Our rapidly growing team is looking for a Brand Manager to oversee the ongoing development of the ECARX brand, building international awareness as the company expands its global presence. Reporting to the Vice President, Communications, our Brand Manager will work across the business to ensure all products, services and activities reflect and support the development of the brand, and that the brand remains recognizable, up to date and relevant to our target audiences.
Responsibilities:
- Own the ECARX brand, ensuring it remains relevant across all target audiences and is continuously represented in a way that enhances our business ambitions.
- Ensure the brand vision, mission and values remain a guiding force in the development of our business.
- Lead on market research and competitor analysis to keep up to date with technology and consumer trends.
- Develop strategies and campaigns to build brand awareness among our target audiences, with a long-term eye on developing a consumer-facing brand.
- Advise all employees, partners, suppliers and customers on the use of the ECARX brand, to ensure consistent representation across all channels.
- Lead on the development of an employee brand to attract and retain world-class talent, working with the broader Communications team on the delivery of content through all channels.
- Where required, meet with customers, investors and other stakeholders to present the ECARX brand.
Skills and Qualifications:
- Proven experience in developing a start-up brand
- Analytical skills and attention to detail
- An understanding of trends and an ability to advise and influence internal stakeholders
- Creativity and an ability to produce innovative and original ideas
- Excellent communicator, multi-tasker and budget manager
- Methodical approach to planning and attention to detail
- Reliable/good at hitting deadlines
- Ability to use initiative and quickly identify and solve problems
- The ability to manage ambiguity, rapidly evolving situations and to support and lead team members through the same.
- People skills with experience working and collaborating at all levels and with all functions.
- Problem-solving skills, excellent influencing skills and an effective team player.
- BS/BA in marketing or related field is preferred
ECARX is transforming vehicles into seamlessly integrated information, communications and transportation devices. It is shaping the interaction between people and cars by rapidly advancing the technology at the heart of smart mobility. ECARX’s current core products include vehicle chip-sets, 5G-powered intelligent cockpits and intelligent driving sensors. Beyond this ECARX is developing a full-stack automotive computing platform.
ECARX was founded in 2017 and has since grown to over 2,000 team members, with facilities in China and Europe. The founders are two automotive entrepreneurs, Ziyu Shen and Eric Li. Mr Li also founded Geely Holding Group which also includes international brands such as Lotus Cars, Lynk & Co, Polestar and Volvo Cars.
At ECARX we foster a collaborative working environment, cultivate learning and strive for engineering excellence. On this journey we are unified by diversity, celebrating great ideas in an inclusive culture. If you are ready to tackle big challenges, grow from new experiences and work alongside talented teammates with a passion for technology, then you have come to the right place. We believe in human potential and support the continual growth and development of the team. If you bring a growth mindset and a bit of fun to your work, ECARX may be a perfect match – please apply today.
This job has been posted by TalentBoost on behalf of eCarX. TalentBoost is committed to the fundamental principle of equal opportunity and equal treatment for every prospective and current employee. It is the policy of TalentBoost not to discriminate based on race, color, national or ethnic origin, ancestry, age, religion, creed, disability, sex and gender, sexual orientation, gender identity and/or expression, military or veteran status, or any other characteristic protected under applicable federal, state or local law.
ECARX
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