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99 Ranch Market is the largest Asian supermarket chain in the United States, with over 60 store locations and more coming. While we continue to expand, we aim to provide the best Omni channel shopping experience. As the company’s newest and fastest-growing team, the e-commerce squad works like a startup. We not only fulfill the company’s motto, “For 100, We Try Harder.” — We “Outthink the Rest 99%, Be That 1% of Dreamers.” We value ownership, diversity, forward-thinking, creativity, and transparency in every aspect of the work we do. If you would like to challenge yourself and still want to have fun at work, you are looking at the right place. We would like to have YOU join us and create a playful culture together!

Position Summary:

An exciting opportunity from our rapidly growing e-commerce team is looking for a passionate, self-motivated Category Manager/ Buyer to join. As an e-commerce Category Manager/Buyer, we look forward to your talent in focusing on developing our grocery category, specifically in Asian products, including but not limited to skincare, hair care, body care to cosmetics products. You are keen to keep up with the current trends and select what’s best for our target customers. We trust that your insightful knowledge and outstanding strategy will enable positive changes and contribute to the bigger picture.

Responsibilities:

  • Establish the category by identifying market trends with deep-dive research and analysis
  • Build up a broad array portfolio under merchandising division with planning, sourcing, and purchasing strategies
  • Manage good relationships with vendors from finding local vendors, negotiating the best cost and terms, to expanding product lines
  • Oversee the category performance by driving GMV and SKU expansion
  • Evaluate the given data to forecast pricing and customer buying behavior as well as optimize inventory control
  • Adopt improvements and growth opportunities to increase customer satisfaction and provide a better shopping experience
  • Work closely with cross-functional teams to design and execute marketing and promotion plans
  • Guide the team by aligning our business model’s core competency
  • Enjoy creating your own leadership and corresponding fun side-projects for the team

Qualifications:

  • Category Manager
  • Bachelor’s degree with 5+ years of merchandising experience
  • 2+ years of experience in mainstream skincare preferred
  • Buyer
  • Bachelor’s degree with 2+ years of merchandising experience
  • Experience in e-commerce channel preferred
  • Ability to attend trade shows and other business trips needed
  • Strong negotiation, budgeting, and analytical skills
  • Must possess the ability to read, understand and communicate verbally in English. Bilingual English/Mandarin or English/ Spanish is required.
  • Legally eligible to work in the US.

Employment type: Full Time, M-F 9:00am to 5:30pm

Location: 6338 Regio Ave, Buena Park, CA 90620

Salary: The rate of pay is between $25 and $33 an hour. This is general guideline only and not guarantee of compensation or salary. Additional factors considered in extending an offer include (but are not limited to) the responsibilities of the job, your education, skills, qualifications, experience and location.

Benefits:

  • Medical, Dental, and Vision Insurance
  • Life and AD&D Insurance with other optional plans
  • 401(k) Retirement Savings Plan with 4% Company Match
  • Paid Time Off
  • Long-Term Service Award
  • Employee Referral Program
  • Employee Discount
  • Benefit Hub – enjoy discounts, rewards, and perks on thousands of brands in a variety of categories: Travel, Auto, Electronics, Apparel, Local Deals, Education, Entertainment, Restaurants, Health and Wellness, Beauty and Spa, Tickets, Sports, and Outdoors

Privacy Policy:

By submitting your information, you acknowledge that you have read our privacy policy linked below and consent to receive communications from us:

https://99ranch.com/pub/articles/detail?id=26004

Disclaimer:

Tawa Group dba 99 Ranch Market, is an equal opportunity employer committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

99 Ranch Market

At Alchemee, we aspire to inspire by creating science-based solutions that are as effective as they are transformative. Alchemee’s portfolio of brands deliver effective products rooted in introducing wellness options that provide life changing results and empower the world one person at a time.

Our flagship brand, Proactiv, is a leader in treating acne and has helped more than 20 million customers achieve clear skin. Simply put, at Alchemee our vision is to inspire the world to feel comfortable and powerful in their own skin and our mission is to create science-based solutions that provide better skin for life.

We are looking for forward-thinking individuals who are driven with a customer-first approach. Individuals who thrive on challenge and are ready to grasp the opportunity of a lifetime. Because we fundamentally believe every colleague brings unique value to our whole. We are a workplace where each person feels seen, heard, and valued, and can contribute their unique talent to our collective effort.

