General Staff Jobs

Job description

Hey superstar! Are you a self-starter looking to make big waves in the SEO industry? Are you ready to produce TRANSFORMATIVE work that ignites growth? Do you enjoy working with super smart people who also don’t take themselves too seriously and are out to play just as hard as they work?

Here at Cardinal we are looking for an overachiever that believes in the same qualities we do: Ask Questions, Pull Your Weight, Expand Your Skillset, Respect Dealt Straightforward, Flock Comes First.

Our agency has been named to the Inc. 5000 fastest growing companies in America three years running and while we are proud of our growth we are most proud of our 97% client retention rate. Our team innovates nonstop and our clients feel the benefits and stick with us for the long haul. We work remotely so we need self-starters who are good with a lot of autonomy.

We don’t just want to change an industry, we want to change the world.

Are you ready for that challenge?

Cardinal Digital Marketing is looking for an SEO Associate Manager who will be responsible for day-to-day management of client campaigns who run SEO campaigns.

Responsibilities & Qualifications:

-Manage all things SEO: SEO strategy, UX, onsite content and link building

-Experience with on-site technical SEO, local listings & reputation sites, SEO tools, content strategy development, social media strategy, influencer marketing, digital PR, and link building techniques.

-Strong background in WordPress to make website changes, SEO optimizations, and troubleshooting is a BIG Plus.

-Comfortable meeting with clients & presenting a cohesive strategy

-4 years delivering creative campaigns that deliver actual business results

-A proven track record of SEO wins (e.g., designing, building, and optimizing highly successful campaigns, delivering volume and best-in-class).

-Ability to build & direct a team of skilled content & SEO partners

-Strategy minded

-Performance/results driven

-Ability to interpret analytics data and develop campaigns that increase client performance

-Ability to get along with a small group of PASSIONATE marketers

-Strong ability to switch between client projects quickly

-Understand that clients want things yesterday. It ain’t fair but it’s true

-Be ready to bring BIG ideas that change the world.

-A highly collaborative, team-oriented individual comfortable with managing an experienced team.

If all of this sounds interesting to you then please feel free to reach the flock out to us!

Cardinal Digital Marketing

eGuide Tech Allies, a leading technology company specializing in innovative solutions for small organizations, is seeking a highly skilled and experienced Digital Marketing Manager to join our team. As the Digital Marketing Manager, you will act as the primary account lead for marketing management partners, oversee a team comprised of a content marketing manager and graphic designer, and drive effective digital marketing strategies that enhance brand awareness, generate leads, and achieve growth objectives for small organizations.

eGuide embraces diversity, equity, and inclusion. We are proud to be an LGBTQ+ owned equal opportunity workplace driven by core values (listed below) and do not discriminate on the basis of sex, race, color, age, sexual orientation, gender identity, religion, national origin, citizenship, marital status, veteran status, or disability status.

Key Responsibilities:

• Serve as the primary point of contact for marketing management partners, building strong relationships and ensuring client satisfaction.
• Lead a high-producing team comprised of one content marketing manager and one graphic designer, providing guidance, support, and performance management.
• Collaborate with marketing management partners to develop comprehensive digital marketing strategies tailored to their specific needs and goals.
• Manage and execute social media marketing campaigns across platforms such as Instagram, Facebook, and TikTok, ensuring consistent branding and messaging.
• Oversee newsletter marketing management and drive engagement through compelling and targeted content.
• Manage blog and website marketing efforts, including content creation, SEO optimization, and user experience enhancements.
• Collaborate with internal stakeholders and marketing team members to define key metrics and track campaign performance using tools like Google Analytics.
• Delegate content production tasks to the team, ensuring timely delivery and adherence to brand guidelines.
• Stay updated with industry trends and best practices in digital marketing, providing insights and recommendations to marketing management partners.
• Measure and report on campaign results, analyze data and identify areas for improvement and optimization.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Proven work experience as a Digital Marketing Manager or a similar role, with experience in the events and hospitality industry and managing clients from various verticals.
• Strong expertise in social media marketing management, including platforms like Instagram, Facebook, and TikTok.
• Proficiency in newsletter marketing, blog and website marketing, and collaborating with stakeholders to develop effective marketing strategies.
• Experience managing a team of content marketing managers and graphic designers.
• Knowledge of digital marketing tools and platforms, such as Google Ads, Meta Ads, Canva, Wix, Squarespace, Monday.com, and Later.
• Familiarity with website platforms like WordPress and Shopify is a plus.
• Excellent communication skills, both written and verbal.
• Strong analytical and problem-solving abilities.
• Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
• Passion for staying updated with emerging trends and innovations in digital marketing.

