General Staff Jobs

Where are my Property Management professionals with a passion for marketing?

Sares Regis Group of Newport Beach, California, is a privately held real estate development, investment and management firm that focuses on commercial properties and multifamily communities in the western U.S. Since its founding in 1993, SRG has developed and acquired more than $7 billion in commercial and residential assets. The company manages a combined portfolio of approximately 25 million square feet of office and industrial space and 30,000 apartment units.

OPPORTUNITY: REGIONAL MARKETING COORDINATOR (OC/LA/SD) – Newport Beach, CA (Hybrid)

The Regional Marketing Coordinator supports the Director(s) of Marketing in developing strategic and tactical marketing plans for the assigned portfolio of properties, and creates and implements advertising, pricing, signage and other campaigns that drive traffic and occupancy to achieve optimum leasing and financial performance.

Essential Duties & Responsibilities:

• Demonstrates ability to read, write, and communicate effectively to develop and manage marketing and advertising campaigns, conduct and facilitate marketing team calls , and marketing training, and to create and make presentations to managers, clients/owners, and on-site team members.

• Demonstrates proficiency in Word, Excel, property management software (preferably Yardi), and database management programs in order to develop presentation materials and generate or complete required reports.

• Knowledge of apartment operations and industry-related marketing concepts and terms in order to read, interpret, and apply market information to understand its impact on occupancy, traffic, retention, pricing, and revenue.

• Demonstrates skills in using the internet for marketing and product advertising, and proficiency in navigating websites and internet communication tools such asl, Google Business, Facebook, Instagram, Pinterest, YouTube, and other internet tools.

• Employment history that demonstrates the application and usage of a marketing or administrative background sufficient to coordinate and support company-wide marketing and advertising initiatives and

• Develops and executes marketing strategies and objectives that support the communities in a proactive manner.

• Develops new business proposals, marketing plans and presentations, including online and video presentations to owners and financial partners.

• Maintains marketing database including contracts, and CRM marketing needs.

• Coordinates ad contracts and placement.

• Develops and implements changes to existing marketing campaigns based on data and performance of advertising source and spend.

• Coordinates various marketing fulfillment duties and systems including direct mail, packages, letters, catalogs, and other sales literature.

• Develops newsletters, direct mail, advertising, and catalog editing and proofreading.

• Develops and implements public relations programs, online events, and trade shows.

• Coordinates involvement in community organizations and events, including speech writing assistance.

Education and Experience:

Bachelors degree from a four year university or college degree in marketing, advertising, or business and/or equivalent experience is preferred or equivalent combination of education and experience

Salary is $38.47/hour. We offer a competitive compensation package that includes a 401(K) match, rental incentive and renewal compensation, bonuses, and rental discounts depending on location. Regular full-time employees who work between 30-40 hours a week are eligible for medical, dental, vision, other voluntary benefits and vacation accrual. Sick time accrual is provided in accordance with law.

PLEASE APPLY ONLINE AT:

SARES REGIS CAREERS WEBSITE

EQUAL OPPORTUNITY EMPLOYER

All positions contingent on completion of successful background screen and drug test.

Sares Regis Group

How to apply: Send a resume and thoughtful cover letter to [email protected]. Applications submitted through Easy Apply will not be screened.

About SF New Deal:

SF New Deal (SFND) is a 501(c)3 nonprofit that provides supportive services and financial opportunities for small businesses in San Francisco. Our mission is to strengthen neighborhoods by making it easier for under-resourced small business owners to succeed. We envision and are building towards a vibrant San Francisco with diverse and thriving small businesses. 

Our team is growing rapidly to build and deliver innovative and responsive community-centered solutions to some of San Francisco’s most persistent challenges. Since our launch in March 2020, we’ve disbursed over $36 million dollars to nearly 700 small businesses citywide. Our work is funded through private donations and government contracts. 

We’re a team of collaborative optimists and would love to have you join us and build with us. 

About the role: 

As the Marketing and Strategic Communications Manager, you’ll collaboratively cultivate and own a dynamic marketing and strategic communications plan so that we can sustain and grow momentum towards our organizational strategy of building a pro small business constituency and inspire the local community to invest in a brighter, more equitable future for our city. 

Reports to: Chief Impact Officer

Approximate Weekly Time Required: 40 hrs/week

Preferred Work Days for this role: Monday – Friday

Location: This role is primarily remote/work from home and requires a lot of time on the computer and the phone. The ideal candidate is in or near San Francisco.

