Senior Marketing Project Manager
Rittal North America has built a strong tradition of innovation and takes pride in a progressive approach to engineering. We design and manufacture the world’s leading industrial and IT enclosures, racks, and accessories, including high efficiency, high-density power management, and climate control systems for industrial, data center, outdoor and hybrid applications.
As the Senior Marketing Project Manager, you will engage in the development and execution of strategic marketing communications to efficiently support product launch campaigns and company brand across various communication channels. Create communication programs that promote the organization and its products and services through various means including blogs and social media, websites, product collateral, logos, or other promotional products. Collaborate with external partners/vendors to execute promotional events and campaigns. Develop a calendar for social media campaigns and initiatives to ensure constant interaction and engagement with customers and prospects. Assist in analyzing marketing data to help shape future marketing strategies.
Responsibilities:
· Develops and implements digital content and corresponding digital marketing and content marketing plans.
· Creates marketing assets and manage all facets of execution needed for marketing. Provides digital content, social media, and campaign reporting.
· Oversee and manage all design/creative request regarding vertical market campaigns from the agency or internal team members.
· Partners on other Marketing Projects for all areas of the business and collaborate with all business units on marketing efforts as assigned, ensuring effective collaboration on enterprise-wide website and initiatives. Includes creative development, legal review, and budget management.
· Manages agency to ensure work is progressing as planned.
· Manages budget on each campaign.
· Effectively and efficiently plan and prioritize all deliverables and resources working across projects based on scope of work and project goals.
· Performs A/B testing on campaigns
· Actively monitors campaign results and works to improve results
· Advises manager and internal business partners how to simplify campaigns to ensure great customer experience.
· Assists in the training and supporting the sales team and channel specialists to articulate product positioning and the advantages.
· Develops and maintains specific marketing and promotion plans. Establishes and maintains relationships with vendors to ensure increase in brand and product awareness, traffic, and engagement.
· Stays abreast of digital content and marketing industry trends and make recommendations for content strategy and development to most effectively market and drive business.
· Manages the staff activities and ensures campaigns are producing results.
· Manages campaign milestones and ensure on-time delivery.
· Measures results against desired outcomes and assist in developing proposals of plan adjustment and new initiatives.
· Manages and leads a team of Marketing Professionals and manages the ROI of team activities.
· Other duties as assigned.
Knowledge & Experience:
· Bachelors’ degree in Marketing preferred
· Experience in branding, marketing communications and product promotions.
· 8+ Relevant industry and/or agency experience preferred.
· 2+ years of experience in Marketing Campaign execution
· 4+ years of experience in Digital Marketing, Communications, Content Strategy
· Excellent project management skills.
· Effective communication and written skills.
· Knowledge of and prior experience with CRM and Marketing Automation tools (Marketo, Eloqua, HubSpot, Pardot, etc.) required.
What we offer is an opportunity to be a part of a team that increases the optimization and efficiency of our Global Company. Our goal is to create a safe work environment that our customers can trust us to deliver quality products. We enjoy all the benefits of an international company quickly growing in the US.
Rittal North America LLC is proud to be an affirmative action/equal opportunity employer. EEO/M/F/Vets/Disabled If you require reasonable accommodation for any part of the application or hiring process due to a disability, you may contact the company’s Human Resources Department. This option is for individuals who require accommodation due to a disability.
Rittal North America LLC
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