About Cumulus
Does anyone drink hot coffee anymore? – The New York Times, September 2022
How we drink coffee has changed. The Cumulus Coffee Company, headquartered in New York, has created the first-ever solution for brewing premium cold brew at home in a matter of seconds at the push of a button. Through the use of cutting-edge technology coupled with world-class expertise in the science and craft of coffee, Cumulus has succeeded in streamlining, shortening, and consolidating the cold brewing process, and at the same time, has brought all the nuances and flavor variety of hot coffee to the cold coffee space in a way that has never been done before.
The company has raised over $20M in seed funding led by Valor Siren Ventures, with participation from investors including Maveron, Howard Schultz, Linden Ventures, Carter Reum, and Ryan Tedder. The Cumulus machine is currently available for pre-order and the team is rapidly growing to support the customer demand for this exciting product.
This is a unique opportunity to join an early stage business led by functional experts and supported by a world class investment team.
About The Role
As the Director of Growth Marketing, you will manage all aspects of the DTC revenue strategy and execution for the Cumulus brand. This person will own acquisition, conversion, and CRM, spanning across marketing channels. This role is equal parts art and science, blending the need for a rigorous data-oriented, test-and-learn approach across the entire customer journey with an eye for design and an understanding of the importance of premium brand expression. This key role will be responsible for growing online revenue, delivering great brand and customer experiences, and building robust analytical capabilities to maximize revenue, engagement, and retention.
Key Responsibilities
● Lead the growth strategy, execution and analysis across the Cumulus customer lifecycle to drive efficient acquisition, optimized conversion, subscription, and brand advocacy.
● Own all aspects of the performance marketing, eCommerce and CRM businesses, including business planning, content strategy & development, and a robust test methodology within and across channels, with close collaboration from key cross-functional stakeholders.
● Manage the performance and web agencies, and partnering closely with our creative partners to produce compelling content to meet key KPIs
● Oversee performance marketing, website, and CRM content to ensure brand alignment and elevate the customer experience
● Identify, enhance, and manage marketing tech stack to enable and enhance user experience, including performance marketing, analytics, subscription programs, loyalty, reviews, payments, and more.
● Define, test and roll out consumer lifecycle-based marketing strategies that support consumers along their customer journey with Cumulus, driving towards repeat purchase and subscription.
● Lead the build-out and optimization of the performance-marketing engine, instilling a test-and-learn approach to driving conversions and marketing efficiency.
● Oversee the briefing, development, and optimization of growth marketing creative, identifying new ways to capture attention and conversion while keeping to the premium nature of the Cumulus brand.
● Partner closely with supply chain, operations and coffee teams around the web and cross-channel merchandising and product storytelling to drive higher AOV, cross-sell, subscription and win-back.
● Continuously test new marketing channels, merchandising features, and other business opportunities to improve the customer experience and improve revenue/ EBITDA efficiently.
● Work cross-functionally with supply chain, technology, and operations to ensure seamless and intuitive shopping experience.
● Craft the creation of best-in-class, statistically significant measurement and reporting that contributes to a results-driven, test, learn, and optimization mindset.
● Utilize sales data, consumer insights, and analytics to build relevant digital experiences and evaluate overall performance.
Qualifications
● 7+ years of growth experience, preferably in DTC and/or F&B, with P&L responsibility and a track record of driving efficient growth across the customer lifecycle in a brand-focused environment
● Experience building out CRM capabilities, notably email/ SMS journey development, as well as e-commerce merchandising strategies.
● Ability to balance brand guidelines and performance best practices when developing effective creative assets.
● Knowledge of UX/UI, merchandising and commercial best practices that result in customer acquisition, upsell/loyalty, and retention.
● Experience in Shopify, FB Business Manager, and hands-on ESP knowledge (e.g. klaviyo) is a plus
● Solid analytic skills – metrics tracking, dashboard creation, and ability to extract insights
● data and calculate program performance.
● Strong verbal, visual, written communication, and editing skills.
● Strong independent decision-making, organizational, planning, and problem-solving skills.
● Track record of innovative strategic thinking combined with pragmatic, roll-up-the-sleeves execution and results delivery.
● Passion for coffee, bonus points if you like it cold!
Benefits
● Competitive salary and equity compensation
● High-quality Medical, Dental, and Vision Insurance
● 401(k)
● Life Insurance and Disability Coverage
● Flexible PTO policy
● Cumulus machine and coffee employee discounts
● This is a hybrid position based in NYC, in office days expected of 3-4 each week with management flexibility.
