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$$$

Remote (NYC, LA, DC, or MD base preferred)

The climate change solutions we need are requiring us to link up together in new ways. That’s why we created a smart organic waste removal system that makes it easy to live more sustainably. 

Poplar is a climate tech start-up focused on diverting organic waste from the landfill, the third-largest source of human-related methane emissions in our country. The Poplar system tracks carbon offsets, collects waste, and connects consumers to a vetted network of processors who will properly recycle it. 

At Poplar, we value momentum and simplicity as a key tool for change. This makes us thoughtfully fast paced, because we know what’s on the line if we lose momentum.  

Equal parts thinker and doer, the Content Manager is obsessed with impactful consumer messaging and storytelling. You have a passion for writing and design, fighting climate change and the waste management system. You’re a creative content machine who wants to tell stories about the problems our planet is facing and how to solve them — while keeping it fun along the way. This is a special opportunity to take our brand foundation and launch our voice to the world for the first time. This role will support content execution and results for web, app, email, social and additional external channels and will oversee content from concept to distribution.

As the Content Manager/Lead you will:

  • Support in the development of our launch content strategy and then execute it
  • Run content for the organization via an ongoing calendar across all external channels 
  • Be the creator for content copy, design and messaging
  • Be the manager of our tone-of-voice and how it comes to life
  • Distill and digest complicated topics into content consumers want to engage with
  • Immerse yourself in the food waste community and culture in order to write thoughtful narratives 
  • Write copy for social, web, email, marketing collateral, emails and paid media
  • Collaborate with creatives and influencers to amplify our brand narrative
  • Live and breathe the cultural zeitgeist
  • Support our small team cross-functionally as we continue to grow leading up to launch

About You:

  • 3+ years in content, production, publishing, journalism, or social media related roles

·       Bachelor’s degree in communications, journalism, English or related field

  • Understanding of the consumer marketing funnel. Consumer brand experience a plus. 
  • Experience creating reels for Instagram and TikTok
  • Passion for fighting climate change. Experience with sustainability a plus. 
  • Proven experience in writing, editing, and design
  • Demonstrated ability to execute a creative content strategy
  • Desire to analyze cultural trends and integrate them
  • Strategic and impactful communicator
  • Ability to think big and small at the same time. 

Poplar

Job Description

Instagram Business Marketing Manager V – Small Business

Requirements

  • Develop and execute integrated end to end business marketing strategies to drive awareness, education and adoption of Instagram business products
  • Develop and drive product marketing campaigns that support small business
  • Write briefs, develop business positioning and messaging, sales collateral, narratives, content
  • Craft everything from concise and meaningful stories to detailed product documentation out of complex information to achieve specific communication objectives
  • Synthesize complex product features and client needs into simple, powerful stories
  • Work closely with global cross-functional teams to activate proactive and reactive messages across paid, earned and owned channels
  • Drive alignment with PR, consumer and partner marketing teams
  • Develop materials and systems for scaled product marketing
  • Support executive communications efforts
  • Intrinsic interest in industry and market trends coupled with the ability to translate them into a larger strategy.

Qualifications

  • 8+ years of experience in digital marketing, creative roles, strategic consulting and/or advertising working with global brands or agencies
  • Expert in data driven marketing strategy, messaging and content development
  • Superb cross-functional, project management and leadership skills and the ability to influence across all levels of the organization
  • Outstanding communication skills and proven ability to produce strong written content, with incredible attention to detail
  • Ability to translate complex concepts and insights into simple and intuitive marketing programs and experiences – track record of bringing stories to life from concept through production
  • Strong creative perspective to bring fresh ideas to our marketing campaigns
  • Passion for developing original content for a variety of mediums
  • Experience managing external creative and production partners
  • Comfortable in a fast moving, dynamic and ever-changing environment that requires self-motivation, continual learning, flexibility, and tenacity

Key skills:

  • Demonstrated success with complex project management (multiple markets, XFN involvement)
  • Big Idea Engine: “Move Fast” mentality to develop and build game-changing creative ideas for the world’s most visual platform
  • Strong creative skills and thinking to execute never-done-before ideas

This position comes with full benefits, including medical, dental, vision, life, 401k and more!

