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Business Overview

Initiative is different to other media agencies.

Initiative unlocks business growth for the world’s most ambitious brands. We believe in the power of media to reshape our industry and orchestrate a brand’s entire HCP and consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Initiative builds Fame & Flow for Healthcare brands like J&J, Merck, Gilead, AZ, Teva, Cigna, and non-Healthcare brands like Nike, Amazon, LEGO, and T-Mobile.

Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 6,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world.

Position Overview

As a Health Strategy Director, you are responsible for the creation of the strategic direction a brand will take in communications to achieve their business goals. You are responsible for helping to lead Pharma clients, strategize, produce and make sense of the key cultural, healthcare landscape, human behaviors, and market intelligence required to design the best possible holistic communications plan to deliver on that task. This work should be held up as best practice both within the agency and externally – recognized by winning awards and client scores. Your client responsibility would be to engage in an advisory capacity and deliver strategic recommendations.

You have a passion for people, brands and ideas and an insatiable curiosity for culture in every sense. You will be asked to produce work that drives re-appraisal of communications and what media can do in the world, and your work should be seen as driving the agency forward. Creative thinking, sound presentation skills & leadership behaviors are critical in delivering success in this role.

You are responsible for ensuring that the Strategists’ work is strong and always progressing. That it has considered all human, category and culture trends, helping them to think about new ways to respond to a brief and encouraging them to work – with you – alongside the Analytics, Communications Design and Client teams to deliver better, smarter and more innovative work.

Responsibilities

• Maintain excellent client relationships & understanding of the clients’ key business and challenges
• Be the knowledge expert with solid understanding of Pharma, Prescription drugs, marketing
• Have previous knowledge of professional media channels directed to Healthcare Professionals
• Deliver innovative thinking that inspires leading edge solutions and award-winning breakthrough work – best in class work as standard (internally & externally)
• Demonstrate a good understanding of consumers & their behaviors, backed by usage of qualitative and quantitative tools/research to develop applicable insights into the consumer connection with the brand
• Drive usage of the Cultural Analytical Process/Tools to help teams find new insights that unlock growth
• Identify, develop & oversee the delivery of unique and innovative strategies to deliver the client’s desired results
• Lead ideation team sessions in conjunction with the Communications Design team and relevant SBUs to generate creative & compelling communications ideas
• Clearly demonstrate how the strategy delivers on the business needs, including development/alignment on measurable client & strategy business KPIs

Required Skills and Experience

• At least 3+ year of healthcare / Pharma experience, especially in key therapeutic areas like Oncology, Immunology, Neurology, Rare Conditions, building strategy and tactics
• Experience working in or collaborating with a media planning team (either internally or in a partner agency) or Healthcare consulting or Healthcare Communications or Research
• Deep Audience profiling capability, rational, emotional, and behavioral, extracting insights using multiple data sources,
• Ability to think differently: creative & adaptive, entrepreneurial, independently minded; deeply immersed in cultural understanding and driven by a desire to know more the world / to better understand people’s motivations & behaviors in the shifting landscape.
• A great story teller – build engaging ppt decks and present confidently to senior clients
• Be the trusted ally of integrated teams and clients, maintaining the Fame and Flow of Brands and Voice of the Customer

Desired Skills and Experience

• 6+ years in integrated planning role in media, creative, or other communications discipline (digital, content, innovation, social, activation/sponsorships)
• Confidence in audience segmentation – the ability to develop and profile audiences for strategic opportunity.
• Knowledge of key media tools such as Kantar Pro/ IPSOS/ MRI/Simmons (survey dashboards), comfort in resources such as Mintel, WARC
• Knowledge of media landscape and key publishers, partners, and vendors, especially endemic health channels for HCPs and Patients
• Experience in (or interest in) managing and developing junior talent

We See You

At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.

We See You at IPG Mediabrands.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email [email protected].

About IPG Mediabrands

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.

Initiative

Business Overview

We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Initiative builds Fame & Flow for brands like Nike, Amazon, Merck, and T-Mobile. Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 6,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world.

We make a promise to our people that we double down on seeing, celebrating & elevating all the things that make you, uniquely you. And just as we do for our brands and clients, we connect our people to the journeys that matter in building a meaningful career.

There are four I’s in Initiative and these represent our core values and behaviors.

