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Position Overview:

As the Marketing Content Manager, you will play a pivotal role in shaping and executing our content marketing initiatives. You will develop, implement, and optimize content strategies that align with our mission and engage our audiences. Your expertise in content creation, distribution, and performance metrics will be crucial in enhancing brand awareness, establishing thought leadership, and driving lead generation efforts.

Responsibilities:

  • Develop and execute a comprehensive content marketing strategy that aligns with the company’s overall marketing goals and B2B positioning.
  • Create high-quality, engaging, and relevant content pieces, including but not limited to articles, blog posts, whitepapers, case studies, eBooks, infographics, videos, and social media content.
  • Conduct thorough market and competitor research to identify content gaps, industry trends, and opportunities for differentiation.
  • Collaborate with subject matter experts, product managers, and sales teams to gather insights and technical information for accurate and compelling content creation.
  • Manage and maintain the content calendar, ensuring a consistent flow of content releases across various channels.
  • Optimize content for search engines (SEO) to increase organic traffic and improve search rankings.
  • Leverage data-driven insights to refine content strategies, measure performance, and make informed recommendations for continuous improvement.
  • Oversee the distribution of content through appropriate channels, including the company website, social media platforms, email campaigns, and third-party platforms.
  • Cultivate and nurture relationships with industry influencers, partners, and media outlets to enhance brand credibility and expand content reach.
  • Monitor content trends and emerging technologies in the B2B marketing landscape to stay ahead of industry changes and adapt strategies accordingly.
  • Collaborate with design, video production, and other creative teams to ensure visually appealing and engaging content assets.
  • Manage a team of content creators and coordinate freelance writers, designers, and videographers when necessary.

Qualifications:

  • Bachelor’s degree in Marketing, Communications or related field .
  • Proven experience in content marketing, preferably in a B2B setting.
  • Exceptional writing, editing, and proofreading skills, with a keen eye for detail.
  • Strong understanding of B2B marketing strategies and lead generation tactics.
  • Proficiency in SEO best practices and content management systems.
  • Experience with content marketing tools and analytics platforms (e.g., Google Analytics, SEMrush, HubSpot).
  • Ability to analyze data, draw actionable insights, and make data-driven decisions.
  • Excellent project management and organizational skills, with the ability to manage multiple projects simultaneously.
  • Team leadership experience with a collaborative and empowering management style.
  • Creative thinker with the ability to conceptualize and develop innovative content ideas.
  • Strong interpersonal skills, capable of building relationships and working across departments.

If you are a strategic thinker with a passion for crafting compelling content that resonates with B2B

audiences, we invite you to join our team and contribute to our mission of achieving sustainable outcomes. Please submit your resume, cover letter, and any relevant portfolio examples.

CheckSammy

Job Summary

Salt Lake is a place where elevation meets aspiration. An active urban city set at the foot of spectacular mountains. A place for open minds and fresh perspectives. This is an exciting time to be in Salt Lake: a brand new $5.1B SLC International Airport expansion, a recently opened 700-key Hyatt Regency convention hotel, several new hotels in the development pipeline, population and business growth (Utah has been the fastest growing state in the nation since 2010, primarily driven by Salt lake), host of the 2023 NBA All Star Game and recently announced as the preferred host of the 2034 Winter Olympics…Salt Lake is on fire, and we’re just getting started.

To capitalize on this incredible growth and to achieve Visit Salt Lake’s ambitious vision, we’re seeking a highly creative Social Media Manager to help take our efforts to the next level. You will manage social-first content creation and curation to support the social strategy across leisure and b2b segments. You will create and maintain a calendar and produce captivating content that showcases the distinct nature of the evolving Salt Lake destination brand. You are culturally connected and creatively curious with experience crafting a variety of content across multiple social platforms. You aren’t afraid to be innovative, using the latest trends and technology such as AI to shape creative storytelling whilst engaging with diverse audiences.

