Influencer Marketing Manager

Location: Los Angeles; Hybrid – Wednesdays in office

The Feedfeed is the world’s largest native social media platform dedicated to food and drink, reaching 40 million a month! Since our inception in 2013, the #feedfeed social media community and in-house editorial team have developed some of the most creative, engaging, and mouth-watering content across social media making Feedfeed “the source for what to cook, bake, eat and drink.” We are the only food media company with a built-in Influencer Network of 100K+ of the best food and lifestyle creators.

Feedfeed is looking to add an Influencer Marketing Manager to the team. The ideal candidate is enthusiastic about the food and influencer space, keeping up on the latest news, and able to manage small campaigns on your own. As the Influencer Marketing Manager at Feedfeed, you must have strong attention to detail, experience working with clients, and be able to think strategically. Working closely with the Director of Influencer Marketing, you’ll help scale Feedfeed’s influencer campaign offerings, ensuring you’re building relationships with both clients and influencers.

The Feedfeed team currently works remotely, with the exception of in-office Wednesdays from our DTLA location. Lunch, office snacks, and coffee/tea from a local shop is provided. This role will also require in-office time for packing influencer boxes, attending events, client meetings, and possibly limited travel, on an as-needed basis.

To apply for this position, please send your cover letter and resume to [email protected] to be considered.

Primary Responsibilities

• Support the Director of Influencer Marketing in the execution of all influencer campaigns, managing smaller-scale campaigns on your own with oversight
• Contribute to optimal influencer approach relevant to a client’s program objectives and team brainstorms for campaign ideation
• Regularly identify and vet new and up-and-coming influencers for current and future programs, while building out Feedfeed’s Influencer Network
• Cultivate and develop consistent and ongoing relationships with new and current influencers, as well as clients
• Demonstrates the ability to write, edit, and proofread to create high-quality internal and external, channel-appropriate influencer content; contributes to client correspondence (e.g., daily updates, activity reports, wrap reports in a timely manner and proactively, etc.)
• Create and manage campaigns using Asana from timelines, deliverables, influencer briefs, contracting, invoicing, and metrics
• Strategically review influencer content, providing assistance with social captions, visual direction, and point-of-view
• Work across departments with the Editorial, Social, and Production teams for both client programs and internal needs
• Ensure all influencer engagements, both paid and organic, meet client and FTC guidelines
• Track and report performance of influencer programs
• Stay on the cutting-edge of trends across social, especially TikTok and Instagram
• Responsible for packing and shipping any influencer boxes from office
• Working events which may fall outside of normal work hours, as needed
• Cultivate a culture of support, growth, and partnership among team
• Identify solutions and work with teams and independently to drive client success and grow relationships
• Serve as culture builder and mentor, driving innovation and ideas while sparking team members’ careers
• Helps coach, mentor, and motivate junior staff to produce quality work and challenge them by providing growth opportunities
• All other duties as assigned

Requirements

• Bachelor’s degree in marketing, communications or related field with 4-5 years’ experience at a digital, advertising, media or PR agency, and a deep understanding of social media and digital marketing, specifically influencer strategy
• Knowledge of and passion for the food industry and social media
• Excellent verbal, written, presentation, and problem-solving skills
• Experience negotiating and working with influencer networks, individual influencers, and influencer identification, management and measurement tools
• Experience creating and executing influencer campaigns across social channels such as TikTok, Facebook, Snapchat, X, Instagram, and YouTube
• Able to professionally communicate with clients with digital fluency
• Able to apply analytics to measure results and provide insights
• Highly adaptable and able to shift priorities in real time to meet client needs
• Excellent interpersonal skills and the ability to manage tasks between multiple teams and prioritize team needs
• A natural networker and relationship builder
• Proficiency in Google Suite, Asana, Tagger or similar software
• Must be a team player, even when outside of direct job description, and able to assist on different tasks at times (a startup environment)

Diversity, Equity, Accessibility, and Inclusion at Feedfeed

Feedfeed believes diversity, equity, accessibility, and inclusion are essential to our excellence and to the execution of our mission and vision. We are committed to creating a diverse and welcoming workplace that reflects the diversity of the communities we serve and includes individuals with diverse backgrounds and experiences. Individuals of color, women, LGBTQIA+, veterans, and persons with disabilities are encouraged to apply.

Benefits and Perks

• 10 Paid Vacation, Sick and Personal Days
• 4 Mental Health Days 
• 11 Paid Holidays (Martin Luther King Jr. Day, Memorial Day, Juneteenth, Independence Day, Labor Day, Thanksgiving Day, Christmas Day through New Year’s Day (estimated at 5 days))
• Medical stipend
• Technology stipend
• 401K with company contribution, no employee contribution required

Equal Opportunity Employer

We are proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship or immigration status, color, disability, ethnicity, familial status, gender identity and/or expression, genetic information, marital status, national origin, race, religion, sex, sexual orientation, veteran status, or any other protected status.

SALARY: $80,000 to $87,000

Exact compensation may vary based on skills and relevant experience.

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