Log InSign Up
HomeSocial Media Manager

Social Media Manager

$$$

At Everlane, we want the right choice to be as easy as putting on a great T-shirt. That’s why we partner with ethical factories around the world. Work with high quality and more sustainably sourced materials. And share the true cost of every product we make. But there’s a lot more work to be done, and we’re excited to be growing a team of motivated humans that are up for the challenge.

 

The Everlane social team is responsible for driving brand awareness, building a strong and engaged community, and being innovative thought leaders in the social space to create engaging content to support Everlane’s growth objectives. The Social Media Manager will be a key member of the social team working closely with cross functional partners across brand, creative, PR, Influencer, and merchandising to ensure our social strategies align with brand and campaign objectives. Your day-to-day will include post planning, posting across channels, leading community management, ideating creative concepts to support our channels, light video editing, content creation to support Stories and Pinterest in tools like Canva. You’ll also assist with reporting, attending campaign shoots to capture LoFi video to support our content needs. You will also be someone who is obsessed with social, what’s trending in the cultural zeitgeist and always be thinking about how you can bring Everlane into those conversations in authentic ways. Your work will drive brand awareness and heat for key moments and will play a big part of customer acquisition and retention. As the Manager, Social Media, you will be responsible for developing and executing creative content strategies that enhance our brand presence across various social media platforms. You will produce engaging visuals and compelling narratives that resonate with our target audience, ultimately driving brand awareness, channel growth, and sales.

 

This position reports directly to the Director of Content & Social and is based in our Los Angeles Creative Studio located in the Arts District.

Your day-to-day:

  • Execute a comprehensive social media strategy for multiple social media platforms that aligns with overall brand objectives and target audiences.
  • Continuously monitor, track, and analyze social media metrics to optimize performance and identify new growth opportunities.
  • Stay up-to-date with social media trends, emerging platforms, and best practices, to continually incorporate new approaches into our social media strategy.
  • Assist in brainstorming and executing innovative marketing ideas, including giveaways, contests, and collaborations.
  • Collaborate: You are a self-starter and a fountain of ideas, but also know that successful execution requires managing multiple projects cross-functionally, taking in and prioritizing requests from across the organization, and communicating with stakeholders.
  • Content Creation: You will concept, develop, produce and edit engaging content that resonates with our audience across key channels, staying ahead of trends and features to ensure relevancy. Bring authenticity, wit, humor, relatability, confidence, enthusiasm, joy and a unique perspective to our social presence.
  • Platform Management: Develop and maintain the content calendar, ensuring timely and relevant content that aligns with key business and marketing initiatives across our social channels like Instagram, TikTok, YouTube, Threads, Pinterest, etc. This will include post creation including writing and editing captions, optimizing posting times, content posting, monitoring, and engagement. 
  • Community Management: Lead community engagement across our social channels by engaging in conversations with people in our community, and new communities within our target audience. This will include replying to comments on our posts, engaging with users tagging us on posts, and finding relevant topics & communities for us to engage with to drive awareness. 
  • Reporting: Assist with weekly, monthly, quarterly and ad hoc reporting to track against our company and department goals. 

 

We’d love to hear from you if you have:

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • 2-5 years of experience managing social media platforms (2M+ audience total).
  • In-depth knowledge of social media platform trends, with experience in developing and executing successful social media strategies.
  • Experience creating visually compelling and engaging social media content, with a strong eye for photography and video.
  • Strong copywriting skills, with the ability to write and edit engaging captions.
  • Strong logical reasoning skills, data sensitivity, and proficiency in Excel.
  • Experience working with influencers and brand partners to drive co-branded content and campaigns.
  • Strong project management skills and the ability to manage multiple projects at once.
  • Excellent communication skills and the ability to collaborate with cross-functional teams.
  • Passion for fashion and a strong interest in social media marketing.
  • Awareness of global fashion trends and marketing milestones, with an understanding of young consumers’ topics and aesthetics.
  • Experience with social media advertising and paid campaigns.
  • Knowledge of SEO and online marketing strategies.
  • Familiarity with influencer marketing and executing campaigns from inception through launch. 