The Cumulus Coffee Company is an equal opportunity employer. Individuals seeking employment are considered without regards to race, sex, color, religion, national origin, age, disability, marital status, pregnancy, unemployment status, or sexual orientation.
The Cumulus Coffee Company
Related jobs:
Stand-In for Amazon Streaming Series “SCARPETTA”
Job Description:
Blumhouse TV is seeking a non-union stand-in for their upcoming Amazon streaming series “SCARPETTA.” The successful candidate will have the opportunity to work closely with the production team in Nashville, providing crucial support by standing in for a lead actress during the filming process. This role is ideal for someone with prior experience as a stand-in or with significant set experience.
Job Responsibilities:
- Serve as a stand-in for the lead actress during various stages of production, including lighting and scene setup.
- Follow precise instructions from the director and crew to ensure continuity and accuracy in scene preparation.
- Maintain a professional demeanor and be prepared for varying schedules and extended hours on set.
- Ensure availability for multiple dates as scheduled by the production team.
Requirements:
- Female, aged 23-40, with a height between 5’2″ and 5’5″, possessing a complexion similar to the lead actress (complexion specifics not provided).
- Must have experience working as a stand-in or significant experience on film sets.
- Ability to work as a local in the Nashville area.
- Must be able to commit to 12+ hours on set with the understanding that time may extend beyond the standard hours.
- Strong ability to follow direction and adapt to the dynamic environment of a film set.
Compensation Details:
- Rate: $189.00 for 12 hours, with a 12-hour guarantee.
- Overtime compensated at time and a half past the initial 12 hours.
Actress for Mother Role in “FATAL ATTRACTION 1611” TV Series
Job Description:
Jupiter Casting is seeking a talented African American female actress in her late 50s to 60s for a pivotal mother role in the true crime recreation series “FATAL ATTRACTION 1611” for the TVOne Network. This role demands a deep emotional portrayal of a mother dealing with the extreme loss of her daughter. Filming will take place in Knoxville, TN.
Job Responsibilities:
- Portray the character of a mother with significant emotional depth, reflecting the pain of losing a daughter.
- Work closely with the director and other actors to deliver a compelling and realistic performance.
- Be prepared to work under the direction of the crew to achieve the desired emotional tone and narrative pace.
Requirements:
- Black female, late 50s-60s, resembling the character’s description.
- Must be comfortable with portraying extreme emotional distress.
- Availability to travel to and work as a local in Knoxville, TN.
- Must submit current face and full-body photos, height and weight, along with a demo reel or acting footage.
- Professionalism and reliability are a must.
Compensation Details:
- Rate: $200 per day worked.
- Accommodation provided if needed.
Background Actor for “UNTITLED” Film – T-Mobile Workers
Job Description:
We are currently seeking a few male background actors to portray T-Mobile workers in the highly anticipated film “UNTITLED.” The roles are for specific sequences where the writer and producer are looking for distinct appearances. This opportunity is perfect for those looking to gain experience on a film set and work in a fast-paced, professional environment.
Job Responsibilities:
- Portray a T-Mobile worker in various scenes as directed.
- Be prepared to work in provided wardrobe (T-Mobile shirt) and inform us if you own khaki pants.
- Follow direction from the film director and crew to accurately depict scenes.
- Maintain professionalism and punctuality throughout the shoot.
Requirements:
- Male actors aged 18 to 30 years old, any ethnicity.
- Especially seeking those with long hair.
- Must not have previously worked on this specific film.
- Must be able to self-report to Lemont, Illinois with a morning call time.
- Include clothing sizes and availability of khaki pants in your submission email.
- Must submit current color photos showing current hair and facial hair status.
Compensation Details:
- Pay: $129.60 for up to 8 hours, with overtime paid at time and a half.
- Payment will be processed through WrapBook.
Voiceover Artist for Internal Cheese Sizzle Project
Job Description:
We are seeking a talented male voiceover artist to bring to life our internal cheese sizzle project. The artist will work closely with our creative team to deliver engaging and dynamic voiceover that matches the energetic and appealing nature of our product. This role requires someone who can infuse personality into script delivery, ensuring the final product is not only informative but also entertaining.
Job Responsibilities:
- Provide voiceover for an internal cheese sizzle video intended for various platforms including global websites, trade shows, and internal uses.
