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Social Media Manager

$$$

At Everlane, we want the right choice to be as easy as putting on a great T-shirt. That’s why we partner with ethical factories around the world. Work with high quality and more sustainably sourced materials. And share the true cost of every product we make. But there’s a lot more work to be done, and we’re excited to be growing a team of motivated humans that are up for the challenge.

The Everlane social team is responsible for driving brand awareness, building a strong and engaged community, and being innovative thought leaders in the social space to create engaging content to support Everlane’s growth objectives. The Social Media Manager will be a key member of the social team working closely with cross functional partners across brand, creative, PR, Influencer, and merchandising to ensure our social strategies align with brand and campaign objectives. Your day-to-day will include post planning, posting across channels, leading community management, ideating creative concepts to support our channels, light video editing, content creation to support Stories and Pinterest in tools like Canva. You’ll also assist with reporting, attending campaign shoots to capture LoFi video to support our content needs. You will also be someone who is obsessed with social, what’s trending in the cultural zeitgeist and always be thinking about how you can bring Everlane into those conversations in authentic ways. Your work will drive brand awareness and heat for key moments and will play a big part of customer acquisition and retention. As the Manager, Social Media, you will be responsible for developing and executing creative content strategies that enhance our brand presence across various social media platforms. You will produce engaging visuals and compelling narratives that resonate with our target audience, ultimately driving brand awareness, channel growth, and sales.

This position reports directly to the Director of Content & Social and is based in our Los Angeles Creative Studio located in the Arts District.

 

Your day-to-day:

  • Execute a comprehensive social media strategy for multiple social media platforms that aligns with overall brand objectives and target audiences.
  • Continuously monitor, track, and analyze social media metrics to optimize performance and identify new growth opportunities.
  • Stay up-to-date with social media trends, emerging platforms, and best practices, to continually incorporate new approaches into our social media strategy.
  • Assist in brainstorming and executing innovative marketing ideas, including giveaways, contests, and collaborations.
  • Collaborate: You are a self-starter and a fountain of ideas, but also know that successful execution requires managing multiple projects cross-functionally, taking in and prioritizing requests from across the organization, and communicating with stakeholders.
  • Content Creation: You will concept, develop, produce and edit engaging content that resonates with our audience across key channels, staying ahead of trends and features to ensure relevancy. Bring authenticity, wit, humor, relatability, confidence, enthusiasm, joy and a unique perspective to our social presence.
  • Platform Management: Develop and maintain the content calendar, ensuring timely and relevant content that aligns with key business and marketing initiatives across our social channels like Instagram, TikTok, YouTube, Threads, Pinterest, etc. This will include post creation including writing and editing captions, optimizing posting times, content posting, monitoring, and engagement.
  • Community Management: Lead community engagement across our social channels by engaging in conversations with people in our community, and new communities within our target audience. This will include replying to comments on our posts, engaging with users tagging us on posts, and finding relevant topics & communities for us to engage with to drive awareness.
  • Reporting: Assist with weekly, monthly, quarterly and ad hoc reporting to track against our company and department goals.

We’d love to hear from you if you have:

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • 2-5 years of experience managing social media platforms (2M+ audience total).
  • In-depth knowledge of social media platform trends, with experience in developing and executing successful social media strategies.
  • Experience creating visually compelling and engaging social media content, with a strong eye for photography and video.
  • Strong copywriting skills, with the ability to write and edit engaging captions.
  • Strong logical reasoning skills, data sensitivity, and proficiency in Excel.
  • Experience working with influencers and brand partners to drive co-branded content and campaigns.
  • Strong project management skills and the ability to manage multiple projects at once.
  • Excellent communication skills and the ability to collaborate with cross-functional teams.
  • Passion for fashion and a strong interest in social media marketing.
  • Awareness of global fashion trends and marketing milestones, with an understanding of young consumers’ topics and aesthetics.
  • Experience with social media advertising and paid campaigns.
  • Knowledge of SEO and online marketing strategies.
  • Familiarity with influencer marketing and executing campaigns from inception through launch.