Primary Responsibilities:

  • Plan, develop, implement and manage social strategy across Instagram, Facebook, TikTok, Twitter, Pinterest and LinkedIn. Showcasing Salt Lake as a distinct destination of attractions, culture, landscape, events and community;
  • Craft and produce creative and captivating content across platforms, working with the content team to shape social-first content deliverables and direction;
  • Write compelling copy that reflects Visit Salt Lake’s brand voice whilst appealing to target audiences;
  • Collaborate across the organization to identify destination experts and influencers inside and outside the company to collaborate on social-first brand storytelling opportunities that expand reach;
  • Manage, nurture and engage social community by interacting with followers by responding to comments, messages and reviews and encouraging user-generated content.
  • Research emerging social trends to uncover brand opportunities to engage in cultural moments;
  • Use social listening tools to help improve strategies and measure event and key moments impact;
  • Leverage reporting and analytics to set goals, KPIs and benchmarks (in collaboration with marketing leadership) and report monthly on performance across all platforms.

Qualifications

  • Passion for culture, social media trends and fostering a community;
  • 4+ years of experience as a social media manager, creating content and managing platforms;
  • In-depth knowledge of social media platforms, management and analytics tools with a curiosity for emerging technologies such as AI.
  • Proven track record of delivering against defined metrics and KPIs;
  • Excellent writing, storytelling, content creation and communication skills;
  • Enthusiasm for collaborating with various stakeholders across the destination inside and outside of the organization;
  • Drive to be an innovative thinker and team player with a growth mindset;
  • Alignment with core team values: Knowledge, Integrity, Teamwork, Growth, Ownership;
  • Appetite for a fast-paced environment and desire to constantly reassess and optimize to drive for excellence with a bias for action;
  • Ability to flex between analytical, technical and creative skill sets to drive programs;
  • Experience in paid ads management an advantage
  • Experience in destination marketing, hospitality or related tourism industry is an advantage;
  • Bachelor’s degree

Benefits Package

Insurance: medical, dental, vision, life, long term disability. 401(k) plan, Vacation, Sick, Personal Days and major holidays PTO.

Application

Interested candidates are encouraged to submit their resume and cover letter at [email protected].

Visit Salt Lake is an equal opportunity employer. We value diversity and encourage applicants from all backgrounds to apply. Only qualified candidates will be contacted for an interview. We thank all applicants for their interest in joining our team.

Final candidates will be subject to a background and reference check. E/O/E

Visit Salt Lake

Position: Sr. Manager, Influencer Marketing + Social Media

Reports to: Head of Marketing

 

About Rizos Curls:

Rizos Curls proudly creates products that embrace & celebrate the beauty of curls, coils & waves everywhere! We are known for our natural ingredients + proven results, with formulas that define, enhance, repair and nourish curls. Our clean beauty products are free of any harsh chemicals & cruelty-free. We live by what we call the 3 C’s – Curls, Community & Culture. Rizos Curls is available at Ulta Beauty and Target stores nationwide.

 

???? Award-winning products recipient of awards by Allure, Glamour, Naturally Curly & Harper’s Bazaar

???? Latina-owned & female-owned

???????? Inclusive, highly-creative, team-oriented & innovation-led working environment

 

Role Overview:

The Senior Manager of Influencer Marketing & Social Media is directly responsible for leading the brand’s influencer and social media strategy. This role actively implements fully integrated influencer & social media marketing activities to drive brand growth and exceed KPI goals. This role requires a social media expert who can drive strategy, build and develop a team, and execute marketing activities that drive clear growth. You will be entrepreneurial, drive strategic growth, demonstrate excellent ability for influencer relationship building, and be passionate about social media & storytelling. This role requires being both highly strategic & creative, and educating a broader organization on best-in-class owned, earned and paid social media.

Key Responsibilities:

  • Develop and implement influencer and social media strategy for the brand, driving clear success and brand growth.
  • Lead strategy for Rizos Curls social handles across all social media platforms, creating and implementing high-engagement content that resonates with our audiences.
  • Lead multi-tiered influencer strategy that meets multi-channel brand needs and deliverables of corresponding KPI’s.
  • Manage ongoing influencer partnerships, agreements and casting for all campaigns.
  • Create a comprehensive influencer marketing calendar to constantly drive awareness and engagement, including content development for the brand.
  • Establish and maintain regular communication with existing influencer partners, while actively identifying, sourcing and negotiating new influencer partnerships and content opportunities.
  • Define performance goals, track relevant metrics, conversion and define influencer program performance indicators.
  • Build and oversee a team that is best in class in social media, influencer, PR, content production & community management.
  • Identify & develop original content that appeals to Rizos Curls consumers and drives high engagement.
  • Must be able to produce social media content that is highly creative and brings the brand to life through storytelling that connects with and engages customers.
  • Demonstrate a clear understanding of storytelling and create content that makes people feel things and captivates their emotions.
  • Define content pillars and opportunities across the brand’s key consumption occasions.
  • Monitor content to ensure it authentically align with brands values and positioning.
  • Develop a consumer-first and platform-bespoke reason to follow across all @rizoscurls accounts.
  • The influencer & social media strategy should support driving strong sales across all brand points of distribution including Ulta Beauty, Target, Rizos Curls e-commerce & more.
  • Innovate how we use social media to drive business outcomes, build our communities, and drive brand awareness and advocacy.
  • Own external partner relations for social program, including creators, agencies, software/technology and partnerships.
  • Evaluate social platforms, tools, and services against business goals and deliver formalized reports that are actionable and timebound.
  • Manage and track influencer & social media budget, including incentive/gifting programs.
  • Manage PR agency and support execution of PR strategies and programs
  • Establish metrics of success for influencer & social media, and present reports on performance.
  • Manage and monitor workflow to ensure deadlines are met.

Our Ideal Candidate:

  • 4-6 years of social and influencer manager experience
  • Experience in beauty is a plus
  • Strong experience managing multiple direct reports
  • Experience developing & leading strategic marketing plans, and seeing them through to execution
  • Experience with contract development & third-party negotiations
  • Highly motivated, creative, proactive & hard-working
  • Adaptable and able to problem solve quickly in a fast-changing and competitive environment
  • Highly in-tune with all social media & emerging platforms including TikTok, Instagram, YouTube, Threads & more
  • Passionate about social, community, influencer & storytelling
  • Highly organized, detail-oriented and able to manage multiple overlapping projects in a fast-paced environment
  • Passionate about helping customers discover & connect with both the Rizos Curls brand and products 
  • Excited to be part of a collaborative team
  • Bachelor’s degree preferred
  • Must be in Los Angeles Area *This is not a remote position

Salary: Based on experience, in line w/ competitive industry range

Benefits: PTO, Paid Holidays, Health Insurance

Commitment: Full-time

Location: Studio City, CA (Los Angeles area)

*Please include a link to examples of your TikTok & Instagram social media content.

Rizos Curls

The International Franchise Association (IFA) is seeking a Marketing Coordinator, a professional with strategic communications, digital marketing, and email development experience. This person will join a fast-paced, growing marketing team with responsibility for digital content delivery through email, website, and social channels, as well as data analytics.

The Digital Marketing Coordinator will work across teams to support organization growth, revenue generation and advocacy priorities primarily through maximizing the use of digital marketing tools.

Ideal candidates will understand email marketing and social networking tools. They will possess a natural attention to detail, intellectual curiosity to understand data and reports to help make better informed decisions and adapt tactics to achieve the organizational goals.

Key Responsibilities:

  • Support execution and report on the IFA email and social marketing strategy.
  • Develop and suggest new innovations in social media and email marketing.
  • Collaborate with cross-functional teams, including marketing, sales, events, education and Government Relations, to ensure effective use of marketing tactics.
  • Perform data analysis and provide insights to optimize marketing strategies and improve ROI.
  • Develop key metrics and maintain tracking and regular reporting frameworks to measure performance KPIs.
  • Monitor, analyze, and report on campaign performance, including lead generation, conversion rates, and ROI.
  • Stay updated on industry trends and emerging digital and social technologies, recommending innovative solutions to enhance marketing efforts.

Ideal Experience:

  • Three years’ experience in digital marketing
  • Bachelor’s degree in marketing, business, or a related field.
  • Knowledge of email and social marketing tools.
  • Strong analytical and problem-solving skills.
  • Excellent communication and collaboration abilities.
  • Ability to work in a fast-paced, deadline-driven environment.