• INDIVID[YOU]ALITY – you bring your genuine and unique self to and into the work, every day.
• INSTINCT – you’re tuned in and armed with intelligence; you have a bias for action – shit happens when you’re around.
• IMPACT! – you care deeply about the impact you have on our clients, their customers, our community, the media landscape and our world at large.
• IMAGINATION – your ability to imagine and bring to life the ideas, solutions, and the future of Initiative, makes us THE create media agency in the world.

Position Summary

Results oriented, Project Manager with a proven track record of successfully managing matrixed projects within the MarTech, eComm, Analytics and Digital Innovation space. Must be adept at defining clear objectives, determining necessary steps required to achieve objectives, timeline development, account management, client relationship management, budget administration and custom solutions delivery for large, complex clients. Successful candidate will be an excellent communicator who excels at problem solving, is comfortable in the unknown and is able to actively engage and collaborate with cross functional teams on various projects.

Responsibilities

• Scope, plan, organize and execute cross craft (business unit) and cross agency (Initiative and KINESSO), cross organization MarTech, Analytics & Digital Innovation projects flawlessly
• Define clear project objectives and KPIs and determine necessary resources and steps to achieve objectives
• Manage media learning agenda and experimentation schedule
• Ensure test constructs are meeting qualifying criteria are met for experiments
• Ensure timely launch, managing optimizations and the appropriate re-testing or application of test results
• In-flight visibility into maturity of experimentation
• Manage experimentation outcomes and integration into strategy work (success) and deprioritization
• Identify areas of potential risk and implement risk mitigation strategies on all assigned projects
• Leverage and steward usage of workflow tool (Asana), to drive project visibility and collaboration, and drive task efficiency and accountability
• Set deadlines and hold teams accountable for delivering against defined deliverables and deadlines
• Investigate, analyze and solve problems and remove roadblocks to success as they arise
• Evaluate project performance and continually optimize for future enhancements
• Provide project governance as necessary with status meetings, recaps documents, workback schedules, RACI, meeting cadence

Required Skills & Experience

• 5-8+ years of project management experience within Media, Analytics or Operations
• Solid understanding of MarTech, eComm, Digital Innovation and Measurement as well as 1st Party Data
• Equal ability to perform autonomously, as a team leader, and as a collaborative cross- functional team player who is responsive to feedback
• Detailed oriented with excellent organizational, written & verbal communication, decision-making, analytical, and problem-solving skills
• Experience working within an agency environment and adept at prioritizing, multi-tasking, and managing concurrent projects in fast-paced, deadline-driven environments.
• Familiar with marketing communications strategy and processes, across all channels
• Demonstrates thought-leadership and has a positive approach to identifying solutions
• Ability to drive clarity and collaboration in a multi-stakeholder environment
• Exceptional interpersonal and collaborative skills across peers and client teams
• Demonstrated ability to manage cross discipline projects and workflows with senior and junior stakeholders internally and with clients
• Ability to simplify the complicated and determine the most effective and efficient path forward
• Deep knowledge and experience building and managing projects and teams in usage of PMO tools (e.g. Asana, Google Docs, Tableau, Excel, PPT, SharePoint, Salesforce)
• Initiative does not require candidates to have a college degree

Desired Skills & Experience

• High Volume CPG Experience a plus

We See You

At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.

We See You at IPG Mediabrands.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email [email protected].

About IPG Mediabrands

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.

Salary Range

$110,000 – $125,000 USD

Initiative

Business Overview

UM is a global media agency committed to Futureproofing our clients’ businesses. We leverage the transformational power of rich business analytics and real-time intelligence to maximize growth and activate the full consumer journey across content and connections. As the leading global media network in IPG Mediabrands, UM operates in over 100 countries, with more than 3,000 people innovating on a roster of global clients including Accenture, American Express, GoPro, Johnson & Johnson, Levi Strauss & Co, Sony, and General Mills. UM is globally headquartered in New York, with North American offices in San Francisco, Los Angeles, Dallas, Chicago, Birmingham, Detroit, Montreal, and Toronto.

