Company Description
We’re a non-traditional marketing agency connecting brands with the most authentic influencers, celebrities, and experiences. Our headquarters are in New York City and Los Angeles.
Role Description
This is a full-time Senior Manager Influencer Marketing role at Cogent World located in New York, NY. The Senior Manager Influencer Marketing will be responsible for developing and implementing influencer marketing strategies, managing influencer partnerships to drive performance, and collaborating with internal teams to ensure the success of campaigns. The Senior Manager Influencer Marketing will also lead outreach efforts to new and existing talent, and negotiate contracts and deals, while maintaining a deep understanding of the influencer marketing landscape and latest trends.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business Administration, or equivalent practical experience
- 5+ years of experience in Influencer Marketing or Digital Marketing, with proven track record of taking ownership and driving results
- Strong understanding of the influencer space, social media platforms and trends, and the ability to analyze and interpret data to drive business impact
- Excellent communication, negotiation, and project management skills
- Passionate about creativity, innovation, and storytelling, with experience leading creative partnerships and developing impactful creative briefs
- Ability to work in a fast-paced, ever-changing environment while maintaining high professional standards and attention to detail
- Experience in Fashion, Lifestyle, or Beauty industries is a plus
- Experience working with international influencers is a plus
Cogent World
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