Job Title: Influencer Partnerships Specialist
Reports to: Director of Social & Influencer Marketing
Brand Overview:
Vuori is re-defining what athletic apparel looks like: built to move and sweat in but designed with a casual aesthetic to transition into everyday life. Our high energy, fast paced office environment is reflected in the clothes we make. We aim to inspire others to take on all aspects of their lives with clarity, enthusiasm and purpose….while having a lot of fun along the way. We are proud to be an outlet of opportunity for personal growth and success.
Role Overview:
The Influencer Partnerships Specialist will focus on supporting Vuori’s earned and paid collaborator, creator, and influencer marketing initiatives. They will be responsible for the expansion, tracking and communication of an existing and wishlist people partnerships talent base. They will work closely with the Social Media, Brand and Performance Marketing team to support monthly marketing messaging, content and gifting initiatives to drive brand awareness and community. The ideal candidate will need to be organized, well written, and work in a fast paced environment with a positive, can-do attitude.
Responsibilities include but are not limited to:
- Source, cultivate and develop consistent and on-going relationships with new and current influencers, creators and collaborators via consistent communication, social moderation and in person meetings / events.
- Identify, acquire, and maintain new influencer contacts to join internal brand relations program based on brand positioning and defined KPIs
- Support the development and execution of the ambassador, creator and affiliate programs, partnering with Brand and Performance teams
- Ensures all partners are delivering on agreements, curating content and posting in a timely manner
- Coordinates contract approvals through legal, brand, and finance.
- Manage all content requests from social, email, and performance teams ensuring we utilize creators across various channels.
- ACTV Club outreach, onboarding and scheduling. Product activation and takeover planning.
- Assist Social Media team with execution of strategic plan to grow Brand Awareness, Advocacy & drive incremental exposure for our key products while bringing brand DNA to life.
- Manage influencer event planning and activations with agency partners or like-minded brands
- Working with Brand leadership, assist in creating campaign and content briefs
- Assist in budget and campaign tracking
- Bi-weekly / monthly reporting to measure internal brand relations program success (working with Influencer Marketing Specialist)
- Support team by organizing and executing key product sends – including but not limited to placing product and promo orders, developing gifting packaging and shipping gifting packages. (working with Influencer Marketing Specialist)
- Stay abreast of fashion, content and influencer trends; bringing ideas to the team
- Collaborate with brand, performance, and creative marketing teams, as needed.
- Misc support to the Influencer and Social Teams, as required
Educational/ Position Requirements:
- 3+ years influencer and/or social media experience
- A passion for social media and knowledge of fashion, fitness and lifestyle content creators across all social platforms
- Strong organization skills and a demonstrated ability to execute projects on time & work collaboratively in a fast-paced team environment
- Proficient in Microsoft Office Suite (Outlook, Excel, PowerPoint, Word) + experience using Google docs
- Proficient in Instagram, TikTok and YouTube platforms
- Elevated sense of taste and/or experience “curating” influencer talent
- Excellent written & verbal communication skills
- Experience tracking against large budgets
- Interest in fitness and wellness and experience with relationship building, a plus
Pay: From $60,000 – $70,000
Benefits:
- Health Insurance
- Paid Time Off
- Employee Discount
- 401(k)
https://vuoriclothing.com/pages/candidate-privacy-policy
This role is sourced directly by Vuori, Inc, and all communication from our team @vuoriclothing.com.
Vuori
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