Salary range: $85,000-$105,000 depending on experience 

Benefits: Medical, Dental & Vision Insurance, Paid Time Off, Matching 401k, Annual Work from Home Stipend and Monthly Wellness Stipend, Annual Professional Development Stipend, and team bonding stipend. 

Location: Our team is based in the Bay Area but we work from home. We get together in person in San Francisco regularly. For this particular role, you need to live in San Francisco or closeby in the Bay and expect to spend time regularly in neighborhoods citywide in San Francisco. This role also requires a lot of time on the computer and the phone.

KEY RESPONSIBILITIES:

This key role will translate our organizational strategy into a marketing plan that identifies key messaging points, primary audiences, strategic goals for content, programs, and events, and success metrics; incorporating a multi-channel approach that considers digital, print, in person and partnership opportunities. You’ll identify necessary elements needed for digital and print communications, social media marketing, and integration with other collateral. This means that you’ll:

• Inspire your team through your management of SF New Deal’s Content Manager and Designer. 
• Create and carry the cohesive vision that strengthens and elevates the SF New Deal organization and brand across content, design, and development
• Lead creation and management of a comprehensive cross-channel editorial calendar and strategy to tell the SF New Deal story to a wide range of different audiences, including small businesses, donors, philanthropists, foundations, city government, community partners, the general public and influencers 
• Build and engage our communities across social media platforms.
• Work with broader Leadership, Development and Programs teams to develop content strategies to promote organizational news, fundraising goals, momentum, and other key initiatives across all channels 
• Write a lot: You’ll own and evolve our brand voice, author blog posts, social media posts, email newsletters, short form shareable content, etc. that resonates with our audience and powers engagement as we help San Francisco discover and support small businesses citywide. 
• Cultivate our role as a go-to source to discover, support, and celebrate unique small businesses citywide. 
• Tailor messages to our audience, understanding our diverse community and how they engage with our work. 

Under your umbrella you’ll hold our: 

• Website: Work with SF New Deal’s Designer to ensure we are presenting a current, clear, and compelling representation of the organization and our impact
• Blog: Execute SF New Deal’s blog, identifying story opportunities, curation of blog content from executives and development of social media strategies to drive blog audience
• Email: Execution of SF New Deal’s email marketing campaigns, including curating and generating timely and relevant content for regular community newsletters and coordinating with the Development team to produce scheduled appeals
• Digital campaigns: Work with partners to optimize and create content for paid media placements (Google Ads) 
• Annual Impact Report: Collaborate with SF New Deal’s Impact Officer to create a beautiful accounting of our year of service and accomplishments 
• Press: Strategic approach to recognizing and flagging meaningful stories for press and managing inbound inquiries
• Social media content: Own the vision for the content calendar, our content pillars, and management of content creation (either directly or as a supervisor)

YOU’LL BE A FIT IF YOU:

• Are a storyteller who loves San Francisco and wishes the world could see it through your eyes
• Are an optimist
• Are collaborative to your core
• Love working with purpose and understand that making a difference is a marathon, not a sprint
• Want to work on a team with kind, committed, do-ers who truly embody SF New Deal’s organizational values of: proactive problem solving, empathy, curiosity, accountability, and centering the community
• Want to help lead a young and impactful local organization into and through its next important chapter

QUALIFICATIONS: 

• San Francisco loyal (you KNOW this place, you love this place)
• 4+ years experience of project/account management using integrated marketing communications practices.
• Successful track record of managing a team of 3+ people
• Strong understanding of the marketing process, DEI marketing best practices, tools, and deliverables including best practices in integrated marketing, media, digital, social media, advertising, email marketing, and sponsorship.
• Expertise in marketing analytics and metrics reporting.
• Outstanding communication skills including message development, writing, editing, presenting, and relationship management.
• Ability to think strategically, with a strong attention to detail and deadlines, and works well under pressure.
• Demonstrated ability to lead cross-functional teams through ambiguity and manage shifting priorities while delivering on-time and on-budget programs.

How to apply: Send a resume and thoughtful cover letter to [email protected]. Applications submitted through Easy Apply will not be screened.