The Senior Brand Manager, Proactiv will play a central role in bringing the next chapter of Proactiv marketing to life. This position is responsible for the end-to-end development, execution, tracking, analysis and evolution of the Proactiv brand and go-to-market initiatives. As a champion for our consumer, this role supports the Director, Brand & GTM to drive both strategy and execution of Proactiv positioning, product launches and our integrated go-to-market plan across owned, earned and paid channels. This role will perform critical business and portfolio analysis, leveraging a thorough understanding of the category and consumer landscape to continuously surface new opportunities to drive brand growth, market share, new consumer acquisition, loyalty and brand love.

The ideal candidate is an active listener with strong interpersonal communication skills as well as a natural collaborator who can ask and give feedback to both business owners, and internal and external stakeholders. This person has a passion for bringing best practices into the business while actively sharing business perspectives, knowledge and lessons learned to contribute and support a best-in-class global standard.

Essential Functions

  • Manage the development and execution of brand go-to-market plans, working closely with cross-functional stakeholders including creative, digital, DTC, social, retail, legal and supply chain to bring our consumers best-in-class experience, content and product launches, and to achieve key financial objectives.
  • Project manage tactical go-to-market and launch timelines including Annual Marketing Calendar, weekly GTM tracking, and create and manage web and creative Jira tickets to ensure all initiatives stay on track and deliver on time. Project manage all marketing campaign and launch activities.
  • For brand-led team meetings, capture and distribute meeting notes, as well as track action items, milestones, and project deliverables.
  • Act as brand lead on all planning and logistics related to testimonialist shoots.
  • Create and deliver clear, comprehensive briefs for brand initiatives, including detailed shot lists for brand-related shoots, and manage execution across creative and other cross-functional teams, ensuring initiatives champion the consumer, leverage the brand foundation, and are tied to business objectives.
  • Be the voice of our brand across DTC and retail, leading cohesive implementation of brand foundation and messaging priorities across all consumer touchpoints.
  • Perform business and portfolio analysis including 80/20, leading SKU rationalization, pricing analysis and P&L support. Leverage syndicated data and internal reporting dashboards to surface performance trends, insights, opportunities, and recommendations. Perform portfolio and launch reporting and surface insights and opportunities to optimize strategy and execution.
  • Manage vendor POs and invoices for brand team.
  • Act as brand & GTM lead to route, provide feedback and manage regulatory and legal approval with Brand Director for brand-related materials.
  • Leverage category, consumer, competitive and brand performance insights to develop a deep understanding of our consumers, drive key decisions, and support sales growth. Translate insights into monthly reports, surfacing white space opportunities to support business cases for new product and DTC initiatives.
  • Design, launch and perform analysis for brand consumer testing, both in-house, and with external vendor.
  • Other duties as assigned

Education, Knowledge, Skills, & Abilities

  • Bachelor’s degree in Marketing or related field, required.
  • MBA preferred.
  • Exceptional project management skills and abilities to manage initiatives end-to-end, from conception to execution.
  • 7+ years’ experience CPG brand management, preferably in the Health & Beauty industry.
  • Embrace a proactive, entrepreneurial mindset by continuously surfacing and advocating for opportunities that move the brand towards best-in-class consumer experience and business objectives.
  • Excellent verbal and written communication skills with proven problem analysis and problem-solving skills.
  • Demonstrated expertise in brand strategy and brand development.
  • Experience with both retail trade marketing and experience with DTC brands.
  • Experience managing P&L, with an eye on monthly revenue and media budget targets.
  • Formal presentation skills and organizational skills.
  • Persuasiveness: pro-activity and foresight to point out opportunities and risks to the business.
  • Proficient with Excel, Word and PowerPoint Microsoft applications.
  • Ability to prioritize and manage multiple tasks simultaneously.
  • Drive for results and leadership skills with the ability to deliver positive results in a team working environment with a diverse group of internal and external customers.
  • Good self-initiative and the ability to manage workload with minimal supervision.
  • Experience with JIRA a plus

We are an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Note: Please, no external agencies or third parties.