At UM, we know our employees are our greatest asset. We are committed to fostering a culture rooted in Diversity, Equity & Belonging, where everyone feels they belong, and their contributions are valued. We prioritize personal and professional growth, encourage an entrepreneurial spirit to pursue passion projects, and celebrate our people and community with moments of joy and spontaneity. Our leadership is dedicated to building a culture of care that permeates every element of the company from work flexibility to career planning to regular talent reviews, and more. Our DNA, for UM, helps guide us in all that we do:

Fearless: We bring our authentic selves to work and put our whole selves into the work

Optimistic: We approach challenges with empathy and curiosity, infusing joy into everything we do

Relentless: We’re unwavering in our pursuit of the right solution, eager to reimagine what’s possible

Unified: We band together to accomplish what we could not otherwise do alone

Masterful: We’re constantly growing in our craft, setting new standards for our industry and our world

We are proud to be named an AdAge Best Place to Work several times over, a Top Workplace in the US by Great Places to Work, a top 10 FORTUNE 2022 Best Workplaces in Advertising & Marketing and She Runs It’s 2021 Outstanding Company for Working Mothers. But feedback is most meaningful when it comes from our own people: over 90% of our employees say the agency is a great place to work and 95% say they are proud to work at UM.

Position Summary

We are looking for you – dynamic, best-in-class talent – to join the growing UM Commerce team as a Manager, Commerce Strategy.

In this role you will be responsible for collaborating with Strategy to translate Connections Strategies to specific retailers and/or shopper segments. You will support the Associate Director/Director to ensure that strategies are carried through into the tactical development of each retail plan. You’ll also work closely with Planning and Buying teams to allow for holistic Commerce media function

UM Commerce is a specialty group that focuses on the strategy, planning, buying, execution and measurement of Commerce media. Commerce media is any specific media elements that are retailer focused/tagged. This can be in-store signage such as a coupon machine, a billboard driving shoppers to a Walmart store, buying digital ads on Amazon or a Kroger.com site, tapping influencers that support certain retailers or working with shoppable technology companies to ensure ease of conversion. The team supports client’s commerce/shopper/customer marketing teams—our end goal measuring product sales both online and in-store.

Responsibilities

Defining Audiences

• Use UM’s data stack and 3P data to translate consumer audiences into retailer/shopper specific audiences
• Through a combination of quantitative and qualitative data, develop profiles of these audiences
• Propose, execute and share relevant primary research related to profiling these audiences

Identifying Insights

• Maintain a deep understanding of business, target audiences and wider communications and commerce environment
• Listen, identify, and articulate compelling shopping drivers, barriers and channel relationship insights
• Understand and integrate client and retail partners research into strategy

Strategic Development

• Develop retailer/shopper strategies that are cascade from the Connections Strategy to guide targeted, innovative media vehicles and programs
• Collaborate in the development of engagement ideas

Storytelling

• Package strategic ideas with clarity for presentation
• Assist in crafting and selling strategies
• Consult on development of support materials

Collaboration

• Develop effective and inspiring working relationships with team members, including research, planning, digital, etc
• Work to build respectful, collaborative working relationships with retail and media partners, as well as outside agency partners

Required Skills & Experience

• 3+ years of working experience required
• Ability to manage team, both upwards and downwards, to ensure cross team communication
• Agency and/or Commerce media experience preferred
• Great written and oral communication
• Familiarity with research and analyzing data
• Effectively manage multiple projects and meeting tight deadlines under a fast-paced environment
• Proficient in Microsoft Office (Excel, PowerPoint, etc.)

Desired Skills & Experience

• Gravitas + adept influencing- the personal and professional credibility to carry the system with it
• Humble confidence – confident in skills and willing to provide a proactive point of view
• Constructive discontent – always looking for ways to improve and enhance the work and self to challenge the norm and strive for continued improvement
• Innovative drive – comfortable in ‘white space’ work areas and willing to take risks, test the norm, measure and learn forward
• Proactive personal accountability – if it’s to be, it’s up to me
• Authentic + humanistic – be approachable, real and human
• Team first – a cultural force for building the best team
• Humor – willing to have fun and not take ourselves too seriously

We See You

At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.

We See You at IPG Mediabrands.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email [email protected].

About IPG Mediabrands

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.

UM Worldwide

We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Initiative builds Fame & Flow for brands like Nike, Amazon, Merck, and T-Mobile. Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 6,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world.

There are four I’s in Initiative and these represent our core values and behaviors.

• INDIVID[YOU]ALITY – you bring your genuine and unique self to and into the work, every day.
• INSTINCT – you’re tuned in and armed with intelligence; you have a bias for action – shit happens when you’re around.
• IMPACT! – you care deeply about the impact you have on our clients, their customers, our community, the media landscape and our world at large.
• IMAGINATION – your ability to imagine and bring to life the ideas, solutions, and the future of Initiative, makes us THE create media agency in the world.