Research has shown that women and people from marginalized communities apply to roles when they meet 100% of the job requirements, versus men who apply if they meet an average of 60% of the requirements. We encourage EVERYONE to apply if you have transferable skills and can add value to this role regardless of whether you have 100% of the skills and experience requested.

SF New Deal

Total Resource Management (TRM) is a leading provider of reliability and maintenance solutions. Using best practices, coaching, and technology – based on IBM Maximo – we help our clients execute a comprehensive maintenance strategy so that the gaps between their people, processes, and technology are eliminated. Giving them better reliability and millions in savings.

Position Overview: As a Marketing Coordinator, who leads company Events and Email Marketing Campaigns, you will be a vital member of our marketing team, responsible for planning, coordinating, and executing our participation in trade shows and conferences. As well as planning, executing, and optimizing our email marketing initiatives to create and implement engaging email campaigns that resonate with our target audience.

Responsibilities:

Event Coordination

• Plan, manage, and execute TRM’s participation in trade shows, conferences, and industry events.
• Support the planning, promotion and execution of all TRM hosted events.
• Coordinate logistics, including booth setup, signage, promotional materials, and equipment.
• Collaborate with internal teams to develop event goals, messaging, and strategies for lead generation.
• Work closely with external vendors and partners to ensure seamless event execution.
• Develop event schedules and timelines, ensuring all activities are executed on time.
• Coordinate event staffing, including training and scheduling booth representatives.
• Promote our participation (sponsoring, exhibiting, presenting, hosting) before, during and after the event via social media and email campaigns
• Engage with event attendees, answer questions, and provide information about our services.
• Seek out opportunities to enhance our event presence through hosting/coordinating supplemental off-site activities, offering demonstrations at our booth, and contests.
• Collect and manage leads generated during events and facilitate their distribution to the sales team via SalesForce.
• Conduct post-event evaluations to assess the success of each event and identify areas for improvement.
• Other event related duties as assigned.

Email Marketing

• Leverage email marketing skills to create targeted campaigns and drive event engagement.
• Utilize Salesforce’s Pardot platform to manage event-related communications and general lead nurturing.
• Create, implement, and manage email campaigns ensuring accurate segmentation, targeting, and scheduling.
• Design visually appealing email templates that maintain brand consistency and effectively communicate key messages.
• Conduct A/B tests to optimize email performance, including open rates, click-through rates, and conversion rates.
•  Monitor and analyze campaign metrics, generating insightful reports to inform future campaign strategies.
• Manage and maintain the email marketing calendar, ensuring timely and accurate delivery of campaigns.
• Stay up-to-date with industry best practices and trends to continuously improve email marketing efforts.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field (or equivalent experience).
• 6 years of experience in event coordination
• Competent IT skills with a working knowledge of SalesForce CRM, Pardot, Canva, and social media tools (LinkedIN, Twitter, Facebook, YouTube).

Event Coordination

• Proficiency in Microsoft Office Suite and other relevant event management software such as EventBrite.
• Proven project management skills, with the ability to handle multiple tasks and meet deadlines.
• Strong attention to detail and a commitment to delivering high-quality event experiences.
• Excellent interpersonal and communication skills to collaborate with internal teams, partners, and attendees.
• Ability to travel and work flexible hours, including weekends, to accommodate event schedules.

Email Marketing

• Creative thinking and problem-solving skills to enhance event engagement and impact.
• Excellent written communication and copywriting skills with a keen attention to detail.
• Data-driven mindset, comfortable with analyzing campaign metrics to drive improvements.

Benefits:

• Health insurance, Short / Long term disability
• Paid vacation and sick days
• Opportunity to participate in company’s bonus program

Send your resume and a cover letter detailing your relevant experience and enthusiasm for the role to [email protected]

Total Resource Management

Overview

This is a great opportunity to join an organization committed to developing and commercializing innovative therapeutic products for patients living with endocrine and orphan lung diseases.

This role will lead brand management and execution of marketing plans to all customer segments. Through deep partnership with internal stakeholders, this role involves developing customer and KOL engagement as well as executing market research plans and marketing communications strategies and tactics required to maximize the value of the company’s products.

