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Creative Director, LoopNet

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Job Description
CoStar Group Company Intro:
CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. Included in the S&P 500 Index and the NASDAQ 100, CoStar Group is on a mission to digitize the world’s real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives.
We have been living and breathing the world of real estate information and online marketplaces for over 35 years, giving us the perspective to create truly unique and valuable offerings for our customers. We’ve continually refined, transformed, and perfected our approach to our business, creating platforms that have become standard in our industry, for our customers, and even our competitors. We continue that effort today and are always working to improve and drive innovation. This is how we deliver for our customers, our employees, and investors. By equipping the brightest minds with the best resources available, we provide an invaluable edge in real estate.
LoopNet
LoopNet, the most popular place to find a space, is the #1 global commercial real estate marketplace. With more than 13 million global unique monthly visitors, LoopNet provides brokers, buyers and sellers with what they need to meet and make deals. LoopNet has established itself as the most effective and far-reaching digital marketplace for commercial real estate owners and brokers. We are not done yet! We continue to focus on driving expansion by increasing market share in the US and abroad, continuously innovating and enhancing the product and growing a powerhouse global team to reach our goals.
Learn more about LoopNet.
Role Description
The Creative Director owns the visual design and production of marketing content for LoopNet. They are the connective tissue between marketing requirements and audience-engaging campaigns delivered. They contribute to the marketing planning process and develop those marketing plans into creative concepts bringing the message and purpose of the activity to life.LoopNet’s marketing priorities are laser-focused on driving meaningful results for the business: revenue growth, client retention, increased brand awareness and improved brand perception. The Creative Director is integral to meeting each of these goals. The creative decisions made in our planning process, and the execution of our production plans to the highest possible standards, directly impact the success of every campaign or project. This is a leadership position, responsible for managing a small team of expert designers and developers. Beyond line-management, the position is also prominent and influential within the marketing department. The position requires a can-do attitude from a problem-solver and suits a natural leader who gets the best out of the people around them by setting a great example and modelling the right behavior. We are a close-knit and harmonious team who believes in collective success and always pushing ourselves to improve. You will thrive in this position if you are someone who always puts the work before their own ego, can navigate the diplomatic landscape of a major corporation with grace and finesse, and inspires those around them to achieve bigger and better things.
This role offers a hybrid work schedule of 4 days a week onsite with 1 day a week remote
Responsibilities

  • Set the creative tone and agenda for the department through clear creative direction influencing all marketing output, including digital and physical assets
  • Manage team performance and productivity, and ensure clear and consistent goal setting and achievement – work towards A-grade output and skill-level in all positions through coaching, management and staff development
  • Coordinate the flow of production work within the team to ensure timely delivery according to the department’s priorities
  • Act as lead approver on creative output and liaise with stakeholders to listen to and adjust according to their feedback
  • Vet, select and manage suitable vendors to deliver additional capacity or skills outside of the in-house team
  • Contribute to marketing planning from inception through to delivery, bringing a creative perspective to planning, providing inspiration and reality checks in equal measure
  • Maintain standards through careful caretaking of the brand and its assets, and by setting a high standard of quality for final creative output
  • Review the opportunities presented by developing technology including AI, project and workflow management tools, media and asset management, and creative software, and make recommendations about how to use these opportunities to better reach our goals
  • Be responsible for the creative production components of the marketing budget and make recommendations about the best investment of our resources to meet our goals

Qualifications

  • Bachelors degree in Marketing, Art, Design, or a related field from an accredited, not-for-profit University or College.
  • A track record of commitment to prior employers.
  • 10+ years as an art director, designer, or creative director in an advertising agency or high-impact marketing department
  • 4+ years leading internal creative teams
  • Ability to manage team workload, allocation, and prioritization on multiple programs across several timelines with rapidly changing priorities
  • In-depth knowledge of B2B marketing and global business (including B2B services).
  • Exceptional design, layout, typography, photography, and video direction
  • Expert knowledge of Figma, Adobe Photoshop, Illustrator, InDesign, Premiere, XD, and other creative cloud applications
  • Working knowledge of HTML & CSS
  • Experience creating brand guidelines inclosing maximizing and improving existing brand style guides
  • Innovative portfolio with proven ability to showcase storytelling in business materials

WHAT’S IN IT FOR YOU?
When you join CoStar Group, you’ll experience a collaborative and innovative culture working alongside the best and brightest to empower our people and customers to succeed.
We offer you generous compensation and performance-based incentives. CoStar Group also invests in your professional and academic growth with internal training, tuition reimbursement, and an inter-office exchange program.
Our Benefits Package Includes (but Is Not Limited To)

  • Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug
  • Life, legal, and supplementary insurance
  • Virtual and in person mental health counseling services for individuals and family
  • Commuter and parking benefits
  • 401(K) retirement plan with matching contributions
  • Employee stock purchase plan
  • Paid time off
  • Tuition reimbursement
  • On-site fitness center and/or reimbursed fitness center membership costs (location dependent), with yoga studio, Pelotons, personal training, group exercise classes
  • Access to CoStar Group’s Diversity, Equity, & Inclusion Employee Resource Groups
  • Complimentary gourmet coffee, tea, hot chocolate, fresh fruit, and other healthy snacks

CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing
CoStar Group

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05-24-2024

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