Reporting Structure:

The Digital Marketing Manager will report directly to the CEO and have two direct reports.

Success Metrics:

• Continued month-over-month performance with marketing management partners.
• Ability to grow the number of partners and retained clients within the department.
• Achievement of established key performance indicators (KPIs) and growth objectives specific to each partner.
• Word-of-mouth referrals from satisfied partners.

About eGuide Tech Allies:

eGuide is driven by five core values, and the candidate must be able to show the ability to align with these company principles:

• Do something that helps someone.
• Have fun. Be you.
• Finish what you start.
• Learn & teach.
• Collaborate with kind accountability.

Started in 2016 by Gregory Perrine, eGuide has been a valued partner to emerging organizations in both the digital creative (website, marketing, and branding) and the systems (IT and operations) spaces. Slated to double in revenue every two years, eGuide’s partnership approach allows clients to plug support into projects that keep the organization moving forward and allow small teams the ability to expand and contract in areas that require additional attention without taking on the overhead.

eGuide Tech Allies

Brand Manager

Qualifications:

• 5+ years’ experience selling/ influencing decision makers
• Proficient syndicated data (Google Analytics, IRI, Nielsen, SPINS)
• Experience in the CPG marketing products to consumers at brick & mortar retailers
• Strong customer service focus and experience working in a B2B role
• Experience executing marketing plans
• Strong attention to detail with the ability to manage multiple priorities
• Experience managing trade funding and invoice processing
• E-Commerce experience including Amazon Vendor Central/ Seller Central experience
• Bachelor’s Degree with emphasis in Marketing, MBA a plus

Responsibilities:

• Work closely with marketing/sales leadership and agencies to develop and execute marketing plans for assigned brand
• Willingness to roll-up sleeves and “dive into the data” to analyze sales trends using SPINS, Google Analytics, GP and E29 KPI dashboard
• Work cross functionally with product development, financial planning, forecasting/ buying team, marketing counterparts, agency, and sales team to deliver annual goals
• Work with sales teams to understand business needs and provide timely updates and communication on marketing activity
• Develop sales promotional materials as needed
• Develop monthly performance reports including competitive activation, in market brand results and marketing recaps
• Lead SOW/ Marketing expenditures estimates, track expenses and process invoices for assigned brand.
• Represent marketing function in division sales and marketing meetings and calls
• Lead strategic planning and manage the day-to-day execution of integrated marketing campaigns including but not limited to digital, social, PR, influencer, ecommerce, merchandising, sampling and trade promotions.
• Work with third parties to execute brand goals
• Participate in tradeshow and weekend marketing events as needed.
• Ability to participate in weekly evening calls with international counterparts

Plus:

• Knowledge of FDA’s regulation on food, dietary supplement and or drug labelling requirements
• Passion for health and wellness
• Book keeping skills

Appleton Finn

Position: Marketing Events Coordinator

Department: Marketing

Location: Pennsylvania + some travel.

This position will work North American travel expectations of 1-2 weekends per month, and 2-4 trips per quarter. Each trip will be 2-4 days of travel.

Company summary:

InMode is a leading global provider of innovative medical technologies that develops, manufactures, and markets devices harnessing novel radiofrequency (RF) technology. The company strives to enable new emerging Aesthetic and surgical procedures and improve existing treatments. By leveraging its medically accepted, minimally-invasive RF technology for simultaneous subdermal adipose remodeling and skin tightening, InMode offers a comprehensive portfolio of products for plastic surgery, gynecology, dermatology, otolaryngology, and ophthalmology.

Position Summary:

The Marketing Events Coordinator is responsible for supporting the marketing team as well as the North American Sales Representatives ensuring all marketing efforts flow smoothly and seamlessly and staff have the tools to be successful. The person in this role should be passionate about executing a great event. This person should be extremely well-organized, detail-oriented, eager to identify and apply new tactics, and have a “can-do” approach. They must be comfortable working in a fast-paced environment, sometimes under pressure, while remaining flexible, enthusiastic, resourceful, and efficient.

