Job Summary
The Associate Director, External Relations is a new role and will be a key contributor to Beacon Academy’s presence and impact in educational equity. This position will be responsible for increasing Beacon Academy’s visibility across multiple platforms and audiences and will work to increase presence in the educational space. This role will provide support to Beacon’s volunteer and donor community, ensure alignment of internal/external messaging, and support marketing/recruitment strategies to attract student applicants for incoming cohorts. In addition, the Associate Director will organize and manage special events and projects. This position reports to the Director of Development and Engagement and collaborates with the CEO & Head of School.
Essential Duties & Responsibilities:
External Presence
- Lead the development and production of publications including newsletters and other written correspondence; draft articles for publication related to themes of educational equity and other relevant topics.
- Organize external-facing events in collaboration with the Director of Development and Engagement.
- Participate in the development of a multimedia communication and marketing strategy.
- Manage and oversee Beacon Academy’s website, website developer, and all social media channels (including LinkedIn, Instagram, Facebook, and Twitter) to advance the culture of philanthropy, expand exposure for recruitment, and increase alumni presence.
- Track communication, social media, and marketing analytics; produce monthly and board reports.
- Provide guidance for the use of Beacon Academy’s institutional brand and ensure there is consistent formatting and style across written materials; advise staff on how to best reinforce brand consistency across all materials.
Recruitment/Engagement
- Work in conjunction with the Admissions Team to advise on strategies for effectively attracting and recruiting student candidates for each incoming cohort.
- Work in collaboration with the Alumni Team to implement a marketing plan to engage alumni and produce alumni-focused resources, newsletters, and event materials.
Volunteer/Donor Relations
- Collaborate with the Director of Development and Engagement to meet Beacon’s needs for volunteer support from Academy Year to career.
- In partnership with the Director of Development and Engagement, manage communications for development and event marketing, including annual appeals and event programs.
Special Events & Projects
- Collaborate with the CEO & Head of School to design and implement special events, including speaker series and symposia.
- Contribute to team efforts by accomplishing related tasks and special projects, as requested including advising students as needed.
Qualifications:
- Demonstrated ability to embrace and share Beacon’s mission and its commitment to diversity, equity, inclusion, and belonging
- Ability to collaborate with a diverse group of community members with fairness, respect, consistency, and integrity
- Demonstrated ability to work independently and meet agreed-upon timeframes
- Bachelor’s degree in a related field
- Minimum 3 years’ experience in development, volunteer/alumni relations, communications, or a similar field
- Minimum of 2 years’ experience with project coordination and/or project management
- Working knowledge of a variety of media, including social media, print, and web communications
- Excellent writing, editing, and proofreading skills, such as preparing presentations and writing speeches and articles
- Excellent verbal communication skills, with experience in presenting information to groups and individuals
- Expertise with development databases, Salesforce preferred
- Mastery of Microsoft Office applications
- Meticulous attention to detail
Physical Demands:
- This position works onsite in our school office environment. Must be able to travel within New England and work evenings and weekends, as necessary. A valid driver’s license is preferred.
- An ability to lift 5-10lbs.
Employee Benefits:
- Generous paid time off
- Insurance coverage – Health, Vision, and Dental
- Life, short-term, and long-term disability insurance
- Retirement plan with matching employer contribution after the first year
- Flexible Spending Accounts – Health and Dependent Care
- Convenient location with parking and accessible to public transportation
To Apply:
To apply, please send a cover letter and resume to [email protected] with the subject line “Associate Director, External Relations”. Only candidates who submit all requested materials will be considered. No phone calls, please.
Beacon Academy Boston
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