Company Perks:

• Discretionary Unlimited Vacation Time – Unlimited DTO / PTO
• Baby Bonding Leave (6-month parental leave + up to 10K in family planning
• reimbursement)
• 1K Cultureship – grant to support our employees’ passions and talents as we feel it
• will contribute to bringing their whole selves to work
• Employee Appreciation week (1 week off during August for us to relax and enjoy
• summer)
• We also offer various perks and discounts (ex. Gym discounts, ticket discounts,
• etc.)
• Winter Break – Closed off between Christmas and New Years
• 401K Match up to 6%
• Benefits (Medical, Dental, Vison, Life Insurance) – 1 month from date of hire
• # Paid Holidays / Bonus Holidays
• 1 Wellness Day per Month (any day off during the month of your choosing for you
• to enjoy and relax)
• Lucrative Referral Bonuses

Position Overview

As Group Director, Media Planning (Video/ Digital) you are at the forefront of bringing the next generation of planning to life. As the Design leader of your client group, you are ensuring the adoption and adherence of communications design principles across your client base, ensuring your team consistently delivers best in class idea led, culturally empowered communications ecosystems that drive effectiveness.

Responsibilities

• Act as lead design counsel for clients at key periods (e.g. annual planning) or across key projects (eg. New launches)
• Responsible for communications design product excellence across major planning initiatives across designated client base
• Lead the team’s adoption of best-in-class communications design approaches and innovation, and adherence to planning process
• Oversee collaboration with external partners (creative agency), and internal strategy and partnerships teams through the planning process to ensure creative excellence, strategic fit and commercial feasibility of the Connections Design approach
• Oversight of connections architecture development, analytics strategy and ecosystem delivery across owned, earned, shared & paid (OESP)
• Responsible for best-in-class quality and consistency of every output from the communications design client team they oversee, in line with the communications design discipline vision
• Responsible for ensuring profitable integration of Specialty Business Unit (SBU) leadership within design team
• Oversee opportunities to grow scope to appropriate communications design staffing levels and up-leveled talent on client assignments
• Manage the product outcomes for new business efforts across pitches for Communications Design resource, including casting talent, running brainstorms, and integrating with partnerships & SBU’s

Required Skills and Experience

• Experience within the Entertainment industry
• Experience in an integrated planning role in media, publisher / vendor, or communications discipline (digital, content)
• Experience with high budget clients that participate in the linear video and CTV Upfront
• Skilled at utilizing tools for optimizations
• Excellent communication skills both written and verbal
• Proven ability to develop and maintain high level professional relationships with senior clients, colleagues and vendors
• Strong organizational, analytical and leadership skills
• Strong experience/involvement in new business planning and presentations skills
• Initiative does not require candidates to have a college degree

Desired Skills and Experience

• 10+ years relevant experience with 5+ years leading, managing and motivating a team
• Category or audience experience as relevant per assignment
• Ability to lead strategic thinking for integrated marketing communication plans encompassing traditional and non-traditional media strategies
• Ability to ensure consistency and best practices across all projects; strong project management skills
• Ability to assess client needs for utilization and development of planning and research tools and resources

_____________________________________________________________________________________________

We See You

We embrace diversity, and our responsibility to maintain an inclusive environment is core to our culture and values. We see diversity of people and experiences as fuel for creativity and innovation needed to bring about the best experiences and services. A diverse workforce means we can grow together, be better problem solvers, and bring about long-term, meaningful change where we will achieve above and beyond our business goals. We are better together.

When you join Mediabrands, you join a global community and are valued for who you are – your lived experiences, the contributions you make, and the distinct perspectives you bring. Here, what you think and who you are is just as important as what you do. As we recruit, we are dedicated to looking beyond what a resume can show. If you think you’d be a great addition to the team but don’t have the exact experience or skills, we encourage you to apply and share your unique background with us. We see you at Mediabrands.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.

The salary range for this position is $xxx to $xxx. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is the policy of Initiative, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodation may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Initiative, please email [email protected].

About Mediabrands:

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). Mediabrands manages approximately $40 billion in marketing investment globally on behalf of its clients and provides strategic services and solutions across its award-winning, full-service agency networks UM and Initiative and through its innovative marketing specialist companies Reprise, Magna, Orion, Rapport, Healix, Mediabrands Content Studio and the IPG Media Lab. Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors. The company employs more than 13,000 marketing experts in more than 130 countries representing the full diversity of humanity. For more information, please visit our website: www.ipgmediabrands.com.

