feed, reels, stories, etc. to ensure engagement and drive followers and inquiries

This position – alone or as a team lead, depending on the size of the project – manages and executes on all logistical, technical or creative details related to advertising and marketing efforts for RGI

 This position manages and oversees sourcing and contract negotiating as well as creative direction for photography and video coverage of our work product and directs those personnel onsite

This position handles creative collaboration and logistical support for marketing photo and video shoots, including Atelier Unplugged, marketing/promotional videos, testimonials, general video content and more

This position is responsible for seeking new opportunities that place the company and the company principal in the public eye through media interviews and speaking engagements and is responsible for coordinating and scheduling such events.

This position may be asked to support content creation for proposal or business development creation through marketing collateral

This position will take lead on special marketing campaigns such as company anniversary mailing, holiday mailers, etc.

This position is responsible for upholding the RGI brand and ensuring the brand guidelines are adhered to in all internal and public-facing collateral

This position is responsible for analyzing client onboard and offboards data for marketing opportunities, such as mailers, emails, Google reviews, etc.

This position is responsible for interfacing with our AdWords company to further develop our web traction

This position is tasked with creating and maintaining our quarterly newsletter and newsletter contact list and writing and publishing our weekly blog

Day to day you will be…

Working as the marketing lead to move the needle forward for RGI – this may include researching and comparing marketing trends in the industry, creating a marketing strategy and maintaining the budget, creating marketing materials such as social media posts including video reels, graphics, ads, flyers, etc., developing a weekly social media plan that includes posts and captions that will garner profile interaction and build following, write and publish weekly blog postings, collaborate with media organizations and advertising agencies, analyze data to evaluate the success of the marketing efforts, including social media analytics, monitor web traffic, assist the company principal in building her personal brand alongside and in cohesion with the company brand.

Everyday is exciting – every day is different – every day is full of creative opportunities

Key Qualifications:

Hold a Marketing, Advertising, PR or similar field of study BA along with 3 years industry experience (we will consider non-BA holders with demonstrated real-world industry experience, and certain internships). Experience in social media marketing or analytics is a plus

MUST have functional mastery of PPT, Xcel, Word, Canva, Squarespace, Google Business Tools (Drive, Forms, etc) social media platforms (FB, Twitter, Insta, Pinterest) – photo editing/enhancing software or apps familiarity is a plus – we are a Mac office

Experience creating social media and marketing plans

Experience with web design + development

Experience managing day-to-day projects and planning

You are up to date on social media trends and can bring fresh ideas to help grow impressions and following

You are a self-starter who takes initiative, anticipates client and company needs and solves problems proactively

You can juggle and prioritize multiple projects and responsibilities

You have superior time management skills, and are able to prioritize deliverables with ease

You are a deadline-meeting machine

You are OUTSTANDINGLY organized and a passionate perfectionist who never forgets the details

You thrive in a fast-paced, high-pressure industry

You meet challenges with a smile, accept critiques gracefully and mesh with a team of women who strive for excellence!

You are flexible and able to pivot priorities, think on your feet and problem-solve independently

You listen to directive from senior staff and take creativity into your own hands

You posses a no job is too small mentality

You don’t believe in excuses, accept feedback constructively and yearn to learn all you can

Reliable personal transportation or in town transportation plan including the ability to transport boxes and other supplies a must

Must be able to comfortably life 40 lbs and stand for up to 4 hours

It also helps if you:

Are madly ambitious

Tech savvy

Are social (online and IRL)

Trend seeking/setting

Have an eye for aesthetics

Dream big and seek inspiration everyday

You’ll love working here because:

You’ll have meaningful fulfillment through watching your ideas come to life and make a difference

You’ll self-direct and grow based on your passions and strengths in the company

Work from home days and schedule flexibility

Pet friendly office

Company retreats to insta-worthy locales

Travel to out of town jobs

Cool team building activities, event invites and community atmosphere with our company tribe!

We are really, really fun.

TO APPLY:

Please send resume along with creative cover-letter to [email protected] with job the subject line: Marketing Coordinator

Letter should demonstrate how you meet the above describe need and why YOU are the perfect candidate for the role!

Priority given to applicants who also attach previous work samples – and demonstrate polish and creativity in application!

Starting Salary is $60,000/year – benefits offered after initial review period

No teleworking candidates please

MUST be available to start ASAP

RGI events

An exciting opportunity to join the Marketing team for this industry-leading self-serve AdTech SaaS that delivers omnichannel, creative, campaigns and analytics to the world’s biggest clients.

The Company

• Global offices across Europe and US
• Enterprise clients include Heineken, Apple, Honda and Xero
• Extensive benefits and official winners of the ‘Great Place to Work’ award
• Profitable business growing 300% in the past 12 months

The Role

• Reporting to the VP of Marketing to deliver 360 degree marketing strategies
• Write content for website, case studies, award submissions and sales enablement
• Help lead Demand Gen with paid media, email and display advertising campaigns
• Oversee the company’s Social Media strategies
• Create thought leadership pieces
• Assisting the VP in Event strategy

Desired Skills and Experience

• 5+ years of Marketing experience for an AdTech Platform
• Experience working on web-based / SaaS products
• Good understanding of advertising technology and data/analytics

If you have the desired experience, please reply to this advert or email your resume to [email protected]

Grey Matter Recruitment

Are you a social media enthusiast with a passion for creating engaging video-focused content? Do you spend hours scrolling through Facebook Reels and TikTok, looking for the latest trends and viral videos? Are you interested in the food and/or artisan ceramics industries? We may have the perfect job for you.