THE PROMISES WE MAKE:

At Crystal Equation, we empower people and advance technology initiatives by building trust. Your recruiter will prep you for the interview, obtain feedback, guide you through any necessary paperwork and provide everything you need for a successful start. We will serve to empower you along the way and provide the path for your professional journey.
Crystal Equation Corporation

$$$

Although we’re small, we’re mighty and influence and impact society at large positively. At SEMI, we offer opportunities to connect and interact with world leaders, industry legends, and rising stars. We help our members develop public and private policies to strengthen global supply chains and promote business growth and prosperity. Learn and grow professionally through career opportunities such as rotational assignments. Contribute by influencing and impacting an industry that is the foundation for innovation and positive change in areas like environmental sustainability, thought leadership, and DE&I. We take pride in offering work-life balance so you can live your personal and professional life to the fullest.

THE ROLE:

SEMI is seeking a Director of Digital Marketing to lead the SEMI Marketing Operations and operate SEMI’s marketing applications – including Analytics, Digital and Marketing Technology roadmaps, architecture, and implementation. Bring strong strategic thinking, leadership, deep marketing experience, an analytical orientation and technical savvy to enable the SEMI Marketing teams. Drive will be to improve customer engagement and conversion across the digital platform through personalized and targeted content and demand generated activities. Work closely with Sales Operations, IT and the global Marketing teams to align the roadmap and successful deliver to the strategic vision.

SEMI is an equal opportunity employer. Individuals of all ages, all people of color, women, women of color, individuals from the LGBTQIA+ community, and all other individuals are strongly encouraged to apply.

This is a full-time, exempt position which reports directly to the VP of Corporate Marketing of SEMI and is based in Milpitas, CA.

CORE RESPONSIBILITIES:

  • Proven leadership in executing Marketing processes with Enterprise companies. You not only know how to execute these best practices across systems but also able to ensure human workflows are equally changed. Ensure your leadership does not end with Marketing but able to bring alignment with Sales and Finance too.
  • Manage and continually develop the SEMI Marketing applications. You will proactively investigate new technology and propose growth to the strategic vision that drives prospect and customer conversions. The recommendations will integrate and complement the existing business applications environment.
  • Manage Corporate Marketing content and global content standards for the SEMI website, collaborate and stay in alignment with IT and Digital Transformation regarding global technology stack, infrastructure and data architecture
  • You are tech savvy and have been hands-on in the past. You understand APIs, data integrity and models, can configure SaaS solutions, or work with partners at a technical level to ensure smooth integrations.
  • Support the Marketing Teams demand generation needs from ensure best practices for nurture or demand generation campaigns.
  • You have branding and messaging experience to ensure the website follows best practices. You’ll work with branding and content teams to ensure the website is fresh with content. You’ll also drive the navigation and redesign efforts to ensure best practices.
  • Able to work with a dynamic and interconnected platform to ensure expansion of the personalization platform across the websites and marketing automation platforms. Having AI experience with personalization a strong plus.
  • Data integrity across marketing systems. This includes not only all customer and prospect data but also metrics data collection for generating reports from top of the funnel to close of business contract.

WHAT SUCCESS LOOKS LIKE:

  • SEMI is seen as a leader in supporting the electronics supply chain industry
  • SEMI’s largest value delivery remains its physical trade shows
  • Measurable increase in current and new revenue streams is achieved
  • A large majority of products and services are sold and delivered through digital means
  • Continual advancements in digital strategy and execution to bring SEMI to digital leadership amongst its competitors

CRITICAL SKILLS:

  • Proven hands-on experience in architecting and developing in Marketo, Salesforce, and Drupal
  • Must have web development/design skills
  • Self-driven and a strong leader in negotiating business strategy and implementing to closure

KNOWLEDGE OR EXPERIENCE:

  • 10+ years of B2B software/SaaS Marketing Operations experience with heavy emphases on integrations or development
  • 3+ years in managing Marketing teams
  • B.S. in Software Engineering or IT Systems and/or practical experience and knowledge

THE IDEAL CANDIDATE:

The ideal candidate will have experience in early-stage digital transformation with the ability to cast an ongoing vision for the project, join senior management in shaping a new digital culture and developing and executing the plan. You are an innovative project manager that is passionate about growing an organization’s revenue opportunities and improving customers’ experience through digital means, excels at designing and delivering programs, and has an extreme customer focus mindset.