Initiative

Business Overview

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client’s function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.

Position Summary

The Associate Director, Paid Social is a strong strategic contributor with ability to provide social thought leadership, strategic and data-driven recommendations and manage a team of social buyers across a complex client with multiple lines of business or multiple clients. The Associate Director, Paid Social will strengthen and broadening client relationships by applying paid social expertise to the client’s business to drive results and ensure the client is up to date with the social industry. In this position, you will drive the social process across teams and clients, ensuring all paid social recommendations and strategy is closely integrated with other disciplines and the social team is working together in support of the business. The Associate Director should have a mastery of the paid social industry and how this channel integrates and influences other channels.

Responsibilities

• Understands client goals and business needs and acts as a strategic partner to exceed the through insightful, innovative, and data-driven paid social recommendations.
• Oversees all elements of social campaigns to ensure executional excellence, implementation of best practices, and channel innovation.
• Provide guidance on new Paid Social opportunities as the subject matter expert for all assigned clients, translating industry jargon and concepts for client’s and internal stakeholders to understand and champion.
• Evolves team process and aligns and ensures the paid social strategy and team is working with other channel disciplines in support of the assigned clients.
• Plays an active role in conflict resolution. Identifies, manages, and resolves problems before they escalate.
• Provide strategic thought leadership and recommendations to drive the business forward and stay ahead in the social media space.
• Budget and Financial: Ultimately responsible to ensure billing and budget accuracy troubleshooting issues and escalating if needed.
• Provides strategic recommendation for media budget allocation and managing partner endeavors, negotiation deals or ensuring agency rates are applied.

Supervisory Responsibilities

• Directly manages Supervisors and potentially Sr. Strategists, pending team structure.
• Ensures Supervisors new to managing employees are providing actionable feedback and help set goals and identify growth opportunities for the team.
• Provides mentorship, client management guidance and ensures a positive working environment across the team.
• Shares best practices and shortcuts learned through industry experience.
• Delegate and manage workload to ensure fairness and growth opportunities. Helps other members of the team and lets junior members shine.
• Share input for promotions, oversee performance improvement plans, keep department leads updated with wins and watchouts.

Required Skills & Experience

• Experience managing 2+ direct reports
• Software: Proficiency in MS Office applications (Excel, Outlook, PowerPoint, Word, etc.)
• Previous experience executing multiple campaigns in Meta (Facebook and Instagram) and one other platform. (Twitter, Snapchat, Pinterest, TikTok, Reddit and LinkedIn)
• Mastery of said social platform capabilities across campaign type.
• Communication: Comfortable providing feedback and direction through various forms of communication (video, email, etc). internally and externally.
• Soft Skills: Strong organizational skills, ability to multitask in a fast-paced environment,
• Ability to prepare presentations and maintain a level of professionalism suitable for senior client leadership, including executive and C-Suite
• Strong analytics skills, thorough understanding of paid social measurement and experience utilizing multiple native measurement tools.
• Ability to oversee a team in a fast-paced environment and manage multiple deadlines.
• Team player, willing to jump in where needed to get the job done and manages paid social as part of the broader media strategy and avoids channel siloes.
• Stay informed of the latest developments in paid social and changes to the broader media landscape. Understand implications of data and privacy regulations and when to consult with experts across the organization.

Desired Skills & Experience

• Kinesso does not require candidates to have a college degree, except for specialized roles such as analytics or data science.
• 6+ years of experience required
• Experience planning and executing paid social campaigns across secondary platforms such as Twitter, Snapchat, Pinterest, TikTok, Reddit and LinkedIn are a plus.
• Passion for social media and advertising
• Proven ability to collaborate and work well with others in a high-pressure environment.

We See You

At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.

We See You at IPG Mediabrands.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email [email protected].

About IPG Mediabrands

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.

KINESSO

Thank you for considering the Sales Director position with Moonbug Entertainment, an award-winning global entertainment company inspiring kids everywhere to laugh, learn and grow. The company is behind some of the biggest kids’ entertainment brands in the world including CoComelon and Blippi. Moonbug believes every child should have access to our entertaining and enriching content, which is why our shows are available on more than 150 video platforms globally including Netflix, Disney+, BBC iPlayer and YouTube Kids. Moonbug is also a global leader in pre-school music and audio experiences, available on 100+ audio platforms globally. Moonbug brands extend far beyond the screen to include streaming music, toys, games, books, live events, and even theme park exhibits.

