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As the Influencer & Partner Strategist, you will play an integral role in creating, building, and maintaining influencer and other brand partnershipsforour Buick, GMC & Hummer accounts. This key role will be responsible for creating cultural connections for our brands with creators, partner brands and entertainment properties.
- Keep abreast of emerging trends, technologies, and influencers
- Research relevant industry experts, competitors, target audience and users
- Brainstorm new, creative approaches to influencer campaigns
- Develop and execute influencer marketing strategies and creative campaigns
Qualifications
Ideally, you haveprevious experience in social media and influencer marketing. You should also have excellent multitasking skills, a creative way of thinking, brand understanding and be comfortable presenting ideas and results to both clients and internal teams.
More than anything else,you areproactive, entrepreneurial, and relentless in your pursuit of cultural opportunities. Thisis a job for a self-starter who is always looking for the next great thing.
Additional Information
All your information will be kept confidential according to EEO guidelines.
We prefer this position work hybrid in the Detroit Metro area but may be open to remote as well.
Leo Burnett
IndieWire is seeking an agile Manager, Marketing who will promote sales, live media, and editorial content.
The ideal candidate is a proactive learner with: (1) a grasp of basic storytelling principles and marketing strategies as well as (2) sense of the publishing, film and television landscapes. This role will report to the Director, Marketing.
Primary Responsibilities
- Drive traffic to (and deepen engagement with) IndieWire’s evergreen, awards, and daily coverage
- Help develop, execute and analyze editorial promotion plans that run across social, email, site, events, and more, connecting brand narrative on all touchpoints
- Liaise with partners at guilds, festivals, and film & TV membership organizations to develop audiences and activate for clients
- Draft marketing copy and curate images for social, email and more
- Grow IndieWire’s industry and consumer audiences; maintain invitation list health for live and virtual events
- Produce content for email, social, and more
- Draft pitch decks, recap decks, and more for clients
- Run brand tests, finding ways to hone and elevate the IndieWire brand
- Distribute surveys to readers and live media attendees
- Parse audience data for answers to stakeholder questions
- Additional duties as assigned by the direct manager
Requirements
- 3-4 years of experience in marketing, ideally in entertainment or publishing
- Experience with Adobe Creative Suite (Premiere, InDesign, Illustrator, Photoshop)
- Willing to occasionally work outside normal office hours for live events (awards shows, film festivals, etc.) or breaking news
- Strong ability to discern content reception
- Understanding of project scope (how small details contribute to overall goals)
- Excellent verbal, written, and presentation skills
- Understanding of the IndieWire brand
Typical wage range: $65k – $70k
Factors that could be used to determine your actual salary may include your specific skills, years of experience and comparison to current employees already in this role. The typical candidate is hired below midpoint of the range. The total compensation package for this position will also include other elements, a full range of medical, financial, and/or other benefits including 401(k) eligibility and paid time off benefits. PMC is committed to the health and wellness of our employees. As part of our company-wide rollout of PMC’s paid healthcare plan, for this role the company pays 100% of the monthly health, dental and vision plan premiums for the employee and their family. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.
If you have more or less experience than specified on this job posting, please apply and list your salary expectations.
If hired, employee will be in an “at-will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors).
It’s all About You…
At PMC, your wellness is top of mind. We offer a comprehensive benefits package to nurture you and your loved ones, including pets! Our package includes Healthcare (medical, dental, and vision) HSA with an employer contribution, FSA (Healthcare, Dependent Care & Commuter), EAP, Life Insurance, 401K with an employer match, Paid Parental Leave, Long-term Disability, generous Paid Time off (PTO), Pet Insurance, and Home & Auto insurance. Our Wellness initiatives rotate yoga, meditation, wellness weeks on a variety of topics, and financial wellness. We continuously elevate our offerings with more, for you.