ABOUT SEMI

SEMI is the global industry association representing the electronics manufacturing and design supply chain, connecting over 2,400 member companies and 1.3 million professionals worldwide. SEMI members are responsible for the innovations in materials, design, equipment, software, devices, and services that enable smarter, faster, more powerful, and more affordable electronic products. Since 1970, SEMI has built connections that have helped its members prosper, create new markets, and address common industry challenges together. SEMI maintains offices in Berlin, Brussels, Hsinchu, Seoul, Shanghai, Singapore, Tokyo, Milpitas and Washington, D.C. For more information about SEMI, please visit us at SEMI.org.

SEMI is an equal opportunity employer and makes employment decisions based on merit. We want to have the best available persons in every job. Company policy prohibits unlawful discrimination based on race, color, creed, gender (including gender identity and gender expression), religion (all aspects of religious beliefs, observance or practice, including religious dress or grooming practices), marital status, registered domestic partner status, age, national origin, (includes language use and possession of a driver’s license issued to persons unable to prove their presence in the United States is authorized under federal law), ancestry, physical or mental disability, medical condition (including cancer or a record or history of cancer, and genetic characteristics), sex (including pregnancy, childbirth, breastfeeding or related medical condition), genetic information sexual orientation, military and veteran status or any other consideration made unlawful by federal, state, or local laws. It also prohibits unlawful discrimination based on the perception that anyone has any of those characteristics or is associated with a person who has or is perceived as having any of those characteristics. Discrimination can also include failing to reasonably accommodate religious practices or qualified individuals with disabilities where the accommodation does not post an undue hardship. All discrimination is unlawful.

SEMI

$$$

Sand Cloud is a beach lifestyle brand that specializes in beach towels, bath towels, and accessories. Founded on the beaches of San Diego in 2014, Sand Cloud encompasses the beach vibes of Southern California, and aims to serve customers with unique and useful products for everyday use. Our mission has always been to create sustainable products, and donate a portion of our profits to non-profit organizations that are dedicated to sustainability and Marine life preservation. As of the last few years we have expanded our product offering into bath towels, apparel, and other sustainable accessories. 

We have an immediate opening for a proactive, strategic and experienced Marketing Coordinator to join the team. As the Marketing Coordinator, you will be responsible for supporting the efforts of the growing Marketing Team to carry out day-to-day deployment of various brand initiatives and ongoing product launch campaigns. The ideal candidate is detail-oriented, reliable, and an exceptional communicator. This role will report to the E-Commerce Marketing Manager and play a pivotal role in the brand’s continued growth. The right candidate will have at least 2+ years’ experience in a similar role. We are looking for someone who is passionate and fits our mission of caring about community, our oceans and marine life.

This is a remote role, but candidates must be located in Southern California. (We love to collaborate and meet in person when we can!)

Responsibilities include the following but are not limited to:

  • Responsible for assisting the E-Commerce Marketing Manager with the tactical and administrative day-to-day management of marketing projects across Email, SMS, Design, Social, Influencer, E-Comm, and UX Development

  • Support the planning and execution of weekly and key seasonal product launches, campaigns, and initiatives

  • Manage and develop creative briefs for in-house Graphic Designer, from sourcing content to developing on-brand copy

  • Actively participate and support in the advancement and optimization of user experience on site, from regular website audits and seasonal landing page build-outs to revamping the customer loyalty program 

  • Support the coordination of campaign photoshoots, supporting E-Commerce Marketing Manager with pre-production through post-production 

  • Support development, organization and maintenance of the Marketing Launch Calendar 

  • Work cross-functionally with Social, Design, and Email/SMS teams

  • Assist in special projects and perform ad hoc duties to support Marketing and cross-functional teams

Qualifications/Experience:

  • 2+ years of experience in digital marketing
  • Startup and/or agency experience is a plus
  • Creative and able to think outside the box
  • Strong project management skills
  • Positive, solution-oriented attitude
  • Excellent verbal and written communication skills
  • An eye for aesthetics and branding
  • Proactive and self-motivated with the ability to assist with multiple projects at once
  • Ability to be highly successful in a virtual/remote corporate environment

Compensation:

●     Salary: Depending on experience

●     Health Benefits

●     Paid Holidays, Vacation and Sick Leave

Sand Cloud is an Equal Opportunity Employer. If interested in this position, please submit your resume to [email protected].

