Ad Campaign Casting Calls and Auditions

Creatis is looking for an experienced Content/Campaign Manager for one of our clients. This is a full-time contract opportunity that will last for 6 months. This opportunity is fully-remote. In this role, you will support sales and marketing teams through content and campaign management. You will use your deep knowledge of Salesforce campaigns to ensure the client is driving consistency through their external messaging.

Responsibilities

• Develop a functional editorial/content calendar to be shared with stakeholders and content creators to effectively produce content on a strategic schedule and maximize sales and renewal possibilities
• Deliver integrated marketing campaigns using Salesforce Marketing Cloud to design campaign calendars, content creation, distribution and metric dashboards
• Build out, oversee and manage the marcomm library, making sure all materials are current and up to date
• Own, manage and update collateral ordering site and make recommendations based on metrics to drive greater efficiencies
• Conduct and report on market insights as needed
• Proofread and edit submissions according to brand guidelines
• Implement SEO best practices to ensure all content ranks well and demonstrates an understanding of its target audience
• Help tell compelling stories using words, images, or audio, and an understanding of how to create content that draws an audience
• Manage editorial schedules and deadlines for new and ongoing campaigns
• Ensure all content is on-brand, consistent in terms of style, quality, and voice, to drive audience engagement
• Interface with the RFP response Qvidian manager to make sure all materials are current
• Adhere to a content strategy that supports marketing and communications initiatives and works with marketing and communications specialists to determine which methods will help achieve goals

Qualifications

• Bachelor’s degree in Marketing, Journalism, English, or similar field
• 5+ years’ experience using Salesforce as a CRM and marketing automation tool
• 5+ years’ experience working as a content manager
• Impeccable organization, writing and editorial skills, with an outstanding command of the English language
• The ability to think like an educator, intuitively understanding what the audience needs to know and how they want to consume it
• An understanding of common editorial style guides, e.g., AP Style
• Proven managerial skills and experience
• Healthcare or working in a highly regulated industry a plus

Who We Are

Creatis is part of the 24 Seven family of brands. We provide contract, interim leadership, and direct-hire talent to our clients. Our sister company, Antenna, provides staffing and direct hire solutions as well as the full services of a professional design studio. Creatis provides a better way to make marketing work. We do this by connecting marketers with companies to help them adapt and grow their business. Our goal is to understand you, so we can advocate for your interests and help you steer your career. If you are looking for your next marketing opportunity, we are here to help.

Creatis

Job Summary:

We are seeking a highly motivated and creative Social Media Content Manager to join our ecommerce marketing team. In this role, you will be responsible for creating and managing social media content across various platforms to build brand awareness, engage with customers, and ultimately drive sales. The ideal candidate will have a passion for Social for Sales marketing and experience creating content for eCommerce brands.

Key Responsibilities:

• Develop and implement social media content strategies that span the entire marketing funnel on social platforms with the goal of generating revenue for e-commerce, aligning business objective and target audience.
• Screen, source and work with influencers and brand ambassadors, SME creators based on target audience and historical performance to produce high quality professional/UGC content to build awareness, engagement for brands. Measure sales contribution of content/posts.
• Create and manage engaging social media content for official brand accounts across multiple platforms including Facebook, Instagram, Twitter, TikTok and Pinterest.
• Collaborate with cross-functional teams to develop and execute campaigns that support product launches and promotions and provide post tracking performance reviews.
• Monitor and analyze social media metrics to track performance and identify areas for improvement to maximize e-commerce conversion.
• Engage with customers and respond to inquiries and comments on social platforms in a timely and professional manner.
• Manage social media advertising campaigns to drive traffic and sales to e-commerce stores.
• Develop and maintain a content calendar to ensure timely and consistent content delivery and execution.
• Stay abreast of social media trends, platform updates, and industry best practices and share knowledge to enable team growth.

Qualifications:

• Bachelor’s degree in marketing, communications, or related field preferred.
• 2+ years of direct, hands-on experience developing social media marketing strategy and content creation for eCommerce/DTC consumer packaged goods brands.
• Strong knowledge of North American social media landscape, platforms and best practices is a must
• Ability to work with cross-functional teams and manage multiple projects simultaneously.
• Experience with paid digital media planning and campaign execution on social platforms is a plus.
• Strong analytical skills: able to triangulate between data, brand goals and opportunities to make recommendations and optimize plans.
• Strong written and verbal communication skills.
• Proficient in Microsoft Office, especially Excel, PPT.
• Proficient in video editing software/APP: Adobe Premiere, Final Cut or other related software.
• Use AI tools such as Google Bard and ChatGPT4 to support you as a content creator at every stage of the creative process.