- Collaborate with directors and producers to understand project requirements and deliver voice tracks that meet production standards.
- Adjust performances based on feedback to achieve the desired outcome.
- Ensure all voice work is completed on schedule to meet production timelines.
Requirements:
- Male, aged 21–41 years, with a voice that can engage and captivate an audience.
- Proven experience in voiceover work, with the ability to deliver a range of tones and styles.
- Excellent verbal communication skills and ability to take direction well.
- Ability to work from our Chicago studio.
- Must submit a voiceover demo reel to the provided email address with “VOICEOVER” in the subject line.
Compensation Details:
- Rate of Pay: $500.00
- This is a contract position located in Chicago.
- Usage rights include one year of global, website, trade show assets, industrial, and internal use.
Casting Call: Voice Actor for “Cartoon Joker” – Sports Brand Campaign
Job Description:
Miami Talent Casting is looking for a highly skilled voice actor to portray “Cartoon Joker” in an exciting sports brand campaign. This character demands a lively and animated voice, combining playful mischief with a sinister undertone. The ideal voice is high-energy, chaotic, and dynamic, with the ability to balance humor and menace in a captivating performance.
Job Responsibilities:
- Deliver a high-energy, animated voice performance as Cartoon Joker.
- Emphasize the character’s chaotic and unpredictable nature while maintaining a playful tone.
- Collaborate with the creative team to ensure the character’s voice aligns with the campaign’s vision.
- Record remotely if based outside Southern California, using a professional studio setup with Source Connect.
Requirements:
- Male, aged 30-60, any ethnicity.
- Must have a professional voiceover demo showcasing similar character work.
- A professional home studio with Source Connect is required if recording remotely.
- Ability to deliver a range of vocal tones, from playful and humorous to dark and sinister.
Compensation Details:
- Rate: $5,000 flat fee.
- Covers multiple recording sessions for all media usage (commercial + print).
Casting Call: Voice Actor for “Count Olaf” – Sports Brand Campaign
Casting Call: Voice Actor for “Scar” – Sports Brand Campaign
Job Description:
Miami Talent Casting is seeking a skilled voice actor to embody “Scar,” a cunning and authoritative character for an upcoming sports brand campaign. Scar’s voice should convey a sense of menace and control, with a smooth, deep tone that can shift to sharp intensity when needed. The character demands a vocal presence that is both captivating and commanding.
Job Responsibilities:
- Provide a dynamic voice performance for Scar, balancing smooth charm with moments of sharp, intense authority.
- Collaborate with the production team to fine-tune the character’s vocal delivery.
- Record remotely if outside Southern California, using a professional-grade home studio with Source Connect.
Requirements:
- Male, aged 30-60, any ethnicity.
- Must have a professional voiceover demo showcasing similar character work.
- If outside Southern California, a professional home studio with Source Connect is required.
- Ability to deliver a smooth yet menacing vocal tone with range and depth.
Compensation Details:
- Rate: $5,000 flat fee.
- Covers multiple recording sessions for all media usage (commercial + print).
Casting Call: Voice Actor for “Fontaine Goblin” – Sports Brand Campaign
Job Description:
Miami Talent Casting is seeking a talented voice actor to portray “Fontaine Goblin,” a mischievous and eccentric character for a major sports brand campaign. Fontaine Goblin embodies a chaotic yet charismatic personality, with a nasally tone and an energetic, sing-song cadence. His vocal delivery should evoke a playful, goblin-like quality while maintaining an engaging and dynamic presence.
Job Responsibilities:
- Deliver a high-energy, animated vocal performance as Fontaine Goblin.
- Capture the character’s chaotic yet endearing nature, balancing a nasally tone with bursts of intensity.
- Work closely with the creative team to ensure your voice perfectly matches the character’s unique personality.
- Record remotely if located outside Southern California, using a professional home studio with Source Connect.
Requirements:
- Male, aged 30-60, any ethnicity.
- Must have a professional voiceover demo that highlights similar character work.
- If outside Southern California, a professional home studio and Source Connect are required.
- Ability to deliver a distinctive, goblin-esque vocal performance with range and nuance.
Compensation Details:
- Rate: $5,000 flat fee.
- Covers multiple recording sessions for all media usage (commercial + print).
