ROLE: Digital Marketing Director
SALARY: £65,000 – £85,000
LOCATION: Mayfair, London / Stansted Airport, Essex (Hybrid/WFH working available)
REPORTING TO: Head of Digital
Our client:
A renowned Digital Marketing Agency who work with the world’s finest brands and put them in front of the world’s most affluent individuals and elite audiences.
What distinguishes this particular Digital Marketing agency from other agencies is their deep understanding of the Ultra- and High-Net-Worth community. They work with brands at the pinnacle of their respective industries including Loro Piana, Sothebys Realty, Bentley, Samsung, Bonhams, UBS, Boodles, Drive Pivotal by Jaguar and Land Rover, Clinique La Prairie, Maddox Gallery and Smallbone.
You:
An experienced Performance Marketer with a passion for performance marketing. Proven experience setting up, managing and optimising engaging performance marketing campaigns. Excellent analytical skills, strong technical platform experience, and a solid understanding of data within the wider digital media realm, as well as an ability to learn new tools and software quickly and independently. Great communication and presentation skills and brings positive energy and a willing attitude to work within a small, fast paced, agile agency team.
This position is a real “hands on” technical position where you are deep in the customer accounts and delivering results and solutions for your customers.
If you are looking for a “step up” in your career to Director level then please do not hesitate to apply.
Key Responsibility 1: Paid Social
• Weekly set up, development and implementation of Instagram and Facebook campaigns via
Facebook Business Manager. Twitter, LinkedIn, Pinterest as required
• Facebook Audience Insights and Audience profiling recommendations
• Social campaign structure recommendations that consider different stages of the funnel
Key Responsibility 2: Paid Search
• Campaign design, set up, development and implementation across the suite of PPC management
tools including Google Ads, Google Optimise, Google Analytics and Ads Editor
• Keyword research, bidding and managing negative keyword lists
• Proposing and adjusting audience targeting parameters
• Drafting persuasive ad copy for client review
Key Responsibility 3: Programmatic
• Project Manage end-to-end set up of Programmatic campaigns run via a preferred 3rd party
provider
Key Responsibility 4: Tracking
• Best practice set up of UTM tracking and retargeting codes across all performance campaigns
Key Responsibility 5: Optimisation
• Identify Conversion Rate Optimisation opportunities on a daily basis
• Recommend allocations (and re-allocations) of budget wisely across campaigns and platforms
• Trends in campaign data and provide actionable insights
• Proposing and run simple A/B tests
• Manage and troubleshoot across all performance channels
Key Responsibility 6: Reporting
• Measure and prove ROI
• Manipulation and analysis of Google Data Studio and Google Analytics platforms for client
reporting needs into reports that can be easily understood
• Incorporate any third-party data reports (e.g., programmatic) into your own reporting decks
• Talk and present eloquently to clients on a weekly basis
• Contribute estimated campaign metrics into new client media plans pre-campaign go-live
Requirements:
• Strong Google Advertising Suite, Facebook Business Manager skills
• At least 5+ years’ experience in a performance marketing role
• Proactive and flexible self-starter who takes the initiative to propose new ideas and drive projects
forward autonomously
• Excellent project management and strategic skills – ability to multi-task while maintaining a bird’s eye view
• Proven track record of designing and executing marketing campaigns that have grown online
revenue
• Strong relationship management skills
Advantageous Experience:
• Experience in luxury goods would be preferred but is not essential
• Knowledge around SEO
What we offer:
-Fast paced, mature, autonomous, open speaking and collaborative working environment
-Structured career path with uncapped career potential
-Strong training and development programme
-Regular salary reviews
-Regular promotion reviews
-Direct access to the senior leadership team
-Working with a range of clients from Small Boutiques to Large global Luxury brands
-Working with the number 1 Luxury Digital Marketing Agency in the UK
-Access to the luxury markets
-Modern offices in central London and Essex
-Flat hierarchy: We value all input and ideas at all levels
-Profit share programme (7%)
Location:
You can be in the office full time or work on a hybrid/WFH working model but you will be expected in the office on occasions.