Alchemee (formerly The Proactiv Company)

Purpose

We are looking for a talented Social Media Coordinator to create and maintain a strong online presence for our company. Your role is to implement online marketing strategies through social media accounts.

As a Social Media Coordinator, you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts.

Education and Experience

Bachelor’s  degree or equivalent work experience

2 years or more

Knowledge

Communications and Media

 – Knowledge in Adobe Photoshop and other editing tools

– Knowledge of Google Analytics, keyword research, and SEO techniques

 – Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.

– Familiar with firearms/hunting market

Tasks

·       Understanding KPI’s and defining them specifically for social media

·       Collaborating with designers or copywriters to provide attractive and informative campaigns

·       Monitoring all social media content

·       Tracking the performance of the campaign

·       Keeping up with technologies used in social media

·       Using social media marketing tools

·       Tracking customer engagement and SEO to optimize campaign content

·       Establishing relationships/networks of industry professionals or influencers on social media

·       Attend all Gatorz events to collect content and live feeds

·       Work with content creator to create content relevant to our customers

·       Monitor competitors and adjacent brands content

·       Engage with customers on social media and respond to in-boxes

·       Manage Facebook, Twitter, Instagram, YouTube, TikTok, and LinkedIn.

·       Performs other related duties as assigned

  • Confer with organizational members to accomplish work activities.

Making Decisions and Solving Problems

  • Determine resource needs.

Technology

Software

  • Microsoft programs
  • QuickBooks
  • Monday.com
  • Internet i.e. Meta, Google ads, Google analytics, and Google search 

Gatorz Eyewear

$$$

Creatis is looking for an experienced Content/Campaign Manager for one of our clients. This is a full-time contract opportunity that will last for 6 months. This opportunity is fully-remote. In this role, you will support sales and marketing teams through content and campaign management. You will use your deep knowledge of Salesforce campaigns to ensure the client is driving consistency through their external messaging.

Responsibilities

  • Develop a functional editorial/content calendar to be shared with stakeholders and content creators to effectively produce content on a strategic schedule and maximize sales and renewal possibilities
  • Deliver integrated marketing campaigns using Salesforce Marketing Cloud to design campaign calendars, content creation, distribution and metric dashboards
  • Build out, oversee and manage the marcomm library, making sure all materials are current and up to date
  • Own, manage and update collateral ordering site and make recommendations based on metrics to drive greater efficiencies
  • Conduct and report on market insights as needed
  • Proofread and edit submissions according to brand guidelines
  • Implement SEO best practices to ensure all content ranks well and demonstrates an understanding of its target audience
  • Help tell compelling stories using words, images, or audio, and an understanding of how to create content that draws an audience
  • Manage editorial schedules and deadlines for new and ongoing campaigns
  • Ensure all content is on-brand, consistent in terms of style, quality, and voice, to drive audience engagement
  • Interface with the RFP response Qvidian manager to make sure all materials are current
  • Adhere to a content strategy that supports marketing and communications initiatives and works with marketing and communications specialists to determine which methods will help achieve goals

Qualifications

  • Bachelor’s degree in Marketing, Journalism, English, or similar field
  • 5+ years’ experience using Salesforce as a CRM and marketing automation tool
  • 5+ years’ experience working as a content manager
  • Impeccable organization, writing and editorial skills, with an outstanding command of the English language
  • The ability to think like an educator, intuitively understanding what the audience needs to know and how they want to consume it
  • An understanding of common editorial style guides, e.g., AP Style
  • Proven managerial skills and experience
  • Healthcare or working in a highly regulated industry a plus

Who We Are

Creatis is part of the 24 Seven family of brands. We provide contract, interim leadership, and direct-hire talent to our clients. Our sister company, Antenna, provides staffing and direct hire solutions as well as the full services of a professional design studio. Creatis provides a better way to make marketing work. We do this by connecting marketers with companies to help them adapt and grow their business. Our goal is to understand you, so we can advocate for your interests and help you steer your career. If you are looking for your next marketing opportunity, we are here to help.

Creatis

Firm Description

We are a Registered Investment Advisory Firm located in McLean, VA currently seeking an experienced Marketing Manager to join our growing team. We specialize in providing sophisticated investment management and financial planning solutions to high-net worth individuals and corporate executives.

