Ad Campaign Casting Calls and Auditions

ABOUT US

We’re a young company that has achieved great things so far by creating a best in class styler range that is loved by hair stylists and consumers alike. We remain fiercely ambitious, with big growth plans, exciting new innovation in the pipeline and geographic expansion. We pride ourselves on remaining true to our founding ethos – the spirit of transformation – and have established a position at the forefront of the competitive fashion styling sector, where we are renowned as one of the leading hair styling brands around the world and synonymous with style and sophistication.

Job Description

As a Social Media Assistant at ghdhair.com, you will play a crucial role in elevating our brand presence on various social media platforms. You will work closely with the Marketing Team to create and execute engaging social media campaigns that resonate with our target audience, drive brand awareness, and boost customer engagement. If you are creative, passionate about beauty, and possess a deep understanding of social media trends, this is the perfect opportunity for you to thrive.

Key Responsibilities:

• Content Creation: Develop visually appealing and engaging content for ghd North America social media channels, including TikTok, Instagram, Facebook, that aligns with our brand identity and messaging.
• Content Calendar: Maintain a content calendar, ensuring that all social media posts are well-planned and align with marketing objectives and product launches.
• Scheduling and Posting: Plan and schedule social media posts to ensure a consistent and timely online presence. Monitor and engage with comments, messages, and mentions across platforms.
• Community Management: Foster a positive and engaged online community by responding to inquiries, comments, and messages in a timely and professional manner.
• Campaign Management: Assist in the development and execution of social media campaigns, promotions, and giveaways to drive brand awareness, engagement, and conversions.
• Analytics and Reporting: Track key performance metrics and provide regular reports on social media activities. Analyze data to identify trends, insights, and areas for improvement.
• Influencer Mailers: assist with influencer outreach, collaboration and product sample send-outs.
• Events Support: Assist with event coordination and on-site support.
• Assist with Ad Hoc Marketing Projects: Be prepared to lend support to various ad hoc marketing projects as needed, including market research, event coordination, and other tasks that contribute to the overall success of our marketing efforts.
• Stay Updated: Stay up-to-date with industry trends, emerging platforms, and social media best practices to keep our social media strategy current and innovative.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field preferred.
• Proven experience in managing social media accounts for a brand, including content creation and scheduling.
• Strong understanding of social media platforms, algorithms, and trends.
• Proficiency in social media management tools and analytics platforms.
• Excellent written and verbal communication skills.
• Creative mindset with a strong eye for design and aesthetics.
• Ability to work in a fast-paced environment and meet deadlines.
• Passion for the beauty and hair care industry.

WHY JOIN US?

We value a diverse and inclusive workplace and we welcome people of different backgrounds, experiences, skills, and perspectives. We believe that everyone does their best work when they are supported by each other and the company, and we offer a generous set of benefits to make sure the team is happy and healthy. Here is a sampling of the benefits we offer our team:

• Full health, dental and vision covereage paid for you and your family
• 401K with a significant match
• Wellness and Selfcare match
• Ability to work with an international beauty brand
• Generous employee discount on ghd products
• Flexable working hours

ghd

Casting Call for Huggies Campaign – Moms and Newborns Wanted in Toronto!

We are excited to announce an open casting call for a heartwarming Huggies campaign set in Toronto! We’re searching for real-life moms and their newborn babies to share in the joy and intimacy of motherhood that Huggies diapers can bring. This campaign aims to capture the genuine moments between a mother and her newborn, reflecting the tender, loving care Huggies provides.

Job Details:

• Location: Toronto, Canada
• Shoot Date: April 29
• Compensation: $3,500.00 per individual. Additional residuals will be paid if featured in the final campaign edit.
• Type: Union project (Non-union members are encouraged to apply)

Responsibilities:

• Participate in a professional photo and video shoot for the Huggies campaign.
• Engage naturally with your newborn, showcasing authentic moments of care, love, and interaction.
• Be available for the entire shoot day and any prior fittings or meetings as required.

Requirements:

• Mom must have recently given birth or be a pregnant mom due to give birth on or before April 14.
• The baby must be legally 15 days old minimum up to 40 days old by the shoot date (April 29).
• Baby must be diaper size 1, weighing between 8-13 pounds.
• Open to Canadian Citizens or Permanent Residents only.
• Real babies and moms are welcome; no acting experience required.
• Applicants must feel comfortable being photographed and filmed in a nurturing, family-oriented setting.

Compensation Details:

• Each selected participant (mom and baby) will receive $3,500.00.
• Residual payments will be provided if participants appear in the final edit of the campaign.
• This casting offers a unique opportunity to be part of a nationally recognized brand campaign, with potential for widespread exposure.

Casting Call: Exciting Opportunity for Groups of Friends!

Job Description: Are you part of a vibrant group of friends aged between 16-24, bursting with energy and charisma? We are casting for an upcoming commercial for a well-known fast food restaurant, celebrating the spirit of youth, friendship, and the joy of sharing a meal. This is a fantastic opportunity to showcase your group’s dynamic on screen and be a part of a fun, engaging advertising campaign. Shooting will take place in various iconic locations around London.