Duties and Responsibilities:

Logistics and Event Planning

• Coordinate and execute B2B corporate events including tradeshows, seminars, and internal events
• Venue sourcing and pricing negotiations
• Co-ordinate with external vendors, such as hotels, travel agencies, audio-visual and printers
• Participate in the oversight of shipping, vendor, travel, and accommodation logistics
• Event inventory understanding and allocation

Event Execution:

• Event set up and dismantle
• Cultivate positive partnering relationships with speakers, attendees, and within the team
• Post-event data input, reconciliation, and analytics
• Utilize various CRM and event program tools to register, monitor, and track each event
• Inventory management of marketing collateral, equipment, and program materials
• Execution of various Event-Marketing hybrid initiatives (i.e. Digital event marketing campaigns, event advertising, collateral production, and creation)
• Source product or program materials as required
• Collaborate with internal teams to provide direction to vendors and partners to ensure events are aligned with overall objectives
• Maintain a positive can-do attitude that promotes teamwork within the company
• Manage personal efficiency and effectiveness to ensure the event is executed in line with expectations
• Innovate by developing special features and programs at events

This position will be based on North American travel expectations of potentially 1-2 weekends per month, and 2-4 trips per quarter. Each trip will be 2-4 days of travel.

Minimum Qualifications:

• 2-3 years of experience ideal.
• Bachelor’s Degree required; Major in Marketing or events preferred; EVENT or Hospitality experience a plus!
• Highly analytical, positive attitude, detail-oriented, and pride yourself on being organized.
• LOVES MEETING NEW PEOPLE: HOST(ESS) WITH THE MOSTEST
• Excellent written and oral communication skills with proven experience coordinating with external vendors, a plus.
• Comfortable dealing in a fast-paced work environment.
• Ability to handle multiple assignments simultaneously and able to work independently as well as in a team setting.
• Maintain a positive can-do attitude that promotes teamwork within the company.
• Self-starter, comfortable taking the initiative and thinking on your feet.
• High degree of professionalism with an outstanding ability to work effectively and efficiently with colleagues at all levels of management.
• Proficiency in Microsoft Office applications.

Other skill sets:

• Adobe Creative Suite, a plus
• CVENT, a plus

InMode

Position: Marketing Events Coordinator

Department: Marketing

Location: Kansas City or St. Louis, Missouri (Remote) + some travel.

This position will work remotely with North American travel expectations of 1-2 weekends per month, and 2-4 trips per quarter. Each trip will be 2-4 days of travel.

Company summary:

InMode is a leading global provider of innovative medical technologies that develops, manufactures, and markets devices harnessing novel radiofrequency (RF) technology. The company strives to enable new emerging Aesthetic and surgical procedures and improve existing treatments. By leveraging its medically-accepted, minimally invasive RF technology for simultaneous subdermal adipose remodeling and skin tightening, InMode offers a comprehensive portfolio of products for plastic surgery, gynecology, dermatology, otolaryngology, and ophthalmology.

Position Summary:

The Marketing Events Coordinator is responsible for supporting the marketing team as well as the North American Sales Representatives ensuring all marketing efforts flow smoothly and seamlessly and staff have the tools to be successful. The person in this role should be passionate about executing a great event. This person should be extremely well-organized, detail-oriented, eager to identify and apply new tactics, and have a “can-do” approach. They must be comfortable working in a fast-paced environment, sometimes under pressure, while remaining flexible, enthusiastic, resourceful, and efficient.

Duties and Responsibilities:

Logistics and Event Planning

• Coordinate and execute B2B corporate events including tradeshows, seminars, and internal events
• Venue sourcing and pricing negotiations
• Co-ordinate with external vendors, such as hotels, travel agencies, audio-visual and printers
• Participate in the oversight of shipping, vendor, travel, and accommodation logistics
• Event inventory understanding and allocation

Event Execution:

• Event set up and dismantle
• Cultivate positive partnering relationships with speakers, attendees, and within the team
• Post-event data input, reconciliation, and analytics
• Utilize various CRM and event program tools to register, monitor, and track each event
• Inventory management of marketing collateral, equipment, and program materials
• Execution of various Event-Marketing hybrid initiatives (i.e. Digital event marketing campaigns, event advertising, collateral production, and creation)
• Source product or program materials as required
• Collaborate with internal teams to provide direction to vendors and partners to ensure events are aligned with overall objectives
• Maintain a positive can-do attitude that promotes teamwork within the company
• Manage personal efficiency and effectiveness to ensure the event is executed in line with expectations
• Innovate by developing special features and programs at events

This position will work remotely with North American travel expectations of potentially 1-2 weekends per month and 2-4 trips per quarter. Each trip will be 2-4 days of travel.

