Influencer Marketing Coordinator (Remote)

Meet your family’s new favorite PJs. Unbelievable softness. Adorable prints. Effortless functionality. At Little Sleepies, we make buttery soft bamboo viscose sleepwear that your whole family will love. Created by a mom, our PJs are thoughtfully designed for long-lasting comfort and maximum cuteness!

We are currently seeking an Influencer Marketing Coordinator to join our fast-growing team. Reporting to the Director of Marketing and working in tandem with the Social Media Manager, this role will be responsible for sourcing and building relationships with influencers and content creators, managing our databases, and reporting on the success of different campaigns and initiatives. Duties will include working in a fast-paced, creative environment alongside the entire marketing team including Social Media, eCommerce, Retention, and Paid Marketing.

Our team is fully remote, which gives the candidate significant residential location flexibility.

Responsibilities

• Manage relationships with social media influencers, celebrities & content creators
• Collaborate cross-functionally with the marketing team to ensure influencer marketing supports overall brand goals
• Responsible for upkeep & management of influencer/creator database
• Own all aspects of product seeding program including the collection of addresses/sizes, fulfillment of product orders, and follow up
• Regularly communicate with collaborators in order to foster strong relationships with the brand and a strong understanding of product knowledge
• Create and manage influencer and affiliate promo codes
• Consistently source and vet new talent across multiple platforms including Instagram, TikTok and YouTube.
• Manage inbound collaboration and partnership requests across multiple platforms
• Proactively stay up to date with digital and social trends, monitoring competitors and digital influencer activity across social platforms
• Assist in the management of influencer and content creator campaigns using our influencer marketing platform
• Monitor social media coverage and create monthly and weekly reports that track influencer posts and show campaign results and KPIs

Requirements

• 1-3 years of influencer marketing, social media, or PR experience
• Strong knowledge of all social media platforms including Instagram, TikTok, Youtube, Facebook, Pinterest, etc.
• Experience with Slack, Asana, Google Suite preferred
• Hyper-organized, detail-oriented, excellent communicator
• Keen aesthetic sense and eye for quality content
• Creative, resourceful, and willing to bring new ideas for influencer campaigns and partnerships to the table

Benefits

• Remote work / flexible schedule
• Health, dental, vision, disability & life insurance
• 401k with profit sharing
• Employee discount

This is a permanently remote, location agnostic position.

Little Sleepies is an equal opportunity employer and we value diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Start Date: ASAP
Little Sleepies