Sand Cloud

$$$

The Director of Brand Marketing is a leader on building a compelling global gaming or entertainment brand through innovative and compelling marketing, promotion, and brand development. This role will drive the consumer positioning, advertising, branding, co-promotion, and word of mouth marketing for the worldwide phenomenon Stumble Guys, with over 100 Million Monthly Players worldwide. The Director of Brand Marketing must have direct experience in developing a large-scale cultural hit in the gaming or entertainment space.

Responsibilities

  • Driving integrated global tentpole campaigns that can excite and engage millions of consumers age 15-29 around the world
  • Develop a distinct global brand identity for Stumble Guys, including positioning, USPs, and brand identity that can work in worldwide marketing as well as support Regional execution
  • Develop a strategic relationship with product team to guide the development of new in game events, characters, and levels that can drive consumer interest and engagement
  • Partner with the Global Influencers and Events team to develop coordinated programs across paid and organic channels featuring trusted sources, competitions and streaming events.
  • Work closely with Media team on continuously ideating and testing the most effective advertising campaigns that are both on brand and deliver excellent KPIs

Requirements

  • 8+ years of consumer marketing experience
  • Experience working with a Mass Market Global gaming, entertainment, or cultural brand targeting M/W 18-29
  • Experience in developing/driving impactful creative campaigns, with exceptional creative and aesthetic judgment.
  • Experience in digital advertising and marketing targeting Gen Z.
  • A results oriented person who is focused on building a “Forever Game” business
  • Excellent leadership skills

About Scopely:

Scopely is a leading mobile games company home to many top-grossing, award-winning franchises including Scrabble® GO, MARVEL Strike Force, Star Trek™ Fleet Command, Looney Tunes™ World of Mayhem, WWE Champions, The Walking Dead: Road To Survival™, YAHTZEE® With Buddies and Wheel of Fortune®: Free Play, among others. Scopely creates rewarding, immersive games that empower a directed-by-consumer experience. Founded in 2011, Scopely is fueled by a world-class team and a proprietary technology platform that personalizes gameplay at scale across one of the most diversified portfolios in the west. Recognized in Fast Company’s ‘World’s Most Innovative Companies’ and #2 on Deloitte’s ‘Technology Fast 500’ as one of the fastest-growing companies in North America, Scopely has achieved more than $1 billion in lifetime revenue by creating game experiences that are an important part of people’s lives. Scopely has global operations in Los Angeles, Barcelona, Boulder, Dublin (DIGIT game studio), London and Tokyo, with additional studios in seven countries across four continents. For more information, visit scopely.com.

A list of current Scopely titles can be viewed at:

https://scopely.com/games/

For the latest news on Scopely please refer to:

https://scopely.com/press/

Scopely

$$$

One of the largest full-service marketing and communication agencies of the southwest Florida area is looking for an experienced social media manager to join their full-time team. In this role you would report to a Senior Social Media Manager and help clients achieve their business goals through effective campaigns and strategies, while also driving brand awareness across various social media platforms.

Your main responsibilities as a Social Media Manager will include:

– Create social media plans and implement strategies towards clients business goals

– Post and manage social media calendars

– Monitor and respond reviews in the correct brand voice

– Track campaign results and provide insight-driven reports

– Collaborate with other departments in order to provide social media content executions

– Manage and support social influencer marketing campaigns when needed

– Ensure brand tone and key message is aligned

– Regularly attend clients meetings

– Develop and report on key performance indicators across all platforms, identifying key takeaways and opportunities for improvement

Our ideal Social Media Manager as these skills and experience:

– 2-4 years of experience in social media (agency experience preferred)

– Experience in launching social media campaigns across multiple platforms

– Experience in collaborating with marketing teams to meet and execute creative and content needs for campaigns

– Strong communications skills (verbal and written)

– Familiarity and experience with social content creation tools (Canva or similar)

– Experience in executing strategies for online reputation management and monitoring

– Experience in email marketing including writing, planning and scheduling (Constant Contact, Active Campaign or MailChimp)

– Expert in Facebook, Instagram, LinkedIn, Twitter, TikTok and YouTube

– Strong understanding of monitoring and management tools, such as Planable, HootSuite, Bit.ly, LinkT.ree Facebook Ads and Business Manager, Creator Studio, etc.