Minimum Qualifications:

• 2-3 years of experience ideal.
• Bachelor’s Degree required; significant in Marketing or events preferred; EVENT or Hospitality experience a plus!
• Highly analytical, positive attitude, detail-oriented, and pride yourself on being organized.
• LOVES MEETING NEW PEOPLE: HOST(ESS) WITH THE MOSTEST
• Excellent written and oral communication skills with proven experience coordinating with external vendors, a plus.
• Comfortable dealing in a fast-paced work environment.
• Ability to handle multiple assignments simultaneously and able to work independently as well as in a team setting.
• Maintain a positive can-do attitude that promotes teamwork within the company.
• Self-starter, comfortable taking the initiative and thinking on your feet.
• High degree of professionalism with an outstanding ability to work effectively and efficiently with colleagues at all levels of management.
• Proficiency in Microsoft Office applications.

Other skill sets:

• Adobe Creative Suite, a plus
• CVENT, a plus

InMode

Position: Marketing Events Coordinator

Department: Marketing

Location: North or South Carolina + some travel.

This position will work remotely with North American travel expectations of 1-2 weekends per month, and 2-4 trips per quarter. Each trip will be 2-4 days of travel.

Company summary:

InMode is a leading global provider of innovative medical technologies that develops, manufactures, and markets devices harnessing novel radiofrequency (RF) technology. The company strives to enable new emerging Aesthetic and surgical procedures and improve existing treatments. By leveraging its medically-accepted, minimally invasive RF technology for simultaneous subdermal adipose remodeling and skin tightening, InMode offers a comprehensive portfolio of products for plastic surgery, gynecology, dermatology, otolaryngology, and ophthalmology.

Position Summary:

The Marketing Events Coordinator is responsible for supporting the marketing team as well as the North American Sales Representatives ensuring all marketing efforts flow smoothly and seamlessly and staff have the tools to be successful. The person in this role should be passionate about executing a great event. This person should be extremely well-organized, detail-oriented, eager to identify and apply new tactics, and have a “can-do” approach. They must be comfortable working in a fast-paced environment, sometimes under pressure, while remaining flexible, enthusiastic, resourceful, and efficient.

Duties and Responsibilities:

Logistics and Event Planning:

• Coordinate and execute B2B corporate events including tradeshows, seminars, and internal events
• Venue sourcing and pricing negotiations
• Co-ordinate with external vendors, such as hotels, travel agencies, audio-visual and printers
• Participate in the oversight of shipping, vendor, travel, and accommodation logistics
• Event inventory understanding and allocation

Event Execution:

• Event set up and dismantle
• Cultivate positive partnering relationships with speakers, attendees, and within the team
• Post-event data input, reconciliation, and analytics
• Utilize various CRM and event program tools to register, monitor, and track each event
• Inventory management of marketing collateral, equipment, and program materials
• Execution of various Event-Marketing hybrid initiatives (i.e. Digital event marketing campaigns, event advertising, collateral production, and creation)
• Source product or program materials as required
• Collaborate with internal teams to provide direction to vendors and partners to ensure events are aligned with overall objectives
• Maintain a positive can-do attitude that promotes teamwork within the company
• Manage personal efficiency and effectiveness to ensure the event is executed in line with expectations
• Innovate by developing special features and programs at events

This position will work remotely with North American travel expectations of 1-2 weekends per month, 2-4 trips per quarter. Each trip will be 2-4 days of travel.

Minimum Qualifications:

• 2-3 years of experience ideal.
• Bachelor’s Degree required; significant in Marketing or events preferred; EVENT or Hospitality experience a plus!
• Highly analytical, positive attitude, detail-oriented, and pride yourself on being organized.
• LOVES MEETING NEW PEOPLE: HOST(ESS) WITH THE MOSTEST
• Excellent written and oral communication skills with proven experience coordinating with external vendors, a plus.
• Comfortable dealing in a fast-paced work environment.
• Ability to handle multiple assignments simultaneously and able to work independently as well as in a team setting.
• Maintain a positive can-do attitude that promotes teamwork within the company.
• Self-starter, comfortable taking the initiative and thinking on your feet.
• High degree of professionalism with an outstanding ability to work effectively and efficiently with colleagues at all levels of management.
• Proficiency in Microsoft Office applications.