Position Overview

Create a content and syndication engine with a unified Bogart Wealth brand voice supported by a group of content creators and marketing/PR pros who will work across their silos together to produce intended results for the overarching growth and expansion of Bogart Wealth — both to attract more right-fit talent to the team and to attract more right-fit clients who need what Bogart Wealth has to offer.

Responsibilities:

  • Implements the organization’s advertising and promotional activities.
  • Analyzes target market information to identify and recommend effective marketing approaches.
  • Identifies new market segments that will benefit from company products.
  • Prepares effective advertising campaigns based on market research.
  • Maintains knowledge on emerging products and services.
  • Collaborates with senior executives to develop growth plans for the organization.
  • Collaborates with sales or marketing representatives to fully understand product and communication needs.
  • Gathers the materials necessary to understand the project and competition in the area such as literature or previous marketing campaigns; analyzes these materials to determine the most effective communications technique.
  • Based on assessment, drafts and proposes communications campaigns, which may include social and online media, print media, direct mail, and other multimedia.
  • Presents design ideas and recommendations to marketing manager, committee, or sales team.
  • Creates and coordinates multimedia packages.
  • Schedules and develops filming scripts and production.
  • Performs other duties as assigned.

Qualifications:

  • Bachelors degree in Marketing, Journalism, Advertising, Communications, or related field.
  • Five to seven years of related experience writing and editing projects; portfolio of relevant previous projects highly preferred.
  • Experience in the financial field, specifically the RIA space, highly preferred.
  • Excellent verbal and written communication skills that may include public speaking and presentations.
  • Excellent organizational skills and attention to detail.
  • Excellent time management skills with a proven ability to meet deadlines.
  • Strong analytical and problem-solving skills.
  • Proficient with Microsoft Office Suite or related software.

Benefits:

· Competitive compensation

· Health benefits (medical, dental, vision, etc.)

· A bonus program based on individual performance and company success

· A 401(k) retirement plan with company match

· A fun and friendly team of colleagues

Bogart Wealth

A global brand leader in the travel and hospitality industry is looking for temp Social Media Account Coordinator to work hybrid in Miami. In this role, you will manage day-to-day operations and executions, creating relevant, best-in-class, and unique creative content across social platforms

Are you a consummate professional? A problem solver? Do have an affinity for creative and social media? We are looking for someone with strong creative awareness, knowledge of the social media and influencer space, and a passion for travel. Our ideal candidate is organized and responsive in a fast-moving, dynamic social environment and should be on the pulse of what’s hot and next in trends within social and digital.

As a Social Media Account Coordinator, you will work closely alongside an in-house team of copywriters, editors, producers, and content creators. You will lead, organize, activate, and control the daily social media creative processes. You should have discerning attention to detail in the development of strategies and the execution of creative content.

DUTIES, SKILLS AND REQUIREMENTS:

• Bachelor’s Degree in Advertising, Marketing Communications, or equivalent experience.

• 2-3 years as Account Coordinator or Account Executive or related role in an advertising or marketing agency

• Knowledge and experience with organic or paid social campaigns and platforms

• Excellent understanding of social media marketing, Social Media creative processes, KPIs and metrics

• Experience working with social campaigns on YouTube, TikTok, Instagram, Pinterest and more

• Strong communication and people skills and interaction with team members throughout the company

• Dependable and conscientious with a solid sense of urgency and commitment to projects completed on time and well

• Create comprehensive plans, and schedules, collaborate in team meetings

• A strong team player and problem solver – resolving and managing issues

• Ability to follow creative direction from senior team members & build upon creative ideas when needed.

• Previous experience in travel, cruise, or hospitality experience preferred.

• Proficiency in full MS Office including PowerPoint, MS Outlook

This is a hybrid, 10-month temp role working in Miami, FL. Remote work is not available. Salary: $25-28/hr.

To apply, please submit your resume and portfolio link/case studies for immediate consideration. 100% REMOTE work is not available for this opportunity. You should be able to share your work in social media – reporting, samples, and campaigns in your case studies or portfolio.