Job Responsibilities:

• Participate in the filming of a commercial as part of a group of friends, accurately portraying the essence of youth and camaraderie.
• Work closely with the director and production team to bring the vision of the commercial to life.
• Attend scheduled rehearsals and shooting dates.
• Be prepared to engage in various activities as part of the commercial’s storyline, including but not limited to eating, laughing, conversing, and potentially light physical activity.

Requirements:

• Must be aged between 16-24 years old.
• Must be part of a group of friends applying together (groups of 3-6 preferred).
• Must be based in London or have a London base for the duration of the shooting schedule.
• No prior acting experience is required, but must be comfortable in front of the camera and able to convey a range of emotions naturally.
• Must be available for the entirety of the shooting schedule (to be communicated upon selection).
• All applicants under 18 must have consent from a parent or guardian.

Compensation Details:

• This is a paid role. Compensation will be competitive and discussed with selected groups.
• In addition to monetary compensation, participants will receive meals during shooting days and have the opportunity to gain valuable experience in commercial acting.

Casting Call: Babies and Parents for Bank Commercial

Job Details:

We are excited to announce a casting call for babies, including twins, and their parent(s) for an upcoming fun bank commercial set in the Greater Toronto Area. This is a fantastic opportunity for parents interested in introducing their little ones to the world of television and commercials. We are looking for babies aged 6-12 months who are outgoing and enjoy being in front of the camera. Identical or fraternal twins are highly encouraged to apply!

Job Responsibilities:

• Participate in a one-day filming for a bank commercial in the GTA.
• Babies must be able to be on set for a few hours under the supervision of their parent(s).
• Parent(s) may also be required to participate in the commercial along with their baby or twins.
• Follow the directions given by the director and crew to ensure a smooth filming process.

Requirements:

• Babies aged 6-12 months old from the Greater Toronto Area.
• Open to babies including identical or fraternal twins.
• Babies who are outgoing and comfortable in front of cameras.
• Parent(s) must be available for the entirety of the filming day and able to provide necessary care for their baby on set.
• Previous experience in commercials or modeling is not required but considered a plus.
• Must be legally eligible to work in Canada.

Compensation Details:

• Compensation ranges from $675 to $4175+ for one day of filming.
• The final rate will depend on the role and time spent on set.
• Additional compensation details will be discussed upon selection.

Casting Call: Seeking Men And Women With Movie Star Qualities!

Project Overview: We are thrilled to announce a significant casting call for an upcoming short filming project by a well-known advertising brand. This project provides a unique opportunity for fresh faces to shine on screen, embracing individuals who have yet to make their debut in the entertainment industry. If you possess the elegance, charisma, and allure of a movie star, we want to hear from you!

Job Details:

• Position: Actor/Actress
• Project Type: Short Film for Advertising Campaign

Job Responsibilities:

• Participate in several days of filming, following the director’s instructions.
• Work collaboratively with the film crew and other cast members to bring the project to life.
• Demonstrate reliability by adhering to the filming schedule and call times.
• Engage in promotional activities related to the project, if required.

Requirements:

• Ages 45 to 60 years.
• Exceptional physical appearance with a charisma that resembles movie stars.
• No prior acting experience required. We’re looking for fresh faces that are new to our screens.
• Must be based in South Australia (SA) or willing to travel from another state.
• Available for the entire duration of the shooting schedule.
• A positive attitude and a willingness to work as part of a dynamic team.

Compensation Details:

• Pay Rate: $1,000 per day.
• This role provides an exciting opportunity to work in a fun and creative environment, alongside a well-known advertising brand.

Casting Call: Samsung Advertisement

About Us: We are a leading production company collaborating with Samsung for their upcoming advertisement campaign. We specialize in creating compelling and innovative commercials that engage and inspire audiences worldwide. Our team is looking for a fresh face to represent the Samsung brand in our new ad.

Job Details: We are seeking a male actor aged 20-27 years to play the lead role in a Samsung advertisement. The ideal candidate should embody a blend of elegance and relatability, capable of delivering a performance that resonates with our diverse audience.

Job Responsibilities:

• Collaborate with the director and production team to bring the character to life.
• Attend rehearsals as scheduled to develop a deep understanding of the product and brand message.
• Work closely with the wardrobe and makeup departments to ensure appearance aligns with the brand’s vision.
• Participate in promotional activities related to the advertisement, if required.

Requirements:

• Male, aged 20-27 years.
• Possess a good-looking and charming personality, with a friendly and engaging demeanor.
• Previous acting experience in commercials or theater is preferred but not mandatory.
• Must be comfortable in front of the camera and able to take direction well.
• Availability for the entire shoot and rehearsal schedule.
• Ability to work well under pressure and maintain professionalism on set.

Compensation Details:

• Competitive pay rate, commensurate with experience.
• Travel and accommodation expenses covered if the shoot is out of town.
• Potential for future collaborations on upcoming projects.