– Detail oriented, organized and able to multi-task and prioritize tasks

This is a full-time onsite opportunity working in the Fort Myers, FL area. REMOTE work is not available.

Due to the volume of applications, we are unable to respond to each application personally. If we are interested in your qualifications, we will contact you via telephone or email as soon as possible. By applying for this position, you agree to be contacted by email or text message. Message and data rates may apply.

icreatives is an Equal Employment Opportunity Employer. All qualified applicants and talent will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristics protected by law. We believe in providing a culture that embraces and champions diversity, equity and inclusion, because it truly fosters creativity.

icreatives

$$$

*THIS IS NOT A JOB WITH FORCEBRANDS*

Our client is a better-for-you kids subscription meal kit changing the way we nourish, educate, and empower children through food.

JOB TITLE: Social Media Manager (Hybrid – Requires 2-3 days in-office)

JOB DESCRIPTION: The Social Media Manager is social media savvy with experience running online marketing campaigns. This role is a well-organized self-starter who can take the reins and own this part of the business.

JOB RESPONSIBILITIES:

  • Ability to translate vision/mission, brand pillars and core values into social media marketing strategies
  • Plan and execute social media and content marketing strategies
  • Populate and maintain content (particularly editorial content) across all social media platforms and ensure content is aligned with strategy –
  • Populate and maintain content (particularly editorial content) across email marketing channel and on blogs; ensure content is aligned with strategy
  • Manage content manager – oversee, partner and collaborate with content manager to create mainly visual content (photo and video) that is required to execute successful campaigns; project manage these content requirements
  • Work closely with paid media manager/paid media buys on select social platforms including and not limited to Facebook, Instagram, and Twitter to ensure all communication/campaigns are in sync
  • Work closely with CX manager to ensure social media strategy/execution ties into acquisition/retention funnel
  • Deeply tap into pop culture moments, latest trends, and social listening to ensure brand is operating in most engaging, progressive fashion
  • Oversee any new social media platform strategic roll-out (TikTok)
  • Be the eyes and ears of the company by monitoring the online conversation and becoming intimate with the brand’s target audience
  • Track, analyze, and report on social media activity
  • Develop and maintain relationships with key social media influencers in the industry
  • Stay up-to-date on new social media tools and best practices; monitor competitors and other social media leaders to see how they are using them to be the early adopter of technologies

JOB REQUIREMENTS:

  • University degree in Communications, Marketing, Business, or equivalent
  • 3-5 years marketing/social media experience
  • Demonstrated digital strategic planning skills
  • Deeply community driven – engaged in social media world and how to leverage that network for our higher goals
  • Proven track record of executing social media campaigns across various platforms
  • Independent and well organized with strong project management skills
  • Strong writing skills with ability to create editorial content in real time
  • Excellent consulting, writing, editing, presentation, and communication skills
  • Strong organization skills; self-directed and works effectively in a fast-paced environment while managing multiple project
  • Strong Experience with content planning and analytics tools
  • CPG Industry knowledge and experience
  • Web editing skills: experience with website platforms (ie for blog/email marketing)

ForceBrands

$$$
Brand Manager – U by Kotex

Job Description

This role gives you an opportunity to work on one of Kimberly-Clark’s leading brands, and is a key driver of K-C’s future growth.

You are a skilled marketer accountable for driving business planning and marketing execution for one of our iconic brands in the US. The desired outcome is sustainable organic growth with a clear foundation of consumer insights, brand positioning and innovation and marketing plans that result in sales, profit, share and equity gain. This position must focus on the consumer and put them at the center of everything you do. You will provide work direction to Associate Brand Managers while also influencing cross-functional partners in a matrix organization to include R&E, Supply Chain, Finance, Insights & Analytics, and Sales. This role reports to the Senior Brand Manager.

Ideal Candidate / Accountabilities:

  • Understands the all levers of the P&L, proactive in identifying marketing line-item opportunities

  • Demonstrated ability to build strong commercial plans to help the business grow and win with the consumer

  • Strong marketing execution skills including development of consumer-inspired marketing plans executed across traditional media, digital and retail channels

  • Demonstrated experience in leveraging digital trends, tools, and technology to build winning marketing plans that resonate with consumers in digital channels.