As the inventor of the Water Pillow ™, Mediflow offers a unique opportunity to work with an innovative company dedicated to improving people’s sleep and overall well-being. As our Social Media Content Manager, you will have the opportunity to create engaging and creative content that will resonate with our customers and help grow our brand. If you are a passionate social media professional with a creative flair and a willingness to build something from the ground up, we encourage you to apply for this exciting opportunity with Mediflow.

Mediflow Inc.

Nike Communications, a leading luxury lifestyle agency, is looking to add a NY-based Senior Influencer Marketing Manager to its Digital Lab team to work on clients in the Lifestyle and Spirits space.

You would be joining a close-knit team of social media enthusiasts, and you can look forward to collaboration and creativity from a hands-on group of team members who will work with you to achieve client successes as well as your personal growth goals.

For the nitty-gritty, the responsibilities of the role may include (but are not limited to):

· Assist in the crafting end-to-end full-scale influencer campaigns that support client initiatives, objectives and KPIs, fully owning some plans and smaller activations

· Support in the day-to-day account management, including the review of influencer trackers, reports, recaps, filing images, social content, call agendas, invoices, budget management, etc.

· Research, locate and engage potential influencers across all channels to build a pipeline of talent for

· Manage the development of influencer creative briefs for photo/video shoots and be available to staff on-site if needed.

· Oversee planning and executing of influencer events that coordinate with branded initiatives and offer organic content opportunities for partners and consumers.

· Curate guest lists for influencer events: oversee outreach, negotiation, contracting and assist with post approvals for all guests

· Ability to develop recap materials following campaign execution to measure and evaluate value, including ROI and performance metrics.

· Develop and maintain ongoing relationships with influencers and content creators.

· Manage Digital Associates, Coordinators and interns and delegate roles and responsibilities.

Ideally, you would have:

· Minimum 4 to 5 years of account management experience, ideally working with influencers/digital programs.

· Bachelor’s degree in marketing, communications, business, or related field

· Experience managing and developing junior staff while working on complex digital projects

· Expert in both social platform and influencer nuances as it relates to strategy, influencer tiers, and verticals.

· Thorough understanding and experience in influencer social analytics related to the selection and evaluation of the right influencers to meet campaign objectives.

· Knowledgeable about the intersection of earned, owned, and paid media.

· Experience with influencer costs, what factors drive pricing and how to adjust scopes of services appropriately in a negotiation.

· Knowledge of digital consumer trends & lifestyle marketing tactics.

· Ability to think creatively and independently, as well as collaboratively.

· Excellent written and verbal communications skills.

· Must be able to manage time well, stay organized, and pay attention to detail.

Outside of the opportunity to work with exciting luxury brands, Nike Communications offers fantastic benefits, including, but not limited to:

· Medical, Dental and Vision

· 401(k) plan participation

· 15 vacation days and 10 holidays off per year

· An additional day off to take during the month of your birthday

· Agency closed on paid holiday between Christmas and New Years

· Summer hours (short Fridays) from Memorial Day Weekend to Labor Day

· 12 weeks of paid parental leave

· Cellphone reimbursement

· End of year bonuses

· Company-wide programming including speaker series, cultural events celebrations, and an annual company-wide offsite party!

Salary range for an Senior Influencer Managers is 80K-90K

Nike Communications, Inc.

As the Marketing Manager you will, contribute to the annual marketing plan, manage the Marketing Coordinator’s social media & digital marketing efforts, and support Franchise owner brand growth strategies.

