Basic Fun! is a leading developer, manufacturer, and marketer of some of the world’s best known and loved toys including Tonka, Care Bears, Lite Brite, Lincoln Logs, K’nex, Playhut and Cutetitos. Our products are sold by leading retailers and distributors throughout the US and over 60 countries around the world. Basic Fun! has an omni-channel go-to-market strategy with a strong presence on-line, in store and in family entertainment venues. Our iconic brands and broad product portfolio span generations and help create unforgettable memories.
Position Overview:
In collaboration with the Vice President, Global Brand Marketing, this position is responsible for the development and successful execution of the Brand strategy for assigned product lines. This role is expected to be a business driver for the company. Having accountability for assigned Product Lines and brands, this individual will act as the hub for their select Product Lines / Brand(s) and collaborate with sales, product development, operations, digital marketing & marketing services, creative services and other cross-functional teams to achieve successful results.
Strong leadership and relationship management skills are essential – along with storytelling, strategic thinking and project management abilities.
Responsibilities include but not limited to:
- Manage all functions of the brand management discipline across cross-functional teams for assigned product line(s).
- With direction from Management, create Line Plans / Line Extension strategies and execute elements of the product commercialization process, including close collaboration with the product development team; assisting in driving the development cycles against the product launch milestones; managing Product Specs, costing targets, margin requirements while delivering market-relevant product solutions that possess a strong price/value proposition.
- Identify and recommend consumer-focused product marketing trends, competitive threats and new product and packaging opportunities and strategies to drive growth of new and existing product categories.
- Act as the Brand/Product ambassador to both internal and external constituencies for assigned product lines.
- Create reports and other materials to communicate updates and changes to product lines and Brand Decks throughout the product commercialization process.
- Collaborate with the creative services team to drive packaging and graphic design direction.
- Provide leadership to maintain the established visual personality and brandprint for all assigned Brands.
- Manage the flow of information and communications with product development and creative services teams and the Hong Kong office.
- Review and approve all product concepts and design samples.
- Manage Product Line information flow to sales team, including sales collateral materials, presentations, competitive set data, marketing plans, and brand decks.
- Work with global sales team to support distribution channels, including channel management initiatives inclusive of products and promotions, in-store support, and key account sales presentations. Participate in developing account-specific sales plans for assigned Product Lines. Attend retailer business review meetings for key accounts, when necessary.
- Manage all promotional and merchandising planning, collaborate with marketing services team to execute all promotional activities/activations, including PR, traditional media and all social media platforms and amplifications.
- Track category trends and retail environments/channels; use intel to illuminate priorities and Product Line planning.
- Direct the development and management of outbound communications materials, including, creative briefs, Web copy, e-commerce assets, trade show presentation and messaging, sales collateral materials, print and digital media platforms.
- Monitor product activity at national accounts. Maintain an understanding of online e-commerce activity. Ability to analyze activity and provide product insights/ recommendations.
- Create and manage marketing plans, budgets and analysis for assigned product lines.
- Collaborate with digital and social media marketing and sales teams to ensure assigns product lines are properly represented on e-commerce sites/accounts.
- Prepare product concept Decks for presentation to Licensors for assigned Product Lines/Brands.
- Collaborate with licensing team to maintain communication with licensors. Work with licensors during brand planning and product development process.
Full-time on-site position located at our company’s headquarter offices in Boca Raton, Florida.
Our office is in-person Monday through Thursday with the option to work from home on Friday.
Skills, knowledge and abilities:
- Bachelor’s degree or equivalent experience, preferably in Marketing.
- Must have 3-5 years of relevant marketing, brand or product management experience.
- Passionate individual who is a self-starter and can promote best practices for brand planning and management.
- Proven experience in leading multiple strategic projects involving internal and external resources/partners.
- Practical knowledge of the product development and manufacturing functions as it relates to the product commercialization process.
- Must be able to demonstrate interest in toys and/or children’s entertainment products through professional or personal means.
- Strong presentation, written and verbal communication skills; experience with Microsoft suite is required.
- Highly organized and efficient. Ability to thrive in a fast-paced and time-sensitive environment. Easily adapt to shifts in priorities; ability to manage several projects concurrently.
- Ability to work effectively across different teams, departments, and third parties.
- Experience selling /presenting to retail buyers, Toy category experience preferred.
- Experience in trade shows, product & lifestyle photography shoots, consumer insights.
- Ability to travel, as needed.
OUR CORE VALUES!
- We Love Delivering WOW!
- Act with Integrity and Do the Right Thing.
- Inspire Passion for Creativity and Innovation.
- Be Disciplined to Create Lasting Impact.
- Play, Have Fun and Laugh Together.
- Embrace Humility.
- Pursue Growth and Learning.
- Hustle and Act with a Sense of Urgency.
- Commit to Excellence.
- Gratitude Keeps Us Grounded.
Basic Fun!
Related jobs:
Job Description
A non-union micro short film is seeking professional crew members for a one-day shoot in Orlando, FL. This is a paid opportunity to join a passionate and collaborative set with a focus on quality production and creative execution. Crew members will also receive IMDb credit for their work.