  • Demonstrated ability transitioning facts into inspiring insights

  • Strong understanding of customer activation skills across the Distribution, Pricing, Shelving, Merchandising and eCommerce levers (content, ratings / reviews, incentives, search, pricing)

  • Integrates the key marketing levers including Marketing, Innovation, Digital, IME, RGM

  • Earns full trust from the leaders, peers, teams, and customers by always doing the right thing for the company, brand, consumer, and customer

  • Inspires and motivates the team (across functions) to achieve project goals

  • Mobilizes a cross functional team, generates commitment, and raises performance

  • Consistent track record of successfully delivering against marketing objectives, delivering transformational results (step change improvement in capabilities/performance with urgency)

  • Ability to transform a business by aiming high and setting a compelling vision

  • Track record and mindset of improving own performance and performance of others with urgency

  • Sets stretching goals, drives fact-based decisions, anticipates external opportunities and/or threats and acts on them, self solves problems

  • Provides regular coaching and supports development of Sr ABM / ABM

Working Conditions:

Travel up to 10% of the work time. Travel may also include business travels via aircrafts and motor vehicles to various locations. Role is based at the K-C location in Chicago, IL.

When we collaborate, we all succeed

Group effort wins championships here. Motivated team members pitch in, thinking and working together to solve problems and reach goals. You’ll be valued as an important part of your team’s success. The diversity of our staff creates a varied and vibrant community that makes so much success possible. We welcome, include, and look to promote all.

Basic Qualifications:

  • Bachelor’s Degree in Marketing/Business related field; MBA preferred

  • Minimum of 7 years prior marketing experience in brand management

  • High familiarity with brand development planning, innovation, and creative ideation processes

  • Experience developing digital marketing strategy and activation plans to deliver effective personalization

  • Demonstrated capability of building a strong, positive, winning, and caring team culture and build talent

  • Strong analytical, decision making, influence, and compelling communication skills

  • Demonstrated capability to make tough, informed decisions quickly to keep performance on track.

  • Entrepreneur can-do attitude to find ways to break down growth barriers and navigate and perform in changing circumstances

  • Demonstrated positive energy to effectively represent brand internally and externally

  • Previous team leadership and/or formal coaching/mentoring accountability

Kimberly-Clark makes the essentials for a better life with well-known brands that matter every day – at home, school, work and on the go. Throughout our 148 years, we have challenged conventional wisdom to innovate products that better meet the needs of consumers. We have created new categories with top brands like Kleenex®, and redefined categories with Huggies® and U by Kotex®. While growing our $18+ billion global business, we help build careers through collaborative teams that push boundaries and endless opportunities to work with some of the world’s most recognized brands. Our 43,000 employees are changing the world for the better, too, generously giving back to communities and causes around the globe.

For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world. We actively seek to build a workforce that reflects the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.

The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.

This position may require a post-offer/pre-hire Physical Abilities Test (PAT) to confirm that individuals are able to perform the essential functions of the job.

K-C requires that an employee have authorization to work in the country in which the role is based. In the event an applicant does not have current work authorization, K-C will determine, in its sole discretion, whether to sponsor an individual for work authorization. However, based on immigration requirements, not all roles are suitable for sponsorship. This position is subject to drug and alcohol testing, including pre-employment testing.

#LI-Hybrid

Global VISA and Relocation Specifications:

K-C will support in-country relocation for the chosen candidate for the role, including assistance to obtain proper work authorization. The benefits provided will be per the terms of K-C’s applicable mobility policies. The benefits/policy provided will decided in K-C’s sole discretion.

Primary Location

USA-IL-Chicago

Additional Locations

Worker Type

Employee

Worker Sub-Type

Regular

Time Type

Full time

Kimberly-Clark

$$$

Position:

ASSOCIATE BRAND ACTIVATION Manager

Objective:

Victorinox, maker of the original Swiss Army Knife, is seeking an ambitious, strategic, and analytical brand activation manager to contribute to the development and execution of powerful marketing initiatives that will drive growth.

The Associate Brand Activation Manager will assist with the execution of consumer-facing marketing programs, considering the end user in all that they do. This role is responsible for amplifying brand awareness across all Victorinox and Epicurean product categories. Critical to success will be the ability to attract new audiences, execute awareness and conversion campaigns, and maintain consistent messaging across the consumer journey to purchase.