Social Media/Digital Marketing/Traditional Marketing Strategy:

• Develop, in partnership with VP of Marketing, annual content marketing calendar and oversee Marketing Coordinator’s implementation of social & digital posts.
• Identify, collaborate, and execute objectives and strategies for new branding initiatives in local & regional markets through various marketing channels, and integrate plans with the larger marketing strategy.
• Measure and report performance of social and digital marketing campaigns and assess goals (ROI and KPIs).
• Project management, planning, and/or reporting metrics as requested

Marketing Collateral/Communication Management:

• Strategically develop engaging/on-brand, and narrative-led marketing collateral for corporate initiatives.
• Manage communication and marketing updates to franchise owners on weekly & monthly basis.
• Write marketing articles to educate our franchise owners about latest trends in marketing, ongoing efforts and data, and upcoming campaigns.
• Collaborate with graphic designers, and content creators to create marketing assets for advertising and visual assets for internal training and communications.
• Create, edit, and review content for newsletters, internal communication, and press releases.
• Monitor and incorporate industry trends in marketing and embrace innovation, and communicate ideas.

Training/Education:

• Provide engaging instruction on brand strategy, local marketing, support, and other marketing related subjects.
• Assist in training and coaching of new and existing franchisees on best practices and various marketing initiatives.
• On-going instruction and presentations delivering one-on-one, classroom, webinars/training, etc. to network/owners
• Create marketing and training materials/programs to support network/owners

• Keep up with the latest trends in storytelling, video production, social media and marketing while bringing new ideas to the table.
• Effectively and energetically train incoming Franchise Owners on best practices and how to use social media in monthly franchisee onboarding
• Fully understand digital platforms for training purposes: Facebook, Instagram, Yelp Facebook Business Suite, Google Profile, Google Analytics for all incoming Franchisees.
• When requested, meet with current Franchise Owners to guide them on digital, social media, and integrated marketing campaign efforts to guide content and customer experience

Vendor Relations:

• Collaboratively manage the planning and execution of preferred partner/vendor strategies

Other duties as assigned.

Requirements

• Bachelor’s Degree; Marketing or Digital Marketing concentration preferred.
• Relevant work experience in marketing management.
• Competent in Microsoft Office (Word, PowerPoint, Excel)
• Knowledge of set up, and management of digital advertising on social media platforms, specifically Facebook, Instagram, YouTube, Next Door, and other apps.
• Knowledge of CRM marketing and loyalty programs
• Strong attention to detail
• Strong understanding of organic and paid social, SEO, SEM, etc., Google Analytics, Tag Manager, Search Console.
• Excellent communication skills including presenting to groups.
• Quantitative, analytical, and problem-solving skills including turning data and insights into actionable marketing initiatives
• Thirst for continued education, learning and growing
• Thrives in a fast-paced and nimble environment
• A versatile professional who enjoys working autonomously, as well as in teams.
• Comfortable leading and managing a project, as well as serving in a supportive role.

Caring Transitions

SOPEXA is looking for a full-time SOCIAL MEDIA MANAGER for its NYC office with a focus on wine clients.

SOPEXA USA

Sopexa is an international food, beverage & lifestyle communications agency working with brands and collective organizations. The NYC office boasts over 40 clients in the food and beverage industries and has been around for over 60 years. Our unique expertise is focused on amplifying the stories and the voices behind the brands, the producers, and at times entire regions we work with tailoring their strategies and messaging for the U.S market, or any of the other 23 countries we are present in. Sopexa advises and assists clients with marketing strategies and campaign execution for consumer and trade audiences alike across PR, Digital, Social, Influence, Content, Event, Shopper Marketing and Strategic Partnerships.

Sopexa is 250+ employees strong worldwide, all with a passion for food, for wine and spirits, and for the people and the heritage behind each of the products we represent. The agency is part of the Hopscotch Groupe which is headquartered in Paris.

WHAT’S IN IT FOR YOU

• Work on food and beverage clients with a focus on wine regions
• Become part of a multi-talented team of 30+ employees working together on PR/Digital/Event/Shopper Marketing programs
• Enjoy working on international clients from France, Italy, Portugal, Austria, Chile
• Enjoy the benefit of hybrid work, with 2 days at the office per week
• Generous time off: 15 PTOs + the last week in December when the office closes + 3 personal + 5 sick days.
• 5% 401k Contribution
• Healthcare covered at 98%
• Join an agency that’s been around for over 60 years under the same name, we’ve seen it and have thrived through it!