About IndieWire:
For over 25 years, IndieWire has been covering the business and art of entertainment. With the respect of film and TV creators, executives, and passionate fans alike, IndieWire is known for being ahead of the curve with a unique editorial voice that combines in-depth industry reporting and analysis, breaking news, and its best-in-class Oscars, Emmys, and crafts coverage. IndieWire began in July 1996 as an online chat room and evolved to become one of the earliest online entertainment news outlets. As IndieWire grew, its coverage expanded beyond film festivals and the independent film industry to include all aspects of Hollywood and the expanding universes of TV and streaming and has continued to do so since being acquired by Penske Media Corp. in 2016.
About Penske Media Corporation
Penske Media Corporation (PMC) is a leading global media and information services company whose award-winning content attracts a passionate audience. Since 2004, PMC has been a pioneer in digital media and a platform innovator, reaching viewers on all screens across its ever-growing constellation of iconic brands, which includes Variety, Rolling Stone, The Hollywood Reporter, Billboard, Dick Clark Productions, WWD, SHE Media, Robb Report, Deadline, Sportico, BGR, ARTnews, Fairchild Media, Vibe, IndieWire, Dirt, Artforum, Gold Derby, Spy.com and Luminate, the premier data and analytics company. PMC’s journalists and content creators deliver daily the most comprehensive news and information in their industries and areas of coverage, unequaled in ambition, depth, and courage. In addition, PMC owns several vital cultural events such as SXSW, LA3C, Life is Beautiful, Latin Music Week and ATX Television Festival. Headquartered in New York and Los Angeles with additional offices in 14 countries worldwide, PMC believes companies should not only be profitable but also forces for good www.pmc.com.
Penske Media Corporation
The role: Affiliate Marketing Manager
We are looking for a Manager of Affiliate Marketing for PokerStars US, reporting to the Senior Manager of Performance Marketing to be based in our New Jersey, Cherry Hill office.
Are you our next star player?
The Manager of Affiliate Marketing will play a pivotal role within the paid media team responsible for the PokerStars brand in the US market. This team is responsible for growing the player base in the US market by acquiring new customers at an efficient rate. This will be achieved by increasing the number of affiliate partner, negotiating efficient CPA rates, and thinking outside the box for new opportunities with affiliates. These new opportunities will span across content, live event coverage, leveraging affiliate social media handles, and sponsorship opportunities.
This role follows a hybrid approach to working, allowing you to combine working from home with working in our modern offices. These discussions are between you and your manager to find the best pattern for you both! We will kit you out to work from home but know that working as a team is what makes us great and spending quality time together is essential for keeping us mission-aligned.
Why we need you
Reporting directly to the Senior manager of Performance Marketing, the Manager of Affiliate Marketing will:
- Work to grow affiliate partnerships, maintain existing relationships & be responsible for affiliate program billing
- Be able to negotiate CPA rates with affiliate partners to drive efficient value for the business.
- Be responsive to partners via email and able to work with them in order to reach agreements that are fair for both parties and ultimately benefit the organizations growth business goals.
- Be hands on within the Impact Radius affiliate platform to make sure partners are receiving tracking reports that allow them to optimize their program for the benefit of our business.
- Come up with new and innovative ways to work with affiliate partners such as sponsorship opportunities, data sharing agreements, and PR related articles for featured events.
- Be able to document your success in an executive facing manner.
- Execute & debrief on key tests that improve business learnings to strengthen our advertising playbook.
- Set and crush goals on a weekly, monthly & annual basis.
- Have the ability to execute campaigns in a fast-paced environment with strong attention to detail.
Who we’re looking for
Your experience:
- Minimum of 3+ years in an affiliate marketing role.
- Bachelor’s degree (B.S. / B.A.) in marketing, advertising, or related field preferred
- Experience with an affiliate marketing platform (Impact Radius, Income Access, etc.
Your skills:
- Proficient in excel and power point.
- Excellent verbal and written communication skills
- Strong understanding of direct response advertising & thrive in a results-driven environment.
- The ability to expand the affiliate program in both number of partners as well as innovation ideas for content, partnerships, and sponsorships
Requirements:
- A team player that can collaborate with other team members to package results in a cohesive manner and work with PR and product teams to showcase product benefits via affiliates.
- Data driven mentality that can build on learnings to improve business performance
- Autonomous teammate that has a strong attention to detail, get-up and go mentality.
