Sr. Manager, Marketing Events & Services
The Sr. Manager, Marketing Events & Services, serves as the center point for supporting the field sales team’s client engagement needs through personal effort or the efforts of a direct-report team as needed. This includes owning all centrally planned and executed client events, acting as a consultant for local-team-based events, tradeshow planning and execution, sales materials fulfillment, and other marketing production or project management requests.
Note that this job will require travel as determined by the needs of the position. This could easily exceed 20 multi-day trips per year including some weekends.
RESPONSIBILITIES:
Event Management
- Planning, development, and execution of all centralized client events
- Assist in creating structure and content of events and meetings, along with administration of activities and entertainment
- Provide consultation for events being planned and executed by the field sales teams
- Travel as needed to execute events
- Propose new ideas to improve the event planning and implementation process
- Oversee all event finances and budgets while ensuring cost-effectiveness
- Provide assistance to the internal events team as needed
Tradeshows
- Own the company’s sponsorship evaluation, recommendation, and approval process
- Create and oversee implementation of tradeshow branding and operational standards
- Travel as needed to manage high-profile tradeshows
- Develop and provide training to field organization and follow through to ensure compliance with tradeshow standards
Marketing Services & Project Management
- Overseeing all Marketing Services requests from both the Marketing Team and the field
- Assigning projects and providing support to Marketing Services Specialist
- Ensuring proper brand templates are being utilized and marketing materials are on brand
- Create and update marketing materials that meet industry standards and meet the needs of the field
- Promotional item planning, budget, approvals, and fulfillment
- Working with our fulfillment partner to manage Shop Kaufman, our internal system for ordering and fulfilling promotional items, clothing, and marketing materials
Research & Communication
- Provide assistance in marketing research, surveys, data analysis, competitive analysis, and other marketing projects
- Consistently reviewing content and materials for accuracy
QUALIFICATIONS:
- Bachelor’s degree in Marketing/Advertising, Communications, Business, or equivalent combination of education and experience
- 8 or more years marketing and events experience with at least 2 years in trade shows, 2 years in events, and 2 years in marketing materials or marketing program management
- Ability to travel as needed, total time TDB but expected to be 25% or more
COMPENSATION PACKAGE:
· Competitive base compensation
· Health benefits & 401K with employer match
· Employer paid continuing education courses and designations
· Many opportunities for career advancement
About Our Company
The H.W. Kaufman Group is a global, forward-thinking specialty insurance organization that includes 15 companies with more than 2,000 professionals at 60 offices across the U.S., Canada and UK. With an ever-broadening group of companies in our portfolio, there is simply not a more unique professional experience in the specialty insurance business than joining one of the H.W. Kaufman Group organizations.
Equal Opportunity Employer
The H.W. Kaufman Group of companies is an equal opportunity employer. All employment decisions are based on business needs, job requirements and individual qualifications, without regard to race, color, religion, gender, gender identity, age, national origin, disability, veteran status, marital status, sexual orientation, genetic information or any other status or condition protected by the laws or regulations in the locations where we operate.
H.W. Kaufman Group
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