Frenzy is seeking a PR Account Director who is a curious and creative leader, passionate about building global recognition and accelerating market growth for our clients. You will be working in a fast-moving environment and have the opportunity to make valuable contributions.
The ideal candidate must be a talented thinker, leader and doer who can strategize but also roll up their sleeves and execute to meet the ever-changing needs of our clients and the agency. The PR Account Director will serve as a manager, strategist, dot-connector, and mentor, providing senior counsel to a variety of innovative clients, establishing, and maintaining strong media relationships and interacting with a wide group of multi-skilled team players. This person should also have a strong media relations background, preferably in B2B and technology.
Responsibilities
- Demonstrated ability to independently manage up to six accounts
- Ability to manage select client meetings and strategic discussions.
- Build a rapport and trust with a client.
- Establish and communicate weekly priorities for the team.
- Manage day-to-day logistics and assignments for the team – keep track of who owns tasks and deadlines to share with clients.
- Write, refine, and create PR plans/strategies, bylined articles, talking points, statements, responses, and other press materials.
- Stays up to date on PR trends and client trends.
- Provide ongoing strategic input to the client.
- Embraces the integration of PR with wider marketing initiatives.
- Motivate and coach a team of PR SAE’s and AEs with a commitment to employee development.
- Allocate media relations resources and balance workloads between your team.
- Owns high-level media outreach and media guidance for team; cultivates national and business media relationships to bring clients’ stories to life
- Strong judgment around confidential information
- Embraces agency initiatives
Qualifications
- Must be based in Atlanta or the surrounding area.
- At least 10 years of PR experience, preferably in an agency environment interfacing with business-to-business and/or technology clients.
- Experience managing and coaching teams and staff.
- Ability to deliver sound strategy that aligns directly with client business goals.
- Strong communication and relationship building skills.
- Strong media relationships and comfortable with routinely interfacing with the media.
- Resourceful and well-connected with proven problem-solving skills.
Media Frenzy Global
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