Responsibilities

• Brand Management: Build and maintain a strong brand presence. Execute brand strategies, agency management, manage brand messaging, and ensure consistent brand communication across different channels and touchpoints.
• Execute marketing plans: Execute comprehensive marketing initiatives to all customer groups (HCP, allied health and consumer). Set clear goals, identifying target segments, positioning products effectively, and creating plans to drive product adoption and revenue growth. Manage all multi-channel marketing programs including app development and devices.
• Cross-functional Collaboration: Partner closely with various departments, such as field sales management, regulatory affairs, R&D, and medical affairs. Strong collaboration, align efforts, gather input, and drive cross-functional initiatives to ensure successful product launches and marketing campaigns. Leads marketing activities for Product Review Committee.
• Customer/ KOL Engagement: Develop initiatives with key opinion leaders, healthcare professionals, and patient advocacy groups, and medical societies.
• Market Research and Analysis: Execute market research plan, gather customer insights, and analyze market data. This includes monitoring industry trends, identifying market opportunities, and leveraging market research findings to inform product positioning and marketing strategies.
• Marketing communications: Oversee the development of compelling marketing collateral, digital content, sales tools, and advertising campaigns to effectively reach target audiences and support sales efforts. Effectively convey complex scientific and medical information to various audiences, including healthcare professionals, patients, and internal stakeholders.
• Performance tracking and reporting: Establish key performance indicators (KPIs) to measure the effectiveness of HCP marketing initiatives. Conduct regular engagement with field force and collect feedback to incorporate suggestions as appropriate. Regularly track, analyze, and report on marketing activities, providing insights and recommendations for optimization.
• Observe all Company, Health, Safety, Compliance and Environmental guidelines.
• Duties and responsibilities are not limited to the work listed above and may include other assignments, as necessary.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field. MBA preferred.
• Proven track record of at least 15 years in the pharmaceutical or healthcare industry with at least 10 years marketing experience.
• Experience launching product(s) in the diabetes category is preferred.
• Extensive experience in HCP marketing in the pharmaceutical/medical device/biotech industry required.
• Experience in developing cost-effective social and digital marketing strategies.
• Previous experience in the diabetes marketplace, with emphasis in insulin therapy is preferred.
• Record of increasing responsibility within sales and marketing.
• Demonstrated analytical skills and the ability to think strategically and solve problems.
• Focused on team culture through collaboration and working cross-functionally to drive business results in a lean, fast-paced environment.
• Strong leadership ability to drive influence across partners to set direction, align work efforts, and ensure flawless execution.
• Experience working closely with field sales organizations to implement marketing programs with measurable business impact.
• Outstanding project management skills and experience managing multiple vendors and agency partners.
• Effectively manage multiple competing responsibilities with the ability to prioritize and drive the most critical business activities.
• Strong understanding of the legal and regulatory environment in pharmaceutical promotions, pharma industry guidelines, and other compliance-related issues
• Excellent verbal and written communication skills.
• Traveling may be required (30% or more) for attendance of key customer events, field sales meetings and in territory assessment of sales force execution of marketing collateral.

ExecuSearch of Chicago

Join one of our portfolio companies – Wellinks!! https://www.wellinks.com

About Wellinks

Wellinks is the cardiopulmonary disease management company committed to empowering people to live fully and breathe freely by improving outcomes for those we serve. We are creating a future where care is designed and delivered around the individual and supported by a team striving to help them live a healthier, more fulfilling life. Our partners choose Wellinks to deliver a tailored and personalized health care experience for their members, resulting in improved outcomes at lower costs.

Wellinks is a high-growth company that is rich with mission-driven talent, guided by passionate healthcare leaders, and backed by world class investors. We are headquartered in New Haven Connecticut, conveniently between Boston and New York, and have team members across the US.

Wellinks Values

• Principled: We say what we do and do what we say.
• Collaborative: We work together, empower people, and celebrate relationships.
• Innovative: We are resilient and learn from all experiences and challenges.
• Effective: We measure what matters and are outcomes driven.
• Authentic: We celebrate diversity, inclusion, and the perspective of others

Director, Member Marketing

Wellinks is looking for an experienced performance marketer to lead our efforts to connect more members with our services to help them live healthier and more fulfilling lives. They will build upon a strong foundation, growing our member marketing capabilities and performance to the next level.

The ideal candidate for this role has deep healthcare consumer marketing experience, obsesses over understanding their audience, relentlessly pursues impact through execution, and is comfortable taking a hands-on approach in a fast-paced startup environment. The role will lean heavily towards individual contribution early on, though ability to scale and lead high performing teams is essential for long-term success.