Casting Call: Voice Actor for “The Grouch” – Sports Brand Campaign
Job Description:
Miami Talent Casting is seeking a dynamic voice actor to bring “The Grouch,” a unique and eccentric character, to life in an upcoming campaign for a major sports brand. “The Grouch” is a middle-aged, snake-human hybrid living in an abandoned football stadium. Despite his mischievous demeanor, he’s a passionate sports fan who generously gifts custom-made shoes to his favorite players.
The character’s voice requires a goblin-esque quality—nasally, with a touch of baritone when provoked, and a hint of a snake-tongued lisp. His speech has a sing-song, chaotic rhythm, often escalating into a frantic, loud delivery when he’s excited about his obsessions.
Job Responsibilities:
- Provide the voice for “The Grouch” in both commercial and digital media.
- Capture the character’s unique vocal traits, including a nasally tone, chaotic cadence, and snake-like lisp.
- Work with the production team to deliver professional-quality recordings.
- Record remotely if located outside Southern California, with a professional home studio setup and Source Connect.
Requirements:
- Male, aged 30-60, any ethnicity.
- Must have a professional voiceover demo showcasing similar character work.
- If outside Southern California, must have a professional home studio with Source Connect.
- Comfortable delivering an animated, high-energy performance.
Compensation Details:
- Rate: $5,000 flat fee for the project.
- Includes recording sessions over a three-day period.
Production Designer – 2-Month Contract, ON-SITE, DALLAS!! Robert Half, Marketing & Creative is looking for a Production Designer for a contract opportunity ON-SITE in Dallas! Production Designer will be creating short videos using Adobe After Effects for the website, as well as social media. Production Designer will also be creating digital and print ads, monthly ecards, corporate collateral, sales sheets – both digital and print!
Position: Production Assistant – Contract
Location: Marina Del Rey
Purpose of Job: As a contract Production Assistant you will assist Production Managers in the smooth running of dialogue production from casting to delivery. The Production Assistant is our team go-getter and is not afraid of any challenge. You will be in the detail of each project you support on, ensuring that you are a representation of our business as well as ensuring that preparation for each project has been completed and any potential issues highlighted to the Production Manager.
This position is a contract position and will be based in our studio in Marina Del Rey, CA, local candidates are highly preferred!
Duties and Key Responsibilities
• Scheduling actors for auditions and recording sessions
• Building Purchase Orders for talent, directors, and other service providers
• Sending out comprehensive emails to talent and directors in preparation of auditions and sessions
• Preparing project documentation for talent and directors, including character biographies, story briefs, and scripts
• Meet & greet talent during auditions and at start of sessions
• Responsible for getting legal paperwork signed and filed properly
• Typing up directors’ notes from auditions, inputting them into Actor Database
• Assisting with script preparation and tracking, as required
• Assisting Production Managers with meet & greet of clients and aid clients throughout the day, as required
• Assisting Production Managers in keeping schedules and tracking documents up to date throughout recordings
• Assisting the Casting team with self-tapes, editing Casting clips, long-listing talent options and developing casting skills
• Preparing Non-disclosure agreements and contracts, Travel Packs for rehearsals, crowd sessions, and Performance Capture sessions Other
• Adhere to company Security, Confidentiality and Health and Safety procedures and ensure the compliance of the team
• Adhere to the company IT and HR procedures and ensure the compliance of the team
• Understand ethical behaviour and business practices, and ensure that own behaviour and the behaviour of others is consistent with these standards and aligns with the values of the organisation
Requirements
Knowledge, Experience and Skills
• Interest and/or experience in video games, especially story & character, and/or Casting experience or interest in the performance arts (theatre, TV, cinema)
• Excellent client facing and internal communication and presentation skills, both verbal and written
• Attention to detail
• Both a self-starter, able to work alone as and where necessary, and a team player, able to pitch in at all levels to get the job done
• Experience in a similar role.
• Experienced knowledge and use of Microsoft Office, in particular of Microsoft Excel.
Benefits
Who we are
PTW is a global games services company, providing technical and creative services to many of the largest developers and studios around the world. Founded in Japan in 1994, PTW has grown to become a global force in the gaming industry, with over 40 studios in 16 countries worldwide and offices across North America, Europe, South America, and Asia.
Our industry-leading services include art production, game development, quality assurance, player support, community management, localization, localization QA, audio production, and data collection. The PTW family of brands includes SIDE, 1518 Studios and Ghostpunch Games. For more information, visit www.ptw.com .