We are looking for a Freelance Social Media Community Manager to help build and actively cultivate online communities of consumers across multiple social media channels. The position will be responsible for implementing our content plans and serving as the active brand voice for each unique brand. The person in this role has the ability to engage consumers through appropriate conversation as well as provide support as needed.
This person should have excellent writing skills, be able to think on their feet and have extreme attention to detail. Each branded community has its own tone and social media guidelines that need to be carefully followed.
Responsibilities:
- Post social media content on appropriate social channels according to provided marketing plans. Content may be posted on Facebook, X (Twitter), Instagram, SnapChat, YouTube, TikTok, etc.
- Actively manage communities for several key brands including: Answering consumer questions, and engaging with consumer provided content.
- Seek out influencers and actively engaged consumers to inspire and motivate them to share information and talk about the brand.
- Participate in real time community conversations on behalf of the brand.
- Assist strategy team in social listening, research and analytics for key brands.
- Provide insights gained from community interaction to internal Client Service & Creative Team.
- Proactively identify opportunities in user generated content.
- Be the gatekeeper for all content – ensuring all content is proofread, approved and applicable before posting.
- Track key performance indicators (KPIs) to ensure that campaigns are tracking appropriately an analyze to uncover future optimizations.
- Proactively communicate for all social media platform news, as to help inform all teams of any platform changes or opportunities.
Qualifications:
- Bachelors Degree in Communications, Marketing or other related field
- 1-3 years work experience in social media, communications or content marketing
- Experience in community management required
- Experience with social media management systems such as Sprout Social, Hootsuite and social media analytics tools such as Radian6
- Understanding of the social media universe, including experience with YouTube, Facebook, Twitter, Instagram, Snapchat, Pinterest, TikTok, Tumblr, WordPress etc.
- Excellent written and verbal communication skills
- Excel at research, and be able to identify threats and opportunities in social media content
- Ability to work individually on a project or in a team environment
- Proactive and organized
Munroe Design Group, Inc.
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