Other skill sets:

• Adobe Creative Suite, a plus
• CVENT, a plus

InMode

Position: Marketing Events Coordinator

Department: Marketing

Location: Miami or Orlando FL + some travel.

This position will work remotely with North American travel expectations of 1-2 weekends per month, and 2-4 trips per quarter. Each trip will be 2-4 days of travel.

Company summary:

InMode is a leading global provider of innovative medical technologies that develops, manufactures, and markets devices harnessing novel radiofrequency (RF) technology. The company strives to enable new emerging Aesthetic and surgical procedures and improve existing treatments. By leveraging its medically accepted, minimally-invasive RF technology for simultaneous subdermal adipose remodeling and skin tightening, InMode offers a comprehensive portfolio of products for plastic surgery, gynecology, dermatology, otolaryngology, and ophthalmology.

Position Summary:

The Marketing Events Coordinator is responsible for supporting the marketing team as well as the North American Sales Representatives ensuring all marketing efforts flow smoothly and seamlessly and staff have the tools to be successful. The person in this role should be passionate about executing a great event. This person should be extremely well-organized, detail-oriented, eager to identify and apply new tactics, and have a “can-do” approach. They must be comfortable working in a fast-paced environment, sometimes under pressure, while remaining flexible, enthusiastic, resourceful, and efficient.

Duties and Responsibilities:

Logistics and Event Planning

• Coordinate and execute B2B corporate events including tradeshows, seminars, and internal events
• Venue sourcing and pricing negotiations
• Co-ordinate with external vendors, such as hotels, travel agencies, audio-visual and printers
• Participate in the oversight of shipping, vendor, travel, and accommodation logistics
• Event inventory understanding and allocation

Event Execution:

• Event set up and dismantle
• Cultivate positive partnering relationships with speakers, attendees, and within the team
• Post-event data input, reconciliation, and analytics
• Utilize various CRM and event program tools to register, monitor, and track each event
• Inventory management of marketing collateral, equipment, and program materials
• Execution of various Event-Marketing hybrid initiatives (i.e. Digital event marketing campaigns, event advertising, collateral production, and creation)
• Source product or program materials as required
• Collaborate with internal teams to provide direction to vendors and partners to ensure events are aligned with overall objectives
• Maintain a positive can-do attitude that promotes teamwork within the company
• Manage personal efficiency and effectiveness to ensure the event is executed in line with expectations
• Innovate by developing special features and programs at events

This position will work remotely with North American travel expectations of potentially 1-2 weekends per month and 2-4 trips per quarter. Each trip will be 2-4 days of travel.

Minimum Qualifications:

• 2-3 years of experience ideal.
• Bachelor’s Degree required; significant in Marketing or events preferred; EVENT or Hospitality experience a plus!
• Highly analytical, positive attitude, detail-oriented, and pride yourself on being organized.
• LOVES MEETING NEW PEOPLE: HOST(ESS) WITH THE MOSTEST
• Excellent written and oral communication skills with proven experience coordinating with external vendors, a plus.
• Comfortable dealing in a fast-paced work environment.
• Ability to handle multiple assignments simultaneously and able to work independently as well as in a team setting.
• Maintain a positive can-do attitude that promotes teamwork within the company.
• Self-starter, comfortable taking the initiative and thinking on your feet.
• High degree of professionalism with an outstanding ability to work effectively and efficiently with colleagues at all levels of management.
• Proficiency in Microsoft Office applications.

Other skill sets:

• Adobe Creative Suite, a plus
• CVENT, a plus

InMode

Alphametic is seeking a skilled Senior SEO Analyst or Manager to join our team in Miami and provide support for our digital marketing initiatives, focused and SEO deliverables, client service, and analytics. 

Alphametic is a digital marketing agency in Miami that helps businesses get more leads and customers with SEO, digital ads, and smart content. Alphametic’s team of experienced digital strategists and analysts is focused on delivering high-impact solutions for businesses that want results, advanced skills, and exceptional service. Alphametic has worked with some of the most iconic brands in the world, as well as with many small to mid-market businesses looking to level up their digital marketing game. Alphametic’s work and ideas have been featured in Inc, Forbes, Chicago Tribune, eMarketer, Huffington Post, Mashable, SMX, and Digital Summits. Alphametic is a certified Google Partner agency located in the heart of Downtown Miami business district.