Office locations can be Mayfair London, or Stansted Airport- Essex
Canfield Scott
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About Us
Centric Brands is a leading lifestyle brand collective that designs, sources, markets and sells high quality products in multiple segments, including women’s, men’s and kid’s apparel, accessories, entertainment and beauty. Centric Brands is focused on our customers and our brands that will drive the company’s future growth. We are defined by innovation as we seize new opportunities and thrive in an environment informed by creativity and thinking that is both analytical and outside the box. Centric Brands reflects a team built on respect, for others and for the hard work it takes to achieve our goals and build our bright future together.
Production
From sourcing raw materials to manufacturing, order placement, pricing and quality control and getting the finished product where it needs to be, our production team is responsible for ensuring we keep our standards high and our business profitable at every step of the journey. If you are a focused, results -driven, tenacious and highly flexible team player, we’ll give you every opportunity to build a rewarding career with one of the world’s foremost major lifestyle brand collectives.
Specific Responsibilities Would Include
Centric Brands is looking for a dynamic, creative and resourceful Assistant, Production, to join its team. This individual must be a self-starter and team player who takes initiative, thrives in a fast-paced environment, and is excited about joining a team on a journey to accelerate transformation across Centric Brands. The Assistant, Production supports the delivery tracking process, delivery analysis reporting, po operations, full execution and follow-up of manufacturing orders to drive the on-time delivery of quality, profitable goods.
Strategy & Innovation
- Supports vendor performance based on the critical analysis of on-time delivery and transit lead time management enabling efficient and thorough customer order fulfilment.
- Assists in the creation and maintenance of data accuracy and reporting mechanisms enabling the real time analysis of xfty to inDC delivery.
Operations and Results
- Supports on-time delivery to warehouse InDC against target customer startship.
- Partners with vendor, logistics and operations to ensure vessel bookings, container utilization efficiencies, and ensure shipping documentations are uploaded into forwarder management system prior to shipment.
- Works with vendor and bookings team to ensure shipment data accuracy in InforNexus and Damco.
- WIP: Manage booking T&As.
- WIP: PPK pack qty Creation in IBT.
- POE: assists with the Management and tracking port of entry shipments ensuring container loading plans are available to the Direct Ship cross-functional partners and Damco portals.
- Factory invoice consolidation and coordination non-compliance/claims chargebacks with vendors.
- Assists in the Management and Maintenance of SAP PO data.
- Container volume analysis and action plan to ensure full utilization avoiding container light loads.
Customers & Relationships
- Partners with cross-functional teams in Operations, Production, Logistics, Sales, and with our factories to ensure on time flow of goods relative to orders and anticipated demand criteria.
- Works with Operations to manage accuracy of customer startship dates.
- Ensures accuracy of communication to Operations team of any risk to on time delivery based on changes to po xfty, vessel transit time delays and warehouse location variances.
- Reports weekly and Monthly to Operations and Sales on delivery tracking analysis updates.
- Performs special projects as assigned.
Our Best Fit Candidate Would Have
- Superior organizational and excellent communication skills; team oriented
- Ability to multi-task, rigorously meet deadlines; troubleshoot and problem solve
- Solution oriented highly detail and meticulous self-starter
- Bachelor’s Degree
- 1-2 years’ experience
- Knowledge of T&A Calendar and WIP Management
- Expertise in SAP, Microsoft Office, Excel and Pivot reports
- Proactive attitude; resourceful, responsible
In return, we provide an industry-competitive salary, along with a comprehensive benefits plan (medical, dental, vision) that includes a matching 401(k),Summer Fridays, generous PTO, merchandise discounts, excellent career development opportunities, and a work environment that reflects our industry leadership. Our social impact program, Centric Cares, focuses on volunteerism to make a difference in communities we live and work in and our D&I committee is shaping the future of diversity, equity and inclusion at Centric Brands though workshops, resources and inspiring conversation.
Salary Range: $50,000 – $58,000
At Centric Brands, we believe our people are our greatest asset, and we seek to structure competitive compensation offers to ensure that we are able to attract and retain the best talent. Our job postings include an annual base salary range at the time of employment. The stated base salary range represents our good faith estimate as to what candidates are likely to expect, and we tailor our offers within the range based on several factors, including the selected candidate’s educational and professional experience, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the selection process. Base salary is a part of a total compensation package, which, depending on the position, may also include commission earnings, annual bonus and other Centric Brands sponsored benefit programs.