- Always brings a positive attitude to the table
What’s in it for you?
Our experience-based salaries are competitive. Plus, there’s a discretionary annual performance bonus.
Your package will include:
- 100% paid health, dental and vision insurance for you and a substantial employer contribution towards your qualified dependent coverage
- 6 weeks+ paid leave
- life assurance, and short term and long-term disability, at no cost
- a generous 401(k) plan with a 6% employer match and no vesting or waiting period
- a personal interest allowance to let you learn something new or pursue a hobby
- looking to extend your family? You will receive a cash gift of $1,500 for your new addition whilst working for us
- 26 weeks primary (maternity) carer leave at 100% pay & secondary carer leave pay (paternity) at 100% pay
- in-house training and development to develop your skills, progressing your career
- free fresh fruit, snacks and drinks in the office
- wellness initiatives
- social events.
About the Group
PokerStars is part of Flutter Entertainment Plc, a global sports betting, gaming and entertainment provider headquartered in Dublin and part of the FTSE 100 index of the London Stock Exchange. Flutter brings together exceptional brands, products and businesses and a diverse global presence in a safe, responsible and ultimately sustainable way.
We are an equal opportunity employer that values diversity. We do not discriminate on any protected characteristic as defined by applicable law.
We will look to provide reasonable accommodation for applicants with disabilities to participate in the job application or interview process. If you need assistance, please contact: [email protected]
Please note we cannot accept general applications; this inbox is just for providing support to those who need it.
Want a seat at the table? Apply now!
We will aim to respond to you as soon as possible. If you’re the right fit for our role, you will be invited to a phone/zoom interview.
Find your passion with PokerStars.
PokerStars
Who we are:
Valnet Inc. is a digital media company that specializes in content distribution. Valnet has rapidly grown to become a leader and global trendsetter in content creation and distribution.
A place of cutting edge innovation and fierce digital content experts, Valnet is taking editorial and video publishing to the next level. Our overarching vision and mission statement: distribute editorial and video content to millions of viewers daily across our websites, YouTube Channels, and Social Media platforms.
The role:
Valnet’s CBR & Collider editorial teams are looking for a highly experienced Content Director to oversee site leadership on a rapidly expanding team of skilled writers and editors.
The ideal candidate will take charge of the sites, managing the scaling and the quality of the content operation with the intention of continuing to build an already well-sustained initiative. We will be relying on the candidate to apply their expertise in driving traffic, expanding coverage, improving article quality, and managing/growing the websites, all the while helping us achieve our ambitious goals.
Responsibilities:
- Oversee Comic Book Resources and Collider’s day-to-day operations (which include but are not limited to):
- Manage Movie, TV, Comics, Anime and Gaming verticals, working closely with managing editors in News, Features and Evergreen.
- Track and maintain editorial quality expectations. Propose and implement effective solutions to emergent challenges.
- Report to the General Manager regarding team progress, challenges and needs.
- Attend weekly staff meetings to offer team support and implement publishing best practices.
- Lead weekly model meetings with Valnet Core Group management to communicate staff bandwidth, and track progress on traffic goals and output initiatives.
- Develop content planning and story sourcing processes across all verticals
- Research and identify new topics and content types; find ways to implement expansions and new topic areas.
- Lead classes and workshops with editorial team members across all verticals.
- Review Managing Editors and Lead Editors editorial performance periodically.
- Team development and personnel growth support
- Liaise with HR on talent acquisition efforts
- Identify editor candidates and lead editor interviews.
- Coordinate with the training team to maintain up-to-date training systems.
- Team Management
- Oversee indirectly all Collider & CBR Lead and Managing Editors
- Manage Managing Editors directly
- Improve on the internal development of writers and editors.
- Provide feedback and ensure editors and adhering to publication standards, and are contributing/editing the necessary amounts
- Make the team a positive, engaging space for those who want to contribute actively and grow with the team.