California resident:  At Everlane, we carefully consider a wide range of compensation factors, including your background and experience. These considerations can cause your compensation to vary. The annual compensation range for this role is $85,000 – $94,000. This range is based on the San Francisco geographic area and the actual pay may vary depending on your skills, qualifications, experience, and geographic location. 

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About us: Highwire is a modern strategic communications and digital marketing agency designed for disruptive companies. We work with high-growth technology companies and established brands looking to reinvent themselves.
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Inclusion Always
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Fierce Distinction
We’re looking for individuals with big ideas, strong opinions, and the energy to bring them to life. If you thrive in an environment that values personal accountability, high standards, and boundless motivation, this is the opportunity for you. Be part of our award-winning culture and contribute to an exciting and growing business where you can make a real impact.
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Responsibilities Include:

  • Managing and executing projects as assigned by the Marketing Manager
  • Working with the Marketing Manager and key accounts to integrate PR campaigns with customer promotions
  • Coordinating in-store service events and maintaining successful operation
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  • Working with the Marketing Manager to develop and refine measurement strategies for PR campaigns
  • Development of promotional marketing materials and visual merchandising
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  • Keeping accurate and timely record of event traffic, production, and inventory
  • Identifying new opportunities and efficiency innovations
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We Are Looking For

Talented and hardworking individuals who are looking to start their career with a growing company. The ideal candidate will be a self-starter with strong organizational and leadership abilities.

Not sure if you’re qualified? Relax! No experience is necessary for the Public Relations and Communications Assistant – Entry Level. Comprehensive training and development is provided to ensure every team member can be successful in a career path with the company. College graduates, interns, and candidates looking for a career change are welcome!

Requirements:

  • College degree or in the process of completion preferred.
  • 0-2 years’ experience in public relations, communications, marketing, sales OR internship in related field an asset.
  • Outstanding communication skills, both verbal & written.
  • Ability to prioritize and work independently with minimal supervision.
  • Level headed problem solver with a professional, service-oriented attitude
  • Superb organizational and tracking skills with great attention to detail.
  • Adaptable, dependable and responsible.
  • Basic understanding of public relations, communications, and marketing concepts and sales strategy.
  • Proficient in Microsoft Office.
$$$

We have an immediate need for a Public Relations Assistant to join a rapidly growing team. Our rapidly-growing promotional marketing company, applies a customer-friendly, direct, results-driven approach to marketing research and sales. As a result of proven success and expertise, new clientele is continuously added as we dramatically increase clients’ product exposure, sales and brand recognition.

Responsibilities Include:

  • Managing and executing projects as assigned by the Marketing Manager
  • Working with the Marketing Manager and key accounts to integrate PR campaigns with customer promotions
  • Coordinating in-store service events and maintaining successful operation
  • Building relationships with customers and communicating promotional services
  • Working with the Marketing Manager to develop and refine measurement strategies for PR campaigns
  • Development of promotional marketing materials and visual merchandising
  • Developing and maintaining relationships with suppliers and retail event personnel
  • Keeping accurate and timely record of event traffic, production, and inventory
  • Identifying new opportunities and efficiency innovations
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We Are Looking For

Talented and hardworking individuals who are looking to start their career with a growing company. The ideal candidate will be a self-starter with strong organizational and leadership abilities.

Not sure if you’re qualified? Relax! No experience is necessary for the Public Relations and Communications Assistant – Entry Level. Comprehensive training and development is provided to ensure every team member can be successful in a career path with the company. College graduates, interns, and candidates looking for a career change are welcome!

Requirements:

  • College degree or in the process of completion preferred.
  • 0-2 years’ experience in public relations, communications, marketing, sales OR internship in related field an asset.
  • Outstanding communication skills, both verbal & written.
  • Ability to prioritize and work independently with minimal supervision.
  • Level headed problem solver with a professional, service-oriented attitude
  • Superb organizational and tracking skills with great attention to detail.
  • Adaptable, dependable and responsible.
  • Basic understanding of public relations, communications, and marketing concepts and sales strategy.
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Our team is seeking a dynamic and enthusiastic individual to join us as a Public Relations and Communications Assistant. In this role, you will play a key part in supporting our public relations and communications efforts.
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  • Strong written and verbal communication skills.
  • Excellent organizational skills and attention to detail.
  • Ability to work effectively in a fast-paced environment.
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Benefits:
  • Competitive salary.
  • Comprehensive training program.
  • Opportunities for advancement.
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$$$

We have an immediate need for a Public Relations and Communications Assistant  to join a rapidly growing team. Our rapidly-growing promotional marketing company, applies a customer-friendly, direct, results-driven approach to marketing research and sales. As a result of proven success and expertise, new clientele is continuously added as we dramatically increase clients’ product exposure, sales and brand recognition.