Reporting Relationship:

Reports to: Director Brand Activation and Public Relations

Works closely with: Marketing, Sales, Digital Commerce, Customer Service, Finance/Accounting, and external agency contacts

Primary Responsibilities:

  • Assist with the execution of brand strategy in North America for Victorinox brands
  • Aide in the development and execution of 360-degree marketing plans, in partnership with trade marketing and public relations, for both brand and product campaigns.
  • Manage national and regional media buys across marketing touchpoints (print, digital, out of home, podcasts, etc.)
  • Develop KPIs and evaluate the performance of marketing activities against targets and budget
  • Monitor competitive activity and present trends to leadership with recommendations to improve strategic and tactical outcomes.
  • Manage communication of product launches, including developing the sales tools necessary to effectively tell both the “brand story” and achieve distribution goals
  • Champion the brand standards to ensure that all materials are consistent and appropriately represent the brand across all touch points and distribution channels.
  • In partnership with Global Marketing team in Switzerland, develop and execute paid social campaigns to generate awareness and conversion.
  • Understand intuitively the seasonality of consumer product advertising and what it takes to maximize those periods.
  • Contribute to the identification and implementation of new marketing tactics in an effort to keep Victorinox best-in-class in their go-to-market approach.
  • Research and maintain influencer relationships.
  • Responsible for brand voice and supports internal team members with copywriting.
  • Act as a Brand Ambassador, representing Victorinox products and values with passion and integrity

Desired Skills/Experience:

  • 3+ years marketing experience with strong activation experience
  • BA degree in related field
  • Excellent written, verbal, and presentation skills; Must be able to clearly communicate information effectively and persuasively
  • Attention to detail and organization; ability to meet deadlines
  • Action-oriented, focused on quality output
  • Excellent project management experience; ability to effectively handle multiple projects simultaneously; strong time management skills
  • Creative thinker with a positive, entrepreneurial attitude; flexible and adaptable
  • Strong knowledge of Microsoft Office suite

Victorinox is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

Victorinox

This is a full-time role for a candidate who will support the VP of Marketing and the overall Brand Marketing team

· Owner of Brandfolder –ensuring that all content is uploaded, organized, updated and correct.

· Assist with photoshoot logistics as assigned.

· Assist with agency, vendor and photographer research as assigned.

· Assist with the management of the POS warehouse and inventory. (monthly)

· Support with PR and influencer gifting as assigned.

· Assist the marketing department with special projects and administrative tasks, as needed.

· Provide general word processing, proof reading, editing and presentation design.

· Ensure team expenses (receipts and coding) are submitted, codes as needed (Team Marketing Card and VP Marketing Card Expenses). (weekly)

· Assist with onboarding of new hires.

· Maintain office supplies and snacks.

· Other duties may be assigned.

QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

EDUCATION, EXPERIENCE and SKILLS

· A four-year college degree and/or equivalent work experience enabling the incumbent to perform job responsibilities as required

· 3 years of marketing or executive assistant experience.

· Clear and concise written and oral communication skills

· Naturally detail-oriented and meticulous in nature

· Takes initiative; results oriented. Excellent time management and follows through on commitments

· Ability to have fluent knowledge of PC, working within Microsoft Office – Word, PowerPoint, Excel and any other company software is critical to the success of this position.

· Experience working with Digital Asset Management (DAM) Tools – Brandfolder preferred

· Experience using Project Management (PM) tools – Asana preferred

PHYSICAL DEMANDS

The physical demands described here are representative of those required by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the incumbent is regularly required to use their hands and eyes for PC use; reach with hands and arms; talk and hear. The incumbent is required to stand; sit; stoop, kneel, crouch; see, taste and smell wine products in particular. The incumbent must be aware that the job involves distribution of alcohol beverages and recognizes that the company in no way encourages excessive or unnecessary drinking of alcoholic beverages while exercising the duties of this job. The incumbent must occasionally lift and/or move up to 50 pounds at a time, the approximate weight of a case of wine.

ADDITIONAL REQUIREMENTS

· Current valid driver’s license

· No DWI offenses

· No illegal drug use

· This position is remote, must have internet access and a space to work from

· Employee must comply with all federal, state and local laws and regulations which govern the alcoholic beverage industry and maintain at all times the highest ethical business standards and fiduciary duty on behalf of the company and its customers.

Riboli Family Wines

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