Requirements:
- Developing engaging organic presence and thought leadership opportunities focused on ecosystem Partner related topics/programs.
- Collaborating with internal teams and Workday’s ecosystem Partners to create paid social strategies to drive awareness and deliver business impact.
- Generating innovative social engagement opportunities prior, during and after in-person events (Workday-led, Partner-led, and third party).
- Identifying key targets, influencers, and other audience segments to expand social presence and results.
- Develop internal digital communications channels to promote Partner marketing activities to internal teams.
- Providing regular reporting and insights to team members.
- Sharing standard methodologies and strategies with peers, executives, and employees at large.
- Piloting innovative internal engagement and social media projects.
- Keeping a pulse on social media trends and opportunities.
Basic Qualifications:
- Deep experience in developing organic and paid social campaigns using Twitter, Facebook, LinkedIn, YouTube, Instagram and other channels.
- Proven B2B experience in building social strategies, deploying successful campaigns, and cultivating audiences.
- Strong skills in marketing communications and digital marketing.
- Demonstrated efficiency in running multiple initiatives, vendors, and other key players as part of the social media practice.
- Analytic skills with the ability to analyze and provide deep insights.
- Effective interpersonal skills and excellent oral/written presentation skills
Other Qualifications:
- Bachelor’s degree in related field with 6 – 8 years of social media experience in the B2B technology space.
- Experience marketing to partner, analyst and influencer audiences.
- Working knowledge of a variety of social media tools, community platforms, and measurement, advocacy, and training / education platforms (experience working with Salesforce Social Studio, BrandWatch, Bit.ly, and other technologies).
- Experience working effectively in a fast-paced environment.
- Strong organizational skills and ability to meet high standards for quality and accuracy.
- Focused attention to detail and ability to multitask, handling multiple complex, multi-phase projects at different stages.
This is the pay range that Magnit reasonably expects to pay for this position: $39.00/hour-$52.00/hour Benefits: Medical, Dental, Vision, 401K
Magnit
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