To apply, please send a cover letter and resume to [email protected] 

The International Franchise Association is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, age, national origin, genetic information, veteran status, marital status, sexual orientation, gender identity, disability status, or any other category prohibited by local, state or federal law. This policy applies to all aspects of employment, including recruitment, promotion, compensation, benefits, and termination. IFA is firmly committed to achieving an inclusive, diverse workforce that values every individual. We firmly believe that hiring individuals with varying perspectives and backgrounds contributes to our success as an organization, and we strive to create an environment that fosters inclusiveness. 

About the International Franchise Association: 

Celebrating over 60 years of excellence, education, and advocacy, the International Franchise Association (IFA) is the world’s oldest and largest organization representing franchising worldwide. IFA works through its government relations and public policy, media relations, and educational programs to protect, enhance and promote franchising and the approximately 806,270 franchise establishments that support nearly 8.7 million direct jobs, $858.5 billion of economic output for the U.S. economy, and almost 3 percent of the Gross Domestic Product (GDP). IFA members include franchise companies in over 300 different business format categories, individual franchisees, and companies that support the industry in marketing, law, technology, and business development.

International Franchise Association

JOB TITLE:

Social Media & Digital Content Coordinator 

COMPANY:

Zeal Concept is a supplier of home, gift, and stationery products. We sell our products primarily through Amazon and have a fast-growing wholesale business with major US retail chains. As a startup, we provide a unique opportunity for a leader with entrepreneurial leanings to help us build our brand presence on social media, establish collaborations with content creators, and foster customer engagement. 

 

JOB SUMMARY:

The Social Media & Digital Content Coordinator will help manage the growth of Zeal Concept brands’ social media channels, play a key role in expanding our online brand presence, and coordinate collaborations with content creators. This role reports to the E-commerce Marketing Designer and will be responsible for facilitating the ongoing management of our social media accounts as well as assisting in the planning and execution of our social media and digital strategies. The Social Media & Digital Content Coordinator will also monitor and analyze our social marketing efforts and share findings with the Marketing Team.

ESSENTIAL FUNCTIONS:

  • Assist in the creation, planning, and ongoing management of our social media and digital strategies for all Zeal Concept brands including copywriting, graphic design, video editing, customer service, and analytics.
  • Manage the scheduling and publishing of social content across all platforms including Instagram, Facebook, Pinterest, TikTok, Amazon, and other emerging channels.
  •  Help develop and launch new social media platforms; manage ongoing channel operations and provide strategic input to further advance brand goals.
  • Work closely with the E-commerce Marketing Designer in maintaining the monthly content calendar, brainstorming new content ideas, and looking for new social and digital marketing opportunities to build brand awareness, increase customer engagement, and drive traffic to our Amazon products.
  • Assist in the development, management, and growth of our influencer/creator partnership programs. Research potential collaborators, build relationships, and maintain correspondence.
  • Monitor and respond to comments, messages, and mentions across all social platforms. Engage with followers to drive positive customer engagement and establish brand connections.
  • Provide social and digital marketing performance analysis, reports, and recommendations to improve customer engagement.

QUALIFICATIONS:

  • Bachelor’s degree in Marketing, Communications, or related field
  • 1-2+ years of experience in social media or digital marketing at a DTC business or agency 
  • Strong understanding of social media platforms and their respective best practices (paid and organic)
  • Experience creating content including designing, editing, and shooting short-form content for social platforms
  •  Creative mindset with the ability to generate engaging content
  • Strong analytical skills and proficiency in analyzing data with the keen ability to translate insights into actionable strategies and recommendations
  • Excellent written and verbal communication skills with special attention to detail to effectively communicate with business stakeholders, content creators, and social audiences
  •  Collaborative working style, able to communicate and interact well with stakeholders and teams
  • Naturally curious and proactive with a high level of work ownership
  • Team player with a desire to learn, share, and grow with the organization
  • Proficiency in Microsoft Office suite (Excel, Word, PowerPoint)
  • Experience using video and graphic design editing software (Adobe Photoshop, Adobe Illustrator, and Adobe Premiere Pro preferred)

BENEFITS:

  • Competitive compensation packages
  • Medical, Dental, Vision, FSA
  • Retirement Savings Plan Match
  • PTO & Paid Company Holidays
  • Flexible Work From Home Policy

Zeal Concept, Inc

$$$

ABOUT US

We’re a young company that has achieved great things so far by creating a best in class styler range that is loved by hair stylists and consumers alike. We remain fiercely ambitious, with big growth plans, exciting new innovation in the pipeline and geographic expansion. We pride ourselves on remaining true to our founding ethos – the spirit of transformation – and have established a position at the forefront of the competitive fashion styling sector, where we are renowned as one of the leading hair styling brands around the world and synonymous with style and sophistication.