Moonbug is part of Candle Media, an independent, creator-friendly home for cutting-edge, high-quality, category-defining brands and franchises.

This role is based in our New York office, must be willing to work on a Hybrid schedule.

Responsibilities

• Deliver and exceed sales revenue targets
• Build, manage and grow a strategic account list with a focus on WPP agencies and their clients directly, within the northeast
• Ability to navigate complex holding company structure and negotiate strategic partnerships with key stakeholders (ratecards, preferred programmatic deals, content deals, etc.)
• Devise an individual sales strategy that proactively identifies short-term & long-term opportunities, building a pipeline of revenue
• Develop strategic relationships with your clients, understanding their business, their challenges and their needs
• Manage all client communication, from the RFP process (briefing to conversion) to leading client meetings (presenting to follow ups)
• Collaborate with internal stakeholder teams; client success, media & ad ops, data, creative, marketing & finance
• Become a subject matter expert for all Moonbug IP’s
• Stay up to date with industry needs
• Other duties as assigned

Requirements

• 8+ years in digital advertising, with proven success in selling
• Strong relationships with agency groups, specifically WPP agencies and their direct clients
• Have a deep understanding of digital media landscape, including content companies, tech platforms and measurement companies
• Strong presentation skills and ability to sell through ideas to clients
• Excited to be a part of a fast paced environment
• Result driven
• Solutions oriented with strong problem solving skills
• Exceptional interpersonal, communication and analytical skills
• Must possess strong leadership and time management skill

Benefits

• Health Care Plan (Medical, Dental & Vision)
• Retirement Plan (401k, IRA)
• Life Insurance (Basic, Voluntary & AD&D)
• Paid Time Off (Vacation, Sick & Public Holidays)
• Family Leave (Maternity, Paternity)
• Wellness Resources
• and more!

Salary $160,000-180,000
Moonbug Entertainment

Our client are the forefront provider of live communication and production tools across the live events, media, sports and entertainment landscape.

Their trusted partners include a variety of major OTT platforms, studios and broadcasters including Netflix, Amazon, CBS, and NBC.

They provide critical communications solutions across video, audio and production, creating unparalleled solutions that captivate audiences worldwide.

As a Regional Sales Director for the West Coast, you’ll be at the heart of their dynamic sales force, spearheading strategic initiatives and driving growth across their vibrant market segments.

YOUR MISSION:

???? Shape strategic vision and drive performance excellence, ensuring budgetary goals and sales targets are exceeded

????Foster collaboration with cross-functional teams to enrich their product portfolio and amplify market impact.

???? Cultivate new business opportunities, forging strong partnerships and expanding their reach within broadcast, entertainment, and corporate spheres.

???? Lead from the frontline, orchestrating seamless customer acquisitions, negotiations, and contract closures.

???? Champion key accounts, nurturing relationships and elevating their brand presence on a global stage.

???? Propel innovation through close collaboration with Product Management and R&D, charting the course for future success.

???? Showcase their cutting-edge solutions at prestigious industry events.

???? Lead, motivate, and empower a sales team to achieve success.

WHO YOU ARE:

???? A seasoned sales leader with a proven track record of success, ideally within the broadcast, sports and entertainment arena.

???? Possess several years of managerial experience, steering teams towards sales excellence

???? A visionary thinker with a passion for innovation, driving transformative change and inspiring others to follow suit.

???? Charismatic, empathetic, and results-driven, with a natural flair for building lasting relationships.

???? Goal-oriented and strategic-minded, adept at navigating complex landscapes to achieve remarkable outcomes.

???? A collaborative team player, fostering a culture of excellence and camaraderie.

Don’t miss this opportunity to be part of something special.

ICP Search

Company Description

Foto Master stands out as a premier worldwide manufacturer and provider of portable Photo Booths.

Our offerings showcase cutting-edge software developments, top-notch hardware designs, and unmatched customer support.

Primarily catering to the events, hospitality, and entertainment industries.

Please explore further details about our company on our website: www.fotomaster.com.

and check this video from one of our recent tradeshows:

https://www.linkedin.com/posts/foto-master_pbx2024-fotomaster-pbx-activity-7168631511900905473-i2LL?