YOU ARE/HAVE

• Minimum of 2 years digital experience – Agency experience a plus
• A passion for writing
• French or Italian fluency a plus
• Experience in paid social media – Ads, boosts, sponsored content
• Strong interest in food and beverage sectors, wine knowledge and certification a strong plus
• Experience in developing content and content partnerships
• Experience working with Influencers
• Strong knowledge of digital channels, community management tools and platforms
• Detail-oriented and resourceful

• Candidates must be legally authorized to work in the U.S and/or hold a permanent working permit

RESPONSIBILITIES

Paid Social (~35%)

• Handle day-to-day management of paid social campaigns, including social advertising, boosts, and paid search among B2B and B2C accounts
• Create and optimize paid media strategy to support account growth goals
• Define, measure, and report on relevant paid media KPIs
• Manage overall paid media budget
• Provide advice on best practices and new trends/tech

Digital Communications and Community Management (~65%)

• Develop, implement, and manage social media strategy from start to finish with focus on Instagram, Facebook, Twitter, and LinkedIn
• Manage and oversee social media content creation – photoshoots, influencer campaigns, and freelance work
• Draft brand content – content calendars, influencer briefs, event invitations, online content such as blog posts, etc.
• Organize, manage, and host influencer events on behalf of clients
• Assess KPIs (growth, engagement, etc.) and ensure campaign success via social media listening, monitoring, reporting and analysis
• Collaborate and grow network of influencers, KOLs, content creators, freelancers, creatives, etc.
• Stay abreast of ever-changing digital landscape and best practices in the field
• Identify trends and explore new collaborative opportunities

Sopexa USA

The social video content producer for Anker’s Portable Power Solutions team will be responsible for developing high-quality video content to support the Anker brand efforts in the portable power market. This individual is not only an experienced videographer and editor, but also is a proven creative leader who is able to bring prior workflow and production process experience to the Anker team. Working closely with the brand and digital product marketing teams, the social video content producer will have the opportunity to transform thoughtful consumer backed insights and messaging into compelling storytelling video, that spreads well on social media platforms. This individual will be able to distill and collaborate on campaign briefs to then execute, supporting brand efforts and servicing internal content requests. This role will share responsibility in creative/art direction for the video content of the team.

Responsibilities:

• Produce original, creative product-focused short video content and educational video content that showcase Anker products in a relevant, engaging and potentially socially-viral way
• Stay up-to-date on trends and performance drivers of social short videos
• Edit and deliver videos in a timely manner, in all necessary formats per team’s request
• Work alongside the team to storyboard and create full video concepts
• Integrate with external agency, contractors and content partner engagements to develop efficiency across content production
• Maintain highly organized and thoughtful content calendar
• Organize and produce video shoots of varying scopes and budgets
• Maintain consistency across video content to support goals of the brand, including voice, style, and tone
• Manage internal catalog of content
• Develop content request process

Knowledge and Experience:

• 5+ years of experience producing video, preferably product and eCommerce focused
• 2+ years of experience running or operating a video-based social media account on Facebook, Instagram or YouTube
• Exceptionally creative and passionate about videography, particularly strong in creating short form videos
• Experience directing or working within a multi-functional team
• Strong storytelling skills
• Expert proficiency using Adobe Suite
• Detail-oriented and organized
• Creative mindset
• Proven team player

Location: Seattle based is preferred, Open to remote

anker

Overview of Responsibilities Include:

• We’re looking for a high-powered, effective and thoughtful Director of Social Media & Influencer Marketing to help our brand continue to grow via social media and with our influencer marketing teams
• We’re looking for someone with a love for strategic thinking combined with an ability to lead day-to-day execution, strategy, and optimization
• Our team is looking to hire a Director who is able to multitask and manage multiple timelines and launches across channels – the ideal candidate thrives in a fast paced environment and is nimble with change in direction at times with changing inventory
• As a team leader and contributor, the ideal person performs tasks effectively, develops collaborative relationships with team members, is open to feedback, displays clear communication and acts proactively, professionally and efficiently
• The ideal candidate will have an interest in the digital creative space and be fluent on social platforms. This comes with proven experience scaling talent and influencer capabilities for driving outsized awareness and engagement gains
• This person knows how to identify the best creators to deliver on KPIs against reach, engagement and cost effectiveness, taking Packed Party’s influencer program to the next level to drive interest, engagement and brand love with our target consumer
• You know how to identify target customers, set clear objectives, build an effective content strategy to engage the audience, increase traffic and boost conversions
• We are looking for someone who is an attentive and mindful leader. Someone who enjoys contributing to the overall success and growth of the brand and can look at things from a 10,000 ft. perspective

Social Content Creation + Posting:

• Work to organize photo + video shoots to create content that can be executed and deployed across Instagram, TikTok, Facebook and Pinterest
• Manage all social content from shoot planning, execution and editing to social media in-feed planning, caption creation and deployment
• Determine how to creatively promote focus products amongst the hundreds of SKUs available not only on PackedParty.com, but also via Walmart and other major retailers
• Curate and upkeep monthly marketing calendar within Planoly and share projected postings weekly with leadership
• Depth of Instagram, TikTok + Facebook Daily/Weekly/Monthly Requirements:
• Static Post in Feed (Every day, 2 – 3x/day)
• Stories (3x/week)
• Community Management (Daily: actively engage with community externally on platform, as well as respond to all inbound DMs and customer comments in a timely manner)
• TikTok (5x/week)
• Facebook (Cross promote from Instagram which will include pertinent sales or promotions)
• Content Shoots (As necessary, in conjunction with product launches or promotions)
• Influencer Management (Weekly gifting/management)

Community Engagement:

• Stay up-to-date with industry emerging trends, influencers, creators, partners across all platforms to make compelling and engaging influencer and organic social content across channels
• Recommend refinement of process or workflows if necessary for new social media initiatives to boost awareness and relevance for the market
• Engage and respond to all DMs/inquiries across all social channels
• Direct and funnel related inquiries to customer support team as necessary

Influencers + Partnerships:

• Responsible for managing the influencer and organic social strategies and team to grow awareness, engagement, affinity and, ultimately, conversion at Packed Party
• Lead the direction and execution of social media content, influencer marketing campaigns, strategic partnerships with influencers and budget across channels to build brand fame and community engagement
• Identify and build relationships with key influencers relevant to the Packed Party brand
• Mange influencer network via LTK (Reward Style)
• Manage weekly influencer gifting and work cross functionally to ensure all influencer gifting and packages are sent out timely and monitor and report on influencer gifting impact.
• Upkeep on tracking shipments and working with distribution team as necessary
• Identify and secure potential strategic partners for collaborations and/or giveaways to build and promote Packed Party
• Manage giveaways with Packed Party followers as necessary. compiling relevant information for gifting and ensuring timely delivery for giveaway winners
• Streamline and manage Party Planner Ambassador Program with Walmart Influencers and Packed Party Brand Ambassador Program

Social Support (Statistics + Measurability):

• Regularly analyze social performance across organic social and influencer marketing campaigns and optimize programs accordingly
• For each campaign and product launch, provide a social summary highlighting influencers targeted, reach, mentions, etc.
• Track weekly and monthly engagement, followers, mentions, site visits, across all social channels
• Summarize findings in a monthly report to be shared with leadership team

Qualifications:

• Bachelor’s degree or equivalent work experience (Marketing + Digital Marketing Degree preferred)
• 5 – 7+ years in experience in Social Media Management
• Expert level knowledge of the latest best practices, tools, and trends on social media platforms related to Instagram, Instagram stories, IGTV, Instagram Live, TikTok, Meta/Meta Live, Pinterest and Twitter
• Exceptional relationship management skills, able to work collaboratively with internal teams and external partners
• Excellent communication skills, both verbal and written
• Comes hardwired with the ability to understand the big picture as well as nuances of all social media platforms
• Demonstrated thought leadership & compelling achievements in both paid as well as non-paid social media strategy
• A strategic mindset and capable of partnering with our creative, communications, media and channel teams to bring excellence to our social media
• Must be a team player with a strong work ethic. Works well with others internally as well as externally and harnesses relationships with other brands and influencers
• Strong commitment to prioritization of timelines, accuracy, organization, and professionalism
• Dedicated commitment to deliver on all project deadlines
• Ability to work independently and accomplish tasks with minimal oversight

Additional Skills:

Planoly

Instagram

TikTok

Facebook

Pinterest

Gmail/G-Suite

Google Drive

Packed Party

Hospitality America is seeking a Social Media Manager that will be remote based with some light travel for property visits and content shoots. You will be part of the Commercial Strategy team, collaborating on content creation, social media strategy, campaign management and performance optimization to increase booking conversions, engagement, and drive revenue for our hotel portfolio.   