Requirements:
- Relevant experience in senior editing/management roles of a digital publication, ideally specializing in entertainment content
- Proven Film, TV and pop culture experience and/or interest
- Mature SEO understanding on an article and site level
- Analytics (GA, Ahrefs, Trends)
- Experience in Editorial team management
- Proven track record of growing a team, expanding coverage, and driving traffic
- A minimum of 3 years of experience in a role with similar responsibilities
What Valnet has to offer:
- Autonomy to lead and build out a team with the potential to become an essential resource.
- Tremendous opportunity for growth within a well-respected, major player in the entertainment journalism sphere.
- Competitive salary, bonus and benefits.
Only applicants who possess the necessary skills and experience will be contacted, and only applications containing a resume and cover letter will be considered. It is essential that you demonstrate your breadth of knowledge and experience in your cover letter. You will not be considered for the role if this information is not included. Please note that the next steps in the hiring process involve both a writing evaluation and an interview.
We are looking forward to hearing from you!
Valnet
Seeking a Digital Marketing Director to join our dynamic communications team.
About the Department
The Communications Department handles internal and external communications and marketing for Thayer Academy, including online and print publications, social media, and media outreach. A central hub for the Academy’s messaging, the department interacts with and supports priorities from all constituencies on campus. You’ll be joining a team of extraordinarily collaborative, creative, detail-oriented, and down-to-earth colleagues who are dedicated to furthering Thayer Academy’s educational mission.
Roles and Responsibilities
- Working with department heads across campus, produce content representative of a range of campus programming for all digital media platforms.
- Manage the Thayer Academy website, regularly updating content and utilizing clearly organized, easy to navigate information hierarchies.
- Analyze website and social media metrics to help create high-impact editorial content that encourages interactivity. Develop and maintain a dashboard report.
- Use social media to inform, entertain, motivate, promote, build Thayer’s brand, and engage a variety of constituents.
- Coordinate and produce Thayer email communications to parents, alumni, prospective families, etc.
Qualifications
- 3-5 years experience in digital marketing
- Excellent communicator, collaborator, and creative thinker with the ability to use both data and intuition to inform decisions
- Extensive experience with website content management systems and email marketing software
- Record of excellence in managing social media platforms
- Experience gathering, interpreting, and acting on data analytics for websites and social media campaigns
- Facility with Adobe Photoshop, video editing software, and Google Workspace
- Ability to work well in a fast-paced environment with strong organizational, multitasking, and problem solving skills, all with a good sense of humor
- Commitment to working in and fostering an inclusive community
- Fully vaccinated and able to work on campus full-time
Application Information
Thayer encourages applications from candidates who support the Academy’s commitment to creating a diverse and inclusive work environment. To apply, please upload your resume, cover letter, and the names and contact information of at least three references (including present or past supervisors).
Thayer Academy
Basic Fun! is a leading developer, manufacturer, and marketer of some of the world’s best known and loved toys including Tonka, Care Bears, Lite Brite, Lincoln Logs, K’nex, Playhut and Cutetitos. Our products are sold by leading retailers and distributors throughout the US and over 60 countries around the world. Basic Fun! has an omni-channel go-to-market strategy with a strong presence on-line, in store and in family entertainment venues. Our iconic brands and broad product portfolio span generations and help create unforgettable memories.
Position Overview:
In collaboration with the Vice President, Global Brand Marketing, this position is responsible for the development and successful execution of the Brand strategy for assigned product lines. This role is expected to be a business driver for the company. Having accountability for assigned Product Lines and brands, this individual will act as the hub for their select Product Lines / Brand(s) and collaborate with sales, product development, operations, digital marketing & marketing services, creative services and other cross-functional teams to achieve successful results.
Strong leadership and relationship management skills are essential – along with storytelling, strategic thinking and project management abilities.
Responsibilities include but not limited to:
- Manage all functions of the brand management discipline across cross-functional teams for assigned product line(s).
- With direction from Management, create Line Plans / Line Extension strategies and execute elements of the product commercialization process, including close collaboration with the product development team; assisting in driving the development cycles against the product launch milestones; managing Product Specs, costing targets, margin requirements while delivering market-relevant product solutions that possess a strong price/value proposition.
- Identify and recommend consumer-focused product marketing trends, competitive threats and new product and packaging opportunities and strategies to drive growth of new and existing product categories.