Expect to have significant exposure to our external partners, and internally across the team including high visibility with the Wellinks executive leadership team.

Responsibilities:

• Drive Wellinks member acquisition and retention through the planning, development, delivery, refinement, and scaling of effective healthcare consumer marketing campaigns
• Work closely with internal and external partners and their teams to create member enrollment and engagement plans across a variety of Wellinks and partner-owned channels including direct response mail, phone, SMS, email, in-office collateral, and more (CPC, SEO, social, etc)
• Research and deeply understand our users and their journeys with and beyond Wellinks, incorporating these insights to build and evolve deeply personalized and effective marketing
• Shape our branding, style, and language to create compelling and authentic connections with customers, members, and stakeholders across the business
• Partner with Clinical and Product teammates on the member journey including enrollment process, in-program communications, and optimizing for an engaging and high value member experience
• Partner with Operations and Engineering teammates to ensure our systems and processes running across the business are in harmony with patient engagement objectives
• Manage, operate, and evolve a marketing tech-stack to support efficient and highly visible measurements and insights into the member journey
• Set strategic and tactical goals and plans for the member marketing function; including developing and ensuring performance to a set of key performance indicators (KPIs) related to consistently growing Wellinks membership and achieving high retention
• Over time grow the marketing capabilities of Wellinks, including building and leading a world class team and developing scalable marketing operations
• Minimal/as needed travel, <10%

Required Qualifications:

• +10 years of professional experience and 5 or more years of hands-on experience in performance marketing disciplines including consumer acquisition, lifecycle/retention, performance measurement
• Experience growing a patient-facing healthcare business in the zero-to-one stages and beyond
• Exceptional creative and analytic skills, demonstrated through prior results building and growing marketing campaigns performing beyond targets over evolving stages of businesses
• Comfort operating hands-on with marketing automation & CRM platforms
• Prior management of internal teams, agency partners, and vendors

Preferred Qualifications:

• Healthcare experience
• Prior success marketing to audiences primarily consisting of senior and older adults
• Salesforce experience. CRM, Pardot & Marketing Cloud
• Agency-side experience with a focus on healthcare B2C performance marketing
• Experience partnering with health plans, systems, and physician groups

Benefits:

• A competitive compensation package
• Unlimited PTO
• Flexible work policy
• Paid Parental leave
• Health, dental, vision & life coverage
• 401k retirement savings plan with company match

Equal Employment Opportunity

Wellinks embraces diversity and equal opportunity in a serious way. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better and more impactful our work will be! Wellinks is an equal opportunity employer and prohibits discrimination based on race, color, religious creed, age, sex, gender identity or expression, marital status, national origin, ancestry, past or present history of mental disability, intellectual disability, learning disability, physical disability, genetic information, pregnancy, veteran status, or status as a victim of domestic violence or any other characteristic protected by law.

Connecticut Innovations

Job Title: Marketing Director

Location: Roseland, NJ

Company Overview: Abra Health is a leading healthcare organization dedicated to providing exceptional patient care. We are seeking a dynamic and results-driven Marketing Director to join our team and contribute to our growth and success.

Position Summary: The Marketing Director at Abra Health will play a pivotal role in our marketing department, reporting directly to the VP of Marketing. The Marketing Director will be responsible for driving new patient acquisition, enhancing brand recognition, and overseeing a range of marketing initiatives. This role requires exceptional organizational skills, the ability to manage multiple projects and deadlines, and a keen attention to detail.

Responsibilities:

·        Collaborate closely with the VP of Marketing to develop and execute strategic marketing plans that align with company goals.

·        Lead and manage a team of three marketing professionals, providing guidance, coaching, and support.

·        Implement effective marketing campaigns to attract new patients and enhance brand visibility.

·        Utilize a range of marketing channels, including digital, social media, and traditional methods.

·        Monitor and analyze key marketing performance indicators to measure the success of campaigns including creating reports for management.

·        Develop and maintain strong relationships with internal stakeholders and external partners.

·        Stay current with industry trends and emerging marketing technologies to drive innovation.

Qualifications:

·        Bachelor’s degree in Marketing or a related field.

·        5-7 years of experience in marketing management, preferably in a B2C multi-brand environment.

·        Proficiency in SEO, SMM, SEM, EMM, and content management systems (CMS).

·        Experience with tools such as PipeDrive, Orrto, DOMO, Google Ads, and Meta business suite is preferred.

