At Everlane, we want the right choice to be as easy as putting on a great T-shirt. That’s why we partner with ethical factories around the world. Work with high quality and more sustainably sourced materials. And share the true cost of every product we make. But there’s a lot more work to be done, and we’re excited to be growing a team of motivated humans that are up for the challenge.
The Everlane social team is responsible for driving brand awareness, building a strong and engaged community, and being innovative thought leaders in the social space to create engaging content to support Everlane’s growth objectives. The Social Media Manager will be a key member of the social team working closely with cross functional partners across brand, creative, PR, Influencer, and merchandising to ensure our social strategies align with brand and campaign objectives. Your day-to-day will include post planning, posting across channels, leading community management, ideating creative concepts to support our channels, light video editing, content creation to support Stories and Pinterest in tools like Canva. You’ll also assist with reporting, attending campaign shoots to capture LoFi video to support our content needs. You will also be someone who is obsessed with social, what’s trending in the cultural zeitgeist and always be thinking about how you can bring Everlane into those conversations in authentic ways. Your work will drive brand awareness and heat for key moments and will play a big part of customer acquisition and retention. As the Manager, Social Media, you will be responsible for developing and executing creative content strategies that enhance our brand presence across various social media platforms. You will produce engaging visuals and compelling narratives that resonate with our target audience, ultimately driving brand awareness, channel growth, and sales.
This position reports directly to the Director of Content & Social and is based in our Los Angeles Creative Studio located in the Arts District.
Your day-to-day:
- Execute a comprehensive social media strategy for multiple social media platforms that aligns with overall brand objectives and target audiences.
- Continuously monitor, track, and analyze social media metrics to optimize performance and identify new growth opportunities.
- Stay up-to-date with social media trends, emerging platforms, and best practices, to continually incorporate new approaches into our social media strategy.
- Assist in brainstorming and executing innovative marketing ideas, including giveaways, contests, and collaborations.
- Collaborate: You are a self-starter and a fountain of ideas, but also know that successful execution requires managing multiple projects cross-functionally, taking in and prioritizing requests from across the organization, and communicating with stakeholders.
- Content Creation: You will concept, develop, produce and edit engaging content that resonates with our audience across key channels, staying ahead of trends and features to ensure relevancy. Bring authenticity, wit, humor, relatability, confidence, enthusiasm, joy and a unique perspective to our social presence.
- Platform Management: Develop and maintain the content calendar, ensuring timely and relevant content that aligns with key business and marketing initiatives across our social channels like Instagram, TikTok, YouTube, Threads, Pinterest, etc. This will include post creation including writing and editing captions, optimizing posting times, content posting, monitoring, and engagement.
- Community Management: Lead community engagement across our social channels by engaging in conversations with people in our community, and new communities within our target audience. This will include replying to comments on our posts, engaging with users tagging us on posts, and finding relevant topics & communities for us to engage with to drive awareness.
- Reporting: Assist with weekly, monthly, quarterly and ad hoc reporting to track against our company and department goals.
We’d love to hear from you if you have:
- Bachelor’s degree in Marketing, Communications, or a related field.
- 2-5 years of experience managing social media platforms (2M+ audience total).
- In-depth knowledge of social media platform trends, with experience in developing and executing successful social media strategies.
- Experience creating visually compelling and engaging social media content, with a strong eye for photography and video.
- Strong copywriting skills, with the ability to write and edit engaging captions.
- Strong logical reasoning skills, data sensitivity, and proficiency in Excel.
- Experience working with influencers and brand partners to drive co-branded content and campaigns.
- Strong project management skills and the ability to manage multiple projects at once.
- Excellent communication skills and the ability to collaborate with cross-functional teams.
- Passion for fashion and a strong interest in social media marketing.
- Awareness of global fashion trends and marketing milestones, with an understanding of young consumers’ topics and aesthetics.
- Experience with social media advertising and paid campaigns.
- Knowledge of SEO and online marketing strategies.
- Familiarity with influencer marketing and executing campaigns from inception through launch.
California resident: At Everlane, we carefully consider a wide range of compensation factors, including your background and experience. These considerations can cause your compensation to vary. The annual compensation range for this role is $85,000 – $94,000. This range is based on the San Francisco geographic area and the actual pay may vary depending on your skills, qualifications, experience, and geographic location.
Everlane is deeply committed to respecting and protecting your data privacy. For information on our privacy practices, please review our Privacy Policy.
Related jobs:
“Bikini Island” Season 2 Open Casting Call
Bikini Island is casting women for Season 2, where contestants compete for the chance to launch their own bikini line. The production is seeking women ages 18-23 with a strong social presence, and partners with Fanvue for exclusive content created on the island.
Job Responsibilities
- Compete on the show for a designer opportunity.
- Create exclusive content while on the island.
- Participate in the bikini design competition.
Requirements
- Women ages 18-23.
- Strong social presence.
