About Cumulus
Does anyone drink hot coffee anymore? – The New York Times, September 2022
How we drink coffee has changed. The Cumulus Coffee Company, headquartered in New York, has created the first-ever solution for brewing premium cold brew at home in a matter of seconds at the push of a button. Through the use of cutting-edge technology coupled with world-class expertise in the science and craft of coffee, Cumulus has succeeded in streamlining, shortening, and consolidating the cold brewing process, and at the same time, has brought all the nuances and flavor variety of hot coffee to the cold coffee space in a way that has never been done before.
The company has raised over $20M in seed funding led by Valor Siren Ventures, with participation from investors including Maveron, Howard Schultz, Linden Ventures, Carter Reum, and Ryan Tedder. The Cumulus machine is currently available for pre-order and the team is rapidly growing to support the customer demand for this exciting product.
This is a unique opportunity to join an early stage business led by functional experts and supported by a world class investment team.
About The Role
As the Director of Growth Marketing, you will manage all aspects of the DTC revenue strategy and execution for the Cumulus brand. This person will own acquisition, conversion, and CRM, spanning across marketing channels. This role is equal parts art and science, blending the need for a rigorous data-oriented, test-and-learn approach across the entire customer journey with an eye for design and an understanding of the importance of premium brand expression. This key role will be responsible for growing online revenue, delivering great brand and customer experiences, and building robust analytical capabilities to maximize revenue, engagement, and retention.
Key Responsibilities
● Lead the growth strategy, execution and analysis across the Cumulus customer lifecycle to drive efficient acquisition, optimized conversion, subscription, and brand advocacy.
● Own all aspects of the performance marketing, eCommerce and CRM businesses, including business planning, content strategy & development, and a robust test methodology within and across channels, with close collaboration from key cross-functional stakeholders.
● Manage the performance and web agencies, and partnering closely with our creative partners to produce compelling content to meet key KPIs
● Oversee performance marketing, website, and CRM content to ensure brand alignment and elevate the customer experience
● Identify, enhance, and manage marketing tech stack to enable and enhance user experience, including performance marketing, analytics, subscription programs, loyalty, reviews, payments, and more.
● Define, test and roll out consumer lifecycle-based marketing strategies that support consumers along their customer journey with Cumulus, driving towards repeat purchase and subscription.
● Lead the build-out and optimization of the performance-marketing engine, instilling a test-and-learn approach to driving conversions and marketing efficiency.
● Oversee the briefing, development, and optimization of growth marketing creative, identifying new ways to capture attention and conversion while keeping to the premium nature of the Cumulus brand.
● Partner closely with supply chain, operations and coffee teams around the web and cross-channel merchandising and product storytelling to drive higher AOV, cross-sell, subscription and win-back.
● Continuously test new marketing channels, merchandising features, and other business opportunities to improve the customer experience and improve revenue/ EBITDA efficiently.
● Work cross-functionally with supply chain, technology, and operations to ensure seamless and intuitive shopping experience.
● Craft the creation of best-in-class, statistically significant measurement and reporting that contributes to a results-driven, test, learn, and optimization mindset.
● Utilize sales data, consumer insights, and analytics to build relevant digital experiences and evaluate overall performance.
Qualifications
● 7+ years of growth experience, preferably in DTC and/or F&B, with P&L responsibility and a track record of driving efficient growth across the customer lifecycle in a brand-focused environment
● Experience building out CRM capabilities, notably email/ SMS journey development, as well as e-commerce merchandising strategies.
● Ability to balance brand guidelines and performance best practices when developing effective creative assets.
● Knowledge of UX/UI, merchandising and commercial best practices that result in customer acquisition, upsell/loyalty, and retention.
● Experience in Shopify, FB Business Manager, and hands-on ESP knowledge (e.g. klaviyo) is a plus
● Solid analytic skills – metrics tracking, dashboard creation, and ability to extract insights
● data and calculate program performance.
● Strong verbal, visual, written communication, and editing skills.
● Strong independent decision-making, organizational, planning, and problem-solving skills.
● Track record of innovative strategic thinking combined with pragmatic, roll-up-the-sleeves execution and results delivery.
● Passion for coffee, bonus points if you like it cold!
Benefits
● Competitive salary and equity compensation
● High-quality Medical, Dental, and Vision Insurance
● 401(k)
● Life Insurance and Disability Coverage
● Flexible PTO policy
● Cumulus machine and coffee employee discounts
● This is a hybrid position based in NYC, in office days expected of 3-4 each week with management flexibility.