Casting Call: GED/HISET Success Story for PSA Campaign

Job Detail: We are thrilled to announce an upcoming Public Service Announcement (PSA) campaign highlighting the importance and impact of GED/HiSET educational achievements. We are seeking individuals who have successfully completed their GED or HiSET to feature in this empowering and inspirational series. This project is being helmed by Esprit Casting and will be shot in the vibrant city of Los Angeles.

Job Responsibilities:

• Participate in video shoots, sharing your personal journey and experience of graduating with a GED/HiSET.
• Engage with the production team to deliver authentic testimonials for the PSA.
• Be willing to discuss and convey the challenges and triumphs encountered while pursuing your GED/HiSET.

Requirements:

• Must be a real person who has graduated with a GED or HiSET.
• Open to any gender.
• Must be of Arab, Asian, or Caucasian ethnicity.
• Aged between 25 to 45 years.
• Must be comfortable sharing your personal success story on camera.
• Availability to shoot on the specified dates: May 27th or June 3rd.

Compensation:

• Total payment for participation is $1,850.

Casting Call: Host/Comedian/Influencer for Credit Card Campaign

Job Overview

We are launching an exciting Credit Card Campaign across Canada and are in search of a dynamic, funny, and experienced host who excels in improvisation and engaging with the public. This unique role requires a mix of comedy, hosting, and influencing to deliver content that is both informative and entertaining, primarily targeted at Gen Z audiences with a focus on financial literacy and emergency financial navigation.

Job Responsibilities

• Engage with the public in various locations across Canada, with a primary focus on Toronto.
• Conduct spontaneous interviews and discussions about finances, with a focus on relatability to Gen Z.
• Use improvisation skills to handle diverse and unplanned situations while maintaining an entertaining and engaging demeanor.
• Represent the brand positively in a multitude of settings.
• Produce content that is engaging, humorous, and informative, without being combative or offensive.
• Work closely with the production team to meet campaign goals and objectives.

Requirements

• Proven experience as a host, comedian, influencer, or similar role, with an emphasis on public interaction and improvisation.
• Excellent interviewing skills with the ability to engage guests and audiences of varying backgrounds.
• A warm, attractive, and engaging personality that resonates on camera.
• A clean and good-natured sense of humor.
• Comfortable working with crowds and approaching strangers.
• Excellent communication and interpersonal skills.
• Must be unrepresented by an agency (individuals with agents must be submitted via Breakdown Express).
• A built-in fanbase is an asset but not a requirement.
• Open to all genders.
• Must be legally eligible to work in Canada.

Compensation Details

• The compensation range for this role is $1000 to $7000, based on experience, role within the campaign, and audience reach.
• This is a non-union contract position.

Casting Call: Models for Major Streetwear Brand Campaign

Job Detail: We are excited to announce a casting call for a Major Streetwear Brand campaign. Esprit Casting is seeking vibrant and distinct individuals to feature in an upcoming advertising shoot. This is an excellent opportunity for models looking to gain exposure in the fashion industry and work with a prominent brand.

Job Responsibilities:

• Work closely with the creative team to bring the campaign vision to life
• Participate in a full day of shooting, following the direction for various poses and expressions
• Maintain high energy and a professional attitude throughout the shoot
• Be prepared for wardrobe changes and cooperate with stylists and makeup artists

Requirements:

• Featured Male Model: African American, ages 18 to 26 with unique, eccentric features. Must fit small/medium shirt size.
• Featured Female Model: Caucasian, ages 18 to 26 with unique, eccentric features. Must fit small/medium shirt size.
• Open availability between April 3rd to 7th (Please note we are only shooting one day within this range)
• Professional demeanor and reliability
• Prior modeling experience is a plus, but not mandatory

Compensation:

• $1,000 for a 10 to 12-hour shoot

Casting Call: Under Armour Campaign

Job Details:

Under Armour is seeking dynamic and athletic individuals to feature in an upcoming campaign. This is a fantastic opportunity for models and actors who are passionate about sports, fitness, and fashion. Selected individuals will participate in a photoshoot that highlights Under Armour’s latest athletic wear and accessories. This campaign aims to showcase the diversity and strength of athletes around the world, regardless of their background.

Job Responsibilities:

• Participate in a photoshoot, including solo and group scenes.

• Exhibit a range of motions and poses that reflect athletic performance and lifestyle.

• Collaborate with the director, photographers, and other models to capture the desired shots.

• Maintain high energy and a positive attitude throughout the shoot.

• Be punctual and prepared for a full day of shooting.

Requirements:

• Ages 18-34, open to all genders and ethnicities.

• Must have a fit and athletic appearance.

• Previous modeling or acting experience is preferred but not required.

• Ability to take direction well and adapt to dynamic shoot requirements.

• Comfortable with being photographed in athletic wear.

• Availability to shoot on April 9th is mandatory.

Compensation Details:

• Compensation for participation is $2,000.

• Payment will be processed after the completion of the shoot.

• Any travel or accommodation required for the shoot will not be covered unless otherwise specified.