 

California resident:  At Everlane, we carefully consider a wide range of compensation factors, including your background and experience. These considerations can cause your compensation to vary. The annual compensation range for this role is $85,000 – $94,000. This range is based on the San Francisco geographic area and the actual pay may vary depending on your skills, qualifications, experience, and geographic location. 

 

Everlane is deeply committed to respecting and protecting your data privacy. For information on our privacy practices, please review our Privacy Policy.

Related jobs:

Job Description
An exciting paid opportunity is now available for social media creators passionate about technology and digital platforms. Participants will join a one-on-one, 60-minute virtual conversation to share their opinions on the latest developments in tech and social media trends. It’s casual, flexible, and all about your authentic voice.

Job Responsibilities

  • Engage in a one-on-one online session discussing social media and tech trends

  • Share insights, experiences, and honest opinions in a casual format

  • Provide feedback on platforms and user experiences

Requirements

  • Aged 18–29

  • 1,000+ followers on Threads

  • Active presence on X (formerly Twitter)

  • Interest in technology, digital platforms, and social sharing

  • Strong communication skills and willingness to express opinions

Compensation

  • $200 for a 60-minute session

  • Flexible scheduling with sessions starting soon

TikTok Creators for Narrative-Driven Content Opportunities

Job Description
A global entertainment initiative is seeking TikTok creators who specialize in episodic storytelling, mini-series, or short-form narrative content. This project aims to connect with creators based in English-speaking regions including the United States, Canada, United Kingdom, and Australia. If you’re passionate about creating character-driven stories, drama content, or serialized videos, this opportunity is for you.

Job Responsibilities

  • Develop and share original mini-series or story-based TikTok content

  • Deliver engaging, English-language videos suitable for episodic formats

  • Maintain consistent tone and quality across short-form storytelling

  • Collaborate with producers on potential branded or curated partnerships

Requirements

  • Creators with up to 150K TikTok followers (primary focus)

  • Secondary consideration given to creators with up to 1M followers

  • Content must be produced in English

  • Must regularly post episodic, narrative, or drama-based content

  • Strong storytelling ability and audience engagement preferred

Compensation

  • Paid opportunities and promotional partnerships available (details upon selection)

  • Exposure and collaboration with a global content development team

  • Potential for long-term creative projects and recurring campaigns

$$

UGC Growth Strategist – Project-Based (TikTok & Creator-Led Growth)

Who We Are

At TheSoul Publishing, we’re pioneers in scalable content creation — reaching millions across platforms daily. We’re now launching a creator-powered growth experiment for a newly released mobile app and are looking for a UGC Growth Strategist to lead this project-based assignment, focused on driving short-form video performance across TikTok and other platforms.

This is not your typical campaign management role — it’s an opportunity to build and execute a high-volume UGC system that drives measurable installs, brand awareness, and real performance results in a fast-moving experimental setting.


What You’ll Be Doing

You’ll lead a short-term, high-impact initiative to build and operate a viral content production engine from scratch:

  • Launch and manage a creator ambassador network of 30–50+ content accounts across TikTok, Instagram Reels, YouTube Shorts, Facebook Reels (with possible tests on Threads and Snap)

  • Personally recruit, onboard, and brief creators to publish 2–4 videos per day across platforms

  • Build a workflow for daily UGC output — up to 3,000 videos over 30 days

  • Create and enforce simple creative guidelines, including:

    • Face-to-camera, VO, meme-style, or screen-recorded content

    • Text overlays, verbal or visual app mentions, strong CTA usage

    • Trackable links in bio or captions

  • Oversee consistency, quality, and creative direction across all videos

  • Implement a content review and tracking system using tools like Notion or Airtable

  • Monitor and optimize creator performance based on engagement and virality

  • Rotate talent as needed — testing new creators, phasing out low performers

  • Deliver a final performance report with insights, learnings, and growth results


Who Your Creators Are

You’ll be sourcing and managing creators who meet this profile:

  • Female-presenting, ideally 30+ years old

  • Fluent English speakers (American accent preferred)

  • Confident in front of the camera and experienced with platforms like TikTok, IG Reels, YouTube Shorts