Job Description

As a Social Media Assistant at ghdhair.com, you will play a crucial role in elevating our brand presence on various social media platforms. You will work closely with the Marketing Team to create and execute engaging social media campaigns that resonate with our target audience, drive brand awareness, and boost customer engagement. If you are creative, passionate about beauty, and possess a deep understanding of social media trends, this is the perfect opportunity for you to thrive.

Key Responsibilities:

  • Content Creation: Develop visually appealing and engaging content for ghd North America social media channels, including TikTok, Instagram, Facebook, that aligns with our brand identity and messaging.
  • Content Calendar: Maintain a content calendar, ensuring that all social media posts are well-planned and align with marketing objectives and product launches.
  • Scheduling and Posting: Plan and schedule social media posts to ensure a consistent and timely online presence. Monitor and engage with comments, messages, and mentions across platforms.
  • Community Management: Foster a positive and engaged online community by responding to inquiries, comments, and messages in a timely and professional manner.
  • Campaign Management: Assist in the development and execution of social media campaigns, promotions, and giveaways to drive brand awareness, engagement, and conversions.
  • Analytics and Reporting: Track key performance metrics and provide regular reports on social media activities. Analyze data to identify trends, insights, and areas for improvement.
  • Influencer Mailers: assist with influencer outreach, collaboration and product sample send-outs.
  • Events Support: Assist with event coordination and on-site support.
  • Assist with Ad Hoc Marketing Projects: Be prepared to lend support to various ad hoc marketing projects as needed, including market research, event coordination, and other tasks that contribute to the overall success of our marketing efforts.
  • Stay Updated: Stay up-to-date with industry trends, emerging platforms, and social media best practices to keep our social media strategy current and innovative.

Qualifications:

  • Bachelor’s degree in Marketing, Communications, or a related field preferred.
  • Proven experience in managing social media accounts for a brand, including content creation and scheduling.
  • Strong understanding of social media platforms, algorithms, and trends.
  • Proficiency in social media management tools and analytics platforms.
  • Excellent written and verbal communication skills.
  • Creative mindset with a strong eye for design and aesthetics.
  • Ability to work in a fast-paced environment and meet deadlines.
  • Passion for the beauty and hair care industry.

WHY JOIN US?

We value a diverse and inclusive workplace and we welcome people of different backgrounds, experiences, skills, and perspectives. We believe that everyone does their best work when they are supported by each other and the company, and we offer a generous set of benefits to make sure the team is happy and healthy. Here is a sampling of the benefits we offer our team:

  • Full health, dental and vision covereage paid for you and your family
  • 401K with a significant match
  • Wellness and Selfcare match
  • Ability to work with an international beauty brand
  • Generous employee discount on ghd products
  • Flexable working hours

ghd

Casting Call: Paid Extras for Reality Show Filming

Job Description:

CAB Castings LLC. is thrilled to offer an exciting opportunity for fun-loving individuals seeking some friendly camera time on a major network reality show! We are casting for vibrant and energetic paid extras to participate in various scenes for a popular docu-series filming its new season in Atlanta.

Job Responsibilities:

  • Participate as a lounge patron in a lively scene scheduled for filming.
  • Engage in background activities that may include being flirtatious and interactive with cast members in a comfortable and energetic manner.
  • Follow directions from the production team to ensure scenes are completed as required.
  • Be available for filming on Tuesday, April 2, 2024, and potentially on other dates as scheduled through June 2024.

Requirements:

  • Age: 18 to 35
  • Race: Caucasian or Latina
  • Gender: Female
  • Must be willing and comfortable playing an energetic, fun dater who is flirtatious with our cast members. It is important to note that producers will select extras based on their fit for the scene’s requirements.
  • Availability for the specified filming date and potentially for additional dates until June 2024.
  • A positive attitude and the ability to work well with others in a fast-paced filming environment.

