HYBRID to Riverwoods, IL
Contract (possible conversion to full time)
Job Description:
- The function of this role is to manage campaign processing for acquisition campaigns using campaign management tools and Acxiom’s Prospect Database.
- This manager role requires a strong working knowledge of campaign management processing, ability to lead teams, manage multiple functions simultaneously and support new acquisition marketing business initiatives.
- The manager will also be responsible for delivering timely campaigns as well as developing and tracking process improvements and efficiencies to the campaign production schedules.
- Manages a team of 4-6 personnel.
- Management of team including auditing, campaign development/coding and coordination of campaigns for various lines of business.
- This particular position currently supports Consumer Pre-Approved, Scored, Personal Loans; Business Broadmarket, CrossSells, and Hotlists Campaigns.
- Responsible for the overall management, process strategy and execution of daily, weekly and monthly Acquisition Marketing campaigns generated using Campaign Management software and Acxiom’s Prospect Database.
- Will generally manage 12 unique campaigns per month.
- Will also be responsible for launching new businesses onto the Prospect database platform including project proposals, requirements gathering, design, build, testing and implementation.
- Develop and establish Acquisition campaign management metrics including development of best practices.
- Identify and establish all campaign documentation standards and unit procedures and ensure it is kept up to date including milestones, workflow, campaign procedures, change management, campaign process reporting.
- Develop process improvements for campaigns and track /measure success factors.
- Leads staff in solving all technical and business problems requiring innovative solutions.
- Manages staff of 4 to 6 employees including weekly status updates, team meetings, timely staff performance evaluations, training and development plans.
- Provides guidance to staff to accomplish organizational and business unit goals.
- Responsible for all staffing assignments and identifying the appropriate delegation of campaigns to meet all deadlines.
- Accomplish results through staff, recommends staffing organizational changes.
- Work with Business Technology partners to identify new systems, databases, fields, flat files, segmentations and processes to support Marketing campaigns and their new initiatives.
- Explore with technology team new Campaign management tools to help support or improve campaign processes.
- Current and expanded tools include End of Campaign File Tracking system.
- Ensure that campaigns meet all state, federal, company and direct marketing regulations including but not limited to do not call, do not mail policies as well as credit/ marketing eligibility criteria.
Leadership Responsibilities:
- Manages professional employees and/or supervisors.
- Builds a strong team.
- Develops other to their full potential.
- Empowers and motivates others.
- Recognizes when there are obstacles preventing others from achieving their goals and readily intervenes
Task Complexity:
- Resolves issues and contributes to business unit/area development. Broad knowledge of the field with strong leadership skills.
Decision Making:
- Wide latitude for decision making.
- Gathers information, consults those who need to be involved, and puts decisions into action.
- Coaches employees in decision making by thinking through scenarios and decision criteria before taking appropriate action.
Amount of Supervision:
- Receives guidance from senior managers and directors on departmental issues.
- Exercises considerable latitude in determining objectives and approaches to assignment.
Communication Skills:
- Excellent written and verbal communication, presentation and professional speaking skills. Excellent influencing skills/ability
The Judge Group
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