Compensation
- Chance to launch own bikini line
I Said What I said – Content Creators
Content creators are invited to experience I SAID WHAT I SAID and capture the night from their own point of view. Selected creators receive complimentary admission in exchange for creating and sharing content such as reels, TikToks, vlogs, recaps, or reactions. Available dates are October 16, November 5, and November 27. No large following is required.
Job Responsibilities
- Attend the experience on a selected date.
- Capture the night from your own point of view.
- Create and share engaging content such as reels, TikToks, vlogs, recaps, or reactions.
Requirements
- Content creators of any following size.
- Able to capture and share engaging content.
- Available on October 16, November 5, or November 27.
Compensation
- Complimentary admission in exchange for content
Los Angeles Content Creators and Influencers Networking Opportunity
Job Description
Los Angeles Fun Events is inviting local content creators, influencers, photographers, videographers, and digital creatives to join its Los Angeles Content Creators Group Chat. This community networking opportunity is designed to connect creative professionals across Los Angeles, California, while sharing updates about upcoming content creation opportunities, local events, and potential collaborations. Whether you’re an aspiring influencer or an experienced content creator, this community offers a way to connect with like-minded individuals and stay informed about opportunities in the Los Angeles creative industry.
Job Responsibilities
- Connect and network with fellow Los Angeles content creators and influencers.
- Stay informed about upcoming local events and content creation opportunities.
- Engage with the creator community and participate in relevant discussions.
- Explore potential collaborations with photographers, videographers, influencers, and other creative professionals.
- Share creative ideas and discover opportunities within the local content creation industry.
- Build professional relationships with other Los Angeles-based creators.
Requirements
- Content creators, influencers, photographers, videographers, and digital creatives are welcome.
- Must be based in or actively creating content in Los Angeles, California.
- Strong interest in social media, content creation, and creative networking.
- Willingness to connect and collaborate with other local creators.
- Interest in attending events and exploring future creative opportunities.
- Open to both aspiring and experienced content creators.
Compensation
- No compensation is specified for joining the creator community.
- Compensation for future opportunities has not been disclosed.
Content Creator for State of the Party Media Team
Job Description
State of the Party is seeking creative content creators to join its media team and help produce engaging digital content highlighting entertainment, nightlife, and social events throughout the Washington, D.C., Maryland, and Virginia (DMV) area. This opportunity is ideal for individuals passionate about visual storytelling, social media content, and capturing memorable experiences that connect with audiences.
Job Responsibilities
- Create engaging digital content highlighting local events and entertainment experiences.
- Capture memorable moments and tell compelling stories through creative content.
- Develop original content ideas that showcase the atmosphere of DMV events.
- Collaborate with photographers, videographers, and influencers on media projects.
- Produce content suitable for social media and digital platforms.
- Help represent the State of the Party brand through authentic storytelling.
Requirements
- Strong interest in content creation, digital media, and entertainment.
- Creative mindset with a passion for storytelling and visual content.
- Ability to create engaging content for social media audiences.
- Comfortable working in live event and entertainment environments.
- Strong communication and collaboration skills.
- Must be available for events throughout the DMV area.
Compensation
- Compensation details have not been specified.
$1750 Social Media Brand Campaign Casting Call
A social media brand campaign is casting groups of friends in New York City. The production is seeking authentic groups with natural chemistry, including best friends, couples, siblings, sports teams, hobby groups, and other people who regularly spend time together.
Job Responsibilities
- Appear with your group in a social media brand campaign.
- Showcase authentic relationships, personalities, and group chemistry on camera.
- Participate in filmed brand content as directed by the production team.
- Bring natural energy and genuine interactions to the campaign.
Requirements
- Must be between 18 and 35 years old.
- Must be based in New York City.
- Must apply as part of an established group, such as friends, couples, siblings, teammates, or hobby groups.
- Must be comfortable appearing on camera with other members of the group.
Compensation
- $1,750.
$15,000 Dove Beauty Bar Casting Call for Female Cooking Content Creators
beauty and wellness campaign is casting female Latin American cooking content creators who bring warmth, personality, and authenticity on camera. The production is seeking real women who genuinely enjoy cooking and regularly share recipes, kitchen moments, or food-related content on social media.
Job Responsibilities
- Appear in a beauty and wellness brand campaign.
- Share authentic cooking-related personality and experiences on camera.
- Represent a natural, relatable approach to food, cooking, and everyday kitchen life.
- Communicate comfortably and confidently during production.
Requirements
- Female Latin American content creators ages 30 to 60+.
- Native Spanish speakers who are comfortable communicating in English as a second language are especially encouraged.
- Must genuinely enjoy cooking and regularly create food or cooking-related content.
- Must have an active presence on TikTok, Instagram, or YouTube.
- No acting or modeling experience required.
- Professional actors and highly polished food influencers are not the focus of this casting.
- Follower count is not a determining factor.
Compensation
- $15,000.
