- Work with marketing and advertising agencies to grow brand awareness throughout every communication piece.
- Collaboration with and transition from Grand Opening marketing team on grand opening launch plans.
- Collaborate with other departments such as operations, training, data and analytics, etc. to ensure a strategic overview of the business and future market opportunities.
- Develop, implement, and execute initiatives and activities including campaigns (digital, print, broadcast, etc.), and sponsorships.
- Continuously improve overall brand, brand presence and customer journey
- Assist in the development of annual, long- and short-term marketing strategy and plans.
- Help improve customer experience across digital and physical landscape
- Oversee creative process for National and local campaigns
- Ensure the delivery of ongoing marketing and advertising assets and provide timely updates
- Assist in branded merchandise and Café operations
- Make informed recommendations based on customer experience analysis and customer data
- Maintain continuity among work teams by documenting and communicating actions, irregularities, and continuing needs.
- This role will be required to support and work with franchisees, executives, operational personnel and a cross-functional marketing team. The candidate must be a strong leader, data driven and detail-oriented, and possess excellent written and verbal communication skills.
- Urban Air reserves the right to change job descriptions at any time based on business conditions/need, which includes expanding this job’s responsibilities and assigning additional duties consistent with the position’s purpose. Reasonable accommodations may be made to enable individuals with disabilities to perform required job duties and functions.
- A bachelor’s degree in Business, Marketing, Communications, or related field and 7+ years relevant work experience in brand marketing including both strategy and messaging
- A can-do attitude as a self-starter with strong attention to detail
- A strong desire to make an impact
- The ability to work in conditions which include multiple priorities, extended work schedules and specific time constraints
- Research & Analysis skills
- Understanding of consumer needs and behavior
- Strong analytical ability – analyze data, develop insights, etc.
- Interpersonal skills
- Strong communication and interpersonal skills. Especially the ability to work cross-departments to achieve results
- Be a team player and a respected leader
- Run efficient and effective meetings
- Communicate clear decisions, next steps, and accountability
- Have good presentation skills
- Management and coordination skills:
- Strong attention to detail
- Have the ability to think big, delivering innovative strategic solutions
- Budget management skills
- Experience in MS Office: Word, Excel, Outlook, and PowerPoint.
- Experience using Zendesk
- Prolonged periods of sitting at a desk and working on a computer.
- Must be able to lift 10-15 pounds at times.
- Medical, Dental, Vision
- 401(k) with company match
- Flexible PTO
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