PRIMARY PURPOSE:

The Social Media Manager is responsible for expanding Hospitality America’s brand story across all social media platforms and owned channels, while leading the social presence and reputation of individual Hotel brands and key business verticals. This position will report directly to the Director of Commercial Strategy and manage and execute the respective social strategy efforts and brand reputation management processes by collaborating with hotel stakeholders and internal leadership.

As a member of the Hospitality America family, you will be a part of a principled team working to drive performance and achieve shared goals through our core values. Our people are the core of our success; therefore, our values are characterized by the acronym P.E.A.C.H.

PASSIONATE – Passionate with the spirit to serve.

EXCELLENCE – Committed to excellence that inspires results.

ADAPTABLE – Adjust, adapt, and overcome.

COMMUNITY – Creators of collaborative community invested in growth.

HUMBLE – Humble, trustworthy, and transparent. 

Our most successful associates embody these values to excel in their duties and responsibilities.

PRINCIPAL DUTIES AND RESPONSIBILITIES:

• Create content and manage the social media presence and reputation of Hospitality America and its portfolio of hotels on various social media and reputation review platforms in compliance with hotel brand standards, revenue strategy and guest service objectives.
• Develop content library for each hotel to include images and rich media specific to hotel’s brand, features and local market.
• Collaborate with hotel stakeholders to develop a quarterly social media strategy.
• Develop content calendars for each hotel in accordance with set timelines and develop creative to accompany the calendar.
• Initiate social media strategies by maintaining an engaging, inspiring, and authentic online reputation which reflects the unique brand voice, tone, personality and market position of each hotel or business vertical.
• Assist with creative campaigns, deploying testing strategies to identify optimal target audiences.
• Perform research on current benchmark trends and audience preferences, communicating with followers, monitoring customer reviews, and responding to queries in a timely manner.
• Assist with monthly social media analytics/reporting and share with key stakeholders.

KNOWLEDGE, SKILLS, AND ABILITIES:

• Knowledge and experience in content management, excellent copywriting skills alongside solid knowledge of Canva, Adobe Creative Suite, and ability to judge good content.
• Knowledge and experience with capturing professional photography with a mobile device and/or DSLR camera.
• Meticulous attention to detail while being able to communicate with key stakeholders is vital to the success of this position.
• Knowledge and experience leveraging social media in support of larger integrated brand management campaigns. Hospitality campaigns ++. 
• This position requires you to stay up to date with current technologies and trends in social media, design tools and applications.
• Ability to work in a fast-paced, high-pressure environment, multitasking on different campaigns, projects, and research.

EDUCATION AND EXPERIENCE:

• Bachelor’s degree in communications, marketing, or journalism preferred.
• Minimum of 2 years’ experience managing social media strategies.
• Exceptional verbal and written communication skills. 

LOCATION AND TRAVEL:

• US-based. The role is remote, working from home, with some (Less than 20%) traveling for on-site meetings and property visits.

BENEFITS:

After an initial waiting period, those hired into full time positions are eligible for a competitive benefits package that includes the following:

• Now offering Daily Pay!
• Medical, Dental and Vision Coverage
• Short-Term and Long-Term Disability Income
• Term Life and AD&D Insurance
• Work from home, flexible hours
• Competitive salary and Paid Time Off
• 401K Retirement Plan

PHYSICAL DEMANDS:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Must be able to stand for prolonged periods of time.
• Must be able to lift 15 pounds.
• Must be able to navigate local surrounds and physical premises to secure content.

AFFIRMATIVE ACTION/EEO STATEMENT:

Hospitality America, LLC provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

ADDITIONAL INFORMATION:

This job description in no way states or implies that these are the only duties to be performed by the employee filling this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by management.

Management has the right to add to, revise, or delete information in this job description. Reasonable accommodation will be provided to enable qualified individuals with disabilities to perform this position’s essential functions.

This document does not create an employment contract, implied or otherwise, other than an “at will” employment relationship.

Hospitality America

As a Digital Media Director, you will be the go-to Retail Media Network expert, leading strategic management of complex retail media businesses in partnership with retailer clients; acting as the central hub of collaboration across several departments/resources including senior level colleagues at Merkle and senior level business leaders at your client, while meeting client objectives. You will contribute to Merkle product and business strategy. This is a position for someone with experience in the Retail Media Network, eRetail, and/or consumer packaged goods segment. You will lead a team of direct reports and report into a Media VP.