There is a high demand for customer service oriented, and cost-effective services. This leading retail marketing firm provides advertising, marketing, and public relations campaigns for burgeoning companies and break out products/services. The Public Relations and Communications Assistant  will work closely on performance-driven campaigns with high profile clients who consistently look for innovative strategies to drive their company and respective brands forward and increase their bottom line.

Responsibilities Include:

  • Managing and executing projects as assigned by the Marketing Manager
  • Working with the Marketing Manager and key accounts to integrate PR campaigns with customer promotions
  • Coordinating in-store service events and maintaining successful operation
  • Building relationships with customers and communicating promotional services
  • Working with the Marketing Manager to develop and refine measurement strategies for PR campaigns
  • Development of promotional marketing materials and visual merchandising
  • Developing and maintaining relationships with suppliers and retail event personnel
  • Keeping accurate and timely record of event traffic, production, and inventory
  • Identifying new opportunities and efficiency innovations
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We Are Looking For

Talented and hardworking individuals who are looking to start their career with a growing company. The ideal candidate will be a self-starter with strong organizational and leadership abilities.

Not sure if you’re qualified? Relax! No experience is necessary for the Public Relations and Communications Assistant – Entry Level. Comprehensive training and development is provided to ensure every team member can be successful in a career path with the company. College graduates, interns, and candidates looking for a career change are welcome!

Requirements:

  • College degree or in the process of completion preferred.
  • 0-2 years’ experience in public relations, communications, marketing, sales OR internship in related field an asset.
  • Outstanding communication skills, both verbal & written.
  • Ability to prioritize and work independently with minimal supervision.
  • Level headed problem solver with a professional, service-oriented attitude
  • Superb organizational and tracking skills with great attention to detail.
  • Adaptable, dependable and responsible.
  • Basic understanding of public relations, communications, and marketing concepts and sales strategy.
  • Proficient in Microsoft Office.
$$$

We have an immediate need for a Public Relations Assistant to join a rapidly growing team. Our rapidly-growing promotional marketing company, applies a customer-friendly, direct, results-driven approach to marketing research and sales. As a result of proven success and expertise, new clientele is continuously added as we dramatically increase clients’ product exposure, sales and brand recognition.

Responsibilities Include:

  • Managing and executing projects as assigned by the Marketing Manager
  • Working with the Marketing Manager and key accounts to integrate PR campaigns with customer promotions
  • Coordinating in-store service events and maintaining successful operation
  • Building relationships with customers and communicating promotional services
  • Working with the Marketing Manager to develop and refine measurement strategies for PR campaigns
  • Development of promotional marketing materials and visual merchandising
  • Developing and maintaining relationships with suppliers and retail event personnel
  • Keeping accurate and timely record of event traffic, production, and inventory
  • Identifying new opportunities and efficiency innovations
  • Position will be considered for senior campaign management roles based on performance

We Are Looking For

Talented and hardworking individuals who are looking to start their career with a growing company. The ideal candidate will be a self-starter with strong organizational and leadership abilities.

Not sure if you’re qualified? Relax! No experience is necessary for the Public Relations and Communications Assistant – Entry Level. Comprehensive training and development is provided to ensure every team member can be successful in a career path with the company. College graduates, interns, and candidates looking for a career change are welcome!