  • Capable of consistent content posting and following structured creative briefs


What Success Looks Like

  • 2,000–3,000 short-form videos posted across platforms within 30 days

  • 5–10+ daily videos reaching 100K+ views organically

  • Clear uplift in app downloads and brand visibility

  • A trackable, performance-backed case study on UGC-led mobile app growth


What You Bring

  • 3+ years of experience in UGC marketing, creator program management, or short-form content operations

  • Proven track record building or running high-volume TikTok/IG creator initiatives

  • Ability to recruit, brief, and motivate creators at scale

  • Deep understanding of short-form content trends, hooks, and platform algorithms

  • Organized, data-minded, and ready to take ownership of an ambitious one-time initiative

  • Bonus: experience driving app installs or brand growth through organic video content


Why Join Us (For This Project)

  • Lead a high-impact, short-term UGC experiment with full ownership

  • Collaborate with a fast-moving, creative team

  • Build a scalable and trackable system that could evolve into a long-term model

  • Work fully remotely on your own schedule


Job Description
A social media content creator is seeking women with strong on-camera presence and an established Instagram following to appear in an upcoming skit. This is a paid opportunity to collaborate on a comedic or lifestyle-based video project designed for viral reach. Ideal candidates should be confident, camera-ready, and skilled in engaging online audiences.

Job Responsibilities

  • Participate in a short-form Instagram skit alongside a well-known content creator

  • Bring charisma and energy to the performance

  • Be punctual and ready to perform on the designated shoot day

Requirements

  • Women with over 10,000 Instagram followers

  • Must be attractive, outgoing, and confident on camera

  • Comfortable working in fast-paced, social content environments

Compensation

  • $100/hour

  • Great exposure and potential for future collaborations

Job Description
A social media campaign is seeking fashion-forward content creators for an exciting back-to-school marketing initiative. If your niche includes personal style, fashion tips, or trendsetting looks, this is your chance to collaborate on a stylish digital campaign that resonates with young audiences.

Job Responsibilities

  • Develop short-form content highlighting fashion or style inspiration

  • Collaborate with the campaign team to meet creative goals

  • Promote back-to-school looks across your platforms

Requirements

  • Strong focus in fashion, personal style, or styling content

  • Must be active and experienced in creating content for social media

  • Ability to shoot and edit engaging videos or posts

Compensation

  • Paid opportunity

  • Rate and deliverables to be discussed upon selection

Job Description
A popular YouTube content creator is seeking charismatic and confident women to appear in an upcoming comedy skit. This is a paid opportunity with flexible rates, ideal for performers with strong on-camera presence and a flair for humor. The role involves a short, scripted appearance in a digital video aimed at engaging a wide online audience.

Job Responsibilities

  • Appear in a comedic YouTube skit with a digital creator

  • Follow simple direction and improvise as needed

  • Present a natural, camera-ready presence

Requirements

  • Female talent with a striking screen presence

  • Ages 18+

  • Must be based in or near Los Angeles, CA

  • Previous on-camera experience is a plus but not required

  • Must be comfortable submitting recent photos and rate expectations

Compensation

  • Paid opportunity

  • Rate negotiable based on experience and role duration

$

Job Description
A major YouTube content creator is casting 10 models for a quick comedy skit shoot in the Arts District of Los Angeles. The shoot will be short, fun, and fast-paced, designed for high-energy, visually engaging social content. Models will appear in a 15-minute sketch with a total commitment of just 1.5 hours.

Job Responsibilities

  • Participate in a short, scripted skit for a popular YouTube channel

  • Follow basic direction and engage naturally with the camera

  • Be punctual and ready for a specific time slot

  • Bring presence, style, and energy to a comedic setup

Requirements

  • Must be available on the specified shoot date

  • Select and commit to one of the following time slots: 1 PM, 3 PM, 4 PM, or 5 PM

  • Submit 3–5 recent photos, your preferred time slot, and contact number

  • Must be local to Los Angeles

Compensation

  • $100 for 1.5 hours of work

  • Featured exposure on a high-traffic social platform

Female Content Creators for Music Artist Campaign

Job Description
A new music artist campaign is looking for female content creators to help promote a single using pre-selected audio. This remote opportunity offers creative freedom and exposure while collaborating with a growing brand. Ideal for influencers with strong engagement and an authentic online voice.