The Cumulus Coffee Company is an equal opportunity employer. Individuals seeking employment are considered without regards to race, sex, color, religion, national origin, age, disability, marital status, pregnancy, unemployment status, or sexual orientation.
The Cumulus Coffee Company
Related jobs:
Women’s Board Assistant
Job Description
An exciting opportunity is available for a Women’s Board Assistant to support daily operations and talent management. The ideal candidate will be organized, detail-oriented, and capable of thriving in a fast-paced environment. Previous agency experience is preferred but not required.
Job Responsibilities
-
Provide administrative support to the Women’s Board team
-
Coordinate scheduling and communication with talent and clients
-
Maintain and update talent portfolios and records
-
Assist with bookings, contracts, and follow-ups
-
Handle general office duties as needed
Requirements
-
Strong organizational and multitasking skills
-
Excellent written and verbal communication abilities
-
Proficiency in office software and scheduling tools
-
Previous agency or entertainment industry experience preferred
Compensation
-
Competitive pay (details provided upon application)
Film Crew and Equipment Needed for Upcoming Production
Job Description
A film production is seeking experienced crew members and essential equipment support for an upcoming shoot. The production requires a package truck and a skilled crew to ensure a smooth and professional filming process. This is a great opportunity for film professionals to join a collaborative set and contribute their expertise to a successful project.
Job Responsibilities
-
Provide and operate a fully equipped package truck for production needs
-
Work collaboratively with the production team to execute lighting, grip, and set requirements
-
Assist with setup, operation, and breakdown of production equipment
-
Ensure all gear is properly maintained and functioning throughout the shoot
-
Support all departments in meeting production deadlines and creative goals
Requirements
-
Experience as a gaffer, key grip, swing, or HMU on professional film sets
-
Access to necessary tools and gear for assigned role
-
Strong teamwork and communication skills
-
Ability to work in a fast-paced production environment
-
Reliable and punctual with a commitment to the project schedule
Compensation
-
Pay based on role and experience
-
Meals and on-set amenities provided
-
Networking opportunity with other industry professionals
Wardrobe Assistants – Freelance Opportunities
Job Description
Casting directors are seeking skilled wardrobe assistants for freelance opportunities aboard Color Magic. This role focuses on costume care, including laundry, repairs, and minor alterations, ensuring all garments are performance-ready.
Job Responsibilities
-
Handle costume laundry, ensuring all pieces are clean and performance-ready
-
Perform repairs and minor alterations as needed
-
Maintain costume quality and organization throughout the contract
-
Collaborate with the production team to meet wardrobe needs efficiently
Requirements
-
Experience in costume or wardrobe management preferred
-
Ability to perform sewing, repairs, and alterations
-
Flexibility to work within an onboard schedule
-
Professional and detail-oriented approach to costume care
Compensation
-
Flexible onboard schedule
-
Contractor status (not crew)
-
Private cabin accommodation
-
No cruise duties, crew drills, or IPM requirements
Job Description
Seeking a skilled Sound Recordist and a Driving Production Assistant for an upcoming documentary/PSA project. The production will take place in Philadelphia, PA and Pittsburgh, PA, requiring a small but dedicated crew to capture high-quality audio and ensure smooth production logistics on set.
Job Responsibilities
Sound Recordist:
-
Record and monitor high-quality production sound during filming.
-
Operate boom microphones, lavaliers, and other audio equipment.
-
Maintain organized sound files and deliver daily backups.
-
Troubleshoot audio issues quickly and effectively.
Driving Production Assistant:
-
Safely transport crew, cast, and equipment between locations.
-
Assist with on-set tasks, including equipment setup and breakdown.
-
Support production team with errands, pickups, and deliveries.
-
Ensure production vehicles are clean, fueled, and ready for use.
Requirements
Sound Recordist:
-
Previous experience in documentary or commercial production.
-
Proficiency with professional audio gear and field mixers.
-
Strong attention to detail and ability to adapt to on-location challenges.
Driving Production Assistant:
-
Valid driver’s license with a clean driving record.
-
Previous on-set production experience preferred.
-
Ability to lift and move production equipment.
-
Strong work ethic, reliability, and problem-solving skills.
Compensation
-
Paid positions; rates to be discussed based on experience and role.