Location is flexible – opportunity to work remotely. Client is PST-based, so will require flexing hours as needed.

You will:

• Lead the development and execution of market strategies for eRetail channels, with a keen understanding of B2B2C market dynamics in retail media
• Own and manage monetization tools for your retail media network client like a rate card, margin tracking, and business case forecasting
• Develop strategic roadmaps and test plans, orchestrating across all functional groups to ensure holistic management
• Translate objectives from client and account leadership into strategy and tactics for eRetail channels.
• Demonstrate eRetail thought leadership by developing and delivering client-facing materials, such as presentations, Point of Views, business cases, and playbooks.
• Work with Retail Media Network client teams to identify and understand their needs, campaign performance, and opportunities to grow the relationship.
• Provide management and coaching of Managers and Analysts supporting your account; managing task execution and timeline requirements, strategic guidance, and constructive feedback to aid in their growth in their core functional areas or responsibilities. Oversee performance evaluations and feedback.
• Monitor and share industry news, online marketing trends, industry tools, and internal cross-team insights
• Support growth / sales efforts
• Consult with individual client teams to ensure best practices are being used and to brainstorm new approaches to achieving client goals
• Mastery of all Campaign Management and Planning & Optimization functional responsibilities
• Deliver against functional responsibilities in a strategic and self-guided manner, on high volume of accounts, larger scale client/Media programs
• Deliver consultative messaging (both written and verbal) to senior leaders in an articulate and strategic manner

Qualifications

Qualifications

• 10+ years experience within digital media agency function and/or digital media vendor/ad technology platform with a focus on eRetail, Retail Media Networks, shopper marketing, or CPG
• Past proficiency within Paid Social Platforms (Facebook/Instagram Power Editor, Twitter, Pinterest, Snapchat, LinkedIn Ads)
• Past proficiency within DSPs to run Video & Display (Google’s DV360, MediaMath, Amazon DSP, Verizon/Oath, TTD)
• Ideal to have in-platform execution / working knowledgein Walmart Media Group, Target’s Roundel, Criteo, InstaCart, etc.
• Experience with all facets of eRetail channels: retail, content, media, and platform nuances
• Proficient user of digital ads trafficking tools (DCM)
• Proficient user of Microsoft Office suite, especially Excel (can perform complex functions) and PowerPoint
• Experience against several media buying strategies; self-service, managed buyer, partner negotiations
• A desire to “change the game” and think outside of the box with enthusiasm for the future of eRetail/Retail Media Networks and building that future with us
• Client management, consultative selling skills, and the ability to interact at all levels of management, including the executive level, to advocate and influence direction
• Experience managing, developing, and hiring talent

Additional Information

The anticipated salary range for this position is $136,000 – $210,000. Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography.A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com

Part of Dentsu Group, Dentsu International is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Dentsu delivers people-focused solutions and services to drive better business and societal outcomes. This is delivered through five global leadership brands – Carat, Dentsu Creative, dentsu X, iProspect and Merkle, each with deep specialisms.

Dentsu International’s radically collaborative team of diverse creators unifies people, clients and capabilities through horizontal creativity to help clients create culture, change society, and invent the future.

Powered by 100% renewable energy, Dentsu International operates in over 145 markets worldwide with more than 46,000 dedicated specialists, and partners with 95 of the top 100 global advertisers. www.dentsu.com

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

#LI – AD2

About dentsu international

Part of Dentsu Group, Dentsu International is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Dentsu delivers people-focused solutions and services to drive better business and societal outcomes. This is delivered through five global leadership brands – Carat, Dentsu Creative, dentsu X, iProspect and Merkle, each with deep specialisms.

Dentsu International’s radically collaborative team of diverse creators unifies people, clients and capabilities through horizontal creativity to help clients create culture, change society, and invent the future.

Powered by 100% renewable energy, Dentsu International operates in over 145 markets worldwide with more than 46,000 dedicated specialists, and partners with 95 of the top 100 global advertisers.

www.dentsu.com

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

About dentsu

Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape societywww.dentsu.com.

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

About dentsu

Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape societywww.dentsu.com.

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

dentsu

As a Digital Media Director, you will be the go-to Retail Media Network expert, leading strategic management of complex retail media businesses in partnership with retailer clients; acting as the central hub of collaboration across several departments/resources including senior level colleagues at Merkle and senior level business leaders at your client, while meeting client objectives. You will contribute to Merkle product and business strategy. This is a position for someone with experience in the Retail Media Network, eRetail, and/or consumer packaged goods segment. You will lead a team of direct reports and report into a Media VP.