Compensation:

  • This is a paid position. Details regarding the compensation will be provided upon selection.
  • Great opportunity for those looking to gain experience and exposure on a major network reality show.

Casting Call: Stand-In for Film Production

We are currently seeking a talented individual to work as a Stand-In for an upcoming project. This role is vital to the production process, providing essential support to our cinematography and lighting teams.

Job Details:

  • Date: Monday, April 1st
  • Location: Specific location details will be provided upon selection.
  • Project Type: Film/Television Production
  • Role: Stand-In for main actor

Job Responsibilities:

  • Work closely with the director of photography, lighting department, and camera operators to facilitate the setup of lighting, camera angles, and camera movement.
  • Assume the position and perform movements as directed, matching the actor’s positions to ensure consistency across shots.
  • Participate in rehearsals as required to assist the crew in preparing for actual takes.
  • Be available on set for the entire duration required, which may include early mornings or late evenings.

Requirements:

  • Ethnicity: Latina or Light-skinned African American Female
  • Hair Color: Dark
  • Height: Between 5’6″ and 5’8″
  • Build: Slim to Medium
  • Age: 20s to 40s
  • Previous experience as a stand-in or background actor preferred but not required.
  • Must be reliable, punctual, and able to follow instructions precisely.
  • Ability to stand and move as required for extended periods.
  • Must be available to work on Monday, April 1st, with potential for additional days.

Compensation Details:

  • Competitive daily rate, commensurate with experience.
  • Travel and/or accommodations are not covered unless specifically negotiated as part of the compensation package.
  • Details regarding payment terms will be discussed upon selection.
$$

Casting Call: Non-Speaking Role for Internal Church Video

Job Details: We are currently seeking individuals for a non-speaking background role in an internal video for a local church in the Atlanta area. This video aims to enrich and enhance the church’s internal communications and community engagement efforts. The role is open to all genders and ethnicities, age ranging from 30s to 50s.

Job Responsibilities:

  • Being present on location for the duration of the scheduled 3-hour shoot.
  • Following direction from the director and production staff to fulfill the required scenes.
  • Maintaining professionalism and patience on set, as scenes may require multiple takes.
  • Arriving on time and ready to work as per the production schedule.

Requirements:

  • Must be in the age range of 30s to 50s.
  • Open to all genders and ethnicities.
  • Must be able to work as a local in the Atlanta area (Suwanee/Sugar Hill).
  • Reliable transportation to and from the shooting location.
  • Previous experience in acting or background work is appreciated but not required.
  • Must have a flexible schedule and be available on Wednesday, April 10, or Thursday, April 11.

Terms:

  • The role is a buyout for internal usage by the local church.
  • There will be no residuals or royalties.
  • The compensation is a flat rate of $100 for 3 hours of work, irrespective of a lesser duration.

Casting Call: Commercial Actor/Actress

Job Detail: We are seeking dynamic and diverse individuals to feature in a major retailer commercial. The roles are open to men and women residing in the NYC area. We are specifically looking for people who identify as Black, Asian, or Hispanic, and are between the ages of 18-22. This is a great opportunity for those looking to gain exposure in the commercial acting field.

Job Responsibilities:

  • Act in a commercial for a major retail brand, representing the brand in a positive light.
  • Follow direction from the director and production team.
  • Work collaboratively with other cast members.
  • Memorize and deliver lines, if cast in a speaking role.
  • Attend all scheduled rehearsals and filming dates on time.

Requirements:

  • Must be between the ages of 18-22.
  • Must identify as Black, Asian, or Hispanic.
  • Must be based in or able to commute to New York City.
  • No previous acting experience required, but must be comfortable in front of a camera.
  • Must have a flexible schedule for rehearsals and shooting days.
  • Must submit an application through the form linked in our bio, with the subject “NYC Retail Commercial”.

Compensation Details:

  • Background roles will be compensated at $275/day for a 10-hour background shoot.
  • Featured roles with lines will be compensated at $350/day for a 6-hour shoot.
  • Featured roles without lines will be compensated at $300/day for a 6-hour shoot.
  • The specific compensation will depend on the role assigned.
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