- Act as the Brand/Product ambassador to both internal and external constituencies for assigned product lines.
- Create reports and other materials to communicate updates and changes to product lines and Brand Decks throughout the product commercialization process.
- Collaborate with the creative services team to drive packaging and graphic design direction.
- Provide leadership to maintain the established visual personality and brandprint for all assigned Brands.
- Manage the flow of information and communications with product development and creative services teams and the Hong Kong office.
- Review and approve all product concepts and design samples.
- Manage Product Line information flow to sales team, including sales collateral materials, presentations, competitive set data, marketing plans, and brand decks.
- Work with global sales team to support distribution channels, including channel management initiatives inclusive of products and promotions, in-store support, and key account sales presentations. Participate in developing account-specific sales plans for assigned Product Lines. Attend retailer business review meetings for key accounts, when necessary.
- Manage all promotional and merchandising planning, collaborate with marketing services team to execute all promotional activities/activations, including PR, traditional media and all social media platforms and amplifications.
- Track category trends and retail environments/channels; use intel to illuminate priorities and Product Line planning.
- Direct the development and management of outbound communications materials, including, creative briefs, Web copy, e-commerce assets, trade show presentation and messaging, sales collateral materials, print and digital media platforms.
- Monitor product activity at national accounts. Maintain an understanding of online e-commerce activity. Ability to analyze activity and provide product insights/ recommendations.
- Create and manage marketing plans, budgets and analysis for assigned product lines.
- Collaborate with digital and social media marketing and sales teams to ensure assigns product lines are properly represented on e-commerce sites/accounts.
- Prepare product concept Decks for presentation to Licensors for assigned Product Lines/Brands.
- Collaborate with licensing team to maintain communication with licensors. Work with licensors during brand planning and product development process.
Full-time on-site position located at our company’s headquarter offices in Boca Raton, Florida.
Our office is in-person Monday through Thursday with the option to work from home on Friday.
Skills, knowledge and abilities:
- Bachelor’s degree or equivalent experience, preferably in Marketing.
- Must have 3-5 years of relevant marketing, brand or product management experience.
- Passionate individual who is a self-starter and can promote best practices for brand planning and management.
- Proven experience in leading multiple strategic projects involving internal and external resources/partners.
- Practical knowledge of the product development and manufacturing functions as it relates to the product commercialization process.
- Must be able to demonstrate interest in toys and/or children’s entertainment products through professional or personal means.
- Strong presentation, written and verbal communication skills; experience with Microsoft suite is required.
- Highly organized and efficient. Ability to thrive in a fast-paced and time-sensitive environment. Easily adapt to shifts in priorities; ability to manage several projects concurrently.
- Ability to work effectively across different teams, departments, and third parties.
- Experience selling /presenting to retail buyers, Toy category experience preferred.
- Experience in trade shows, product & lifestyle photography shoots, consumer insights.
- Ability to travel, as needed.
OUR CORE VALUES!
- We Love Delivering WOW!
- Act with Integrity and Do the Right Thing.
- Inspire Passion for Creativity and Innovation.
- Be Disciplined to Create Lasting Impact.
- Play, Have Fun and Laugh Together.
- Embrace Humility.
- Pursue Growth and Learning.
- Hustle and Act with a Sense of Urgency.
- Commit to Excellence.
- Gratitude Keeps Us Grounded.
Basic Fun!
A large telecom company seeks a REMOTE Social Media Producer for 25-30 hours per week (nights/weekends: OK), to work closely with the Social Media team in content production. This position is 100% remote. East Coast applicants are encouraged to apply.
This position will focus on creating and editing content for the brand Social Media channels and website. An ideal candidate is a versatile writer, creative thinker and has light photo and video editing skills. This role requires taking in base themes and transforming them into engaging content, versioned for multiple Social Media channels.
Social Media Producer Responsibilities
- Work w/ Social Media team on planning and execution of quarterly Social Media Editorial, based on the Calendar and available external and internal assets.
- Prepare Social Media copy and curate engagement-first creative across Social Media channels to support brand initiatives.