Requirements:

  • College degree or in the process of completion preferred.
  • 0-2 years’ experience in public relations, communications, marketing, sales OR internship in related field an asset.
  • Outstanding communication skills, both verbal & written.
  • Ability to prioritize and work independently with minimal supervision.
  • Level headed problem solver with a professional, service-oriented attitude
  • Superb organizational and tracking skills with great attention to detail.
  • Adaptable, dependable and responsible.
  • Basic understanding of public relations, communications, and marketing concepts and sales strategy.
$$$

We have an immediate need for a Public Relations and Communications Assistant  to join a rapidly growing team. Our rapidly-growing promotional marketing company, applies a customer-friendly, direct, results-driven approach to marketing research and sales. As a result of proven success and expertise, new clientele is continuously added as we dramatically increase clients’ product exposure, sales and brand recognition.

There is a high demand for customer service oriented, and cost-effective services. This leading retail marketing firm provides advertising, marketing, and public relations campaigns for burgeoning companies and break out products/services. The Public Relations and Communications Assistant  will work closely on performance-driven campaigns with high profile clients who consistently look for innovative strategies to drive their company and respective brands forward and increase their bottom line.

Responsibilities Include:

  • Managing and executing projects as assigned by the Marketing Manager
  • Working with the Marketing Manager and key accounts to integrate PR campaigns with customer promotions
  • Coordinating in-store service events and maintaining successful operation
  • Building relationships with customers and communicating promotional services
  • Working with the Marketing Manager to develop and refine measurement strategies for PR campaigns
  • Development of promotional marketing materials and visual merchandising
  • Developing and maintaining relationships with suppliers and retail event personnel
  • Keeping accurate and timely record of event traffic, production, and inventory
  • Identifying new opportunities and efficiency innovations
  • Position will be considered for senior campaign management roles based on performance

We Are Looking For

Talented and hardworking individuals who are looking to start their career with a growing company. The ideal candidate will be a self-starter with strong organizational and leadership abilities.

Not sure if you’re qualified? Relax! No experience is necessary for the Public Relations and Communications Assistant – Entry Level. Comprehensive training and development is provided to ensure every team member can be successful in a career path with the company. College graduates, interns, and candidates looking for a career change are welcome!

Requirements:

  • College degree or in the process of completion preferred.
  • 0-2 years’ experience in public relations, communications, marketing, sales OR internship in related field an asset.
  • Outstanding communication skills, both verbal & written.
  • Ability to prioritize and work independently with minimal supervision.
  • Level headed problem solver with a professional, service-oriented attitude
  • Superb organizational and tracking skills with great attention to detail.
  • Adaptable, dependable and responsible.
  • Basic understanding of public relations, communications, and marketing concepts and sales strategy.
  • Proficient in Microsoft Office.
$$$

We have an immediate need for a Public Relations and Communications Assistant to join a rapidly growing team. Our rapidly-growing promotional marketing company, applies a customer-friendly, direct, results-driven approach to marketing research and sales. As a result of proven success and expertise, new clientele is continuously added as we dramatically increase clients’ product exposure, sales and brand recognition.

Responsibilities Include:

  • Managing and executing projects as assigned by the Marketing Manager
  • Working with the Marketing Manager and key accounts to integrate PR campaigns with customer promotions
  • Coordinating in-store service events and maintaining successful operation
  • Building relationships with customers and communicating promotional services
  • Working with the Marketing Manager to develop and refine measurement strategies for PR campaigns
  • Development of promotional marketing materials and visual merchandising
  • Developing and maintaining relationships with suppliers and retail event personnel
  • Keeping accurate and timely record of event traffic, production, and inventory
  • Identifying new opportunities and efficiency innovations
  • Position will be considered for senior campaign management roles based on performance

We Are Looking For

Talented and hardworking individuals who are looking to start their career with a growing company. The ideal candidate will be a self-starter with strong organizational and leadership abilities.

Not sure if you’re qualified? Relax! No experience is necessary for the Public Relations and Communications Assistant – Entry Level. Comprehensive training and development is provided to ensure every team member can be successful in a career path with the company. College graduates, interns, and candidates looking for a career change are welcome!

Requirements:

  • College degree or in the process of completion preferred.
  • 0-2 years’ experience in public relations, communications, marketing, sales OR internship in related field an asset.
  • Outstanding communication skills, both verbal & written.
  • Ability to prioritize and work independently with minimal supervision.
  • Level headed problem solver with a professional, service-oriented attitude
  • Superb organizational and tracking skills with great attention to detail.
  • Adaptable, dependable and responsible.

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