·        Strong organizational skills and ability to manage multiple projects simultaneously.

·        Excellent attention to detail and ability to deliver high-quality work under tight deadlines.

·        Healthcare/dental industry experience is preferred.

·        Proficiency in MS Office; familiarity with Adobe Creative Suite is a plus.

·        Willingness to work nights and weekends as needed to support marketing activities.

Reporting: The Marketing Director will report directly to the VP of Marketing.

Performance Metrics: The success of the Marketing Director will be evaluated based on key performance indicators (KPIs) commonly used in the marketing field, as well as the growth in new patient numbers.

• If you are a highly motivated and strategic marketing professional with a track record of success in driving growth and brand recognition, we encourage you to apply and contribute to Abra Health’s mission.

To learn more about us, please visit abrahealth.com

Abra Health (Formerly ChildSmiles)

Dynamic, growing, portfolio company of direct to consumer brands, seeking talented and energetic Brand Marketer to lead strategic growth of our brands via content marketing across all channels.

Great opportunity to work on exciting brands with a team and contribute to measurable and rewarding brand advancement. Start up environment with room for growth and professional development.

Current focus brands: Baboon to the Moon. The Reset. Felix Gray. Rockets of Awesome.

This position will be responsible for the following:

• Brand Marketing Calendar – Own the development of concept and campaigns, product launches and brand storytelling.
• Campaign and product launch Briefs – Own the creation and development of briefs needed for all content marketing campaigns, with an eye towards meeting weekly and monthly sales goals.
• Lead weekly marketing calls to ensure team of contributors all have the necessary information and direction to execute weekly output of email/social/paid/site/affiliate initiatives.
• This position will collaborate directly with, and manage the day-to-day execution of a team of: art/graphic designers, content creators (photo, video), copywriters, and performance marketers.
• In coordination with CEO and other senior team members, this position will be responsible for driving overall brand direction and strategy, and identifying areas of opportunity and growth, and organizing plans of action to achieve the identified goals.

Qualifications/Skills:

• Bachelors degree or equivalent work experience
• 4-5 years of Brand Marketing experience
• Experience in Apparel/Fashion preferred; consumer goods required.
• Demonstrated success in brand building.
• Highly organized, capable project management.

This is a dynamic position at a high-growth company. Willingness to roll up your sleeves and get things done, solve problems, implement processes, and embrace change is a must!

This position is located in NYC, with an expectation of ~3 days in office.

Employment Type

Full-time, Full benefits, 401k. 

The Hedgehog Company

A Luxury, high-end brand consumer goods company is looking for an experienced Trade Channel Manager to join their team in Northeast Ohio.

NOTE: This full-time role requires the individual to be within commuting distance of the company Headquarters in Northeast Ohio OR candidates within commuting distance of High Point, NC. This position is NOT A FULLY REMOTE ROLE, it will require several days working on-site in our offices. Partial relocation assistance is available.

The opportunity comes with a total rewards package including a market-competitive salary, an annual performance bonus, and so much more! Our benefits package includes a 401(k) plan with generous company match, comprehensive health insurance, paid time off (PTO), paid holidays, life insurance, short-term disability, wellness programs, voluntary benefits including dental, vision & more, flexible spending accounts for health and dependent care and generous employee product purchase discounts.

Summary: The Trade Channel Manager is responsible for developing and managing strategic sales and marketing initiatives that bring awareness to the brand and generate profitable sales relationships and growth within the trade market, focusing on Interior Designers. Collaborates with regional representatives to discover fresh business opportunities, enhance current trade partnerships, and ultimately boost sales. This position works closely with internal stakeholders when developing strategies for new business and works to ensure alignment.