Job Responsibilities
-
Camera Operator: Must provide and operate a personal 4K camera for all production needs
-
Sound Recordist/Boom Operator: Handle on-set audio recording and boom operation
-
Collaborate with the director and team to ensure smooth shoot execution
-
Arrive on time and prepared for a one-day shoot on July 13th
Requirements
-
Must be based in or able to work in Orlando, FL
-
Experience with film/short-form content preferred
-
Equipment-ready (applicable to camera role)
-
Dependable, team-oriented, and professional attitude
-
Available on July 13th for the full day
Compensation
-
Paid opportunity (rate TBD upon contact)
-
IMDb credit provided
Job Description
A vibrant and comedic 30-minute mockumentary pilot centered on the quirky staff of a fictional country club is currently in post-production. The team is seeking a talented Colorist and Sound Designer to bring the final polish to this fun, fast-paced project. This is a great opportunity for creatives who love character-driven comedy and want to help elevate a playful, narrative piece to broadcast-ready quality.
Job Responsibilities
-
Colorist:
• Perform color correction and color grading to enhance mood and visual consistency
• Collaborate with director/editor to maintain visual tone and comedic pacing
• Deliver final color output optimized for various platforms -
Sound Designer:
• Design and mix sound elements including dialogue, ambient effects, and transitions
• Ensure sound levels and quality are balanced throughout the episode
• Add comedic sound cues and timing adjustments as needed
Requirements
-
Proven experience working on short films, pilots, or web series
-
Proficiency in industry-standard software (DaVinci Resolve, Pro Tools, etc.)
-
Strong sense of comedic timing and visual storytelling
-
Ability to work remotely or be based in Los Angeles
-
Availability starting early July
Compensation
-
Paid opportunity (rate based on experience)
-
Candidates should submit both their reel and rate for consideration
Job Description
The creative team behind the time-travel short PEGASUS is seeking passionate collaborators for a retro-themed pilot filming this fall in South Carolina. This is a non-paid, portfolio-building opportunity to join a studio-pitchable sci-fi production rooted in 1980s nostalgia. Ideal for creatives looking to gain on-set experience while helping bring a unique vision to life.
Job Responsibilities
Sound Mixer
-
Record high-quality audio during on-location shoots
-
Monitor sound levels and troubleshoot technical issues
-
Prior on-set experience preferred
Wardrobe Designer
-
Style cast members in authentic 1988 fashion
-
Source, adapt, or create retro garments to fit character profiles
-
Coordinate with director and art department for visual continuity
Requirements
-
Based in or able to work in South Carolina
-
Open to all experience levels, though experience is a plus
-
Must be collaborative, creative, and reliable
-
Enthusiasm for sci-fi storytelling and 1980s aesthetic preferred
Compensation
-
Unpaid (passion project)
-
Studio pitch exposure
-
Great for résumé and reel building
Job Description
A high-energy indie short film in the psycho thriller genre is seeking talented and passionate crew members for a production featuring high-profile leads. The shoot will take place in Atlanta, GA, and is open to local applicants only. If you’re ready to contribute your skills to a dark, gripping story with a powerful cast, this is your chance to be part of something cinematic and intense.
Positions Needed
• Director of Photography (own gear a major plus – women strongly encouraged to apply)
• Production Designer
• Costume Designer
• First Assistant Director
• Sound Mixer
• Set Production Assistants
Requirements
• Must be available for the full shoot: June 30 – July 3
• Local to Atlanta, GA
• Prior film set experience preferred for all roles
• Able to collaborate in a fast-paced, professional production environment
Compensation
• Paid (rate to be discussed upon application)
Job Description
A dynamic TV production is seeking a dedicated Production Coordinator to support a fast-paced shoot near Stamford, CT. This role involves a mix of in-office pre-production and on-location fieldwork. If you’re organized, communicative, and thrive in both office and outdoor environments, this is a fantastic opportunity to be part of a hands-on television production.
Job Responsibilities
• Coordinate logistics and scheduling for both pre-production and shoot phases
• Work closely with producers and crew to manage daily operations
• Ensure equipment, documents, and supplies are organized and delivered as needed
• Support outdoor rural shoots with field coordination and on-the-ground problem solving
Requirements
• Must be available from the week of June 16 through approximately August 10
• Able to work in-office in Stamford, CT for at least 3 days a week from June 16 to July 4 (2 days WFH)
• Fully available in the field from July 6 through August 10
• Experience coordinating rural outdoor shoots preferred
• Must be organized, proactive, and able to work independently in a fast-paced environment
Compensation
• Competitive pay based on experience
• 8-week commitment with hybrid and fieldwork flexibility
Job Description:
Join the creative team behind Something Greater, a hybrid drama/music video student thesis project by director Brett Kilheffer, featuring music from Josh Kain. This 8-minute short film blends cinematic storytelling with music video aesthetics and explores themes of redemption, addiction, fatherhood, and second chances.