Due to the volume of applications, we are unable to respond to each application personally. If we are interested in your qualifications, we will contact you via telephone or email as soon as possible. By applying for this position, you agree to be contacted by email or text message. Message and data rates may apply.

icreatives is an Equal Employment Opportunity Employer. All qualified applicants and talent will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristics protected by law. We believe in providing a culture that embraces and champions diversity, equity, and inclusion because it truly fosters creativity.

icreatives

$$$

Reduce is seeking a highly motivated and experienced Digital Marketing Manager to oversee our online marketing efforts. The successful candidate will be responsible for developing and implementing marketing strategies that will increase our online presence and drive traffic and sales to our Shopify eCommerce store. The ideal candidate will have strong knowledge in Shopify, eCommerce, and influencer marketing, as well as a proven track record of delivering successful marketing campaigns.

We are searching for team members who strive for our core values: Seek Balance, Be Humble, Stay Curious, Bring Passion, Be Authentic, and Have Fun! If you are passionate about helping businesses grow and want to work in a modern family-first environment that is flexible and fun, come join our team.

PRIMARY FUNCTIONS AND RESPONSIBILITIES:

·       Develop and implement digital marketing strategies that drive traffic and sales to our Shopify eCommerce store.

  • Manages one direct report for merchandising, inventory, and day-to-day e-commerce functional support.

·       Manage the day-to-day operations of our online marketing efforts, including social media, email marketing, influencer marketing, and search engine optimization (SEO).

·       Create and manage digital advertising campaigns across various channels, including Google Ads, Facebook Ads, and Instagram Ads.

·       Develop and manage relationships with influencers, bloggers, and other content creators to promote our products and increase brand awareness.

·       Analyze and report on the effectiveness of our digital marketing efforts, using tools such as Google Analytics and Shopify analytics to track key metrics such as website traffic, conversion rates, and customer acquisition costs.

·       Stay up-to-date with the latest digital marketing trends and best practices, and make recommendations to improve our marketing strategies and tactics.

·       Collaborate with cross-functional teams, including product development, customer service, and operations, to ensure a seamless customer experience across all touchpoints.

  • Analytical approach, ability to create customer segments and develop metrics to measure effectiveness of campaigns.

·       Support the Reduce team as needed.

 

REQUIRED EDUCATION & EXPERIENCE:

  • Bachelor’s Degree in marketing, business, communications or related field
  • Minimum of 5+ years’ digital marketing experience with a focus on eCommerce and influencer marketing. 
  • Strong knowledge and understanding of Shopify, including experience with Shopify apps and themes.
  • Experience with Shopify Plus.
  • Experience managing and executing digital advertising campaigns across various channels, including Google Ads, Facebook Ads, and Instagram Ads.
  • Proven track record of developing and implementing successful influencer marketing campaigns.
  • Excellent analytical skills, with the ability to analyze data and report on key metrics.
  • Strong project management skills, with the ability to manage multiple projects and deadlines simultaneously.
  • Excellent communication and interpersonal skills, with the ability to work collaboratively with cross-functional teams.
  • Strong experience with Google Analytics.
  • Email Marketing experience.
  • Advanced knowledge of eCommerce site architecture and online merchandising required.
  • Strong writing skills
  • Proficiency in Microsoft Office Suite
  • Word
  • Excel
  • vlookups
  • Pivot tables
  • Outlook
  • PowerPoint

 

PREFERRED EXPERIENCE:

●      Mailchimp experience

●      Klaviyo experience

 

For consideration, please submit your resume in Word or Adobe format.

  • Reduce

    Nike Communications, a leading luxury lifestyle agency, is looking to add a NY-based Senior Influencer Marketing Manager to its Digital Lab team to work on clients in the Lifestyle and Spirits space.

    You would be joining a close-knit team of social media enthusiasts, and you can look forward to collaboration and creativity from a hands-on group of team members who will work with you to achieve client successes as well as your personal growth goals.

    For the nitty-gritty, the responsibilities of the role may include (but are not limited to):

    · Assist in the crafting end-to-end full-scale influencer campaigns that support client initiatives, objectives and KPIs, fully owning some plans and smaller activations

    · Support in the day-to-day account management, including the review of influencer trackers, reports, recaps, filing images, social content, call agendas, invoices, budget management, etc.

    · Research, locate and engage potential influencers across all channels to build a pipeline of talent for

    · Manage the development of influencer creative briefs for photo/video shoots and be available to staff on-site if needed.