Role Description

This position is a full-time hybrid role for an Inside Sales Manager/Associate. We seek a dynamic individual to take charge of inside sales, encompassing sales, account management and customer satisfaction,

Responsibilities

• Developing a product knowledge of the company’s products.
• Presenting and selling Foto Master’s products to new and existing customers.
• Creating quotes and pricing proposals for potential customers.
• Build relationship with prospects.

Qualifications

• At least 2 years of experience in inside sales
• Excellent communication skills, both verbal and written
• Highly organized and detail-oriented
• Associate’s or Bachelor’s Degree in Sales, Marketing, or related field is preferred
• Experience in sales to hospitality or entertainment industry is a plus
• Experience in selling software or similar products – advantage.
• Familiarity with CRM software

FOTO MASTER

At Hyatt, we believe our guests select Hyatt because of our caring and attentive associates who are focused on providing efficient service and meaningful experiences. Associate Director of Sales – Leisure & Entertainment Market

The Associate Director of Sales at Thompson San Antonio is an experienced senior level hotel sales role that reports directly to the Director of Sales. Responsibilities include managing and leading the sales staff as well as managing select key accounts. The position is typically an 18 – 24 month commitment with a clear goal to experience the training and development necessary to become a future Director of Sales for Hyatt. The ADOS responsibilities include but are not limited to the mentoring and training sales staff, recruitment and hiring of sales staff, leading sales meetings, working with catering and convention services, involvement with the annual business plan process, forecasting, owners meetings, systems training, report analysis, P&L management, business travel and tradeshows, customer entertainment, community involvement and networking. This position may be required to serve as Director in the absence of the Director of Sales.

The Associate Director of Sales for the leisure market is a pivotal role responsible for driving revenue growth and market share within the leisure/consortia segment. This individual assists the Director of Sales to lead a team of sales professionals, developing and executing strategies to maximize sales opportunities. They establish and maintain strong relationships with key clients and partners, identify emerging market trends, and collaborate with cross-functional teams to ensure the delivery of exceptional customer service. The Associate Director of Sales for the leisure market also analyzes sales data, forecasts future sales, and develops budgets to achieve sales targets. With a focus on driving profitability and enhancing the customer experience, this role plays a critical part in the overall success of the sales organization.

Ideal candidates should have at least 5 years of relevant luxury and/or adventure sales experience managing a diverse team. A keen understanding of the luxury travel and entertainment market. This position requires a valid passport and the ability to travel to domestic and international locations.

In summary, the Associate Director of Leisure Sales focuses on revenue growth, team leadership, and strategic planning within the luxury travel industry. They ensure that guests have exceptional experiences while maximizing revenue and market share for their organization.

Hyatt associates work in an environment that demands exceptional performance yet reaps great rewards. Whether it’s career opportunities, job enrichment or a supportive work environment, if you are ready for this challenge, then we are ready for you.

This is not your typical career opportunity. This is the Hyatt Touch.

Thompson San Antonio Riverwalk

Our client:

Is a leading SaaS company with a great reputation in the events and entertainment industry.

Our client serves a who’s who of global brands including Fortune 500s, local businesses, and even the NBA and NFL. Enterprise Account Executives will not be limited to any territory, as territories impact your ability to earn. You will also have the ability and are encouraged to entertain clients at sporting events, concerts, golf outings, or any other in-person event to build relationships with current & potential clients.

Responsibilities:

Driving business by running in-person and virtual presentations with decision-makers at businesses of all sizes, including Fortune 500 and the Global 2000.

• Call on executive-level contacts at Enterprise companies to generate new opportunities
• Focus on meeting current and potential clients in person at sporting events, concerts, and casual meetings over coffee/lunch
• Travel required monthly
• Act as the Account Owner on clients you’ve closed, and any additional client to ensure their success through a high adoption rate and execution of the goals set during the implementation process
• Work with your current partner base to expand their investment generating upsell revenue
• Enterprise Account Executives are measured on their ability to not only generate new opportunities but also bring them to close

Qualifications:

• SaaS sales experience
• Bachelor’s Degree Required
• 5+ years of work experience in a collaborative, data-driven environment
• Previous experience running the sales cycle to close
• Experience working within the Fortune 500 or Global 2000
• Track record of over-achieving quota
• Strong phone presence and experience in qualifying leads
• Proficient with corporate productivity and web presentation tools
• Experience working with Microsoft Dynamics or similar CRMs
• Excellent verbal and written communication skills

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