Marketing Manager

eCap is a well-established and dynamic conference company specializing in organizing exclusive networking conferences within the healthcare and real estate sectors. With a strong reputation for delivering high-quality events that foster meaningful connections and insights, we have been experiencing steady growth and are now looking to expand our team.

Job Description:

As a Marketing Manager at eCap, you will play a pivotal role in shaping and executing our marketing strategies to further enhance our brand presence and reach in the healthcare and real estate domains. You will collaborate with a talented and dedicated team to drive the success of our conferences. This position is primarily in-house, with occasional travel to conferences, accounting for approximately 10% of your time.

Responsibilities:

1.   Develop and Execute Marketing Strategies: Collaborate and executive comprehensive marketing plans for each conference, encompassing online and offline channels to drive attendance and engagement.

2.   Content Marketing: Oversee and execute content creation, including blog posts, articles, social media content, and email campaigns, to position eCap as a thought leader in the industry.

3.   Email Marketing: Develop and execute targeted email campaigns to promote conferences, nurture leads, and maintain attendee engagement.

4.   Social Media Management: Manage social media accounts, creating engaging content and monitoring conversations to build a strong online community.

5.   Event Promotion: Coordinate promotional activities and partnerships to boost conference attendance, including collaborating with industry influencers and media outlets.

6.   Analytics and Reporting: Track and analyze marketing performance metrics, providing regular reports to assess the effectiveness of campaigns and make data-driven improvements.

7.   Team Collaboration: Work closely with the sales and conference planning teams to align marketing efforts with revenue goals and event logistics.

Qualifications:

• Bachelor’s degree in Marketing, Business, or related field (Master’s preferred).
• Proven experience as a Marketing Manager or similar role, preferably in the conference or event industry. 3-5 years preferred.
• Proficiency in digital marketing tools and platforms.
• Excellent written and verbal communication skills.
• Creative thinking and problem-solving abilities.
• Strong project management skills with the ability to manage multiple tasks and deadlines.

If you are a results-driven marketing professional with a passion for creating meaningful connections and driving success in the healthcare and real estate conference industry, we invite you to apply for this exciting opportunity.

Please submit your resume and a cover letter detailing your relevant experience and explaining why you are the ideal candidate for the Marketing Manager position at eCap. Include any relevant portfolio items or work samples if available.

eCap Summit