Be part of our growing community by getting involved with groups, teams and initiatives like Be Green, Be Giving, and Be Celebrated.
Centric Brands is an Equal Opportunity Employer
Please note that Centric Brands will only reach out to interview, make an offer of employment or conduct onboarding activities for candidates who have applied through our careers site. When interviewing for a position, the candidate experience will include live interaction, such as a video conference or telephone call, with a Recruiter and/or company employee(s). We will never ask for any money or payments from applicants at any point in the recruitment process. Be aware of suspicious recruitment activity. If you think you are a victim of an employment scam, you may contact your local law enforcement agency and/or visit the Federal Trade Commission website here: https://consumer.ftc.gov/articles/job-scams.
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Job Description
What You’ll Do:
We’re looking for internet culture geeks, meme aficionados, TikTok natives, who love staying on top of the latest cultural phenomenon to inspire and create cool social content. We are looking for a collaborative and skilled Content Creator with proficiency in both video and still photography, a deep understanding of social media trends and pop culture and a keen eye for framing and prop design. The ideal candidate will be adept at shooting high-quality content using both iPhone and DSLR cameras, with a mastery of lighting techniques. Additionally, they should have experience in video editing and photo retouching to ensure that the final product meets our brand standards.
You’ll work alongside social strategists and creatives to ensure quality and consistency with brand personality and ambitions. You will be the primary owner and creator of social content while also applying your expertise to incorporate the latest trends, filters, sounds, and formats into your approach. The work will range in application across organic social, paid campaigns, media activations, and beyond.
Who You Are
- You’re obsessed with internet culture, the latest memes and trends, online subcultures and communities.
- You’re excited and inspired by the world of social media – the first to share among colleagues and friends the latest trends, effects, tracks, etc. on TikTok.
- You’re a creative and clever content creator with experience in photography, video production and editing for social media.
- You’re a storyteller who can make captivating content across all platforms that ranges from educational to emotional and everything in between.
- Hands on, get it done, make cool sh*t mentality.
- Collaborative and a team player
- You bring a sense of humor and charm to the work you create.
- You have experience translating big ideas and brand campaigns into social content and/or leveraging social trends and insights to inform both.
- You’re interested in and understand Gen-Z culture.
Responsibilities
- Stay on top of ever-changing social media trends, pop culture references or other relevant conversations in the social space.
- Conceptualize, film, edit and otherwise create engaging content for various social platforms, including TikTok, Instagram, Facebook, Pinterest and more.
- Shoot high-quality video and stills using both iPhone and DSLR cameras, ensuring exceptional composition, lighting, and clarity.
- Collaborate closely with the creative team to develop content ideas and execute content pieces that are not only relevant, native to platform, but align with brand objectives and standards.
- Execute video editing and photo retouching.
- Manage and organize digital assets, including raw footage, photos, and edited files, to ensure efficient workflow and accessibility.
Qualifications
- 5-7 years of experience in video content creation for social media at a consumer-facing brand or agency or similar experience.
- Strong understanding of opportunities and limitations of all popular social platforms.
- A passion for staying updated on emerging trends in social media and digital content creation.
- Keen eye for design/art direction/leveraging props and styling.
- Collaborative work ethic.
- Experience creating various types of content from product shots to storytelling.
- Mid-level Experience shooting and lighting video content and still photography.
- Proficiency with photography and editing programs both in app and external (e.g., Photoshop, Premier Pro, After Effects, Lightroom, Capture One etc)
- Nice to have: Adobe Creative Suite, Photoshop, AfterEffects, and Illustrator.
- Comfortable in a fast-paced team environment, coordinating multiple projects simultaneously with hard deadlines.
- Demonstrated ability in adapting brand voices and visual identities to videos.
- Ability to manage projects from ideation to production, through post-production and delivery.
- Good presentation skills.
- Excellent communication and collaboration skills.
- Strong attention to detail.
Got what it takes? We’d love to hear from you.
Additional Information
Digitas is an equal opportunity employer.
“Compensation Range: $102,500 – $115,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.” If your requirements fall outside of this range, you are still welcome to apply. The Company anticipates the application window for this job posting will end 7/25/2024.