Job Description
A popular comedian and content creator’s web series is seeking a woman to portray an Air B&B host. This casting opportunity is looking for talent who can bring a natural and engaging presence to a comedy-focused digital production.
Job Responsibilities
- Portray an Air B&B host in a popular comedian and content creator’s web series.
- Follow direction from the production team during filming.
- Deliver a natural and believable performance on camera.
- Work professionally with the cast and crew throughout production.
Requirements
- White woman, ages 35–50.
- Comfortable performing on camera for a web series.
- Professional, dependable, and able to follow production direction.
Compensation
- $150 per day.
- Same-day pay in cash at wrap.
Content Creators Casting Call for “Camp Bop” Season 2
Job Description
A vertical entertainment series is seeking confident, outgoing content creators with big personalities for Season 2 of “Camp Bop.” This casting opportunity is looking for energetic creators ready to compete in fun and outrageous challenges while bringing personality, confidence, and strong on-camera presence to the series.
Job Responsibilities
- Appear as a content creator contestant in Season 2 of “Camp Bop”
- Participate in competitive and entertaining challenges
- Bring a bold, energetic, and engaging personality on camera
- Interact naturally with other cast members
- Follow production direction throughout filming
- Help create entertaining content for the vertical series
Requirements
- Must be a content creator with a strong personality
- Must be confident and comfortable appearing on camera
- Must be comfortable participating in competitive challenges
- Should have an outgoing, playful, and energetic personality
- Must be comfortable with the campy and mature tone of the series
- Must be reliable and able to follow production direction
Compensation
- Compensation details were not provided
Content Creators Wanted for TikTok Shop Opportunities
Job Description
Papaya Given Agency is seeking content creators in cities worldwide who want to get started with TikTok Shop and explore new ways to monetize their content. This opportunity is open to aspiring and growing creators who are interested in learning, creating engaging content, and building new opportunities through the creator economy. A large social media following is not required.
Job Responsibilities
- Create engaging content for TikTok Shop opportunities
- Learn strategies for monetizing social media content
- Participate in creator campaigns and collaboration opportunities
- Develop authentic and engaging short-form content
- Build experience within the TikTok Shop and UGC creator space
- Work professionally with brands and campaign partners
Requirements
- Open to content creators in any city
- No large social media following required
- Must be interested in TikTok Shop and content creation
- Must be willing to learn and grow as a creator
- Must be comfortable creating engaging social media content
- Aspiring and established creators are welcome
Compensation
- Compensation details not specified
Creators and Influencers Wanted for Brand Campaigns and VIP Events
Job Description
Dream Agency USA is seeking content creators and influencers for upcoming brand campaigns, restaurant experiences, and VIP events throughout Southern California. Opportunities range from complimentary dining experiences to exclusive brand collaborations. This opportunity is ideal for creators who enjoy producing engaging content, discovering new experiences, and collaborating with brands.
Job Responsibilities
- Create engaging social media content for brand campaigns and collaborations
- Participate in restaurant experiences and VIP events
- Showcase participating brands and experiences through authentic content
- Collaborate with brands and campaign teams on creative deliverables
- Maintain a professional and engaging social media presence
Requirements
- Content creators and influencers
- Must be interested in brand collaborations and promotional campaigns
- Must be comfortable creating social media content
- Must be able to participate in opportunities throughout Southern California
- Must be creative, engaging, and professional
Compensation
- Paid opportunities available depending on the project
- Gifted opportunities available depending on the project
- Complimentary dining experiences may be provided
Paid UGC Creator Collaboration for Nano and Micro Creators
Job Description
Lajami Management is seeking nano and micro UGC creators for paid collaboration opportunities. The team is looking for creative content creators and influencers who know how to produce engaging, scroll-stopping social media content. This opportunity is ideal for emerging creators interested in working with brands and expanding their UGC portfolio.
Job Responsibilities
- Create engaging user-generated content for brand collaborations
- Produce authentic and attention-grabbing social media content
- Collaborate with the creative team on campaign concepts and deliverables
- Represent partner brands naturally and professionally
- Create content designed to connect with social media audiences
Requirements
- Nano and micro content creators
- UGC creators and influencers are encouraged to apply
- Must be comfortable creating branded social media content
- Must have strong creativity and an engaging on-camera or content style
- Must be able to collaborate professionally on brand campaigns
Compensation
- Paid collaboration
- Rate not specifie
Creators Casting Call for Upcoming Projects
Job Description
Several upcoming projects are seeking creators based in Texas or New York. The opportunity is looking for talented, motivated individuals who can contribute engaging creative work and are ready to begin immediately.
Job Responsibilities
- Participate as a creator across upcoming projects.
- Develop engaging content based on project needs.
- Collaborate professionally with the creative and production teams.
- Travel when required for assigned projects.
Requirements
- Must be based in Texas or New York.
- Must be willing to travel.
- Must have a driver’s license and reliable transportation.
- Must be ready to start immediately.
Compensation
- Compensation details not provided.
