Social Media Coordinator

Social Media Coordinator

Do you know what it takes to turn online followers into an online community? Essick Air Products is looking for a social media coordinator to manage the social media accounts for our four brands across multiple platforms.

You should have a strong command of social media best practices and trends, and be able to use these to grow our followers, engage and retain them, and convert them into customers…as well as a brand community of raving fans.

Responsibilities include:

·       Plan, manage, and work with the team to create the social media content for each of our four brands: AIRCARE, MasterCool, Champion Coolers, and Essick Air.

·       Create shareable content that is appropriate for each brand and its specific social media platforms.

·       Monitor and engage in online discussions about our products, company, industry, and competitors.

·       Use your knowledge of each social media platform’s unique trends to develop strategies to grow our audiences.

·       Direct social media promotions and work with our influencers to ensure our campaigns run correctly and track their success.

·       Constantly track, analyze, and share insights on our social media initiatives.

·       Work with our marketing team to help create and distribute other content like blogs, digital ads, search keywords, and other marketing efforts, as needed.

Requirements:

·       BA/BS degree or equivalent work experience (minimum five years).

·       A strong command of each social network and its best practices.

·       Top-notch communicator with a strong command of proper spelling and grammar. Familiarity with the Associated Press Stylebook will be helpful but is not required.

·       A basic understanding of attractive photography and video.

·       A creative thinker who works well alone and with the team.

·       Proficiency in Microsoft Office and social media software (like Hootsuite). Knowledge of the Adobe Creative Suite is a plus!

·       Excellent time management with the ability to multitask, meet deadlines, and stay on brand.

·       Ability to stand for several hours during video shoots. Ability to lift up to 30 pounds.

If this sounds like you, then we want to meet you. Please respond with your resume and links to your portfolio.

This is an entry-level position that reports to our Marketing and Customer Experience Manager. The position is on-site (not remote), and some travel is occasionally required. This position pays $32,500 – $37,500 DOE annually and offers medical, dental, and vision insurance, 401k, and paid holidays.

Essick Air Products