The production takes place in the LA area and is looking for passionate, collaborative crew members interested in working on an emotionally resonant, visually rich student film.
Job Responsibilities:
-
Production Designer: Provide vision and create environments that reflect the mood and story.
-
BTS Photographer: Capture high-quality behind-the-scenes content.
-
Set Dresser: Help build and dress sets for each scene.
-
Grips: Assist with rigging, setup, and support for the camera and lighting departments.
-
Production Assistant (PA): Support all departments and help ensure smooth operations on set.
Requirements:
-
Availability from June 18 to 22
-
Based in or able to work locally in the LA area
-
Resume and/or reel required for Production Designer and BTS Photographer roles
-
Enthusiastic team player with a collaborative spirit
Compensation:
-
Copy/Credit/Meals
-
Unpaid (Student Thesis)
Job Description
A mini-documentary rooted in a powerful family history is seeking passionate crew members to join a meaningful low-budget project. The film will explore the legacy of Dr. James Still, a Black doctor known as “the doctor of the pines,” and William Still, a pivotal figure in the Underground Railroad and a supporter of Harriet Tubman. This intimate and historical storytelling piece needs creative collaborators who are eager to bring depth and authenticity to Black history through documentary filmmaking.
Job Responsibilities
-
Set up and operate cameras for on-location interviews and B-roll
-
Manage lighting equipment to ensure proper tone and mood for various scenes
-
Execute color correction and grading to achieve consistent visual storytelling
-
Edit raw footage into cohesive and emotionally resonant segments
Requirements
-
Prior experience in documentary production preferred
-
Strong interest in historical and cultural storytelling
-
Ability to work with minimal resources and maintain quality
-
Collaborative spirit and creative problem-solving skills
-
Access to personal equipment is a plus
Compensation
-
Low-budget production (passion project)
-
Meals and credit provided
-
Ideal for individuals looking to build a meaningful portfolio
Job Description
A surreal, festival-driven psychological horror short film is seeking dedicated crew members to help bring an intense, symbolic story to life. Titled Lost in Nightmares, this indie project explores grief, obsession, and fractured reality through striking visual storytelling. Ideal for creatives looking to gain IMDb credit, portfolio material, and experience with meaningful, genre-defying work.
Job Responsibilities
Grip:
-
Assist with camera support and lighting setup
-
Ensure safe and efficient execution of technical on-set operations
Assistant Director (AD):
-
Oversee on-set scheduling and crew coordination
-
Maintain workflow and ensure production stays on track
Script Supervisor:
-
Track continuity, script changes, and scene coverage
-
Work closely with the director to ensure script integrity during filming
Requirements
-
Passion for indie film and surreal storytelling
-
Collaborative and punctual team player
-
Previous experience preferred but not mandatory
-
Must be available for shoot dates (TBD)
-
Strong interest in building portfolio content and film festival exposure
Compensation
-
Unpaid role
-
IMDb credit
-
On-set meals provided
-
Portfolio-building opportunity on a stylized, cinematic short
Job Description
A commercial production is hiring experienced, local crew members for a one-day shoot in Blacksburg, Virginia. The shoot will take place across two locations and is open only to local hires. This is a great opportunity for professionals in lighting, camera, and production to work on a fast-paced commercial set.
Job Responsibilities
-
Execute lighting setup and support on set (Gaffer/Lighting Technician)
-
Manage camera focus and assist with lens changes and gear (1st AC)
-
Support general production operations, errands, and crew coordination (PA)
-
Ensure timely arrival and efficient execution of tasks
Requirements
-
Local to Blacksburg, VA
-
Relevant on-set experience in assigned role
-
Production Assistants must have a personal vehicle
-
Availability for the full shoot day
-
Reel and gear list preferred (if applicable)
Compensation
-
Gaffer/Lighting Technician: $550/day
-
1st Assistant Camera (1st AC): $400/day
-
Production Assistant (PA): $375/day
Model Recruiters for Fashion and Talent Agency
Job Description
A top-tier modeling agency is now hiring motivated Model Recruiters to scout new talent and connect with aspiring models in the Atlanta market and beyond. This is a remote-friendly, commission-based opportunity ideal for self-starters who are passionate about fashion, talent development, and building strong networks in the entertainment industry. If you’re looking for flexibility and income potential while expanding your footprint in the modeling world, this role is for you.
Job Responsibilities
- Identify and recruit potential modeling talent through online platforms and personal networks
- Build and maintain a pipeline of qualified candidates for agency representation
- Conduct initial outreach and guide talent through the application process
- Attend weekly calls and monthly virtual meetings for team updates and support
- Stay informed on trends in the modeling and entertainment industries
Requirements
- Must be 18 or older
- Familiarity with the fashion or modeling industry preferred
- Self-driven, organized, and results-oriented
- Smartphone and/or computer required for daily communication
- Able to work independently with minimal supervision
Compensation
- Commission-based pay structure with unlimited earning potential
- 90% remote flexibility
- Access to an established network within the Atlanta modeling market
- Ongoing mentorship and brand-building opportunities