    · Oversee planning and executing of influencer events that coordinate with branded initiatives and offer organic content opportunities for partners and consumers.

    · Curate guest lists for influencer events: oversee outreach, negotiation, contracting and assist with post approvals for all guests

    · Ability to develop recap materials following campaign execution to measure and evaluate value, including ROI and performance metrics.

    · Develop and maintain ongoing relationships with influencers and content creators.

    · Manage Digital Associates, Coordinators and interns and delegate roles and responsibilities.

    Ideally, you would have:

    · Minimum 4 to 5 years of account management experience, ideally working with influencers/digital programs.

    · Bachelor’s degree in marketing, communications, business, or related field

    · Experience managing and developing junior staff while working on complex digital projects

    · Expert in both social platform and influencer nuances as it relates to strategy, influencer tiers, and verticals.

    · Thorough understanding and experience in influencer social analytics related to the selection and evaluation of the right influencers to meet campaign objectives.

    · Knowledgeable about the intersection of earned, owned, and paid media.

    · Experience with influencer costs, what factors drive pricing and how to adjust scopes of services appropriately in a negotiation.

    · Knowledge of digital consumer trends & lifestyle marketing tactics.

    · Ability to think creatively and independently, as well as collaboratively.

    · Excellent written and verbal communications skills.

    · Must be able to manage time well, stay organized, and pay attention to detail.

    Outside of the opportunity to work with exciting luxury brands, Nike Communications offers fantastic benefits, including, but not limited to:

    · Medical, Dental and Vision

    · 401(k) plan participation

    · 15 vacation days and 10 holidays off per year

    · An additional day off to take during the month of your birthday

    · Agency closed on paid holiday between Christmas and New Years

    · Summer hours (short Fridays) from Memorial Day Weekend to Labor Day

    · 12 weeks of paid parental leave

    · Cellphone reimbursement

    · End of year bonuses

    · Company-wide programming including speaker series, cultural events celebrations, and an annual company-wide offsite party!

    Salary range for an Senior Influencer Managers is 80K-90K

    Nike Communications, Inc.

    As the Marketing Manager you will, contribute to the annual marketing plan, manage the Marketing Coordinator’s social media & digital marketing efforts, and support Franchise owner brand growth strategies.

    Social Media/Digital Marketing/Traditional Marketing Strategy:

    • Develop, in partnership with VP of Marketing, annual content marketing calendar and oversee Marketing Coordinator’s implementation of social & digital posts.
    • Identify, collaborate, and execute objectives and strategies for new branding initiatives in local & regional markets through various marketing channels, and integrate plans with the larger marketing strategy.
    • Measure and report performance of social and digital marketing campaigns and assess goals (ROI and KPIs).
    • Project management, planning, and/or reporting metrics as requested

    Marketing Collateral/Communication Management:

    • Strategically develop engaging/on-brand, and narrative-led marketing collateral for corporate initiatives.
    • Manage communication and marketing updates to franchise owners on weekly & monthly basis.
    • Write marketing articles to educate our franchise owners about latest trends in marketing, ongoing efforts and data, and upcoming campaigns.
    • Collaborate with graphic designers, and content creators to create marketing assets for advertising and visual assets for internal training and communications.
    • Create, edit, and review content for newsletters, internal communication, and press releases.
    • Monitor and incorporate industry trends in marketing and embrace innovation, and communicate ideas.

    Training/Education:

    • Provide engaging instruction on brand strategy, local marketing, support, and other marketing related subjects.
    • Assist in training and coaching of new and existing franchisees on best practices and various marketing initiatives.
    • On-going instruction and presentations delivering one-on-one, classroom, webinars/training, etc. to network/owners
    • Create marketing and training materials/programs to support network/owners
    • Keep up with the latest trends in storytelling, video production, social media and marketing while bringing new ideas to the table.
    • Effectively and energetically train incoming Franchise Owners on best practices and how to use social media in monthly franchisee onboarding
    • Fully understand digital platforms for training purposes: Facebook, Instagram, Yelp Facebook Business Suite, Google Profile, Google Analytics for all incoming Franchisees.
    • When requested, meet with current Franchise Owners to guide them on digital, social media, and integrated marketing campaign efforts to guide content and customer experience

    Vendor Relations:

    • Collaboratively manage the planning and execution of preferred partner/vendor strategies

    Other duties as assigned.

