Graphic Designer and Content Coordinator

MISSION STATEMENT

Spruce Meadows is committed to being the leading venue in the world for the international horse sports with a focus on the organization of hosting show jumping tournaments of unmatched quality for junior, amateur and professional athletes in a manner that reflects basic family values in a clean, green and welcoming environment that celebrates the horse and encourages the breeding and training of quality sport horses and the teaching and development of athletes.

JOB DESCRIPTION

Position Title: Graphic Designer and Content Coordinator, Full Time

Department: Graphic Design

Reporting to: Manager, Graphics & Print Design and Vice President, Administration

Scope of Practice: As part of a collaborative team, the Graphic Designer and Content Coordinator will contribute to the execution of marketing campaigns and social media profiles across all branches of the organization – while ensuring the approach aligns authentically with the brand.           

• Social Media Content Creation, Scheduling, and Posting (includes digital, print and short videos/reels/stories for social media)
• Work with the Spruce Meadows team to produce video, photograph and digital/print graphic assets
• Document Management
• Market Research and Analysis
• Online Presence for Comment Response
• Campaign Performance/Analytics
• Ensure brand standards are followed for both Spruce Meadows’ brands and those of our sponsors

Special Circumstances: Spruce Meadows is an entertainment and sport venue that is dedicated to being number one in the world. Our culture is focused on family values, sport, entertainment and community involvement. To attain this goal, means the family of employees at Spruce Meadows come together as a group and work as an office-based team. Working as a team means that everyone works to assist our fellow employees, no matter what the job is.

As a sporting venue, it is understood that Spruce Meadows operates with a full employee compliment on many weekends and evenings.

Minimum Requirements:

• Bachelor/Diploma, Design & Visual Communications or equivalent
• A minimum of 2 years of experience
• Valid Motor Vehicle Operator’s License Class 5
• Individual must be professional in deportment and have a service attitude in approach.

Technical Skills:

• Strong working knowledge of Adobe Creative Suite in a windows-based environment.
• Strong working knowledge of Adobe Premiere Pro in a windows-based environment.
• DSLR/Mirrorless Camera knowledge is an asset
• Knowledge of Social Media platforms from a business perspective (Meta Business Suite; Content Planning; Instagram/Facebook Stories, Reels; TikTok, Twitter, LinkedIn., etc.)
•  Knowledge of Adobe After Effects is an asset
•  Knowledge of Shopify platform and associated software is an asset
•  Knowledge of HTML coding is an asset

Competencies & Skills:

• Ability to communicate Spruce Meadows/Cavalry FC product knowledge.
• Ability to multi-task duties with short deadlines.
• High attention to details
• Ability to communicate effectively in verbal and written English.
• Ability to problem solve and exhibit conflict resolution skills.
• Ability to work weekends and evenings.
• Ability to adapt quickly when in a fast-paced environment.
• Ability to speak a second language fluently (Asset).

Spruce Meadows