Your responsibilities will involve technical SEO audits, content strategy, keyword research, SEO monitoring, SEO trends, gathering and evaluating data, consulting clients, reporting, presentation and liaising with clients and Alphametic Account Directors. To excel in this role, you must have strong analytical skills, 3-4 years hands-on SEO experience, and be capable of presenting practical insights to guide digital marketing strategies. An outstanding candidate will also demonstrate exceptional communication skills, be meticulous, detail-oriented, and collaborate effectively within a team. Familiarity with Google Ads and Google Analytics 4 would be a plus.

Requirements:

• A minimum of 3-4 years of hands-on SEO experience, including technical audit, planning, implementing, consulting, reporting, and communicating results to stakeholders
• Superb analytical and presentation skills
• Advanced understanding of and experience with SEO and SEM tools, such as SEMRush, Google Analytics, Moz, Ahrefs, Google Search Conole, or similar
• Demonstrated experience in delivering SEO results
• A combination of good communication and analytical skills
• Strong work ethic and ability to perform independently
• Detailed-oriented project management and account coordination skills

Responsibilities:

• Gathering and examining data related to keywords, trends, audiences, and web behavior using Google Ads, GA4, Looker Studio, SEO tools, SEMrush, and similar platforms
• Generating impactful SEO audits, strategies and deliverables for clients
• Assessing SEO strategies, analyzing key metrics, and identifying opportunities to boost performance
• Presenting insights from your analyses to clients and account directors, including practical suggestions and recommendations.
• Creating dashboards, data visualizations, and reports on performance using Looker Studio and GA4.
• Observing and evaluating digital media and marketing trends using tools like SEMrush, Moz, Google Keyword Planner, and similar tools.
• Engaging in communication and presentations with colleagues, managers, and clients over Email, Slack, Asana, and Zoom.

Job Location: Miami (Hybrid: 3 days on-site and 2 days remote per week)

Job Types: Full-time

Benefits:

401(k) matching

Dental Insurance

Health insurance

Life insurance

Paid time off

Referral program

Hybrid Office

Job Type: Full-time

Benefits:

401(k)

401(k) matching

Dental Insurance

Health insurance

Life insurance

Paid time off

Referral program

Schedule: Monday to Friday

Experience: Digital marketing: 3-4 years minimum (Required)

Work Location: Hybrid remote in Miami, FL 33131

Alphametic

Who We Are:

Digital Mass is a Salesforce consulting firm focused on Sales Cloud, Service Cloud, Marketing Cloud, Pardot, and MuleSoft. Our lean approach to software delivery allows us to deliver working code quickly. Our success stories are with Fortune 500 companies that turn to us to solve their critical business challenges. These enterprise companies choose us to help them discover the most vital and productive areas to focus on in their Salesforce implementation. Our Salesforce service offerings are enhancements, custom code integrations, implementations, and transitions from Classic to Lightning that produce results to accelerate sales.

We’re building a team of driven individuals who think outside of the sandbox, which includes the Salesforce Developers, Marketing Cloud Developers, Account Executives, and Doers.

Who we’re looking for:

We’re seeking a Digital Marketing Manager to oversee and lead all marketing demands for Digital Mass. In this role, you will be a thought leader who’s responsible for developing and executing comprehensive digital marketing strategies to enhance their online presence, drive brand awareness, and increase customer engagement. We are a technical company with a marketing background and are looking to invest, elevate and protect our brand. You will play a pivotal role in driving brand awareness, lead gen, driving digital marketing efforts, managing campaigns across various channels, working closely with the sales team, and analyzing data to optimize performance.

What you’ll do:

• Develop and implement digital marketing strategies to drive customer acquisition management, retention, and revenue growth
• Manage and optimize paid advertising campaigns across various platforms, including search engines, social media, display advertising, and email marketing
• Create and manage engaging content for our website, blog, social media channels, and email campaigns driving our brand awareness
• Conduct market research and competitor analysis to identify trends and opportunities for growth
• Monitor and analyze key performance metrics to measure the effectiveness of digital marketing campaigns and make data-driven recommendations for improvement
• Responsible for all marketing demand generation initiatives & producing sales materials (one pagers, sell sheets… etc)
• Collaborate with cross-functional teams, including solution management, development and sales, to align digital marketing efforts with overall business objectives
• Stay up-to-date with the latest trends and best practices in digital marketing, including SEO, SEM, social media, and email marketing
• Handle the project management for marketing (internally and externally), overseeing projects related to marketing campaigns
• Responsible for Event Marketing: this includes anything from organizing company outings to customer appreciation dinners, etc
• Responsible for driving agency deliverables, and vendor management