Job Responsibilities

  • Use audio provided to create engaging content for TikTok and Instagram

  • Align your content style with the tone of the music artist’s campaign

  • Deliver high-quality posts that encourage audience interaction

  • Submit content within the designated timeframe

Requirements

  • Female-identifying creators

  • Must have at least 5,000 followers on both TikTok and Instagram

  • Strong video presence and creative storytelling skills

  • Professional headshots or digital submissions preferred

  • Open to creators based anywhere

Compensation

  • Paid opportunity

  • Remote collaboration; no travel required

Female Talent for YouTube Video Appearance

Job Description:
A content creator is seeking one female talent based in Atlanta for a paid appearance in a YouTube video. This is a quick-turnaround opportunity for someone who is camera-ready and available to shoot at 1 PM. Ideal for anyone looking to gain screen time and work with digital creators in a fast-paced content production setting.

Job Responsibilities:

  • Appear on camera as part of a YouTube video production

  • Follow creative direction and perform as required

  • Engage naturally with the scene to support the creator’s concept

Requirements:

  • Female talent located in Atlanta

  • Must be available to shoot at 1 PM

  • Comfortable being on camera and working in a casual content environment

Compensation:

  • Paid opportunity

  • Full payment provided upon completion of the shoot

Extras for YouTube Video with Content Creator

Job Description:
An up-and-coming content creator is casting background extras for an upcoming YouTube video. This is a great opportunity for individuals looking to gain on-camera experience, network with digital creators, and build exposure in the entertainment industry. No prior acting experience is required—just bring a great attitude and camera-friendly energy.

Job Responsibilities:

  • Appear as an extra in various scenes for a YouTube production

  • Follow on-set directions from the director and crew

  • Help create a lively, realistic atmosphere on camera

  • Maintain professionalism throughout the shoot

Requirements:

  • Open to all talent with a passion for content creation and on-screen performance

  • Must be comfortable appearing on camera

  • Reliable and able to follow directions on set

  • Must be local to or able to work in Los Angeles

Compensation:

  • Unpaid opportunity for exposure and networking

  • Chance to build experience and gain visibility with a growing creator

Content Creators for Speakeasy Launch

Job Description
A brand-new speakeasy is opening its doors, and the search is on for dynamic male and female content creators to gain exclusive access during its grand opening. This is your chance to create unique lifestyle content while immersing yourself in one of Hollywood’s most anticipated new venues. If you’re passionate about social media, nightlife, and fresh content, this opportunity is for you.

Job Responsibilities

  • Attend and capture high-quality content at the grand opening

  • Engage with the venue and crowd to create buzzworthy moments

  • Share experiences across your social platforms

  • Represent the brand and its ambiance with authenticity and creativity

Requirements

  • Must be 21 or older

  • Open to all genders

  • Active content creator with experience in nightlife or lifestyle niches

  • Must be available for flexible timing

Compensation

  • Exclusive event access and opportunity for high-visibility content creation (compensation details TBD)

TikTok Influencer Collaboration Opportunity

Job Description
Social media influencers on TikTok are invited to take part in a paid content campaign using a featured song audio. This is a great opportunity to earn money while creating short-form content in your personal style. If you enjoy TikTok trends, music, and reaching new audiences, this casting is for you.

Job Responsibilities

  • Create and publish one TikTok post using a provided song audio

  • Engage your audience through creative and entertaining video content

  • Ensure post remains live for a set duration (as determined by the campaign)

  • Follow any posting guidelines provided for music/audio use

Requirements

  • Must have 5,000+ followers on TikTok

  • Open to male and female influencers

  • Must have an active and engaged follower base

  • Able to create and post original video content

  • Interest in music-related campaigns is a plus

Compensation

  • Pay ranges from $100 to $500 per post depending on engagement and reach

Share this job:

Job overview

Location:
Ethnicity:
Body type:

Job skills

Are you ready to get discovered?

Gain access to thousands of jobs and appear higher in the search results now!