Marketing Coordinator – Team Socials
Job Description
A dynamic and creative Marketing Coordinator is needed to lead innovative social media campaigns and elevate the voice of a sports entertainment brand. This role is perfect for someone who thrives on breaking the rules of traditional marketing, creating unique fan experiences, and bringing a bold vision to life. You’ll collaborate with a passionate creative team to develop engaging social content, grow the brand’s presence, and inspire audiences year-round.
Job Responsibilities
-
Plan, create, and schedule high-impact social media content across multiple platforms.
-
Drive brand storytelling with fun, engaging, and unconventional ideas.
-
Collaborate with the creative team to bring unique fan experiences to life online.
-
Monitor trends on TikTok, Reels, Threads, and other platforms to keep content fresh and relevant.
-
Engage with the fan community to foster interaction and loyalty.
-
Maintain brand standards while experimenting with creative concepts.
Requirements
-
Proven passion for social media marketing and creative storytelling.
-
Strong understanding of trending social platforms and digital engagement strategies.
-
Ability to work under tight deadlines while maintaining high-quality output.
-
Collaborative spirit with excellent communication skills.
-
Self-driven, adaptable, and committed to pushing creative boundaries.
Compensation
-
Competitive pay, commensurate with experience.
-
Opportunity to work in a high-energy, innovative sports entertainment environment.
Job Description
A live broadcast production is seeking skilled professionals to bring high-quality video coverage to weekly services. This role involves overseeing or operating broadcast equipment, ensuring seamless technical execution, and delivering a polished viewing experience for the audience. Candidates should be experienced in live production, able to work under pressure, and committed to delivering professional results.
Job Responsibilities
-
Direct live broadcast services, including calling the show, operating switchers, and managing camera operations
-
Coordinate graphics, audio, and technical elements for a professional on-air presentation
-
Operate PTZ and remote cameras in both ENG and studio formats during live services
-
Frame and compose shots, perform smooth camera movements, and multitask during live direction
-
Prepare, position, and assess technical readiness of gear such as cameras, tripods, and transmitters
Requirements
-
Minimum 3 years of experience in live video production or camera operation
-
Proficiency with broadcast equipment such as Blackmagic ATEM switchers, cameras, and presentation systems
-
Strong leadership, communication, and multitasking skills under time-sensitive conditions
-
Physical stamina for extended standing and equipment operation, with excellent vision and hearing
-
Ability to troubleshoot and maintain high technical and creative standards
Compensation
-
Competitive pay based on experience
-
Up to $350 per service for Production Directors
-
Up to $300 per service for Camera Operators
Job Description
A creative production team is currently seeking skilled crew members for an interior design series filming a short run in early September. This is a paid opportunity supporting a small, agile team on location. Crew members will play an integral part in ensuring smooth operations for a fast-paced set environment.
Job Responsibilities
-
Operate FX9 camera for filming select scenes
-
Assist camera operators and manage equipment setup (Camera Assistant / DMT)
-
Provide hair and makeup services for the host (HMUA)
-
Support general production needs, pickups, and set preparation (Production Assistants)
Requirements
-
Must be available for 3–4 days between September 11th and 22nd
-
Production Assistants must have a valid driver’s license for crew pickups
-
Local or New York-based crew preferred for logistical convenience
-
Portfolio or CV required for consideration
Compensation
-
All roles are paid (rate details upon application)
Model Recruiters for Fashion and Talent Agency
Job Description
A top-tier modeling agency is now hiring motivated Model Recruiters to scout new talent and connect with aspiring models in the Atlanta market and beyond. This is a remote-friendly, commission-based opportunity ideal for self-starters who are passionate about fashion, talent development, and building strong networks in the entertainment industry. If you’re looking for flexibility and income potential while expanding your footprint in the modeling world, this role is for you.
Job Responsibilities
- Identify and recruit potential modeling talent through online platforms and personal networks
- Build and maintain a pipeline of qualified candidates for agency representation
- Conduct initial outreach and guide talent through the application process
- Attend weekly calls and monthly virtual meetings for team updates and support
- Stay informed on trends in the modeling and entertainment industries
Requirements
- Must be 18 or older
- Familiarity with the fashion or modeling industry preferred
- Self-driven, organized, and results-oriented
- Smartphone and/or computer required for daily communication
- Able to work independently with minimal supervision
Compensation
- Commission-based pay structure with unlimited earning potential
- 90% remote flexibility
- Access to an established network within the Atlanta modeling market
- Ongoing mentorship and brand-building opportunities