Location is flexible – opportunity to work remotely. Client is PST-based, so will require flexing hours as needed.

You will:

• Lead the development and execution of market strategies for eRetail channels, with a keen understanding of B2B2C market dynamics in retail media
• Own and manage monetization tools for your retail media network client like a rate card, margin tracking, and business case forecasting
• Develop strategic roadmaps and test plans, orchestrating across all functional groups to ensure holistic management
• Translate objectives from client and account leadership into strategy and tactics for eRetail channels.
• Demonstrate eRetail thought leadership by developing and delivering client-facing materials, such as presentations, Point of Views, business cases, and playbooks.
• Work with Retail Media Network client teams to identify and understand their needs, campaign performance, and opportunities to grow the relationship.
• Provide management and coaching of Managers and Analysts supporting your account; managing task execution and timeline requirements, strategic guidance, and constructive feedback to aid in their growth in their core functional areas or responsibilities. Oversee performance evaluations and feedback.
• Monitor and share industry news, online marketing trends, industry tools, and internal cross-team insights
• Support growth / sales efforts
• Consult with individual client teams to ensure best practices are being used and to brainstorm new approaches to achieving client goals
• Mastery of all Campaign Management and Planning & Optimization functional responsibilities
• Deliver against functional responsibilities in a strategic and self-guided manner, on high volume of accounts, larger scale client/Media programs
• Deliver consultative messaging (both written and verbal) to senior leaders in an articulate and strategic manner

Qualifications

Qualifications

• 10+ years experience within digital media agency function and/or digital media vendor/ad technology platform with a focus on eRetail, Retail Media Networks, shopper marketing, or CPG
• Past proficiency within Paid Social Platforms (Facebook/Instagram Power Editor, Twitter, Pinterest, Snapchat, LinkedIn Ads)
• Past proficiency within DSPs to run Video & Display (Google’s DV360, MediaMath, Amazon DSP, Verizon/Oath, TTD)
• Ideal to have in-platform execution / working knowledgein Walmart Media Group, Target’s Roundel, Criteo, InstaCart, etc.
• Experience with all facets of eRetail channels: retail, content, media, and platform nuances
• Proficient user of digital ads trafficking tools (DCM)
• Proficient user of Microsoft Office suite, especially Excel (can perform complex functions) and PowerPoint
• Experience against several media buying strategies; self-service, managed buyer, partner negotiations
• A desire to “change the game” and think outside of the box with enthusiasm for the future of eRetail/Retail Media Networks and building that future with us
• Client management, consultative selling skills, and the ability to interact at all levels of management, including the executive level, to advocate and influence direction
• Experience managing, developing, and hiring talent

Additional Information

The anticipated salary range for this position is $136,000 – $210,000. Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography.A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com

Part of Dentsu Group, Dentsu International is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Dentsu delivers people-focused solutions and services to drive better business and societal outcomes. This is delivered through five global leadership brands – Carat, Dentsu Creative, dentsu X, iProspect and Merkle, each with deep specialisms.

Dentsu International’s radically collaborative team of diverse creators unifies people, clients and capabilities through horizontal creativity to help clients create culture, change society, and invent the future.

Powered by 100% renewable energy, Dentsu International operates in over 145 markets worldwide with more than 46,000 dedicated specialists, and partners with 95 of the top 100 global advertisers. www.dentsu.com

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

#LI – AD2

About dentsu international

Part of Dentsu Group, Dentsu International is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Dentsu delivers people-focused solutions and services to drive better business and societal outcomes. This is delivered through five global leadership brands – Carat, Dentsu Creative, dentsu X, iProspect and Merkle, each with deep specialisms.

Dentsu International’s radically collaborative team of diverse creators unifies people, clients and capabilities through horizontal creativity to help clients create culture, change society, and invent the future.

Powered by 100% renewable energy, Dentsu International operates in over 145 markets worldwide with more than 46,000 dedicated specialists, and partners with 95 of the top 100 global advertisers.

www.dentsu.com

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

About dentsu

Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape societywww.dentsu.com.

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

About dentsu

Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape societywww.dentsu.com.

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

Dentsu (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

dentsu