What we want you to have:

• Excellent written and verbal communication skills, with the ability to create compelling content (Writing samples will be requested)
• Proven work experience as a Marketing Manager or similar role
• Solid understanding of digital marketing strategies, channels, and tools
• Demonstrate managing and optimizing paid advertising campaigns (Google Ads, SEO, LinkedIn, etc) and event campaigns
• Proficient in utilizing analytics tools (Google Analytics, Google Ads, SEMrush, etc.) to track campaign performance and generate actionable insights
• Strong analytical and problem-solving skills
• Self-activated leader, self-motivated, detail-oriented, and highly organized
• Ability to work independently and effectively manage time and prioritize tasks
• Skills:
• Creative Briefs
• Multi-Channel Marketing
• Digital Marketing
• Display the ability to persuasively articulate Digital Mass’ partnership impact, value, and offerings
• Strong organizational skills and the ability to manage a vast array of information and create structure
• Ability to interact with leaders and all levels of the organization in a professional and impactful manner
• 5+ years of marketing management experience

What will set you apart:

• Experience working within an IT business consulting environment
• Experience in the Salesforce platform
• Service marketing is a plus, but product Marketing should translate
• Marketing management experience within a start-up and/or small firm environment

Benefits & Perks:

Digital Mass offers competitive compensation, PTO, and other great benefits for our people and their families. This includes medical, dental, vision and 401K with no waiting period. In addition, all employees are eligible for employee reward programs, excellent training programs, continuing education, and performance bonus opportunities to encourage our people to be the best versions of themselves in and out of work. This is primarily an onsite position in our (modern industrial) Minneapolis office. However, we offer some flexibility with working remotely.

Digital Mass

THIS IS NOT A ROLE WITH FORCEBRANDS

Position Summary

The Social Media & Influencer Manager will report into the Marketing Manager and oversee all existing and new organic social media channels for the Brand while managing agency partnerships and contractors to increase social presence for the brand. Additionally, this person will lead the strategy and execution of influencer programs that drive retail velocities and .com sales. They will lead planning and execution of content creation that is consistent with the brand’s mission and vision. Furthermore, this person will use data-backed insights and industry knowledge to shape plans and continually evolve them. This role is a core part of the Marketing team and is responsible for connecting with consumers on a relatable level, helping to create community & brand awareness that drives engagement and business results.

This role is a great opportunity to flex in many directions, from strategy and planning to creative development and community management to data and analytics

Primary Responsibilities

• Develop social and influencer strategy in partnership with Marketing Manager that complements broader marketing plan to engage consumers, and drive brand awareness and consideration
• Work with social media agency to generate monthly content calendar across all the Brand owned social platforms and create post content including images and copy; candidate should be conversant in basic graphic design principles and comfortable with copywriting
• Act as community manager across all owned channels
• Develop influencer strategy for the Brand that align with brand and business goals, communicate clear execution plan, and deliver on said plan
• Work closely with influencer agency to identify influencers and UGC creators that represent and align with the brand: handling all contracts, approving deliverables & budgets, and setting a timeline for execution
• Closely monitor competitive social media channels, research industry trends, and provide intel on ways to improve/optimize the Brand’s channels to remain competitive in the beauty & personal care space
• Monitor performance of social and influencer content utilizing measurable KPIs and optimizing plans on an ongoing basis to generate further improvement and efficiency
• Guide social agency on additional performance tracking, social listening, trend tracking, and crisis management workstreams

Primary Requirements

• Bachelor’s degree, Marketing focus a plus
• 4-5 years in social media marketing, preferably including some CPG experience
• Proven track record leading social media as demonstrated by content, engagement, and sales performance
• Experience working with social media / marketing agencies
• Experience working with creatives, briefing graphic designers and content creators
• Comfort level with basic graphic design tasks (e.g., modifying images for different social platforms, etc.) and working closely with freelance designer
• Experience with copywriting on social
• Ability to think strategically and creatively, with strong attention to detail
• Ability to plan for and meet deadlines that align with the business plan
• Candidate should be someone who enjoys collaborating with marketing team members but is also comfortable working independently and taking ownership of specific workstreams

ForceBrands