    Requirements

    • Bachelor’s Degree; Marketing or Digital Marketing concentration preferred.
    • Relevant work experience in marketing management.
    • Competent in Microsoft Office (Word, PowerPoint, Excel)
    • Knowledge of set up, and management of digital advertising on social media platforms, specifically Facebook, Instagram, YouTube, Next Door, and other apps.
    • Knowledge of CRM marketing and loyalty programs
    • Strong attention to detail
    • Strong understanding of organic and paid social, SEO, SEM, etc., Google Analytics, Tag Manager, Search Console.
    • Excellent communication skills including presenting to groups.
    • Quantitative, analytical, and problem-solving skills including turning data and insights into actionable marketing initiatives
    • Thirst for continued education, learning and growing
    • Thrives in a fast-paced and nimble environment
    • A versatile professional who enjoys working autonomously, as well as in teams.
    • Comfortable leading and managing a project, as well as serving in a supportive role.
  • Caring Transitions

    SOPEXA is looking for a full-time SOCIAL MEDIA MANAGER for its NYC office with a focus on wine clients.

    SOPEXA USA

    Sopexa is an international food, beverage & lifestyle communications agency working with brands and collective organizations. The NYC office boasts over 40 clients in the food and beverage industries and has been around for over 60 years. Our unique expertise is focused on amplifying the stories and the voices behind the brands, the producers, and at times entire regions we work with tailoring their strategies and messaging for the U.S market, or any of the other 23 countries we are present in. Sopexa advises and assists clients with marketing strategies and campaign execution for consumer and trade audiences alike across PR, Digital, Social, Influence, Content, Event, Shopper Marketing and Strategic Partnerships.

    Sopexa is 250+ employees strong worldwide, all with a passion for food, for wine and spirits, and for the people and the heritage behind each of the products we represent. The agency is part of the Hopscotch Groupe which is headquartered in Paris.

    WHAT’S IN IT FOR YOU

    • Work on food and beverage clients with a focus on wine regions
    • Become part of a multi-talented team of 30+ employees working together on PR/Digital/Event/Shopper Marketing programs
    • Enjoy working on international clients from France, Italy, Portugal, Austria, Chile
    • Enjoy the benefit of hybrid work, with 2 days at the office per week
    • Generous time off: 15 PTOs + the last week in December when the office closes + 3 personal + 5 sick days.
    • 5% 401k Contribution
    • Healthcare covered at 98%
    • Join an agency that’s been around for over 60 years under the same name, we’ve seen it and have thrived through it!

    YOU ARE/HAVE

    • Minimum of 2 years digital experience – Agency experience a plus
    • A passion for writing
    • French or Italian fluency a plus
    • Experience in paid social media – Ads, boosts, sponsored content
    • Strong interest in food and beverage sectors, wine knowledge and certification a strong plus
    • Experience in developing content and content partnerships
    • Experience working with Influencers
    • Strong knowledge of digital channels, community management tools and platforms
    • Detail-oriented and resourceful

    • Candidates must be legally authorized to work in the U.S and/or hold a permanent working permit

    RESPONSIBILITIES

    Paid Social (~35%)

    • Handle day-to-day management of paid social campaigns, including social advertising, boosts, and paid search among B2B and B2C accounts
    • Create and optimize paid media strategy to support account growth goals
    • Define, measure, and report on relevant paid media KPIs
    • Manage overall paid media budget
    • Provide advice on best practices and new trends/tech

    Digital Communications and Community Management (~65%)

    • Develop, implement, and manage social media strategy from start to finish with focus on Instagram, Facebook, Twitter, and LinkedIn
    • Manage and oversee social media content creation – photoshoots, influencer campaigns, and freelance work
    • Draft brand content – content calendars, influencer briefs, event invitations, online content such as blog posts, etc.
    • Organize, manage, and host influencer events on behalf of clients
    • Assess KPIs (growth, engagement, etc.) and ensure campaign success via social media listening, monitoring, reporting and analysis
    • Collaborate and grow network of influencers, KOLs, content creators, freelancers, creatives, etc.
    • Stay abreast of ever-changing digital landscape and best practices in the field
    • Identify trends and explore new collaborative opportunities

    Sopexa USA

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