Primary Tasks and Responsibilities

• Responsible for driving profitable sales growth within trade market for all brands
• Creates strategic sales and marketing initiatives that bring awareness to the brand and generate sales within the trade market, focusing on Interior Designers.
• Responsible for the identification, evaluation, development, execution and support of new trade partner relationships.
• Works with territory representatives to identify new trade accounts while strengthening existing trade partner relationships to drive increased sales.
• Manages incoming leads with goal of generating revenue and margin growth.
• Develop marketing campaigns to drive trade channel business strategy.
• Works with the marketing team in all aspects of campaigns for trade channel including but not limited to: media advertising, digital marketing, social media, literature development, trade shows and program development.
• Works with sales and marketing teams to develop best in class programs (including loyalty programs) to engage the targeted customer. Evaluates program performance to ensure timely and effective delivery of sales and margin goals.
• Collaborates with internal business partners including marketing, sales, product development and ownership to develop strategies to identify and address new business opportunities.
• Collaborates with Showroom Channel sales leaders to ensure trade programs and initiatives support showrooms by directing relevant trade sales to showroom channels.
• Develops cross functional relationships with Sales, Marketing, Finance, Supply Chain, Customer Care and IT to ensure integration and alignment.
• Responsible for the accurate planning and execution of budget for trade channel
• Maintains a comprehensive understanding of the trade channel. Conducts regular market visits to stay current on consumer and category trends, competitors, and shares channel/customer insights with the Company’s sales, Product, Marketing, and other relevant stakeholders.
• Presents business plans, leads quarterly business reviews for trade channel.
• Support related trade marketing events and shows. Coordinates events at shows to drive showroom visits. Works with Visual Merchandiser to maximize new and repeat visits to showroom during trade shows.
• Other duties as assigned.

Special Requirements: Ability to travel (domestic) up to 15% of the time.

Level and Type of Education Required: Bachelor’s degree in Marketing, Communications or Business Management required or Associates Degree plus 5+ years’ additional work experience.

Related Work Experience Required: 7 years of professional sales and/or marketing experience with increasing responsibility, preferably in the residential design industry.

Necessary Specialized Training, Knowledge, Skill and Abilities

• Understanding of the Trade/Interior Design market and can “speak the language” of the designer, i.e. interior design styles, techniques, materials, color palettes, key suppliers, etc.
• Outstanding professional writing and content development skills.
• Campaign management experience.
• Marketing communications experience: website, marketing automation, social media, email, etc.
• Understanding and insight of customer and competitor behavior, promotion process, product management and pricing.
• Strong marketing proficiencies, including business and market analysis.
• Strong analytical skills. financial acumen/ ability to manage budgets and understand financial models.
• Excellent communication skills (both verbal and written) and skilled at delivering sales presentations.
• Demonstrated project management skills to deliver on time results.
• Expertise with vital business software: Excel, Qlik, CRM, SharePoint, ERP, etc.
• Possesses teamwork/collaboration, leadership and facilitation skills.
• Experience negotiating, structuring, and implementing partnership agreements.

Work Environment and Physical Requirements

The following descriptions are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Ability to work in an office and perform in a corporate environment. While traveling work environment will vary (i.e. airports, showrooms, hotels, etc.).
• Ability to sit or stand for prolonged periods of time.
• Ability to view computer screen and type on a keyboard.
• Ability to converse over a telephone (hear, speak).

The Company is committed to a policy of Equal Employment Opportunity, all qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran’s status or any other protected characteristic.

Candidates must possess authorization to work in the United States, as it is not our practice to sponsor individuals for work visas.

Confidential

Position Overview:

We are looking for a Marketing Manager for our client in the financial services industry you will play a pivotal role in shaping our brand’s image and increasing our market presence. You will be responsible for developing and executing marketing strategies, creating engaging content, and managing our social media channels. Your creativity, strategic thinking, and marketing expertise will be essential in driving the growth and success of the company.

Key Responsibilities:

1. Marketing Strategy: Develop and implement comprehensive marketing strategies that align with the company’s objectives and target audience.
2. Content Creation: Create high-quality, compelling content for various marketing channels, including blog posts, website content, email campaigns, and more.
3. Social Media Management: Manage and grow our social media presence across platforms (e.g., Facebook, Twitter, Instagram, LinkedIn), creating engaging and shareable content.
4. Brand Management: Ensure consistent brand messaging and identity across all marketing materials and platforms.
5. Digital Advertising: Plan and execute digital advertising campaigns, including PPC, display ads, and social media ads, to drive traffic and conversions.
6. Market Research: Stay up-to-date with industry trends and conduct market research to identify opportunities for growth.
7. Analytics and Reporting: Monitor and analyze marketing performance metrics, using data-driven insights to refine strategies and optimize campaigns.
8. Team Leadership: Lead and collaborate with cross-functional teams, including designers, writers, and other marketing professionals.
9. Budget Management: Manage the marketing budget effectively, ensuring a strong return on investment.

Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field (Master’s degree preferred).
• Proven experience (4+ years) in marketing roles with a strong focus on content creation, social media management, and strategy.
• Exceptional written and verbal communication skills.
• Proficiency in marketing tools and platforms, including SEO, email marketing, social media management tools, and analytics software.
• Strong leadership and teamwork abilities.
• Creative thinking and problem-solving skills.
• Ability to adapt to a fast-paced environment and manage multiple projects simultaneously.
• Demonstrated track record of achieving marketing goals and driving business growth.

Turn2Partners

Aderant is seeking a Marketing Operations Manager.

Aderant is a global industry leading software company providing comprehensive business management solutions for law firms and other professional services organizations with a mission to help them run a better business. We are motivated by a collective desire to drive the legal industry to the forefront of innovation. With over 2,500 clients around the world, including 95 of the top AmLaw 100 firms, we are changing the outside perception of the legal sphere; where there was once resistance to modernization, we are creating a culture that embraces new ideas and technology.

At Aderant, the “A” is more than just a letter. It is a representation of how we fulfill our foundational purpose, serving our clients. It embodies our core values and reminds us that to achieve success, every day must start with the “A”. We bring the “A” to life by fostering a culture of innovation, collaboration, and personal growth. We encourage our diverse teams to bring their whole selves to work – ideas, experience, and passion – to drive our mission forward. Our people are our strength.

Role Description

The Marketing Operations Manager is the backbone of the Aderant Marketing team. This role is critical in helping not only drive but accelerate marketing efficiency by implementing operational automation. Identifying and enabling best practices across the marketing team through the use of our technology stack will be the primary focus of this role. In addition, this individual is responsible for presenting and communicating marketing program data and insights in an actionable way.

Qualifications

• Bachelor’s degree in Business, Marketing, Statistics, or related field.

• 4+ years of hands-on experience with marketing technology; Marketo and Salesforce experience preferred.

• Experience working with analytics tools (Google Analytics, Moz).

• Outstanding analytical and creative problem-solving skills.

• Ability to synthesize data and communicate actionable insights that enable the team.

• Excellent organizational and time management skills.

• Attention to details.

• Be self-directed and able to manage complex projects from end-to-end.

• Ability to work collaboratively in a dynamic, fast paced environment, serving as a cross-departmental marketing resource across multiple time zones.

Responsibilities

• Be the team expert on our marketing tools outside of the website; aid and consult in the set-up of digital marketing programs, including technical structure, testing, training, and monitoring within our marketing automation system for optimization opportunities.

• Own, build and refine the marketing technology stack, including the identification and selection of new tools, set-up and implementation, maintenance and enhancements, training, cross-departmental usage and integrations, and a firm understanding of data security impacts and compliance.

• Ensure successful tool adoption and optimization across the Marketing team.

• Establish and maintain scalable processes that ensure best practices in marketing program creation and lead management.

• Manage Marketing KPI reporting dashboards; continuously optimize and communicate critical performance metrics (ROI, CTR, conversion data, traffic, bounce, etc.) within the Marketing team and to executive leadership.

• Maintain Marketing-related data points within the Marketing tech stack and ensure appropriate information is passed into Salesforce and other internal tools as needed.

• Proactively explore data to find trends, discover KPIs, and apply proper hypothesis testing.

• Maintain the marketing lead database in conjunction with marketing and sales strategies, including list creation and account prioritization.

• Stay up to date on marketing automation best practices and implement new process efficiencies that further enable the team, allow us to actively scale, and continually advance the team’s marketing efforts.

Other Defined Tasks:

• Own, maintain and manage Marketo; deep understanding of data integrations, how the tool is used, lead/engagement scoring across multiple products, targeting, persona creation, sales automation, and user management/permissions.

• Maintain preferences and subscription strategy and corresponding audience lists.

• The Salesforce marketing expert; manage marketing tool and marketing data integrations with Salesforce, be the point of contact for business systems, work closely with business systems on new projects for marketing.

• Remain informed on GDPR requirements and consult Marketing team members on campaign set-up to ensure compliance with list sends.

• Manage and maintain all marketing-created inboxes.

• Manage and maintain user permissions and access across all social channels.

• Set and enforce operational process, including file and list naming conventions within Marketo.

• Own and implement the Marketing lead capture form strategy.

• Consult campaign managers on program set-up in Marketo and across other tools to include proven best practices.

Aderant