- Edit photos and videos to Social Media channel specifications, as needed. Implement established brand templates, as applicable.
- Support web and Social Media content curation for community impact special projects, as assigned.
Social Media Producer Requirements:
- Bachelor’s degree: Major in Journalism, Communications or Media preferred.
- 2-3 years’ experience in photo and video editing for Social Media.
- 2-3 years’ experience in social media content curation for a business. Personal social media use is not applicable. Familiarity with curating content for the entertainment industry is a plus.
- Excellent writing and editing skills – writing samples are required.
- Experience in interpreting and following established brand guidelines.
- Highly organized with ability to time manage across work streams.
- Attention to detail is a must.
- Knowledge of the social media platforms, including: Facebook, Twitter, Instagram, TikTok, Snapchat and LinkedIn.
- Experience in Social Media Management Software (Sprout Social, Buffer, Hootsuite, etc.), a plus.
About Profiles
An award-winning creative and marketing workforce solutions provider.
Profiles places the highest caliber candidates in Fortune 500 companies and leading brands, nationwide. Our specialized recruiters represent an elite group of skilled professionals for contract, contract-to-hire, and direct hire positions. Profiles is headquartered in Baltimore, MD with a remote staff of entrepreneurial individuals across the nation. New job opportunities are listed daily – www.careerprofiles.com
Profiles
THE ROLE: Senior Performance Marketing Manager
LOCATION: Florida (Palm Beach)
SALARY: Circa $150,000
The Company
McBride Sport are delighted to be supporting a high-profile international sports organisation as they look to hire a Senior Performance Marketing Manager. Being a global sports operation, the business host events in the US, Europe, Africa & Asia. As a dynamic & forward-thinking organisation, 2023 promises to be an exciting time in their continued development.
The role
Reporting into the Chief Marketing Officer, the Senior Performance Marketing Manager will support a multi-functional global team in all facets of digital marketing across the organisation. The position will play a key role within the global marketing team to help drive the growth & creativity in what is a highly dynamic & rapidly expanding international sports business.
Responsibilities:
- Lead, develop & implement the international digital marketing strategy, with a focus on digital paid media strategy and plans.
- Leveraging audience & data insight to drive fan awareness, ticket sales, commercial partnership engagement & broadcast tune across an international event portfolio.
- Develop & implement a best practice eCRM strategy & plan, working with the IT/tech team to implement.
- Put in place an approach and carry out regular tracking and reporting on targets, KPIs & commercial outcomes.
- Work alongside the commercial team to deliver against product, price and promotional strategy.
- Work closely with the broader marketing/activation, commercial & operations teams to develop irresistible offers / promotions throughout the campaign calendar to drive revenue and return on investment.
- Work with the research & analytics team to leverage audience insight & feed into wider commercial reporting.
- Work to align internal stakeholders & external partners to build confidence in ambitious commercial plans.
- Ensure that all creative is signed off according to brand guidelines before going live & ensure alignment of plans with organic social & website.
This is a truly unique & exciting time to be joining the business as they gear up to host a number of high-profile sports events around the world in 2023. Ideal candidates will demonstrate experience working across the international sports, entertainment or events industry.
For more information or a confidential conversation around this role, please contact Neil Edwards – [email protected]
McBride Sport
Social Media and Community Manager
This role is based in the NYC area and requires this person to come into our Red Hook, Brooklyn office 3x a week. This role reports to the Digital Marketing Manager.
APOTHEKE is seeking a creative social media marketer to move culture forward and accelerate the impact of social media on Apotheke’s socal media channels . We are looking for an eager, creative, and quick thinker to work on our team. You’ll be responsible for creating original and engaging content, building relationships with our community. . You will be the point person responsible for all organic social media channels and charged with significantly scaling the channels. You will also partner with our digital marketing manager to deliver entertaining and engaging ads that contribute to greater business goals.
What You’ll Do:
• Oversee monthly content streams, community management and growth and engagement goals.
• Help bring our product launches to life by collaborating with our creative teams on social-first ideas and concepts.