We’re seeking a Social Media Assistant to join our team and help us create video-first content for our Instagram and TikTok accounts. In this role, you’ll be responsible for shooting, editing, captioning, and posting high-quality video content that resonates with our target audience and captures their attention.

Responsibilities:

-Create engaging original video content for our Facebook and TikTok accounts 2 days per week from our Union City, NJ ceramics studio

-Edit videos to ensure they are high-quality and optimized for each platform

-Collaborate with the marketing and production teams to create content related to key company initiatives 

-Monitor and report monthly on engagement metrics and adjust content strategy as needed

-Stay current with the latest social media marketing trends and techniques

-Research and stay up-to-date on the latest trends and viral videos on Facebook Reels and TikTok

Requirements:

-1+ years of experience creating social media content for Facebook Reels and TikTok

-Proficient in video editing software such as Adobe Premiere or Final Cut Pro

-Excellent communication and collaboration skills

-Strong attention to detail and ability to meet deadlines

If you’re looking for a fun and exciting opportunity to showcase your social media skills and create content that will go viral, then we want to hear from you.

—

To apply, please send an email to [email protected] with “Marketing Assistant” in the subject line. Submit a resume and cover letter with short answers to these questions:

1. Who are your three favorite social media accounts to follow right now and why?
2. What’s the first thing you would do (or do more of) to liven up the @jonopandolfi Instagram account?
3. How would you edit this caption to make it better: https://www.instagram.com/p/CnVBvgCSLWR/

—

About Jono Pandolfi Designs:

Jono Pandolfi Designs is a family-owned ceramics studio based in Union City, NJ. We have a small but mighty team of 20 people who form, fire and ship ceramic dinnerware to passionate home cooks and the best restaurants around the country.

We foster a creative and supportive environment and provide on-the-job training for all our employees. We focus on quality, not quantity, and no matter what’s happening, we all stop for a team lunch every day at 1pm.

We have a low-impact production process that transforms natural materials into durable products and our ceramics are meant to last generations. The studio overlooks the city skyline just above Hoboken and is easily accessible via public transit. Learn more about our studio here: jonopandolfi.com/studio

Jono Pandolfi Designs

Role and Responsibilities

As our Marketing Director, you will be helping us to develop our content and messaging and execute our marketing strategies as we expand from a small, local boutique brand to a global franchise with thousands of employees. You will have a results-oriented approach, focusing on increasing sales productivity by facilitating collaboration between sales, property management, finance, and customer success. This is an exciting role for someone eager to jump in on the ground floor to help with long and short term strategy and change management. You will be directly responsible for:

• Member Experience:
• Align brand communication with member journey
• Engagement metrics
• Loyalty and retention
• Brand Compliance:
• Guidelines, nomenclature, visual design elements

· Build a trusted partnership with Operations, Customer Experience, HR and Finance teams and develop a deep understanding of the business goals and mission.

· Build our digital marketing roadmap: manage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistency. Develop specific campaigns to create and maintain high levels of customer interaction. Oversee our social media accounts. Manage and improve online content, considering SEO and Google Analytics.

·Develop content and messaging strategy across all communication channels including but not limited to email, website, social, online advertising, collateral, assets, etc. Ensure consistency in internal and external communications and templates.

· In partnership with Customer Experience team, collect member feedback on visibility, engagement, and impact of marketing initiatives; fine-tune campaigns in response to feedback.

· Responsible to lead the marketing and branding efforts to support opportunities for both managing and franchising additional units. Coordinate key stakeholder vision session, project management of branding, logo, and collateral development. Support the brand and campaign development process for new initiatives. Manage multiple partner relationships including branding agencies, interior design firms, photography and signage vendors. Author the marketing plans for each new geo-location’s go-to-market strategy. Become an expert in regional markets where we will build our brand and franchises, in order to present data in context to help leadership with decision making. Build data-driven recommendations for marketing expenditures. Measure ROI and KPIs and prepare annual marketing budget.

· Asset Visualization: Manage floor plan, site map, and rendering creation process. Manage and execute photo shoots, video shoots, and 360-degree tours.

· Marketing Corridor Management: Manage fence scrim design, print, and install process. Collaborate with onsite Geo Regional GM on leasing and wayfaring signage. Develop all necessary leasing materials. Lead groundbreaking, topping-out, and grand opening milestone events. Support media relations efforts and event management.

·Train staff on all marketing initiatives including but not limited to merchandising, communication, websites, advertising, and promotions.

· Data Analysis: Set up, manage and troubleshoot existing lead management and tracking systems. Monitor marketing campaign effectiveness through data analysis. Track and report on marketing expenditures against budgets.

Qualifications and Education Requirements

· BA in Marketing or related field

· Marketing leadership experience guiding an organization through multiple growth stages

· Knowledgeable in SEO, PPC, and social media platforms; solid knowledge of online marketing tools and best practices

· Strong organizational, project management and interpersonal communication skills, with a meticulous eye for detail

· Proven track record communicating with senior leadership

Preferred Skills

·Experience in branding, graphic design and copywriting preferred. Outstanding organizational and time-management abilities

·Excellent communication and interpersonal skills

·3+ years in real estate marketing and/or background in real estate/property management/sales

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