• Plan and develop social media campaigns across organic channels and ad platforms (LinkedIn, Twitter, Instagram, Facebook, Pinterest, and TikTok)
• Define and implement processes and infrastructure to enable proactive and reactive engagement
• Establish and maintain a social media content calendar
• Coordinate with the internal marketing team and external creative resources to develop compelling social media content
• Write related campaign ad copy, including post copy, headlines, and calls to action
•Lead creative and collaborate with content creators to create engaging + growth driven ads
• A deep knowledge and understanding of all social media platforms and how to leverage them
• Committed to developing creative that is distinct, thought-provoking, clear, and inspiring.
• B2B and D2C content and conversion experience
• Experience with LinkedIn, YouTube, Instagram, Facebook, Twitter, and TikTok
What You’ll Bring:
• 2+ years experience of managing social marketing content and strategy
• Experience content management, publishing, and community management tools
• Expertise in growing social follower counts
• Experience managing and prioritizing multiple projects simultaneously
• Strong analytical skills for measuring/tracking success
• A strong storyteller.
• Experience with Content creation and managing Octoly Campaigns
• Able to organize and prioritize workload to meet deadlines
• Passion for e-commerce, and rapid growth a must
• Desire to own the full social media function
• Natural collaborator
Apotheke Co.
Job Title: Influencer Marketing Coordinator, ROMWE
Reports to: Influencer Marketing Manager
Job Location: Los Angeles, CA – Hybrid ( must reside in CA)
Job Class: Non-Exempt
About SHEIN
SHEIN Distribution Corporation distributes SHEIN’s products in the U.S. Founded in 2012, SHEIN is a leading global online retailer with operations in Guangzhou, Singapore and Los Angeles, along with other key markets. SHEIN reaches consumers across more than 150 countries and regions around the world. We place a premium on choice, delivering more than 6,000 new fashion, beauty and lifestyle products daily with more than 600,000 items available. Our mission is to help people express their individuality through the latest trends that are accessible and affordable. To learn more about SHEIN, follow us at shein.com, instagram.com/sheinofficial and youtube.com/shein.
Position Summary
Our Influencer Marketing Coordinator will be responsible for executing strategic monthly influencer campaigns for our gen-z brand, ROMWE. We’re looking for someone obsessed with music, pop culture, fashion and gaming and always up-to-date on the latest social media trends.
You’re not only creative, but goal oriented, data-driven and have an all-around positive attitude. You’re forward-thinking, hardworking, diligent, self-starting individual with the mindset that this is more than just a job, this is your career. You wear many hats, chase after your dreams, love to network and are comfortable with picking up the slack wherever needed. You’ll be able to bring your groundbreaking ideas to ROMWE.
Responsibilities:
- You follow and know influencers and content creators across Instagram, TikTok and Twitch
- Work with the influencer team to strategically identify talent for gifting, brand campaigns, event activations and programs that maximize ROI and achieve campaign KPIs
- Influencer outreach, negotiation, and contracting to ensure an optimal outcome for the brand
- Oversee influencer generated branded content to ensure we stick to campaign timelines and deliverables
- Compile, analyze, and assess the performance of influencer marketing campaigns to make strategic decisions and improvements
- Maintain an influencer database with accurate and up to date brand partnerships
- Monitor event calendar and coordinate campaigns around major events
- Build strong relationships with talent, influencers, and agencies
- Develop and manage the influencer gifting program
Skills and Qualifications
- Bachelor’s Degree required.
- Minimum of 1-2 years’ experience in influencer marketing, preferably in fashion and entertainment
- Direct experience in gaming or very thorough knowledge and passion for gaming, gaming social communities, and trends
- Excellent organizational and communication skills
- Master multiple projects simultaneously and prioritize
- Fluent in all social media platforms (Twitch, Instagram, YouTube, Twitter, Facebook, TikTok, Snapchat, etc.) and digital marketing trends
- Comfortable with occasional travel and networking
- Outstanding relationship-building skills
SHEIN Distribution, is an equal opportunity employer committed to a diverse workplace environment.
Pay: $19.96 – $28.21 hourly
SHEIN Distribution Corporation